Мережа освітніх проєктів MRIYDIY

What Мережа освітніх проєктів MRIYDIY does

Мережа освітніх проєктів MRIYDIY (MriyDiy Educational Projects Network) is a privately-held Ukrainian education company founded in 2012 by Lidiya Bilas, operating full-day private schools, kindergartens, and supplementary programs in Kyiv and Lviv. The network serves children from 1.5 years old through grade 11, with a stated base of 500+ enrolled students and more than 300 professional staff across its facilities. Its core product is built on a proprietary 'Мрійдійність' (MriyDiy) methodology combining dream-building, project-based learning, and competency development across nine priority dimensions (adaptability, critical thinking, empathy, communication, creativity, entrepreneurship, etc.), delivered through structured frameworks including monthly 'Wave Immersion' themes for primary grades, semester-long 'Project Immersion' defenses at ПроєктФест, and the 'MriyDoslidzhuy' integrated kindergarten course. More than 20% of instructional hours are delivered in English, and the Lviv school holds official Cambridge English Qualifications testing center status and Official NMT Testing Center designation.

The business model is subscription/recurring tuition-based for schools and kindergartens, with supplementary revenue from seasonal camps across four locations (Kyiv, Lviv, Brukhovychy, Carpathians), 20+ professional clubs (robotics, theater, culinary, sports), NMT and Cambridge exam preparation courses, and a dedicated MriyDiy Educational Foundation (Освітня фундація МрійДій) subsidiary supporting wartime education initiatives. Pricing is not publicly disclosed; enrollment is conducted via personal visits, phone inquiries (0800 333 191), trial days, and a referral program offering 8,000 UAH credit. GTM is community-led and event-driven: monthly parent-club meetings with psychologists and guest speakers in both cities drive word-of-mouth enrollment, supported by active social media presence (Facebook, YouTube, Instagram, LinkedIn, TikTok) and a podcast series. Distribution includes a trade-union B2B2C partnership channel for camp co-financing. The network has 27 corporate employees per firmographics but engages 300+ teaching professionals across its facilities.

Name

Мережа освітніх проєктів MRIYDIY

Legal name

Мережа освітніх проєктів MRIYDIY

Website

https://mriydiy.in.ua

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

MriyDiy is a Ukrainian private education network founded in 2012 operating full-day schools, kindergartens, camps, and clubs in Kyiv and Lviv, using its proprietary MriyDiy methodology centered on project-based, competency-driven learning with 20%+ English immersion, serving children from 1.5 years through grade 11.

Ownership category

akta.pro rank

Headquarters

HQ city

Kyiv

HQ country

Ukraine

HQ region

Europe

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Revenue model

1. Private school tuition: Full-day private school enrollment fees covering primary (1-4), middle (5-9), and senior (10-11) grades in Kyiv and Lviv schools. Tuition is the primary revenue stream.
2. Kindergarten/Preschool fees: Full-day kindergarten enrollment and preschool preparation program fees for children from 1.5 years old.
3. Camps: Seasonal day camps and overnight camps in Kyiv, Lviv, Brykhovychy, and the Carpathians during school breaks.
4. Professional clubs and extracurricular activities: Over 20 extracurricular club directions including robotics, yoga, theater, culinary arts, football, basketball, and chess — offered to all interested children.
5. NMT and Cambridge exam preparation: Test preparation courses for Ukrainian national multi-subject test (NMT) and Cambridge English exams, including trial testing in real exam conditions.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels7 records

Core offering

Based on the company name, Мережа освітніх проєктів MRIYDIY operates as a network of educational projects. No additional source content was provided to describe the specific offerings in detail.

Product overview

МрійДій is an educational network combining private kindergartens, full-day schools, extracurricular and project-based learning formats, and the MriyDiy Educational Foundation. The network offers five distinct products: (1) private kindergartens (Приватні садочки) in Kyiv and Lviv, operating on an authorial program with the "Мрій. Досліджуй" integrated course; (2) private schools (Приватні школи) in Kyiv and Lviv, based on competency and action-learning approaches; (3) a specialized upper secondary school with an entrepreneurship profile (grades 10–11) in Lviv; (4) seasonal camps in Kyiv, Lviv, Brukhovychy, and the Carpathians; and (5) Preschool (група адаптації та підготовки до школи) for school preparation. Supporting offerings include professional clubs and studios (20+ directions), professional development centers for educators, a Cambridge English Qualifications testing center, an NMT preparation center, the MriyDiy Educational Foundation for wartime education support, and the MriyDiy podcast. The network also provides transfer services, the MriyDiy Shop, and a parents' club.

Differentiator

Problem solved

Functional benefit

Brands

• Preschool МрійДій: Програма підготовки до школи для дітей від 1,5 років
• Школа MRIYDIY
• Садок MRIYDIY
• Табори МрійДій
• Клуби МрійДій
• МрійДій подкаст
• Батьківський клуб МрійДій
• Центр підготовки до НМТ МрійДій
• Освітня фундація МрійДій

Named customers5 records

Segments4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Ukrainian Catholic University (УКУ)coreStrategic or Co-development Partner · 1 January 2024MriyDiy and Ukrainian Catholic University signed a memorandum of cooperation focused on joint educational programs, youth development, and experience sharing between the school network and the university.
• Startup UkraineminorStrategic or Co-development Partner · 1 January 2024Anna Petrova, founder of Startup Ukraine (first entrepreneurship center in Ukraine), serves as a guest speaker at career orientation programs and inspires students to create their own ventures through the MriyDiy educational programs.
• Amazon AWS (N-IX)minorStrategic or Co-development Partner · 1 January 2023MriyDiy Lviv was selected among 26 educational institutions in Ukraine by Amazon AWS through N-IX to implement the 'Get IT' educational program in IT technologies for students in grades 7-8, aimed at engaging youth (especially girls) in IT development and building ICT competencies.

Scale indicators10 records

Recent moves7 records

Expansion highlights5 records

Emerging players

• Novakid: Novakid is an online English-language school for children. It is comparable as an emerging player intersecting with MriyDiy's English-immersion value proposition via a fully online delivery model, though it does not operate physical campuses.
• Schole (Онлайн-школа «Школа»): Schole is a Ukrainian online school offering modern alternative education. It is comparable as an emerging alternative-education provider that competes with MriyDiy for families seeking modern, non-traditional pedagogy, but via online rather than physical delivery.

Direct peers

• British International School Kyiv: British International School Kyiv offers premium private international education in Kyiv with Cambridge/IGCSE curriculum and English-language delivery. It competes with MriyDiy for the same affluent Kyiv families seeking internationally oriented education.
• Optima Schools: Optima Schools is a Ukrainian private K-12 school network operating across multiple cities with its own proprietary methodology and strong brand. It is the most directly comparable domestic peer given similar full-day model, multi-city footprint, and emphasis on modern pedagogy.
• Logos International School: Logos International School is a private school in Lviv offering bilingual instruction and international curriculum components. It competes directly with MriyDiy Lviv for the same affluent Ukrainian families in western Ukraine.
• School of the Future (Майбутнє): School of the Future is a private school in Kyiv with an authorial curriculum emphasizing competency-based learning. It competes with MriyDiy Kyiv for the same set of modern-methodology-seeking families.
• Green Country School: Green Country School is a Ukrainian private K-12 network with a modern pedagogical approach and multiple campuses. It is comparable to MriyDiy in positioning as a domestic premium private school network with proprietary methodology.
• Pechersk International School: Pechersk International School is a Kyiv-based premium private school combining Ukrainian and international curricula with strong English immersion. It targets the same affluent family segment as MriyDiy Kyiv with comparable full-day and extracurricular programs.

Broad incumbents

• Cognita Schools: Cognita is a global operator of premium private schools across multiple countries. It is comparable as a broader incumbent in the premium private K-12 space, though it does not currently operate in Ukraine.
• Nord Anglia Education: Nord Anglia operates a global network of premium international schools, including facilities in Kyiv. It is comparable to MriyDiy as a large-scale premium K-12 operator but competes as part of a much broader global portfolio rather than a domestic specialist.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/mriydiy
• Facebookfacebook.com/mriydiy
• LinkedInlinkedin.com/company/%D0%BC%D0%B5%D1%80%D0%B5%D0%B6%D0%B0-%D0%BE%D1%81%D0%B2%D1%96%D1%82%D0%BD%D1%96%D1%85-%D0%BF%D1%80%D0%BE%D1%94%D0%BA%D1%82%D1%96%D0%B2-mriydiy
• Instagraminstagram.com/mriydiy
• TikToktiktok.com/@mriydiy

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Мережа освітніх проєктів MRIYDIY