Movistar Empresas Uruguay

What Movistar Empresas Uruguay does

Tigo Uruguay (formerly branded as Movistar Uruguay, now operating under Millicom International, NASDAQ: TIGO) is a mobile telecommunications provider serving the Uruguayan market. The Empresas division specifically targets entrepreneurs, small and medium businesses, medium-sized enterprises, and corporations with postpaid mobile plans spanning 50GB to 250GB of data, eSIM services, and device financing for smartphones from Samsung, Apple, Xiaomi, Honor, and Oppo. The unit operates over 4G and 5G network infrastructure inherited from Millicom's Latin American MNO platform.

The business model centers on subscription revenue from monthly mobile plans (priced UYU 600 to UYU 1,850 per line) combined with device financing installments extending up to 24 months, plus value-added services such as bundled entertainment subscriptions (Amazon Prime, Paramount+). Distribution is omnichannel: physical retail points of sale, e-commerce via the ofertas.movistar.com.uy portal, WhatsApp-based sales, call center operations, and the Mi Tigo self-service mobile app. The unit reportedly maintains a 43-employee sales-and-account-management footprint focused on the B2B segment.

The Empresas division sits within Millicom International's broader Uruguayan operation, which competes in a three-MNO market alongside Antel (state-owned) and Claro. Strategic posture is steady product expansion (5G, eSIM, device financing, entertainment bundles) rather than disruptive launches, consistent with a mature telecom market. The transition from the Movistar brand to the Tigo brand is being executed while the legacy domain is retained as a transitional sales channel.

Name

Movistar Empresas Uruguay

Legal name

Tigo

Website

https://movistar.com.uy

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Tigo Uruguay (formerly Movistar Uruguay, now under Millicom International) is a mobile telecommunications operator in Uruguay. Its Empresas division serves entrepreneurs, SMBs, medium businesses, and corporations with postpaid mobile plans, eSIM, 5G connectivity, and device financing across omnichannel distribution.

Ownership category

akta.pro rank

Headquarters

HQ city

Uruguay

HQ country

Uruguay

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Infrastructure, Operations, Technology or R&D, Marketing or Sales, Personnel

Revenue model

1. Mobile Subscription Services: Monthly recurring revenue from postpaid mobile plans with data packages ranging from 50GB to 250GB, including unlimited calls to Tigo numbers, social media inclusion, and roaming benefits
2. Device Sales: Sales of mobile devices (smartphones) with and without contract plans, offering financing options up to 24 months with discounts when bundled with plans
3. Prepaid Services: Prepaid mobile services including eSIM options with recharge packages ranging from $200 to $500
4. Roaming Services: International roaming packages for travel across Americas, Europe, Asia and Oceania included in higher-tier plans

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Movistar Empresas Uruguay (operating as Tigo Uruguay) is a mobile telecommunications operator providing voice, messaging, and mobile data services over a nationwide 4G LTE network with selective 5G coverage. The company sells postpaid and prepaid mobile plans in tiered data allowances (50GB to 250GB), smartphones from leading brands, eSIM activations, bundled roaming, and integrated mobile financial services through Tigo Money. It serves both individual consumers and businesses with segmented portfolios for entrepreneurs, mid-sized companies, and large corporations.

Product overview

Movistar Empresas Uruguay (operating as Tigo Uruguay) offers a unified telecommunications portfolio consisting of mobile voice and data plans (Plan 50GB, Plan 100GB, Plan 150GB, Plan 200GB, Plan 250GB) with bundled roaming, calls, SMS, and social media inclusions. The product portfolio spans mobile devices from major brands (Samsung, Apple iPhone, Xiaomi, Honor, Oppo) available with or without contracts, eSIM digital SIM services, and add-on services including phone insurance, roaming packages, and streaming subscriptions (Amazon Prime, Paramount+). The ecosystem is tied together through the Mi Tigo mobile application for account management. Plans utilize Red 5G network infrastructure and are available with flexible financing options of up to 24 monthly installments.

Differentiator

Problem solved

Functional benefit

Brands

• Mi Tigo App: Mobile application for managing services, checking balances, paying bills, and recharging credit.

Products and services

• Plan 50GB Postpago
• Plan 80GB Postpago
• Plan 130GB Postpago
• Plan 250GB Postpago
• eSIM Activation
• Tigo Money
• Smartphones (Samsung, Xiaomi, Motorola, iPhone)
• Planes Empresas (Negocios, Pymes, Corporativos)
• Roaming Internacional
• Prepago (Prepaid) Services

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• Antel (Administración Nacional de Telecomunicaciones): State-owned Uruguayan telecom incumbent providing mobile, fixed-line, and broadband services. The dominant local player with structural advantages versus private competitors including Tigo Uruguay.
• Tigo Colombia (Millicom): Millicom's Colombian mobile and fixed-line operation. Closest strategic peer within the Millicom portfolio, sharing brand, technology platforms, and customer engagement approach.
• Tigo Guatemala (Millicom): Millicom's Central American mobile operation, sharing brand, group procurement, network strategy, and customer lifecycle management approach with Tigo Uruguay.
• Tigo Bolivia (Millicom): Millicom subsidiary operating mobile services in Bolivia under the Tigo brand. Comparable business model, multi-channel distribution, and product packaging to Tigo Uruguay.
• Claro Uruguay: América Móvil-owned mobile network operator in Uruguay offering postpaid, prepaid, and device plans. Direct competitor to Tigo Uruguay in the same national mobile market with similar plan structures and 4G/5G coverage.
• Tigo Paraguay (Millicom): Fellow Millicom-owned mobile operator in Paraguay with similar plan portfolio, Tigo brand, Mi Tigo app, and 4G/5G network. Highly comparable operating model, technology stack, and customer segmentation.

Broad incumbents

• Millicom International Cellular: Parent company of Tigo Uruguay, operating mobile, broadband, and cable services across Latin America. Provides the group-level strategy, capital, and technology platform that Tigo Uruguay executes against.
• Telefónica Movistar (Latin America): Former parent of the Movistar Uruguay brand now operated by Tigo/Millicom. Telefónica continues to operate Movistar-branded mobile services across other LatAm markets, making it a broad incumbent in the regional mobile space.
• América Móvil (parent of Claro): Parent of Claro Uruguay and the dominant mobile carrier group across Latin America. Broad incumbent with portfolio-wide scale advantages versus Tigo/Millicom in regional procurement and roaming.

Regional players

• Personal Uruguay (Telecom Argentina / Grupo Clarín): Regional mobile competitor that previously operated in Uruguay and continues to influence LatAm mobile benchmarks. Comparable in offering postpaid/prepaid mobile plans with device financing across the region.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/TigoUruguay_
• YouTubeyoutube.com/@tigouruguay
• Facebookfacebook.com/UruguayTigo
• LinkedInlinkedin.com/company/movistar-empresas-uruguay
• Instagraminstagram.com/tigo_uruguay
• TikToktiktok.com/@tigo.uy

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Movistar Empresas Uruguay