Sektor Malaysia

Name

Sektor Malaysia

Legal name

Sektor Distributors Sdn. Bhd.

Website

https://my.sektor.co

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Petaling Jaya

HQ country

Malaysia

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Hardware Distribution: Distribution of technology hardware including barcode scanners, printers, mobile computers, POS terminals, cameras, and peripherals through reseller channel.
2. Service Contracts: Extended warranty and service contracts offered for various product categories including barcode scanning, cameras, digital displays, label printers, mobile computing, POS PCs, and touch terminals.
3. Software Distribution: Distribution of software solutions including label design software (Bartender by Seagull Scientific) and other software products.
4. Consumables: Sale of consumables including cards and ribbons for card printers and label printers.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Sektor Malaysia (Sektor Distributors Sdn. Bhd.) is a 100% channel-focused technology distributor that delivers POS, mobile computing, security, and healthcare hardware and software to authorized resellers across Malaysia. The company distributes products from brands such as Zebra, Honeywell, Motorola Solutions, HP, Bixolon, Avigilon Alta, and Seagull Scientific (Bartender), organized around specialist markets of Point of Service, Security, Healthcare, and Mobile Computing.

Product overview

Sektor Malaysia is a specialist IT distribution company operating as Sektor Distributors Sdn. Bhd. that delivers innovative and efficient products for the retail, commercial, networking, security, healthcare, ergonomics, payments and mobility markets. The company offers a comprehensive portfolio of technology hardware and solutions distributed through an established channel partner network. Their product portfolio spans barcode scanning equipment (scanners, accessories), security and surveillance cameras including Avigilon Alta cloud-native video solutions, card printers, cash drawers, digital displays, kiosks, label and receipt printers, LCD and touch monitors, mobile computing devices, network video recorders, POS PCs and terminals, storage solutions, mounting solutions, consumables (cards, ribbons), and supporting software including Bartender labeling solutions. The portfolio is organized around specialist market solutions including Point of Service (POS), Mobile Computing, Security, and Healthcare, enabling resellers to build complete solutions for end customers across retail, warehouse, hospitality, and enterprise environments.

Differentiator

Problem solved

Functional benefit

Segments6 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered core.

• HoneywellcoreChannel Partner/ Reseller/ Distributor · 23 February 2023Sektor appointed as Honeywell PSS Authorised Distributor in Malaysia covering Honeywell, Intermec and Datamax O'Neil product lines including Mobile Computers, Printers and Media, Barcode Scanners, RFID, Software and Tools, and Service Contracts. Effective 23 February 2023.
• Ava Security (Motorola Solutions)coreTechnology or Integration · 7 July 2022Ava Security, a Motorola Solutions company, partnered with Sektor to distribute its cloud-native video security solution throughout Malaysia. This is the first time award-winning Ava video solutions are available in Malaysia.
• Zebra TechnologiescoreTechnology or IntegrationLeading brand in automatic data capture and mobile computing solutions, featured prominently in product offerings and sponsored events.
• BixoloncoreTechnology or IntegrationPremium label and receipt printer manufacturer, sponsored partner events and featured in product highlights.
• Bartender (Seagull Scientific)coreTechnology or IntegrationIndustry-leading label design software, featured in product offerings and sponsored partner events.
• Motorola SolutionscoreTechnology or IntegrationMobile computing and communications solutions, co-sponsored Solution Day 2024 and partnered through Ava Security cloud video security products.
• HPcoreTechnology or IntegrationPOS systems and retail hardware including RP 9115 all-in-one POS, sponsored partner events.
• Avigilon AltacoreTechnology or IntegrationCloud-native video security and analytics, featured product line for security solutions.
• ElementcoreTechnology or IntegrationModular all-in-one POS systems (Element 455 15-inch all-in-one), featured as product highlight on website.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• CMS Distribution: Specialist IT distributor with strong APAC focus on POS, AIDC, mobility and security channels. Highly comparable in product mix and channel-only model to Sektor Malaysia.
• Dicker Data: ANZ-focused IT distributor with a similar channel-only model and product mix spanning POS, mobility, security and barcode/AIDC. Closely comparable business model and vendor set (Zebra, HP, etc.), though operating primarily in Australia and New Zealand.
• MCR Sdn Bhd: Malaysia-based IT distributor covering POS, AIDC, mobility and enterprise hardware. Directly comparable as a domestic Malaysian peer operating in similar product categories and channels.

Broad incumbents

• Arrow Electronics: Global IT and enterprise components distributor with APAC operations including Malaysia. Comparable as a broad-line distributor selling enterprise hardware, peripherals and software through a channel model.
• ALSO Group: European-headquartered IT distribution group with growing APAC presence. Comparable as a broad-line technology distributor operating a channel partner model with vendors such as HP, Zebra and similar brands.
• Ingram Micro: Global IT distributor with a large Asia-Pacific footprint including Malaysia. Comparable as a broad-line technology distributor selling hardware, peripherals and software to resellers, though at vastly greater scale and breadth than Sektor.
• TD SYNNEX: Global IT distributor formed from the merger of Tech Data and SYNNEX, with significant APAC operations. Comparable as a broad-line distributor of POS, mobility, security and networking hardware to channel partners.
• Westcon-Comstor: Global value-added distributor with strong APAC presence covering security, networking and mobility brands. Comparable as a channel-focused distributor, especially relevant given Sektor's Avigilon Alta and Motorola Solutions security portfolio.

Regional players

• Netpoleon Solutions: APAC-focused value-added distributor specializing in cybersecurity and networking solutions. Comparable to Sektor's security distribution line (Avigilon Alta, Ava Security) within the region.
• Exclusive Networks: Global cybersecurity-focused value-added distributor with APAC operations. Comparable as a channel-only distributor partnering with enterprise security vendors, directly relevant to Sektor's Ava Security and Avigilon Alta distribution.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/sektormalaysia
• LinkedInlinkedin.com/company/sektor-malaysia

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sektor Malaysia