Stadt Neumarkt i.d.OPf.

What Stadt Neumarkt i.d.OPf. does

Stadt Neumarkt i.d.OPf. is the municipal government (Körperschaft des öffentlichen Rechts) of Neumarkt in der Oberpfalz, a Kreisstadt (district capital) in Bavaria, Germany, serving its residents with sovereign administrative services, social programs, cultural offerings, and infrastructure stewardship. Its service portfolio spans civil registry and residents' registration (Einwohnermeldeamt), building permits (now including the digital Digitaler Bauantrag launched in 2025), an online rent index (Online-Mietspiegel), and the BürgerService-Portal for self-service applications. The municipality operates a significant cultural and civic estate: five museums (Stadtmuseum, Museum Lothar Fischer, Maybach-Museum, 1. Bayerisches Metzgerei- und Weißwurstmuseum, Neumarkter Brauereimuseum), the Neumarkter Passionsspiele tradition (over 100 years old, next cycle 2029), the JURA-Volksfest (one of the largest in Bavaria), and recurring festivals (Kulturnacht, Jazzweekend, Frühlingsfest). Community infrastructure includes the G6 youth center, the Bürgerhaus and Bürgerzentrum community centers, the Stadtbibliothek, and dedicated senior, disability, and newcomer integration programs.

The underlying technology stack is conventional e-government: the ISIS12 information security management system, the RCE-Event web-based event management platform, Matomo web analytics, SSL/TLS encryption, Google Maps API integration, and YouTube video embedding. Distribution is multi-channel — in-person at the central Rathaus I (Rathausplatz 1) and two satellite citizen offices (Bürgerhaus, Bürgerzentrum Pölling), plus digital self-service via the BürgerService-Portal. Communications run through neumarkt.de, Facebook, YouTube, press office (Josef Pöllmann), and a double-opt-in event newsletter. Governance is led by Oberbürgermeister Markus Ochsenkühn and a team including Bürgermeister Marco Gmelch, Zweiter Bürgermeister Günther Stagat (also Standesbeamter as of May 2026), and senior referenten for disability, seniors, and partnerships.

The city's business model is non-commercial: it is funded by local taxes, state transfers, and modest fees (museum admissions, event tickets, facility rentals), with no equity, no venture funding, and no private ownership. Strategic positioning centers on quality-of-life programs (Hauptstadt des Fairen Handels, Biostadt, Zero Waste Stadt), twin-city partnerships (Issoire/France since 1971, Mistelbach/Austria), and EuroPassion membership for the Passionsspiele. Recent capex-led expansion includes the LED conversion of approximately 4,000 street lights (commencing September 2026) and the densification of the 17-strong siren network with six additional masts for civil defense. Customer segments are horizontal and diversified: seniors, newcomers and migrants, people with disabilities, local businesses, and children/youth, each served through dedicated programs and referenten.

Name

Stadt Neumarkt i.d.OPf.

Legal name

Stadt Neumarkt i.d.OPf.

Website

https://neumarkt.de

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Stadt Neumarkt i.d.OPf. is a Bavarian municipal government (Kreisstadt) delivering administrative, cultural, and social services to residents of Neumarkt in der Oberpfalz, operating five museums, community centers, festivals, and a digital BürgerService-Portal for e-government.

Ownership category

akta.pro rank

Product category

Municipal Administration

NAICS

Museums, Historical Sites, and Similar Institutions (7121), Museums, Historical Sites, and Similar Institutions (712), Historical Sites (71212)

SIC

Services-Social Services (8300), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Parks, Recreation & Cultural Services (BPAIACAI)

akta.pro secondary industries

Government & Municipal Event Venues (THAHAAAE), Multipurpose Event Center Operations (Civic Centers, Community Event Complexes) (MPAGALAE)

Keywords

• Municipal administration
• Public services
• Citizen services
• Urban planning
• Cultural programs

Headquarters

HQ city

Neumarkt i.d.OPf.

HQ country

Germany

HQ region

Europe

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others

Pricing tiers

Distribution channels4 records

Marketing channels6 records

Core offering

Stadt Neumarkt i.d.OPf. is a municipal government (Körperschaft des öffentlichen Rechts) that delivers public administration services to its citizens and local businesses, including residence registration, civil registry, building permits, and online citizen services via the BürgerService-Portal. Beyond administration, the city operates a portfolio of cultural facilities (Stadtmuseum, Museum Lothar Fischer, Brauereimuseum, Maybach-Museum, 1. Bayerisches Metzgerei- und Weißwurstmuseum) and community centers (Bürgerhaus, Bürgerzentrum, G6), and organizes major cultural events including the JURA-Volksfest and Neumarkter Passionsspiele. It also runs social programs for seniors, youth, people with disabilities, and newcomers, plus economic development and sustainability initiatives for the local economy.

Product overview

Stadt Neumarkt i.d.OPf. operates a comprehensive municipal service platform providing digital and physical administrative services to citizens. The city's digital offerings include the BürgerService-Portal for online administrative procedures, Digitaler Bauantrag for building permits, and Online-Mietspiegel for rental information. Beyond administrative services, the city maintains cultural facilities including Stadtmuseum Neumarkt, Museum Lothar Fischer, and the Neumarkter Brauereimuseum. The city hosts major events including the annual JURA-Volksfest and organizes cultural programs through venues like the G6 youth center and Bürgerhaus community centers. The municipality also provides climate protection initiatives and economic development support services.

Differentiator

Problem solved

Functional benefit

Products and services

• Einwohnermeldeamt (Residents Registration Office)

Quantifiable outcome

• 55 Jahre Städtepartnerschaft Neumarkt-Issoire (seit 1971) - engmaschiges Netz persönlicher Beziehungen mit Schüleraustäuschen, Vereinstreffen und privaten Kontakten.
• +1 more outcomes

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature2 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Issoire, Frankreich (Städtepartnerschaft)coreStrategic or Co-development Partner · 1 January 1971Die Städtepartnerschaft zwischen Neumarkt und Issoire wurde 1971 von den Bürgermeistern Theo Betz und Dr. Jean Grolier begründet. Ziel war die deutsch-französische Aussöhnung und der europäische Gedanke. Über 55 Jahre ist ein dichtes Netz persönlicher Beziehungen entstanden - zwischen Vereinen, Sportlern, Künstlern, Berufsgruppen und vor allem Jugendlichen durch Schüleraustausche. Wichtige Wegbegleiter: Gertrud Heßlinger (ehemalige 2. Bürgermeisterin und Partnerschaftsreferentin), Michaela Zeitz (Nachfolgerin), Maguy Vissac (französische Seite, ~40 Jahre Begleitung, 105. Besuch in Neumarkt).
• Mistelbach, Österreich (Städtepartnerschaft)coreStrategic or Co-development PartnerStädtepartnerschaft mit Mistelbach in Österreich. Die Verbindung wurde durch Persönlichkeiten wie Fritz Meixner aufgebaut, der sich um die Partnerschaft verdient gemacht hat und sich 2026 in das Goldene Buch der Stadt eintragen durfte. Fritz Meixner spielte eine herausragende Rolle beim Aufbau der Verbindung zwischen Neumarkt und Mistelbach.
• EuroPassioncoreStrategic or Co-development PartnerEuroPassion ist ein Zusammenschluss europäischer Passionsspielgruppen, der 83 Gruppen aus 16 Ländern verbindet und die Tradition der Passion Christi in Europa bewahrt und weiterentwickelt. Was 1982 als Treffen einer kleinen Gruppe von Freunden begann, hat sich zu einer internationalen Bewegung entwickelt. Die Passionsspiele Neumarkt sind als Mitglied Teil dieses europäischen Netzwerks.
• Kolpingsfamilie Neumarkt und Pfarrei St. JohannescoreStrategic or Co-development PartnerDie Neumarkter Passionsspiele 2029 sind ein Projekt der Kolpingsfamilie Neumarkt und der Pfarrei St. Johannes. Diese beiden kirchlichen Institutionen tragen das Projekt und sind für die Organisation und Durchführung verantwortlich. Wolfgang Wittmann ist Geschäftsführer der Passionsspiele Neumarkt.
• BayernLab NeumarktminorStrategic or Co-development PartnerZusammenarbeit mit dem BayernLab Neumarkt für digitale Angebote für Senioren, insbesondere den Workshop 'Step by Step zur App', der bereits zum dritten Mal stattfand. Das BayernLab bietet PC-Kurse und E-Bike-Training für Senioren an.
• Four CornersminorStrategic or Co-development PartnerKooperation des G6 - Haus für Jugend, Bildung und Kultur mit den 'Four Corners' für ein Hip-Hop Camp in den Sommerferien 2026. Das viertägige Ferienprogramm richtet sich an Jugendliche ab 12 Jahren und findet vom 01. bis 04. September 2026 täglich von 10:00 bis 18:00 Uhr statt.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Stadt Bayreuth: Bavarian city (~75,000 residents) known for cultural events (Richard Wagner Festival) and municipal services. Shares profile with Neumarkt in operating cultural institutions and managing mid-sized city administration.
• Stadt Amberg: A nearby Bavarian city of comparable size (~42,000 residents) in the Oberpfalz region. Shares similar municipal service portfolio, cultural programming, and economic development profile as Neumarkt.
• Stadt Landshut: Bavarian city of similar size (~74,000 residents) offering analogous municipal services, cultural events (Landshuter Hochzeit), and economic development programs to Neumarkt.
• Stadt Ansbach: Bavarian administrative center (~42,000 residents) with similar municipal functions, cultural programming (Residenz, festivals), and economic development initiatives as Neumarkt.
• Stadt Fürth: Mid-sized Bavarian city (~130,000 residents) with comparable municipal structure, cultural offerings, and economic development focus in the Nuremberg metropolitan region.
• Stadt Schwabach: A mid-sized Bavarian city (~41,000 residents) with similar municipal administration scope, industrial heritage, and mid-sized city challenges analogous to Neumarkt.

Broad incumbents

• Stadt Erlangen: Bavarian city (~113,000 residents) with strong university and industry profile. Comparable in providing comprehensive citizen services and digital administration, but with larger economic base.
• Stadt Ingolstadt: Larger Bavarian city (~140,000 residents) with strong industrial base (Audi). Comparable in providing comprehensive municipal services and cultural programming, but at significantly larger scale.
• Stadt Regensburg: Larger Bavarian city (~155,000 residents) and UNESCO World Heritage site. Comparable in providing comprehensive municipal services and cultural programming, but operates at significantly larger scale.
• Stadt Bamberg: Mid-sized Bavarian city (~77,000 residents) with UNESCO World Heritage status. Comparable in operating extensive museums, cultural heritage sites, and civic services, though at a larger scale.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xde-de.facebook.com/neumarkt.de
• YouTubeyoutube.com/channel/UCkYo1YVXoEFS6j2DDyKHCjA
• Facebookde-de.facebook.com/neumarkt.de
• LinkedInlinkedin.com/company/stadt-neumarkt-i-d-opf

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stadt Neumarkt i.d.OPf.