名古屋市産業立地交流室 Industrial Site Networking Office - City of Nagoya

What 名古屋市産業立地交流室 Industrial Site Networking Office - City of Nagoya does

The Nagoya City Industrial Site Networking Office (名古屋市産業立地交流室) is a municipal government department within the City of Nagoya's Economic Bureau, Innovation Promotion Division, responsible for attracting businesses and investment to Nagoya, Japan. The office operates from the 5th floor of Nagoya City Hall at 3-1-1 Sannomaru, Naka-ku, with a 7-person staff, and runs the 'Hirake NAGOYA Potential' business attraction portal (nagoya-potential.jp) in both Japanese and English.

The office's core deliverables are four subsidy programs administered under municipal budget: the Headquarters Function Locational Promotion Subsidy (up to 1 billion yen, 50% subsidy rate) for major headquarters relocation; the Business Entry Promotion Subsidy (up to 10 million yen) for first-time entrants including ICT, startup, growth, and foreign-affiliated companies; the Industrial Locational Enhancement Promotion Subsidy (up to 500 million yen across flagship and industrial tiers) for new or expanded headquarters, offices, factories, or research facilities; and the Urban Industry Research Facility Establishment Subsidy (up to 1.5 million yen over 5 years) for SMEs within 5 years of founding entering designated incubator facilities. The office coordinates with 7+ designated incubation facilities and 4 ecosystem support programs (NAGOYA BOOST 10000, Hatch Technology NAGOYA, Nagoya Mirai Enterprise Creation Project, NAGOYA EVOLVES) to deliver tenant services.

The entity is publicly funded and does not generate commercial revenue; all services and incentives are provided at zero cost to eligible beneficiaries. It does not develop or sell commercial products or technology platforms. Its go-to-market is content-led: a bilingual website, downloadable PDF pamphlets, executive interview videos featuring WeWork Japan, Industry Alpha, and Healthcare Systems, a Facebook channel (nagoyapotential), and periodic events such as the NAGOYA Business Junction. Customer engagement is direct consultation at City Hall and via the contact channels TEL 052-972-2423 / FAX 052-972-4135.

Name

名古屋市産業立地交流室 Industrial Site Networking Office - City of Nagoya

Legal name

City of Nagoya

Website

https://nagoya-potential.jp

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

The Nagoya City Industrial Site Networking Office is a municipal government department that promotes business attraction and relocation to Nagoya, Japan, administering four subsidy programs (up to 1.5M to 1B yen) and coordinating a network of designated incubation facilities for domestic and foreign-affiliated companies.

Ownership category

akta.pro rank

Headquarters

HQ city

Nagoya

HQ country

Japan

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Distribution channels3 records

Marketing channels5 records

Core offering

The Nagoya City Industrial Site Networking Office is a municipal government department that promotes Nagoya as a business destination and administers four financial subsidy programs to attract and retain companies. Services include informational consultation, location-marketing content (website, videos, pamphlets), and administration of incentives for companies relocating or expanding headquarters, offices, factories, R&D centers, or incubator operations within Nagoya.

Product overview

The City of Nagoya's Industrial Site Networking Office operates a unified business attraction and support portal platform called 'ひらけNAGOYAポテンシャル' (Hirake NAGOYA Potential), which is a government information service rather than a commercial product platform. The portal provides comprehensive business support through four main subsidy programs: the 本社機能等立地促進補助金 (Headquarters Function Locational Promotion Subsidy) for major headquarters relocation/establishment with up to 1 billion yen support, the 企業進出促進補助金 (Business Entry Promotion Subsidy) for first-time entrants with up to 10 million yen, the 産業立地強化促進補助金 (Industrial Locational Enhancement Promotion Subsidy) for industrial facilities with up to 500 million yen, and the 都市型産業研究施設開設補助金 (Urban Industry Research Facility Establishment Subsidy) for startups entering incubators with up to 1.5 million yen. These subsidy programs are complemented by informational content about Nagoya's location advantages, manufacturing capabilities, investment environment, and quality of life.

Differentiator

Problem solved

Functional benefit

Products and services

• Hirake NAGOYA Potential Business Entry Support Portal (ひらけNAGOYAポテンシャル) Bilingual (Japanese/English) government information portal providing prospective entrants with information on Nagoya's location advantages, manufacturing capabilities, innovation ecosystem, quality of life, subsidy programs, and corporate case-study interviews. Free at point of use.
• Headquarters Function Locational Promotion Subsidy (本社機能等立地促進補助金) Municipal subsidy for companies relocating or newly establishing headquarters functions (corporate HQ, R&D, regional control functions) in Nagoya. Maximum support of up to 1 billion yen with a subsidy rate of up to 50%. Available to companies meeting eligibility requirements for HQ function establishment within Nagoya city limits.
• Business Entry Promotion Subsidy (企業進出促進補助金) Municipal subsidy for companies located outside Nagoya entering the city for the first time to establish an office or R&D facility by leasing a building. Maximum support of up to 10 million yen. Eligible applicants include ICT companies, foreign-affiliated companies (under Japan's Foreign Exchange and Foreign Trade Act), startups, and growth-stage enterprises.
• Industrial Locational Enhancement Promotion Subsidy (産業立地強化促進補助金) Municipal subsidy for companies newly establishing or expanding headquarters offices, offices, factories, or research facilities within Nagoya. Includes flagship-type (up to 500 million yen) and industrial-type (up to 500 million yen) tiers for qualifying investment projects.
• Urban Industry Research Facility Establishment Subsidy (都市型産業研究施設開設補助金) Municipal rent-subsidy program for small and medium enterprises founded within five years that move into designated city-certified incubation facilities such as Nagoya Business Incubator, Science Exchange Plaza Incubator Room, Design Lab, Nagono Campus, Creation Core Nagoya, or Nagoya Medical-Engineering Collaboration Incubator. Provides rent reductions of up to 30% for up to five years, with a maximum envelope of up to 1.5 million yen.

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered support program, core program and incubation facility.

• NAGOYA BOOST 10000support programGTM or Marketing PartnerA support program listed under 'Initiatives supporting the realization of potential' (ポテンシャルの発揮をサポートする取り組み). NAGOYA BOOST 10000 is an initiative that supports companies and entrepreneurs looking to grow in Nagoya.
• Hatch Technology NAGOYAsupport programGTM or Marketing PartnerA technology-focused support initiative listed under Nagoya's ecosystem support programs. Operated externally at http://www.hatch-tech-nagoya.jp/.
• なごやみらい企業創出プロジェクト (Nagoya Mirai Enterprise Creation Project)core programGTM or Marketing PartnerA core enterprise creation project operated by Nagoya Innovation (nagoya-innovation.jp/nagoya-mirai/). Supports the creation of new businesses and enterprises within Nagoya's innovation ecosystem.
• NAGOYA EVOLVESsupport programGTM or Marketing PartnerAn innovation ecosystem support initiative operated by Nagoya Innovation (nagoya-innovation.jp/). Listed alongside other ecosystem support programs on the Links page.
• なごのキャンパス (Nagono Campus)incubation facilityImplementation/ SI/ Consulting PartnerOne of the city's designated incubation facilities where startups can access the Urban Industry Research Facility Opening Subsidy (都市型産業研究施設開設補助金). Operated as a collaborative workspace and startup support center.
• NAGOYA INNOVATOR'S GARAGEincubation facilityImplementation/ SI/ Consulting PartnerAn incubation facility listed as a support facility on the Links page (garage-nagoya.or.jp/). Provides workspace and support services for innovators and entrepreneurs in Nagoya.
• クリエイション・コア名古屋 (Creation Core Nagoya)incubation facilityImplementation/ SI/ Consulting PartnerAn incubation facility operated by SMRJ (中小機構). Listed as a designated facility eligible for the Urban Industry Research Facility Opening Subsidy. Located within Nagoya's startup ecosystem.
• 名古屋医工連携インキュベータ (Nagoya Medical-Engineering Collaboration Incubator)incubation facilityImplementation/ SI/ Consulting PartnerAn incubation facility operated by SMRJ (中小機構). Designated as a qualifying facility for the Urban Industry Research Facility Opening Subsidy. Focuses on medical-engineering collaboration startups.
• 名古屋ビジネスインキュベータ (Nagoya Business Incubator)incubation facilityImplementation/ SI/ Consulting PartnerA city-operated business incubation facility (nabinabi.biz/). Qualifying facility for the Urban Industry Research Facility Opening Subsidy (都市型産業研究施設開設補助金). Provides affordable office space for early-stage companies.
• デザインラボ (Design Lab)incubation facilityImplementation/ SI/ Consulting PartnerA designated incubation facility eligible for the Urban Industry Research Facility Opening Subsidy. Listed on the Links page (idcn.jp/facilities/7f).
• サイエンス交流プラザインキュベータルーム (Science Exchange Plaza Incubator Room)incubation facilityImplementation/ SI/ Consulting PartnerA designated incubation facility listed as qualifying for the Urban Industry Research Facility Opening Subsidy. Operated in connection with NIPC (nipc.or.jp/nsp/plaza3.html).

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Singapore Economic Development Board (EDB): A globally-recognized government investment promotion agency that, like Nagoya's office, attracts foreign companies through subsidies and tailored support. Operates at a national scale with a far larger budget and broader mandate, making it a benchmark for FDI promotion best practices.
• UK Department for Business and Trade (DBT): UK government department responsible for promoting trade and investment, comparable as a national-level government entity supporting inbound business expansion through incentives and advisory services across its territory.
• KOTRA (Korea Trade-Investment Promotion Agency): Korea's national trade and investment promotion agency, structurally similar to JETRO but operating at a national scale. Comparable as an Asian government-backed FDI promotion organization targeting inbound companies.
• Invest Hong Kong: Hong Kong's government department for FDI promotion, offering comparable subsidy and advisory services for foreign companies establishing regional presence. Serves as an international comparable for city-level government FDI agencies.

Direct peers

• Fukuoka City Economic Affairs Bureau: Fukuoka City's economic development arm, often cited alongside Nagoya as a rising Japanese regional business hub. Comparable in offering startup support, subsidies, and FDI outreach programs targeting inbound companies.
• Invest Tokyo (Tokyo Metropolitan Government): Tokyo Metropolitan Government's business attraction arm, directly comparable as a Japanese municipal government office that promotes inbound company relocation to a specific Japanese metro. Competes for the same foreign-affiliated company pool that Nagoya targets.
• JETRO (Japan External Trade Organization): Japan's national trade and investment promotion agency, directly comparable as a government-backed FDI promotion organization that supports foreign companies entering Japan. While national in scope versus Nagoya's city-level focus, both share the same core mission of attracting inbound business expansion.
• Yokohama City Economic Affairs Bureau: Yokohama's municipal economic development function, comparable as another large Japanese port city's municipal-level economic development office attracting business and investment to its jurisdiction.
• Osaka Business Development Agency: Osaka's municipal economic development office offering comparable business attraction and subsidy programs targeting the Kansai region. Direct competitor for the same Japanese inbound investment pool as Nagoya.

Others

• Germany Trade & Invest (GTAI): Germany's national inward investment promotion agency, comparable as a government-funded FDI promotion body that supports foreign companies establishing operations. Useful international benchmark for subsidy program design and FDI outreach methodology.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/nagoyapotential
• LinkedInlinkedin.com/company/industrial-site-networking-office-city-of-nagoya

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

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M&A

Investments

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