National Golf Links
National Golf Links is a family-owned 18-hole daily-fee golf course in South Charleston, Ohio, founded in 1995 by Robert W. Whitmer and currently managed by Merry Krempasky. It serves local individual golfers, families, seniors, juniors, and corporate/group outings via green fees, annual passes, instruction, and on-site amenities.
- Company typePrivate
- Founded1995
- HeadquartersSouth Charleston, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What National Golf Links does
National Golf Links is a privately held, family-owned daily-fee golf course located at 276 Clubhouse Drive in South Charleston, Ohio. Founded by Robert W. Whitmer in May 1995 as a 9-hole layout and expanded to 18 holes in May 2000, the facility operates as a links-style championship course spanning 5,100 to 7,200 yards, designed by Jody Kinney, with rolling hills, creeks, ponds, blue grass-rye fairways, and bent grass greens. The company employs 7 people and is currently managed by founder's daughter Merry Krempasky, with PGA Professional Brad Reid overseeing instruction and outing coordination.
The business generates revenue from seven primary streams: daily green fees (18-hole and 9-hole, walking or riding, with weekday/weekend/senior/junior pricing tiers), annual passes (Platinum $1,900, Gold $1,300, Senior $1,100, plus a $300 driving range add-on), pro shop merchandise, group outings and events (with a 144-person pavilion), PGA-led golf instruction including junior clinics, food and beverage (snack bar, dining room, on-course beverage service), and digital gift certificates ($50–$200). Tee-time booking and online commerce run on foreUP software integrated with a WordPress website; customer engagement is supported via an E-Club email list and a Facebook page.
Go-to-market is direct-to-consumer, serving local and regional individual golfers, families, seniors, juniors (ages 5–17 via the annual Robert Whitmer Memorial Junior Golf Clinic), and corporate or charity group outings within driving distance of South Charleston, OH. The company has no external investors, no parent entity, and operates exclusively within the United States at a single site.
National Golf Links firmographics
Firmographics- Name
- National Golf Links
- Legal name
- National Golf Links
- Website
- https://nationalgolflinks.org
- Company type
- Private
- Founded year
- 1995
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- National Golf Links is a family-owned 18-hole daily-fee golf course in South Charleston, Ohio, founded in 1995 by Robert W. Whitmer and currently managed by Merry Krempasky. It serves local individual golfers, families, seniors, juniors, and corporate/group outings via green fees, annual passes, instruction, and on-site amenities.
- Ownership category
- akta.pro rank
National Golf Links industry classification
Industry- Product category
- Public Golf Course Operations
- NAICS
- Golf Courses and Country Clubs (71391)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Golf Courses & Golf Facilities (MPAKAEAD)
- akta.pro secondary industry
- Golf Equipment, Apparel & Pro Shop Retail (CRAMABAG)
Keywords
Where National Golf Links is headquartered
LocationHeadquarters
- HQ city
- South Charleston
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
National Golf Links business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Daily Green Fees: Revenue from daily golf fees for 18-hole and 9-hole rounds, with different pricing for walking vs. riding (with cart), weekdays vs. weekends/holidays, and special rates for seniors (60+) and juniors.
- Annual Golf Passes: Unlimited golf access through Platinum Pass ($1,900 with cart), Gold Pass ($1,300 without cart), and Senior Pass ($1,100 Monday-Friday). Additional driving range pass available for $300.
- Pro Shop Merchandise: Revenue from golf merchandise sales including clubs, apparel, and accessories.
- Golf Outings and Events: Corporate and group golf outings with custom event coordination, food and beverage service, and pavilion rental (144-person capacity).
- Golf Instruction: Group lessons and private instruction by PGA Professional Brad Reid, including junior golf clinics.
- Gift Certificates: Digital gift certificates sold in $50, $100, $150, and $200 denominations for golf and merchandise redemption.
- Food and Beverage: Snack bar, dining room, and on-course beverage service generating ancillary revenue.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | 18-Hole Weekday Walking - $32 (Open-2PM), $29 (2PM-5PM), $27 (5PM-Close) |
| Unit Pricing | Pay-as-you-go | 18-Hole Weekday Riding - $44 (Open-2PM), $41 (2PM-5PM), $39 (5PM-Close) |
| Unit Pricing | Pay-as-you-go | 18-Hole Senior Special - $26 Walking / $38 Riding |
| Unit Pricing | Pay-as-you-go | 18-Hole Friday - $34 Walking / $46 Riding |
| Unit Pricing | Pay-as-you-go | 18-Hole Weekend/Holiday - $43 Walking / $55 Riding |
| Unit Pricing | Pay-as-you-go | 18-Hole Junior Special - $15 Weekday / $25 Weekend |
| Unit Pricing | Pay-as-you-go | 9-Hole Rates - $22-$37 depending on day and walking/cart |
| Subscription | Annual | Platinum Pass - $1,900/year |
| Subscription | Annual | Gold Pass - $1,300/year |
| Subscription | Annual | Senior Pass - $1,100/year |
| Subscription | Annual | Driving Range Pass - $300/year |
| Unit Pricing | Pay-as-you-go | Single Cart Rider Surcharge - $7 |
| Unit Pricing | Pay-as-you-go | Junior Golf Clinic - $35/child |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
National Golf Links product offering
Product offeringCore offering
National Golf Links operates an 18-hole links-style public golf course in South Charleston, Ohio, offering daily green fees, annual golf passes, group and private PGA instruction, junior golf clinics, club repair services, on-site pro shop merchandise, food and beverage service, and fully coordinated group/corporate golf outings and events in a 144-person pavilion.
Product overview
National Golf Links operates as a single golf course facility offering golfing services including an 18-hole championship links-style course (designed by Jody Kinney), the annual Robert Whitmer Memorial Junior Golf Clinic, professional instruction by PGA Professional Brad Reid, club repairs, golf outings and events, practice facilities (driving range, putting green, practice bunker), and on-site amenities (pro shop, dining room, snack bar). The company also sells gift certificates in $50-$200 denominations and offers annual golf passes (Platinum, Gold, Senior). Tee time booking is handled through the foreUP software platform. The course originally opened as a 9-hole facility in May 1995 and expanded to 18 holes in May 2000.
Differentiator
Problem solved
Functional benefit
Products and services
- 18-Hole Championship Golf Course Links-style 18-hole public golf course designed by Jody Kinney, ranging from 5,100 yards (red tees) to 7,200 yards (championship tees), with rolling hills, creeks, ponds, blue grass-rye fairways and bent grass greens, serving daily-fee and pass-holding golfers.
- Practice Facilities
Companies that use National Golf Links
Customer profileSegments3 records
Ideal customer profiles3 records
National Golf Links technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
National Golf Links partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- foreUP SoftwarecoreTee time booking system provider powering online reservations through their platform. Integrated into National Golf Links website for customer booking functionality.
Scale indicators3 records
Recent moves7 records
Expansion highlights4 records
National Golf Links competitors and assessment
Company assessmentBroad incumbents
- Clubcorp: Operator of private golf and country clubs. Comparable membership and event service model, but focused on private member clubs rather than the daily-fee public course format.
- KemperSports: Golf and club management company running public, private, and resort courses. Comparable tee-time, membership, and outing service mix, but at multi-property scale with professional management.
- Troon Golf: Large third-party golf course management company. Comparable daily-fee, membership, and event service offerings, but operates across hundreds of properties worldwide rather than a single owned facility.
- American Golf Corporation: Operates one of the largest networks of public and private golf courses in the U.S. Comparable daily-fee and membership model, but at multi-course scale with corporate management vs. National Golf Links' single-course family operation.
Emerging players
- Topgolf: Tech-enabled golf entertainment venue pairing golf with F&B and social gaming. Not a direct competitor for traditional 18-hole rounds, but pulls casual/social spending from the same discretionary leisure budget.
Regional players
- Cedar Ridge Golf Course: Regional public golf course in Ohio offering daily-fee play, memberships, and lessons — a direct geographic competitor for golfers in the South Charleston/Columbus-Dayton corridor.
- Beavercreek Golf Club: Public golf course near Dayton, OH providing 18-hole daily-fee play, leagues, and outings — directly comparable operating model and overlapping customer base with National Golf Links.
- Greystone Golf Club (Ohio): Ohio-area public golf course with similar daily-fee, membership, and event offerings — comparable mid-market public course competing for the same regional golfer wallet.
- Madden Golf Course: Public daily-fee golf course in Ohio with comparable pricing tiers, leagues, and lesson programs — a same-format regional competitor.
Others
- GolfPass: Golf media, instruction, and tee-time booking platform. Indirectly comparable as a tee-time distribution and instruction channel that could either support or compete with National Golf Links' direct booking.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
National Golf Links social profiles
Digital presenceNational Golf Links financial estimates
Financial estimateRevenue estimate
Valuation estimate
National Golf Links leadership team
Management profileNumber of profiles
Profiles2 records
National Golf Links funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
National Golf Links M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about National Golf Links
What does National Golf Links do?
National Golf Links operates an 18-hole links-style public golf course in South Charleston, Ohio, offering daily green fees, annual golf passes, group and private PGA instruction, junior golf clinics, club repair services, on-site pro shop merchandise, food and beverage service, and fully coordinated group/corporate golf outings and events in a 144-person pavilion.
Is National Golf Links a public or private company?
National Golf Links is a private company. It is classified as family owned and is currently operating.
When was National Golf Links founded?
National Golf Links was founded in 1995. It employs 1 to 10 people.
Where is National Golf Links based?
National Golf Links is headquartered in South Charleston, United States, in the North America region.
How does National Golf Links make money?
Seven revenue lines are on record. Daily Green Fees are the primary driver. The others are annual Golf Passes, pro Shop Merchandise, golf Outings and Events, golf Instruction, gift Certificates and food and Beverage.
Who are National Golf Links's main competitors?
Broad incumbents on record are Clubcorp, KemperSports, Troon Golf and American Golf Corporation. Topgolf is listed as an emerging player. Regional players are Cedar Ridge Golf Course, Beavercreek Golf Club, Greystone Golf Club (Ohio) and Madden Golf Course. GolfPass is listed as an others.
Does National Golf Links have an API?
No public API is recorded for National Golf Links.
What industry is National Golf Links in?
National Golf Links's product category is Public Golf Course Operations. Its primary akta.pro industry code is MPAKAEAD, Golf Courses & Golf Facilities, with a secondary code of CRAMABAG, Golf Equipment, Apparel & Pro Shop Retail. Its NAICS code is 71391 and its SIC code is 7900.