The Face Place
The Face Place is a small local service business founded in 2021 in Thomson, Georgia, with approximately six employees. It operates an appointment-based scheduling service through a Square-hosted website, serving walk-in and booked clientele in its immediate market.
- Company typePrivate
- Founded-
- Headquarters—
- Headcount1–10
- GTM typeB2C
- OfferingServices
What The Face Place does
The Face Place is a small service business established in 2021 and headquartered in Thomson, Georgia. The company operates with approximately six employees and maintains a single physical location serving local clientele. Its online presence is built on Square's website platform (my-site-106951-107235.square.site), indicating reliance on Square's third-party commerce and scheduling infrastructure rather than proprietary technology.
The company's sole documented product offering is "Appointments," a scheduling service that allows clients to book and manage reservations through the Square-hosted site. This indicates an appointment-based service business model, where revenue derives from booked time slots rather than discrete product purchases. The business name ("The Face Place") suggests a facial, skincare, or beauty-related service offering, though the specific service menu is not disclosed in available source material.
There is no documented information on pricing structure, customer composition beyond the local Thomson market, partnerships, funding history, management team, or financial performance. Ownership structure and broader operating details are not publicly disclosed. The available data is consistent with a micro-scale local services business, but the absence of granular operational detail limits deeper strategic assessment.
The Face Place firmographics
Firmographics- Name
- The Face Place
- Website
- https://my-site-106951-107235.square.site
- Company type
- Private
- Headcount range
- 1–10 employees
- Short description
- The Face Place is a small local service business founded in 2021 in Thomson, Georgia, with approximately six employees. It operates an appointment-based scheduling service through a Square-hosted website, serving walk-in and booked clientele in its immediate market.
- Ownership category
- akta.pro rank
The Face Place industry classification
Industry- Product category
- Skincare & Facial Services
- NAICS
- Beauty Salons (812112), Hair, Nail, and Skin Care Services (81211)
- SIC
- Services-Nursing & Personal Care Facilities (8050)
- akta.pro primary industry
- Classic/European Facials (HSALADAA)
Keywords
The Face Place business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain
The Face Place product offering
Product offeringCore offering
The Face Place is a small, appointment-based skincare and facial services business based in Thomson, Georgia. Founded in 2021 with a team of 6, the company operates a local storefront offering face-focused beauty and skincare treatments to individual consumers, with bookings managed through a Square-powered scheduling site.
Differentiator
Problem solved
Functional benefit
Products and services
- Appointments
Companies that use The Face Place
Customer profileIdeal customer profiles1 record
The Face Place technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The Face Place partnerships and signals
Strategic signalRecent moves2 records
The Face Place competitors and assessment
Company assessmentDirect peers
- Massage Heights: Membership-based wellness franchise offering facials alongside massage services. Comparable to The Face Place in the recurring-visit, single-location-or-small-format service model.
- European Wax Center: Specialty beauty services franchise with a focused service menu and membership model. Comparable to The Face Place as a single-category, appointment-driven personal-care brand, though operating at national scale.
- Hand & Stone Massage and Facial Spa: National franchise offering facial services as a core part of its membership-based service mix. Directly comparable to The Face Place because facial/skincare treatments are a flagship category, though at much larger scale and via a franchised model.
- Hello Sugar: Specialty sugaring and skincare franchise with a focused, single-category service menu. Directly comparable to The Face Place as a small-format, appointment-based facial/skincare concept.
- Woodhouse Spa: Day spa chain with a strong facial treatment offering. Comparable to The Face Place in service category and client demographic, though operating a multi-location resort-style positioning.
Emerging players
- Skin Laundry: Specialty facial clinic chain delivering standardized, tech-enabled skincare treatments. Comparable to The Face Place in facial-services category, with a more clinical/medical-aesthetic positioning.
Broad incumbents
- Massage Envy: Largest U.S. franchised membership-based skincare and massage services chain. Comparable to The Face Place in the recurring-visit facial services category, though operating at national scale.
- Ideal Image: Largest U.S. medical aesthetics brand offering facials, lasers, and injectables. Comparable to The Face Place as a facial-services provider, but at much larger scale and with a clinical overlay.
Regional players
- The Peach Aesthetic Lounge: Independent Georgia-based boutique skin clinic offering facials and aesthetic services. Comparable to The Face Place as a small-footprint, Georgia-area skincare service provider.
- Facials by S Beauty Bar: Independent facial-only studios operating in select U.S. markets. Comparable to The Face Place as a small-format, face-only specialty studio, though at a different geographic footprint.
Market position
Strengths3 records
Weaknesses3 records
Competitive moat1 record
Key risks4 records
Key highlights4 records
Customer concentration
The Face Place social profiles
Digital presenceThe Face Place financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Face Place leadership team
Management profileNumber of profiles
The Face Place funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Face Place M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Face Place
What does The Face Place do?
The Face Place is a small, appointment-based skincare and facial services business based in Thomson, Georgia. Founded in 2021 with a team of 6, the company operates a local storefront offering face-focused beauty and skincare treatments to individual consumers, with bookings managed through a Square-powered scheduling site.
When was The Face Place founded?
The Face Place was founded in -1. It employs 1 to 10 people.
Who are The Face Place's main competitors?
Direct peers on record are Massage Heights, European Wax Center, Hand & Stone Massage and Facial Spa, Hello Sugar and Woodhouse Spa. Skin Laundry is listed as an emerging player. Broad incumbents are Massage Envy and Ideal Image. Regional players are The Peach Aesthetic Lounge and Facials by S Beauty Bar.
Does The Face Place have an API?
No public API is recorded for The Face Place.
What industry is The Face Place in?
The Face Place's product category is Skincare & Facial Services. Its primary akta.pro industry code is HSALADAA, Classic/European Facials. Its NAICS code is 812112 and its SIC code is 8050.