New Albany Symphony Orchestra and Chorus

What New Albany Symphony Orchestra and Chorus does

The New Albany Symphony Orchestra and Chorus (NASO) is a nonprofit community orchestra founded in 2007 by violist Heather Garner and headquartered in New Albany, Ohio. The organization operates an integrated performance model comprising more than 120 community, student, and professional musicians drawn from the Columbus metro area, supplemented by an all-volunteer Symphony Chorus of over 80 auditioned voices that debuted in 2019 under Choral Conductor Dr. Michael G. Martin. Artistic leadership is anchored by Music Director Luis Gabriel Biava (Principal Cello of the Columbus Symphony) entering his 19th season, with founder Heather Garner serving as President, Executive Director, and Principal Viola. Core output is an 8-concert annual season split between a 5-concert subscription Symphony Series and a 3-concert Sensory Friendly Series, performed at the Jeanne B. McCoy Community Center for the Arts and the outdoor Charleen & Charles Hinson Amphitheater. The 2026-2027 season features marquee guest artists Renée Fleming and Emanuel Ax.

NASO's product surface includes subscription ticketing (Pick 3/4/5 with 10-20% savings), a Student Concerto Competition, a Young Artists Program, private-event musician bookings through Hire NASO Musicians, and a music-teacher referral service. The business model is a hybrid nonprofit revenue stack: individual donations tiered from $500 to $25,000 with escalating concert and event access, corporate sponsorships from $1,000 to $25,000 across five tiers, government and foundation grants (City of New Albany, GCAC, Ohio Arts Council, Columbus Foundation), endowed chairs managed through the New Albany Community Foundation starting at $75,000, and ticket sales processed by CAPA Ticketing across online, phone, and in-person channels. Customer segments span Central Ohio community members, student musicians, neurodiverse and accessibility-focused audiences, corporate sponsors, and individual donors. Operational footprint is regional (New Albany/Columbus metro) with no disclosed geographic expansion plans. The organization is staffed by 11 employees and supported by a Board of Directors; it has no parent company, no subsidiaries, and no equity funding history.

Name

New Albany Symphony Orchestra and Chorus

Legal name

New Albany Symphony Orchestra, Inc.

Website

https://newalbanysymphony.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

New Albany Symphony Orchestra and Chorus is a nonprofit community orchestra in New Albany, Ohio, founded in 2007, combining 120+ community, student, and professional musicians with an 80-voice volunteer chorus to deliver an 8-concert annual season and educational programs for the Columbus metro area.

Ownership category

akta.pro rank

Product category

Performing Arts / Community Symphony Orchestra

NAICS

Musical Groups and Artists (711130), Performing Arts Companies (7111), Musical Groups and Artists (71113)

akta.pro primary industry

Performing Arts Organizations (Theater, Dance, Opera, Music) (BPAGAHAB)

akta.pro secondary industry

Theater, Musicals & Performing Arts (THAJAFAB)

Keywords

• Community symphony orchestra
• Live classical music
• Choral performances
• Sensory-friendly concerts
• Performing arts nonprofit

Headquarters

HQ city

New Albany

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Individual Donations: Individual donor program with multiple giving levels from $500 Patron to $25,000 Diamond, with benefits including early access to Emanuel Ax concert, intermission refreshments, season tickets, and Wine Soirée tickets
2. Corporate Sponsorships: Corporate sponsor program with tiers from $1,000 Artist Sponsor to $25,000 Presenting Concert Sponsor, including recognition in season program, press releases, website, lobby signage, and social media
3. Ticket Sales: Single tickets, season subscriptions (Pick 3/4/5 with 10-20% savings), and group tickets (15% discount for 10+) sold through CAPA Ticketing system
4. Endowed Chairs: Endowment program for orchestra chairs starting at $75,000 minimum, invested through New Albany Community Foundation, with interest designated to pay professional mentor musicians
5. Government Grants: Operational support from government entities including City of New Albany, Greater Columbus Arts Council, Ohio Arts Council, and Columbus Foundation

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

The New Albany Symphony Orchestra and Chorus is a community performing arts nonprofit that produces and presents live classical music concerts combining a full symphony orchestra (120+ musicians) with a chorus (80+ voices). It delivers eight concerts per year, comprising a five-concert subscription series and a three-concert sensory-friendly series, serving individual concertgoers, families, and community donors in the New Albany, Ohio region.

Product overview

The New Albany Symphony Orchestra and Chorus is a community orchestra model combining over 120 community, student, and professional musicians from the Columbus metro area. The organization offers a 5-concert Symphony Series subscription and a 3-concert Sensory Friendly Series at the Jeanne B. McCoy Community Center for the Arts and outdoor Hinson Amphitheater. Educational programs include a Student Concerto Competition and music teacher referral service. Ticketing is handled through CAPA Ticket Office with subscription packages offering 10-20% savings.

Differentiator

Problem solved

Functional benefit

Brands

• New Albany Symphony Chorus (NASC): An all-volunteer ensemble of over 80 auditioned voices led by Dr. Michael G. Martin, performing with the orchestra throughout the season.
• Young Artists Program

Products and services

• Classical Subscription Concert Series A five-concert annual subscription series of live classical orchestral and choral performances presented by the New Albany Symphony Orchestra and Chorus for community subscribers and individual ticket-buyers in the New Albany, Ohio region.
• Sensory-Friendly Concert Series A three-concert annual series of live orchestral and choral performances designed for audiences with sensory sensitivities, including individuals with autism and related needs, and the families and caregivers who attend with them.

Quantifiable outcome

• 500 free tickets per sensory-friendly concert provided to underserved communities
• +2 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

16 partnerships are on record, tiered core, minor, flagship and major.

• City of New AlbanycoreOthersOperational support provided by the City of New Albany as a key municipal partner supporting the community orchestra.
• Greater Columbus Arts Council (GCAC)coreOthersOperational support provided by GCAC, the regional arts council for central Ohio.
• New Albany Community FoundationcoreStrategic or Co-development PartnerHandles investment of Endowed Chair funds; provides operational support for orchestra programs
• Ohio Arts Council (OAC)coreOthersState arts council providing operational funding support for NASO programs.
• Columbus FoundationcoreOthersRegional foundation providing operational support and grant funding.
• New Albany Chamber of CommerceminorOthersChamber partnership for visitor guide referrals and community business connections.
• Mendoza (McDonald's)flagshipGTM or Marketing PartnerPresenting Symphony Series Sponsor for 2026-2027 season with prominent logo placement.
• GoogleflagshipGTM or Marketing PartnerSensory Friendly Series Sponsor supporting accessible concert programming.
• Huntington BankmajorGTM or Marketing PartnerPresenting Concert Sponsor providing financial support for specific concerts.
• AmgenmajorGTM or Marketing PartnerConcert Sponsor providing funding for orchestral performances.
• Nth DegreemajorGTM or Marketing PartnerSponsor of the Great Artist Gala post-concert dessert reception.
• New Albany Country ClubminorGTM or Marketing PartnerCaters Wine Soirée event and Great Artist Gala; in-kind food and beverage sponsorship.
• Loft Violin ShopminorGTM or Marketing PartnerSupporting Sponsor; provides prizes for student concerto competition winners.
• CAPA (Columbus Association for the Performing Arts)flagshipChannel Partner/ Reseller/ DistributorOfficial ticketing partner handling all ticket sales, subscriptions, group bookings, and box office operations for NASO concerts
• New Albany United Methodist ChurchcoreStrategic or Co-development PartnerChorus rehearsal venue and audition location; hosts chorus under direction of Dr. Michael G. Martin
• WBNS (10TV)minorGTM or Marketing PartnerAngela An, 8-time Emmy award-winning journalist, serves as ambassador and supporter; station supports community coverage

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• ProMusica Chamber Orchestra: Columbus-based chamber orchestra competing for the same regional audience, ticket buyers, and corporate sponsorships as NASO. Heather Garner served as a section violist with ProMusica, evidencing direct overlap in musician and audience networks.
• Chamber Music Society of Dublin: Local chamber music organization directed by Music Director Luis Biava, operating in the same Columbus-area market with overlapping performer rosters and similar subscriber/donor base.
• Columbus Symphony Orchestra: The largest professional symphony in the Columbus metro area, sharing the same geographic market and donor pool as NASO. Multiple NASO musicians and conductors (Luis Biava, Heather Garner) have Columbus Symphony affiliations, making it the closest direct comparable.

Regional players

• Dayton Philharmonic Orchestra: Regional Ohio symphony where Heather Garner previously served as Section Violist. Comparable as a mid-sized regional symphony with subscription series, educational outreach, and corporate sponsorship model similar to NASO.
• Springfield Symphony Orchestra: Regional Ohio symphony with comparable scale and Heather Garner as a former Section Violist. Similar community performing arts mission and subscription ticket model.
• Jacksonville Symphony: Regional symphony where Heather Garner previously served as Section Violist. Useful operational peer for programmatic structure and scale metrics.
• West Virginia Symphony Orchestra: Regional symphony where Heather Garner previously served as Section Violist. Comparable in scale and community-focused programming approach.

Broad incumbents

• Cincinnati Symphony Orchestra: Larger, established Ohio symphony offering broader programming and serving as a regional incumbent. Competes for Ohio arts donors and corporate sponsors, though at a different scale and metropolitan market.
• Cleveland Orchestra: One of the largest U.S. orchestras, serving as an Ohio-wide incumbent. Sets artistic standards and competes for high-net-worth donors and corporate sponsors across the state.

Emerging players

• Metropolitan Chamber Orchestra: Smaller-scale chamber orchestra where Luis Biava holds the Music Director role, offering a parallel operating model to NASO with overlapping musicians and similar subscription programming.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@newalbanysymphonyorchestra882
• Facebookfacebook.com/NAsymphony
• LinkedInlinkedin.com/company/new-albany-symphony-orchestra-and-chorus
• Instagraminstagram.com/newalbanysymphony

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about New Albany Symphony Orchestra and Chorus