Naturelink Aviation
NAC (National Airways Corporation) is South Africa's longest-standing integrated aviation services provider, founded 1946. It sells and supports Dassault, Bell, Robinson, Piper, Diamond, Daher, and Magnus aircraft across six branches, alongside charter, MRO, training, and air ambulance operations.
- Company typePrivate
- Founded1946
- HeadquartersLanseria, South Africa
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Naturelink Aviation does
NAC (National Airways Corporation), operating commercially as Naturelink Aviation, is a South African integrated aviation services company founded in 1946 and headquartered at Lanseria, Johannesburg. It operates across six branches nationwide and combines aircraft and helicopter sales, charter operations, maintenance-repair-overhaul (MRO), parts distribution, flight training, air ambulance, and ACMI leasing under a single corporate entity.
The sales franchise holds authorized dealership rights with Dassault (Falcon business jets), Bell and Robinson (helicopters), Daher (Kodiak turboprop), Piper, Diamond, and Magnus — providing OEM-warranty access to corporate, government, and special-mission buyers. MRO capability is reinforced by a Rolls-Royce authorized engine shop, enabling in-house turbine engine maintenance. Charter operations span both fixed-wing (including Boeing 737 and Falcon 900B-class aircraft) and helicopter platforms; the Universal Air Evac unit provides 24/7 air ambulance services with HEMS integration via a Netcare 911 partnership. Additional revenue lines include helicopter tourism at game reserves (notably Shamwari), pilot type-rating and recurrent training, and ACMI wet-lease capacity.
Revenue mechanics blend transactional (aircraft and helicopter unit sales), recurring (MRO, parts, training, air ambulance missions), and utilization-driven (charter hour billing) streams. Geographic reach within Africa is complemented by a partnership with Discovery Jets (USA) for intercontinental charter access. The company is privately held as a (Pty) Ltd entity, with no public financial disclosure or external funding rounds identified in the available data.
Naturelink Aviation firmographics
Firmographics- Name
- Naturelink Aviation
- Legal name
- National Airways Corporation (Pty) Ltd
- Website
- https://naturelink.co.za
- Company type
- Private
- Founded year
- 1946
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- NAC (National Airways Corporation) is South Africa's longest-standing integrated aviation services provider, founded 1946. It sells and supports Dassault, Bell, Robinson, Piper, Diamond, Daher, and Magnus aircraft across six branches, alongside charter, MRO, training, and air ambulance operations.
- Ownership category
- akta.pro rank
Naturelink Aviation industry classification
Industry- Product category
- Aviation Services
- NAICS
- Nonscheduled Air Transportation (4812), Other Nonscheduled Air Transportation (481219), Air Transportation (481)
- SIC
- Aircraft Parts & Auxiliary Equipment, Nec (3728), Aircraft (3721)
- akta.pro primary industry
- Helicopter Charter & Sightseeing (TLAFABAH)
- akta.pro secondary industries
- Scenic & Sightseeing Helicopter Tours (THABAGAE), Air Medical Transport (Helicopter/Fixed-Wing) (HLAFANAD), Medical Passenger Transfer (Non-Emergency Patient Transport) (THABAGAG), On-Demand Helicopter Charter (Private/Corporate) (TLAFACAB)
Keywords
Where Naturelink Aviation is headquartered
LocationHeadquarters
- HQ city
- Lanseria
- HQ country
- South Africa
- HQ region
- Africa
Offices5 records
Markets served
Naturelink Aviation business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Supply Chain, Technology or R&D, Marketing or Sales
Revenue model
- Aircraft Sales: New and pre-owned aircraft sales from authorized dealers including Dassault, Daher Kodiak, Piper, Diamond, and Magnus Aircraft. Revenue generated from direct sales transactions with individual and corporate buyers.
- Helicopter Sales: New and pre-owned helicopter sales from authorized dealers including Bell and Robinson. Revenue from direct sales transactions.
- Aircraft Charter: On-demand global charter services through an award-winning fleet including Boeing 737-500, Dassault Falcon 900B, Hawker 4000, Learjets, and Beechcraft King Air aircraft. Revenue from flight charter fees.
- Helicopter Charter: On-demand local charter services through helicopter fleet including Bell 430, Agusta 119, Bell 407, and Robinson helicopters. Revenue from helicopter charter fees.
- Aircraft Maintenance (MRO): Comprehensive maintenance, repair, and overhaul services for aircraft and helicopters. Revenue from maintenance contracts and service fees.
- Aircraft Parts: Spare parts supply including airframes, consumables, filtration, lubricants, avionics, engines, and tools. Revenue from parts sales.
- Flight Training: Helicopter pilot, engineering, and technical training programmes. Revenue from training course fees.
- Air Ambulance Services: 24/7 medical evacuation services through Universal Air Evac. Revenue from emergency medical transport services.
- Aircraft Leasing (ACMI): Aircraft leasing and ACMI (Aircraft, Crew, Maintenance, Insurance) arrangements for flight operations support.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Pre-owned Aircraft - Price varies by aircraft type |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Naturelink Aviation product offering
Product offeringCore offering
Naturelink Aviation (trading as NAC - National Airways Corporation) is an integrated South African aviation services company that sells new and pre-owned aircraft and helicopters as an authorized dealer for multiple OEMs (Dassault, Daher Kodiak, Piper, Diamond, Magnus, Bell, Robinson), provides on-demand aircraft and helicopter charter, delivers maintenance/repair/overhaul (MRO) and aviation spare parts, runs helicopter pilot and engineering training, operates 24/7 air ambulance services through Universal Air Evac, and conducts scenic helicopter tours in Johannesburg and Cape Town.
Product overview
NAC (National Airways Corporation) operates as Africa's premier integrated aviation services company offering a comprehensive portfolio of interconnected aviation solutions. The core offering spans five main pillars: Aircraft Sales (new and pre-owned aircraft from Dassault, Daher, Piper, Diamond, and Magnus brands), Helicopter Sales (Bell and Robinson helicopters), Charter Services (both fixed-wing aircraft and helicopter charter operations), Maintenance and Parts (MRO services and aviation spare parts supply), and Flight Operations (ACMI leasing and pilot training). Additional services include 24/7 Universal Air Evac air ambulance services, Rolls Royce engine shop, and helicopter tours in Johannesburg and Cape Town. The company has been in operation for over 80 years with 6 branches across South Africa.
Differentiator
Problem solved
Functional benefit
Brands
- Universal Air Evac: 24/7 air ambulance and medical evacuation services operated by NAC.
Products and services
- Aircraft Sales
Companies that use Naturelink Aviation
Customer profileSegments4 records
Ideal customer profiles4 records
Naturelink Aviation technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Naturelink Aviation partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core, major and minor.
- Dassault AviationcoreAuthorized dealer for Dassault Falcon business jets including new aircraft sales. NAC offers Dassault aircraft as part of their new aircraft portfolio.
- DahercoreAuthorized dealer for Daher Kodiak rugged turboprop utility aircraft. NAC sells and supports Kodiak aircraft in their market.
- Bell HelicoptercoreAuthorized dealer for Bell helicopters including new and pre-owned sales. NAC offers Bell 407, Bell 430, and other Bell models.
- Robinson Helicopter CompanycoreAuthorized dealer for Robinson helicopters including R22, R44 Raven I, and R44 Raven II. NAC is a primary source for Robinson helicopters in South Africa.
- Rolls-RoycecoreNAC operates a Rolls-Royce Engine Shop providing authorized engine maintenance and support services for Rolls-Royce powered aircraft.
- Netcare 911majorStrategic partnership for emergency medical services and air ambulance operations. NAC provides helicopter emergency medical services (HEMS) in partnership with Netcare 911.
- Discovery JetscoreUS-based aircraft charter partner providing global charter services through Discovery Jets (USA). NAC refers international charter customers to Discovery Jets.
- Universal Air Evaccore24/7 air ambulance and medical evacuation services operated by NAC. Universal Air Evac provides critical medical transport services across South Africa.
- Diamond AircraftmajorAuthorized dealer for Diamond Aircraft modern composite trainers. NAC offers Diamond aircraft for training purposes.
- Magnus AircraftmajorAuthorized dealer for Magnus Aircraft mission ready and surveillance aircraft including the Fusion 212 model.
- Piper AircraftmajorAuthorized dealer for Piper versatile light aircraft. NAC offers Piper aircraft including the Piper Matrix and Turbo Saratoga SP.
- ShamwariminorWildlife sanctuary partner, potentially for premium tourism experiences including helicopter tours to wildlife reserves.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Naturelink Aviation competitors and assessment
Company assessmentDirect peers
- ExecuJet Aviation: Africa- and globally-headquartered aviation services group offering aircraft management, charter, MRO, and FBO services. Highly comparable to NAC as a competing full-service aviation platform with significant African charter and MRO presence.
- Safair: South African-based charter and freight airline operating a large fleet of Boeing 737 freighters and passenger charter. Directly comparable as a South African charter operator competing for the same corporate and ad hoc airlift demand.
- Westair Aviation: South African helicopter charter, sales, MRO, and pilot training operator based at Cape Town International. Directly comparable to NAC's helicopter division across charter, training, and maintenance.
Broad incumbents
- Bidvest Aerospace: South African conglomerate with aviation aftermarket and aerospace components businesses. Comparable to NAC's parts and MRO operations through scale distribution of aviation consumables and components.
- Jet Aviation: Global business aviation services company offering aircraft management, charter, MRO, and FBO services. Comparable as a much larger integrated aviation services incumbent operating in the same charter and MRO categories.
Regional players
- Airlink: South African regional airline serving feeder and corporate routes across Southern Africa. Adjacent comparable as a South African aviation operator with overlapping corporate client base and charter capability.
- Caverton Helicopters: Nigerian helicopter charter, MRO, and pilot training operator serving West African oil and gas and corporate markets. Comparable to NAC's helicopter charter and training offerings in the African regional context.
Others
- Bell Training Academy (Africa partners): Bell's OEM training network includes authorized training academies in Africa. Comparable as a helicopter pilot training peer leveraging OEM relationships similar to NAC's Robinson/Bell training offerings.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Naturelink Aviation social profiles
Digital presenceNaturelink Aviation financial estimates
Financial estimateRevenue estimate
Valuation estimate
Naturelink Aviation leadership team
Management profileNumber of profiles
Naturelink Aviation funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Naturelink Aviation M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Naturelink Aviation
What does Naturelink Aviation do?
Naturelink Aviation (trading as NAC - National Airways Corporation) is an integrated South African aviation services company that sells new and pre-owned aircraft and helicopters as an authorized dealer for multiple OEMs (Dassault, Daher Kodiak, Piper, Diamond, Magnus, Bell, Robinson), provides on-demand aircraft and helicopter charter, delivers maintenance/repair/overhaul (MRO) and aviation spare parts, runs helicopter pilot and engineering training, operates 24/7 air ambulance services through Universal Air Evac, and conducts scenic helicopter tours in Johannesburg and Cape Town.
Is Naturelink Aviation a public or private company?
Naturelink Aviation is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Naturelink Aviation founded?
Naturelink Aviation was founded in 1946. It employs 11 to 50 people.
Where is Naturelink Aviation based?
Naturelink Aviation is headquartered in Lanseria, South Africa, in the Africa region.
How does Naturelink Aviation make money?
Nine revenue lines are on record. Aircraft Sales are the primary driver. The others are helicopter Sales, aircraft Charter, helicopter Charter, aircraft Maintenance (MRO), aircraft Parts, flight Training, air Ambulance Services and aircraft Leasing (ACMI).
Who are Naturelink Aviation's main competitors?
Direct peers on record are ExecuJet Aviation, Safair and Westair Aviation. Broad incumbents are Bidvest Aerospace and Jet Aviation. Regional players are Airlink and Caverton Helicopters. Bell Training Academy (Africa partners) is listed as an others.
Does Naturelink Aviation have an API?
No public API is recorded for Naturelink Aviation.
What industry is Naturelink Aviation in?
Naturelink Aviation's product category is Aviation Services. Its primary akta.pro industry code is TLAFABAH, Helicopter Charter & Sightseeing, with a secondary code of THABAGAE, Scenic & Sightseeing Helicopter Tours. Its NAICS code is 4812 and its SIC code is 3728.