Nestfarms

What Nestfarms does

Nestfarms is the consumer-facing retail brand of New Farms S.L., a privately held Spanish company founded in 1998 and headquartered in Llardecans, Lleida. It manufactures and sells modular plastic chicken nesting boxes ('ponederos') built from roughly 90% recycled plastic, with a proprietary retractable egg-collection system ('sistema escamoteable') that removes eggs from the hens' reach to reduce breakage and pecking. The product line spans single-nest units (~€42) for hobbyist home coops through communal 20-nest systems (~€770) for professional layer farms, complemented by accessories including drinkers, feed hoppers, slats, and roost bars.

The business operates exclusively through direct-to-consumer e-commerce at nestfarms.com, with no disclosed intermediaries or retail distribution. It serves two clearly segmented audiences — individual consumers pursuing backyard egg self-consumption ('autoconsumo') and professional poultry producers running commercial layer operations — priced via one-time purchases rather than subscriptions. Sales channels emphasize content marketing (a Spanish-language blog on urban chicken keeping) and earned media across major Spanish outlets (EFE, COPE, Onda Cero, RNE), supported by an active presence on Facebook, Instagram, YouTube, and LinkedIn.

Nestfarms is a division rather than a standalone entity: parent company New Farms S.L. has over 25 years of experience in intensive-livestock equipment manufacturing and claims operations across five continents, providing the industrial base and international footprint behind the Nestfarms retail brand. The division itself is staffed by approximately 24 people, operates on a one-time-purchase revenue model with Spanish VAT-inclusive pricing, and ships domestically across Spain with stated international intent toward the EU, the Canary Islands, Ceuta, and Melilla.

Name

Nestfarms

Legal name

New Farms S.L.

Website

https://nestfarms.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Short description

Nestfarms is the consumer e-commerce brand of Spanish poultry-equipment maker New Farms S.L., selling modular recycled-plastic chicken nesting boxes directly to backyard hobbyists and professional egg producers across Spain and the EU.

Ownership category

akta.pro rank

Headquarters

HQ city

Llardecans

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales

Revenue model

1. Direct Product Sales: NestFarms generates revenue through the direct sale of chicken nesting boxes (ponederos) and accessories. Products are sold at one-time purchase prices ranging from approximately €42 to €770+ depending on the model and configuration. The company sells directly to consumers and professionals through its e-commerce platform.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels6 records

Core offering

Nestfarms designs, manufactures and sells plastic chicken nesting boxes (ponederos) and complementary poultry housing equipment through its own e-commerce site. Products are made from 90% recycled plastic and include models with retractable perches and auto-locking nest boxes, sold to both individual hobbyist chicken keepers and professional poultry producers.

Product overview

NestFarms is a Spanish company specializing in the manufacture and sale of plastic chicken nesting boxes (ponederos) for both individual consumers and professional poultry producers. The product portfolio centers on modular nesting systems ranging from 1-nest units for hobbyists to 20-nest communal systems for professional farms. All main products are manufactured from recycled plastic with an ergonomic design featuring a retractable egg collection system, removable trays, and easy-clean surfaces. The offering is complemented by accessory products including drinkers (Bebedero), feed hoppers (Tolva), slats, and roost bars (Percha). The products target two segments: 'Particular' (home poultry keepers seeking self-consumption eggs) and 'Productor' (professional farmers requiring scalable commercial solutions). The company operates under New Farms S.L., leveraging over 25 years of experience in livestock equipment manufacturing.

Differentiator

Problem solved

Functional benefit

Products and services

• Plastic chicken nesting boxes (ponederos) Plastic chicken nesting boxes (ponederos) sold under the Nestfarms brand, manufactured from 90% recycled plastic. Available in models tailored to both individual consumers (Particular) and professional producers (Productor/Granja). Used by chicken keepers to provide laying hens with a dedicated, hygienic nesting area.
• Auto-locking plastic nest boxes Plastic chicken nest boxes featuring an auto-locking mechanism that closes the nest after a hen enters, designed to keep eggs cleaner and reduce competition between laying hens. Targeted at professional poultry producers seeking better egg hygiene and flock management.
• Nest boxes with retractable perches Plastic nest boxes with retractable perches that allow the perch to be lifted out of the way when the hen enters the nest, reducing floor eggs and keeping nests cleaner. Marketed as an ergonomic design improvement for both hobbyist and commercial poultry keepers.

Quantifiable outcome

• Each nesting unit accommodates two birds, with horizontal and vertical scalability for larger operations
• +1 more outcomes

Named customers4 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Val-Co: Global poultry equipment brand offering nesting, feeding, and ventilation systems. Comparable core product (nesting systems) but serving large commercial farms rather than hobbyists.
• Roxell: Belgian poultry equipment manufacturer focused on feeding, drinking, and nesting systems for professional operations. Comparable product category for the 'Productor' segment.
• Vencomatic Group: Dutch poultry equipment manufacturer offering nesting, housing, and egg-handling systems. Comparable product category (nesting systems) but focused on industrial poultry operators.
• Big Dutchman: Global leader in poultry housing and equipment for intensive and professional operations. Operates in the same broad poultry-equipment category but at a much larger commercial-farm scale.

Regional players

• Facco: Italian poultry equipment manufacturer with long European heritage in nesting and layer housing. Comparable product category with strong Southern-European distribution presence.
• Kerbl: German agricultural and livestock supplier selling poultry equipment, drinkware, and farm accessories across Europe. Comparable in agricultural-equipment category with broader geographic presence in DACH.

Direct peers

• Omlet: UK-based DTC brand selling premium chicken coops, runs, and accessories direct to consumers. Most direct comparably on go-to-market (DTC, hobbyist/prosumer focus) and product category (chicken housing and accessories).
• Nestera: UK manufacturer of plastic chicken coops and nesting products using recycled plastic. Closely comparable product material (recycled plastic) and sustainability positioning.
• Green Frog Designs: UK maker of plastic chicken houses and nesting boxes. Comparable product category and materials (plastic construction) with overlapping hobbyist and smallholder target customer.

Others

• Smithway: US-based poultry equipment and housing supplier. Comparable in equipment category but primarily serves North American markets with a different distribution model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/NestFarms
• LinkedInlinkedin.com/company/nestfarms

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nestfarms