My Garage Self Storage

What My Garage Self Storage does

My Garage Self Storage is a privately-held, Texas-focused self storage operator founded in 2018 and headquartered in Rusk, Texas. The company operates 29+ storage facilities across approximately 19 Texas markets spanning East Texas (Tyler, Rusk, Bullard, Flint, Corsicana), Central Texas (Temple, Belton, Killeen near Fort Cavazos, Morgan's Point Resort, Mexia), the Gulf Coast (Beaumont, Orange, Pearland), North Texas (Midlothian, Royse City), the Houston exurbs (Hockley), and West Texas (El Paso). It serves four primary customer segments: residential and personal storage users, small-to-medium businesses, vehicle owners (RVs, boats, cars, trailers, semi-trucks), and active-duty and veteran military personnel.

The core product portfolio consists of standard self storage units in sizes ranging from 5x5 to 10x30 and larger, offered in indoor, drive-up, and climate-controlled configurations. The principal product differentiator is the Smart Units line, powered by Storage Defender technology, which uses motion-detection sensors and an AI-driven monitoring platform to deliver 24/7 surveillance and real-time SMS text alerts with audible deterrents. The company also offers specialized vehicle storage (outdoor, covered, and fully enclosed with in-unit electricity at select sites such as Royse City), on-site packing and moving supplies, and the My Garage Protection Plan, a zero-deductible rental insurance add-on.

Revenue is generated primarily through month-to-month recurring rental contracts with no long-term commitment, with observed unit pricing ranging from approximately $33 to $340 per month depending on location, unit size, and configuration. Distribution is direct-to-consumer through a self-serve online rental platform integrated with the company website, supplemented by on-site management and per-facility phone and email support. Marketing emphasizes convenience (online rental, no credit card required to reserve), security (gated access, video surveillance, smart units), and flexibility (month-to-month terms, military discounts at select locations). With 11 corporate employees supporting 29+ facilities, the operating model relies on a lean corporate staff layer over decentralized on-site management.

Name

My Garage Self Storage

Legal name

My Garage Self Storage

Website

https://mygarageselfstorage.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

My Garage Self Storage is a Texas-based privately-held self storage operator with 29+ facilities across approximately 19 Texas markets, offering standard, climate-controlled, drive-up, and AI-enabled smart storage units plus specialized vehicle storage for residential, business, military, and vehicle owner customers.

Ownership category

akta.pro rank

Product category

Self Storage Services

NAICS

Lessors of Miniwarehouses and Self-Storage Units (531130)

SIC

Public Warehousing & Storage (4220)

akta.pro primary industry

Standard/Non-Climate Self-Storage (HSAKAGAB)

akta.pro secondary industries

Climate-Controlled Self-Storage (HSAKAGAA), Vehicle & RV/Boat Self-Storage (HSAKAGAC)

Keywords

• Self storage units
• Climate controlled storage
• Vehicle storage
• Business storage
• Smart storage units

Headquarters

HQ city

Belton

HQ country

United States

HQ region

North America

Offices19 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Infrastructure, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Storage Unit Rentals: Monthly recurring rental revenue from storage units of various sizes (5x5 to 10x30 and larger), offered on flexible month-to-month terms with no long-term commitment required. Pricing varies by location, unit size, and type (standard, climate-controlled, drive-up).
2. Vehicle Storage: Recurring revenue from vehicle storage including outdoor parking, covered parking, and enclosed vehicle storage for cars, RVs, boats, trailers, semi-trucks, and commercial vehicles. Pricing varies by vehicle size and storage type.
3. Packing and Moving Supplies: One-time product sales of packing supplies including boxes, tape, bubble wrap, and other moving essentials available for purchase at storage facilities.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

My Garage Self Storage operates 29+ self-storage facilities across Texas, renting storage units in sizes from 5x5 to 10x30 and larger, with configurations including standard, climate-controlled, drive-up, indoor, and vehicle/RV/boat storage. Select locations offer Storage Defender-powered Smart Units featuring 24/7 motion detection and real-time SMS security alerts. Customers can reserve and lease units online with no credit card required, on month-to-month terms.

Product overview

My Garage Self Storage operates as a multi-location self storage platform across Texas offering standardized self storage units with various access types and climate control options. The core product portfolio includes standard self storage units (5x5 to 10x30 sizes), Smart Units powered by Storage Defender (featuring AI-driven motion detection and real-time SMS alerts), climate-controlled storage, vehicle/RV/boat storage, and business/personal storage categories. The company differentiates through its Smart Units technology (AI-enabled security monitoring) and offers a Protection Plan add-on service. All locations provide online rental management, autopay, and month-to-month flexibility.

Differentiator

Problem solved

Functional benefit

Brands

• Storage Defender Smart Units: Smart storage units powered by Storage Defender technology offering 24/7 monitoring with real-time mobile alerts and motion-detecting sensors for enhanced security.

Products and services

• Standard Self Storage Units Traditional self-storage units available in multiple sizes (5x5 to 10x30 and larger) with indoor, drive-up, and climate-controlled configurations. Features include video surveillance, gated entry, and month-to-month rentals.
• Storage Defender Smart Units Advanced storage units equipped with 24/7 motion-detecting surveillance technology powered by Storage Defender. Units send real-time text alerts to users when activity is detected, featuring noise deterrent systems and user-specified escalation options.
• Climate-Controlled Storage Temperature-regulated storage units that maintain consistent temperatures (64-85 degrees Fahrenheit) to protect temperature-sensitive items such as furniture, electronics, musical instruments, documents, and artwork from heat damage and humidity.
• Vehicle Storage Specialized storage for vehicles including outdoor parking, covered parking, and enclosed vehicle storage. Accommodates cars, RVs, boats, trailers, semi-trucks, and commercial vehicles with drive-up access options; select locations offer in-unit electricity and are deed-restriction friendly.
• Business Storage Commercial storage solutions for businesses to store inventory, merchandise, supplies, office furniture, and documents. Includes climate-controlled options and drive-up access for loading/unloading commercial vehicles.
• Personal Storage Residential storage units for decluttering, moving, renovations, downsizing, and military storage. Available in small, medium, and large sizes with various access types.
• My Garage Protection Plan Rental protection plan offering competitive monthly rates with zero deductible for stored property coverage. Multiple coverage options specifically designed for self-storage renters, required at select locations.

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability3 records

Feature1 record

Partnerships

One partnership is on record.

• Storage DefendercoreTechnology or IntegrationStorage Defender provides the technology powering My Garage Self Storage's Smart Units. The partnership delivers 24/7 monitoring with motion-detecting sensors, real-time mobile text alerts, and audible deterrents for individual storage units. Storage Defender's AI-powered platform converts physical activity in units to digital alerts sent via SMS text messaging, eliminating the need for a mobile app. This technology is offered at most My Garage Self Storage locations.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• Devon Self Storage: Privately-held US self-storage operator with facilities across multiple states including Texas. Comparable customer base (residential, business, vehicle) and direct competition in several of My Garage's Texas sub-markets.
• Move It Self Storage: Texas-headquartered self-storage operator with multiple facilities concentrated in the state. Closely comparable geographic focus, facility formats, and pricing structure to My Garage.
• StorageMart: Large privately-held self-storage operator with hundreds of facilities across the US and Canada, including Texas. Directly comparable product portfolio (drive-up, climate-controlled, vehicle, business) and target customer segments.
• Simply Self Storage: Privately-held multi-market self-storage operator with a meaningful Texas presence and standardized facility formats. Closely comparable in scale and product mix to My Garage's mid-size regional operator profile.
• StorQuest Self Storage: William Warren Group-owned self-storage brand operating across multiple Sun Belt and Western states with notable Texas density. Comparable product portfolio, target customers, and growth-stage regional-operator profile.
• US Storage Centers: Multi-market self-storage operator (now part of a larger platform) with Sun Belt presence including Texas. Offers the same core product mix (drive-up, climate-controlled, vehicle) and competes for similar residential and small-business customers.

Broad incumbents

• Extra Space Storage: Second-largest US self-storage REIT with a sizable Texas presence and a strong online rental/management platform comparable to My Garage's digital funnel. Offers overlapping unit types and the same direct-to-consumer motion but operates at national scale.
• Public Storage: Largest publicly-traded self-storage REIT in the US with thousands of facilities nationwide, including a major Texas footprint. Directly comparable product set (climate-controlled, drive-up, vehicle) and overlap in many of My Garage's sub-markets, though at vastly larger scale and with national digital marketing infrastructure.
• CubeSmart: Major self-storage REIT with significant Texas operations. Competes directly with My Garage on standard, climate-controlled, and vehicle storage, and runs a national revenue-management platform that pressures local independent pricing.
• National Storage Affiliates: Public self-storage REIT built on a participatory regional-operator model across multiple US markets, including Texas. Closely mirrors My Garage's profile as a multi-site independent operator and represents a likely acquisition counterparty or peer benchmark for valuation.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/my-garage-self-storage

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about My Garage Self Storage