MyWed
MyWed is a web-based marketplace and community platform connecting more than 40,000 wedding and family photographers across 60+ countries with couples searching for photography services, monetizing via PRO/PRO+ photographer subscriptions and an affiliated venue booking service.
- Company typePrivate
- Founded2007
- HeadquartersNot specified
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What MyWed does
MyWed is a web-based photography community and two-sided marketplace platform founded in 2007, connecting more than 40,000 wedding and family photographers worldwide with couples seeking photography services. Photographers create profiles with portfolios and pricing, and couples search the directory by location, specialty, language, and rate to find and contact photographers directly through the platform. The product surface consists of a global photographer directory, curated photo galleries organized by topic and recognition tiers (Best of the Week, Best of the Year, Editors' Choice, topic tags), a community forum with sections for talks, photo shoots, and news, and an annual MyWed Awards photography competition featuring an $11,000 prize fund plus MyWed PRO+ membership awarded to 200 finalists.
MyWed firmographics
Firmographics- Name
- MyWed
- Legal name
- MyWed
- Website
- https://mywed.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- MyWed is a web-based marketplace and community platform connecting more than 40,000 wedding and family photographers across 60+ countries with couples searching for photography services, monetizing via PRO/PRO+ photographer subscriptions and an affiliated venue booking service.
- Ownership category
- akta.pro rank
MyWed industry classification
Industry- Product category
- Wedding Photography Marketplace
- NAICS
- Photography Studios, Portrait (541921)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Vendor Sourcing & Management (Venues, Catering, Photo/Video, Music) (HSACABAG)
Keywords
Where MyWed is headquartered
LocationHeadquarters
- HQ city
- Not specified
Offices1 record
Markets served
MyWed business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Photographer Membership/Subscription: Photographers likely pay for PRO or PRO+ membership tiers to access enhanced features and visibility on the platform.
- Venue Booking Service: rsrv.rest service for booking event venues, suggesting a commission or booking fee model for venue reservations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Photographer profile and portfolio hosting |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels5 records
MyWed product offering
Product offeringCore offering
MyWed operates a two-sided web-based marketplace and community platform that connects wedding and family photographers with couples planning weddings. Photographers create profiles with portfolios and pricing, while couples search by location, specialty, language, and rate to discover and contact photographers directly. The platform also hosts curated photo galleries, a community forum, and an annual MyWed Awards photography contest with an $11,000 prize fund and PRO+ membership awarded to finalists.
Product overview
MyWed is a photographer community platform operating as a single unified product with interconnected features: a global photographer directory, photo gallery with curated collections and topic tags, annual MyWed Awards photography contest, and community forum. The platform enables couples to discover and contact photographers directly while providing professionals with portfolio hosting, networking, and competitive recognition through the award program. Premium PRO/PRO+ membership tiers offer enhanced visibility and benefits.
Differentiator
Problem solved
Functional benefit
Products and services
- MyWed Photographer Directory A searchable global directory of wedding and family photographers enabling couples to find and contact photographers by location, specialty, language, and rate. Designed for couples planning weddings and for photographers seeking inbound client inquiries.
- MyWed Photo Gallery
Companies that use MyWed
Customer profileSegments1 record
Ideal customer profiles2 records
MyWed technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
MyWed partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- rsrv.restminorrsrv.rest is referenced as a venue booking service associated with MyWed, suggesting an integrated or affiliated service for booking event venues alongside photographer discovery.
Scale indicators4 records
Recent moves5 records
Expansion highlights4 records
MyWed competitors and assessment
Company assessmentDirect peers
- HoneyBook: All-in-one business management platform for wedding and event vendors, combining CRM, contracts, payments, and marketplace leads. Targets the same photographer supply side as MyWed with overlapping SMB workflow and lead-generation value propositions.
- Zola: Wedding planning platform combining registry, vendor marketplace, and website tools. Competes with MyWed for couple mindshare and photographer listings in the wedding vendor discovery space.
- The Knot Worldwide: The dominant wedding vendor marketplace (combining The Knot and WeddingWire), connecting couples with photographers, venues, and other vendors globally. Direct competitor to MyWed in the wedding photographer directory category.
- Pixieset: Photography business platform offering client galleries, booking, storefronts, and invoicing for professional photographers. Closely overlaps MyWed's photographer-side tools, particularly around client delivery and monetization features.
- PhotoShelter: Portfolio, client gallery, and e-commerce platform built for professional photographers, particularly wedding and editorial shooters. Overlaps with MyWed's photographer-side portfolio hosting and discovery tools.
- WeddingWire: Wedding vendor marketplace (now part of The Knot Worldwide) connecting couples with photographers, venues, and other wedding professionals. Operates as a near-direct global competitor to MyWed's directory business.
- Pic-Time: Photography gallery, sales, and booking platform used by wedding and portrait photographers for client delivery, print sales, and scheduling. Competes with MyWed for photographer mindshare and subscription wallet.
Broad incumbents
- Thumbtack: Large US services marketplace spanning many categories including event and wedding photography. Competes with MyWed for couple-side lead generation and photographer acquisition, though as a horizontal player rather than a wedding specialist.
Others
- Pinterest: Visual discovery platform widely used by couples to find wedding inspiration and photographers. Not a transactional competitor, but a powerful indirect substitute for MyWed's discovery and inspiration traffic.
- Instagram: Social platform where photographers showcase portfolios and couples discover vendors via hashtags and tagged content. Functions as a free alternative to MyWed's directory and bypasses the platform for both discovery and contact.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
MyWed social profiles
Digital presenceMyWed financial estimates
Financial estimateRevenue estimate
Valuation estimate
MyWed leadership team
Management profileNumber of profiles
MyWed funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MyWed M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MyWed
What does MyWed do?
MyWed operates a two-sided web-based marketplace and community platform that connects wedding and family photographers with couples planning weddings. Photographers create profiles with portfolios and pricing, while couples search by location, specialty, language, and rate to discover and contact photographers directly. The platform also hosts curated photo galleries, a community forum, and an annual MyWed Awards photography contest with an $11,000 prize fund and PRO+ membership awarded to finalists.
Is MyWed a public or private company?
MyWed is a private company. It is classified as unknown and is currently operating.
When was MyWed founded?
MyWed was founded in 2007. It employs 11 to 50 people.
Where is MyWed based?
MyWed is headquartered in Not specified.
How does MyWed make money?
Two revenue lines are on record. Photographer Membership/Subscription is the primary driver. The others are venue Booking Service.
Who are MyWed's main competitors?
Direct peers on record are HoneyBook, Zola, The Knot Worldwide, Pixieset, PhotoShelter, WeddingWire and Pic-Time. Thumbtack is listed as a broad incumbent. Others are Pinterest and Instagram.
Does MyWed have an API?
No public API is recorded for MyWed.
What industry is MyWed in?
MyWed's product category is Wedding Photography Marketplace. Its primary akta.pro industry code is HSACABAG, Vendor Sourcing & Management (Venues, Catering, Photo/Video, Music). Its NAICS code is 541921 and its SIC code is 7330.