M Resto-Bar

What M Resto-Bar does

M Resto-Bar is a privately held Quebec bistro and event venue operating on the South Shore of Montreal (Rive-Sud) in the Grand Roussillon area. The company operates two physical locations: a flagship restaurant at 3625 Rue Talon in Sainte-Catherine (open daily 11h–23h) and a satellite called M au Golf at the Club de golf Triangle d'Or in Saint-Rémi. Its core offering is full-service bistro dining that combines pub-style comfort food with local terroir gastronomy, anchored by Chef and Partner Michael Biesmans.

The business extends the dining operation through five complementary revenue lines: four modular private event rooms (La Mémorable 50–75 persons, La M2 25–40, L'Intime 15–30, La Verrière 55–75 seasonal) supporting corporate events, weddings, and galas for groups of 15–120; a corporate services line for meetings, trainings, and conferences; an off-site catering (traiteur) service with buffet, banquet, cocktail dinatoire, lunch box, and tent-based outdoor event formats; ticketed live comedy events run through the Momos Comédie Club platform ($25–$30 per ticket); and a community garden initiative with Le Partage and Carrefour jeunesse-emploi Roussillon supplying fresh produce to the kitchen.

The company has no proprietary technology platform, mobile application, or software product disclosed in the source material. Operations rely on third-party reservation tools (TBDINE for Sainte-Catherine, LibroReserve for Saint-Rémi), direct phone/email contact for events and catering, and organic social media (Facebook, Instagram, TikTok) for marketing. There is no disclosed institutional investment, parent company, or public listing — the business is controlled by its three co-founders (André Pearson, Serge Richard, Réjean Demers) and chef-partner Michael Biesmans, with a senior operational team handling events (Michelle Blackburn) and the golf location (Brigitte Sigouin).

Name

M Resto-Bar

Legal name

M Resto Bar

Website

https://mresto-bar.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

M Resto-Bar is a privately held Quebec bistro restaurant operating two locations on the Rive-Sud of Montreal, offering à la carte dining, four private event rooms, off-site catering, and live comedy programming for individual diners, private event hosts, and corporate clients.

Ownership category

akta.pro rank

Product category

Bistro Restaurant & Event Venue Services

NAICS

Full-Service Restaurants (722511), Drinking Places (Alcoholic Beverages) (722410), Caterers (722320), Caterers (72232), Food Services and Drinking Places (722)

SIC

Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Casual Dining Restaurants (THAFACAB)

akta.pro secondary industries

Special Occasion & Destination Restaurants (THAFACAK), Lounge Bars & Hotel Bars (THAFAEAI)

Keywords

• Bistro restaurant dining
• Private event venues
• Off-site catering services
• Live comedy events
• Golf club restaurant

Headquarters

HQ city

Sainte-Catherine

HQ country

Canada

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Others

Revenue model

1. Restaurant dining (food & beverage sales): The primary revenue stream is in-person dining at two locations — the Sainte-Catherine flagship and the Saint-Rémi golf club satellite. Revenue is generated through à la carte menus, group menus, lunch menus, and banquet/banquet catering services. No technology or SaaS component is involved.
2. Catering & traiteur services: Off-site catering for private and corporate events, including buffets, plated banquets, cocktail dinatoires, and lunch boxes. The restaurant provides full-service catering including setup, tableware, glassware, and coordination.
3. Event venue rental & private bookings: Revenue from renting private dining rooms (La Mémorable, La M2, L'Intime, La Verrière) for birthdays, weddings, corporate events, and galas. The spaces can host 15–120 people and include AV/sound equipment rental.
4. Live comedy & entertainment events: The venue hosts ticketed comedy shows featuring Quebec comedians (e.g., Stéphane Poirier, Alexandre Forest, Mathieu Cyr, Maude Landry), generating ticket revenue through the Momos Comédie Club platform.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

M Resto-Bar is a bistro restaurant and event venue operating two physical locations (Sainte-Catherine flagship and M au Golf at Club de golf Triangle d'Or in Saint-Rémi). It sells à la carte dining, lunch and group menus, banquet and off-site catering (traiteur), private event room rentals across four configurable spaces for 15–120 guests, and ticketed live comedy events in partnership with Momos Comédie Club. The kitchen emphasizes fresh, local, and seasonal ingredients, with a menu spanning pub-style comfort food (nachos, wings) and refined terroir gastronomy (grilled octopus, bistro plates).

Product overview

M Resto-Bar is a single-location bistro restaurant with a diversified service portfolio. The core offering is its restaurant services featuring pub-style cuisine with local terroir gastronomy. The business extends through five complementary modules: event venue rental across four distinct spaces accommodating 15-120 guests, corporate event services, off-site catering, live comedy club programming in partnership with Momos Comédie Club, and a second location at M au Golf golf club. A community garden initiative supplies fresh produce. All offerings share the same culinary identity centered on fresh, local, and seasonal ingredients.

Differentiator

Problem solved

Functional benefit

Brands

• Le 9 1/2: Canteen menu at M au Golf offering snacks and beverages, ideal for starting the day
• La Mémorable
• La M2
• L'Intime
• La Verrière
• Momos Comédie Club

Products and services

• Restaurant Dining Services
• Private Reception Rooms (Salles de réception)

Quantifiable outcome

• The restaurant has served the Rive-Sud community for over 30 years (since 1993 as the original Dekhockey bar; Resto M concept opened 2013)
• +1 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered minor and core.

• Le PartageminorOthersCommunity partner in the collective garden initiative behind the M Resto-Bar in Sainte-Catherine. The garden is run in partnership with Le Partage and Carrefour jeunesse-emploi Roussillon, with the goal of growing fresh vegetables for the restaurant and promoting community engagement.
• Carrefour jeunesse-emploi RoussillonminorOthersCommunity partner in the collective garden initiative behind the M Resto-Bar in Sainte-Catherine. The garden is co-operated with Le Partage and Carrefour jeunesse-emploi Roussillon, supporting community skill-building and local food production.
• Centre DekhockeyminorOthersThe original anchor of the M Resto-Bar ecosystem. The restaurant concept originated from André Pearson's observation of pizza deliveries to hockey players at the Le Momentum bar inside the Centre Dekhockey at Rue Talon. The centre attracted ~600 players at its 1993 opening and ~2,000 weekly visitors over time, providing an ongoing customer base for the restaurant.
• Centre multifonctionnel HorizonminorOthersListed as a community partner of M Resto-Bar. The nature of the partnership is community-oriented cross-promotion or collaboration within the Rive-Sud ecosystem.
• Fondation Anna-LabergeminorOthersListed as a community partner of M Resto-Bar. The foundation supports local healthcare and community initiatives in the Roussillon area.
• Alliance carrièreminorOthersListed as a community partner of M Resto-Bar. Likely a local employment or career development organization in the Roussillon region.
• Maison KateriminorOthersListed as a community partner of M Resto-Bar. Likely a local community organization in the Roussillon area.
• La maison des ainésminorOthersListed as a community partner of M Resto-Bar. Likely a local organization serving seniors in the Roussillon area.
• Club de golf Triangle d'OrcoreStrategic or Co-development PartnerM Resto-Bar has partnered with the Club de golf Triangle d'Or (Triangle d'Or Golf Club) in Saint-Rémi to open M au Golf — a satellite restaurant at the golf club (1970 chemin du Golf, Saint-Rémi). The partnership brings the restaurant's full bistro and catering services to golf club members and visitors, including tournament catering and a cantina (Menu 9½). The golf club branding (Triangle d'Or RGB logo) appears on the restaurant's site. This is M Resto-Bar's most significant branded partnership.

Scale indicators3 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Holder: Montreal brunch/bistro known for chef-driven menus and high-traffic urban location — comparable full-service bistro model with strong chef identity, similar in menu range and casual-upscale tone to M Resto-Bar.
• Restaurant Toqué!: Montreal landmark fine-dining restaurant emphasizing local, seasonal Quebec ingredients — directly comparable to M Resto-Bar's terroir gastronomy angle, though operating at a much higher price point and single location.
• Le Club Chasse et Pêche: Old Montreal upscale bistro offering refined seasonal cuisine in a heritage setting — comparable to M Resto-Bar's bistro-plus-event positioning with a similar full-service, locally rooted culinary identity.
• Restaurant Europea: Montreal fine-dining restaurant with private event/dining space — comparable to M Resto-Bar's full-service + private events model with a similar Quebec terroir-driven culinary philosophy, at a higher price tier.
• Ferreira Café: Montreal upscale Portuguese seafood restaurant with private dining rooms — directly comparable to M Resto-Bar's full-service bistro + private event offering in the Montreal market.
• Chez Lévêque: Long-standing Montreal French bistro (operating since 1969) with classic French cuisine and private event capability — directly comparable heritage full-service bistro + group/banquet positioning to M Resto-Bar.

Broad incumbents

• St-Hubert: Quebec-headquartered rotisserie chain with hundreds of locations across the province, offering full-service casual dining and event/banquet catering comparable to M Resto-Bar's combined restaurant-plus-events model, but at vastly larger scale and with a narrower menu focus.
• La Belle Province: Quebec casual diner chain with broad provincial presence and family/group menu positioning — comparable to M Resto-Bar's full-service casual dining and group/banquet capability, though at chain scale and lower price tier.
• Scores: Quebec-based casual rotisserie/dining chain with multiple locations, group menus and banquet offerings — comparable full-service casual dining + event capability to M Resto-Bar, with similar price-point positioning but chain-level scale.
• Baton Rouge: Quebec steakhouse and ribs casual-dining chain with broad provincial footprint, private event rooms, and group menus — directly comparable to M Resto-Bar's full-service bistro + private event positioning, though at chain scale and with a more standardized menu.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/MRestoBarSte4
• Instagraminstagram.com/mrestobar_officiel/?hl=fr-ca
• TikToktiktok.com/@mrestobar
• LinkedInlinkedin.com/company/m-resto-bar

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about M Resto-Bar