Nth Degree
- Company typePrivate
- Founded1979
- HeadquartersDuluth, United States
- Headcount251–500
- GTM typeB2B
- OfferingServices
Nth Degree firmographics
Firmographics- Name
- Nth Degree
- Legal name
- Nth Degree, Inc.
- Website
- https://nthdegree.com
- Company type
- Private
- Founded year
- 1979
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Ownership category
- akta.pro rank
Where Nth Degree is headquartered
LocationHeadquarters
- HQ city
- Duluth
- HQ country
- United States
- HQ region
- North America
Offices31 records
Markets served
Nth Degree business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Trade Show Labor & Project Management Services: Core trade show labor and project management services including installation and dismantle (I&D), turnkey labor management, and project planning. Delivered across 30+ U.S. locations serving 450+ cities.
- Event Management & Experiential Marketing: Boutique experiential agency services including event strategy, creative, marketing, production, sponsorship sales, speaker management, and event technology through Nth Degree Events division.
- Exposition & General Contracting Services: Full-service trade show and expo services including creative & design, exhibitor services, organizer services, material handling, transportation & logistics, and labor management through Fern Exposition Services. Servicing over 1,500 events annually.
- Experiential Activations: Installation and project management services for experiential marketing activations including sporting events, product launches, lifestyle events, art exhibitions, and consumer tastings.
- Retail Installations: Retail project management and installation services including showroom displays, in-store displays, temporary pop-ups, sales briefing centers, and corporate environments.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom enterprise pricing based on project scope |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Nth Degree product offering
Product offeringCore offering
Nth Degree provides end-to-end trade show labor, installation and dismantle (I&D), event project management, and experiential/retail installation services for enterprise brands. The company supplies skilled union and non-union labor, project managers, carpenters, riggers, and decorators to execute exhibits, corporate events, brand activations, and nationwide retail rollouts through a single managed workforce across 30+ U.S. locations.
Product overview
Nth Degree operates as a comprehensive event services platform offering a unified portfolio of trade show labor, project management, experiential marketing, and installation services. The core offering is the Nth Degree trade show labor and services brand, which combines with subsidiary divisions Nth Degree Events (boutique experiential agency with creative, strategy, production, and sponsorship sales) and Fern Expo (general contracting and exposition services). Following the April 2026 merger, INVNT (global brand storytelling agency with 11 international offices) joined and merged with Nth Degree Events under the INVNT brand. Recent acquisitions include Lancaster Management and Quantum Exposition (2025) expanding retail and permanent installation capabilities. Services span turnkey labor management, installation and dismantle, experiential activations, retail installations, corporate events, and full-service trade show planning and management.
Differentiator
Problem solved
Functional benefit
Products and services
- Trade Show Labor & Installation Services
Quantifiable outcome
- 95% customer retention rate demonstrating strong client satisfaction
- +4 more outcomes
Companies that use Nth Degree
Customer profileNamed customers21 records
Segments8 records
Ideal customer profiles3 records
Nth Degree technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Feature1 record
Nth Degree partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core, major and minor.
- INVNTcoreGlobal brand storytelling agency joining Nth Degree to form a unified live events platform. Nth Degree Events merged into INVNT to create a strengthened agency focused on corporate events under the INVNT brand. Combined entity has 11 offices across Europe, Middle East, Asia-Pacific, and North America.
- Lancaster ManagementmajorAcquired in August 2025. Provider of installation, labor, and general services with 25-year history in trade show labor, retail environments, and permanent installations. Brings expertise and trusted relationships to Nth Degree family.
- Quantum ExpositionmajorAcquired in August 2025. Provider of installation, labor, and general services. Combined with Lancaster Management acquisition to strengthen national reach and expand capabilities.
- Fern Exposition ServicescoreLeading trade show and event service provider joining Nth Degree. Fern is one of the top three trade show and expo service companies in the country, known for exceptional show management, exhibitor service and operations. Provides alternative to conventional general contractors with skilled labor force.
- LEO EventsminorAgency partner for Walmart CES 2024 project. LEO Events designed the immersive activation experience and Nth Degree handled planning and execution.
- Touch WorldwideminorLead agency for Starbucks Leadership Experience 2025. Nth Degree partnered with Touch Worldwide to produce the event at Mandalay Bay Las Vegas with 14,000+ attendees.
- Viticus GroupminorPartner in sponsorship sales strategies panel at Experiential Marketing Summit 2026. Producer of WVC conference in Las Vegas and Nashville with 20,000+ attendees.
- Samsung Electronics AmericaminorCo-presenter with Nth Degree on cost control strategies session at EXHIBITORLIVE 2026.
- CanvaminorJimmy Knowles, Global Head of Experiential Marketing at Canva, featured as keynote speaker at Experiential Marketing Summit 2026 during INVNT-led session.
Scale indicators11 records
Recent moves8 records
Expansion highlights6 records
Nth Degree competitors and assessment
Company assessmentDirect peers
- Freeman: Largest trade show and live events services company in North America, providing exhibit design, I&D labor, general contracting, and event logistics. Directly comparable to Nth Degree's core trade show labor and Fern Expo general contracting offerings.
- GES (Global Experience Specialists): Major trade show services company providing I&D, general contracting, and event experiences. Competes directly with Nth Degree and Fern Exposition Services for exhibitor and organizer clients across major U.S. convention venues.
- Hargrove: Event and experiential marketing agency offering trade show services, exhibits, and corporate event production. Comparable to Nth Degree Events and INVNT divisions in serving enterprise experiential marketing needs.
- Sparks: Global experiential marketing agency delivering brand experiences, exhibits, and event marketing. Directly comparable to INVNT/Nth Degree Events creative and strategy capabilities for enterprise brand activations.
- Jack Morton Worldwide: Global brand experience agency producing live, digital, and hybrid experiences for major brands. Comparable to INVNT's brand storytelling and experiential capabilities serving Fortune 500 clients.
- George P. Johnson (GPJ): Global experiential marketing agency specializing in large-scale events, product launches, and trade show experiences for technology and enterprise clients. Comparable to Nth Degree Events and INVNT for enterprise event production.
- LEO Events: Event marketing agency and Nth Degree partner (LEO designed Walmart's CES 2024 activation that Nth Degree executed). Comparable as agency partner and direct competitor for experiential design mandates.
Emerging players
- MKG: Experiential marketing and creative agency with strong tech and consumer brand focus. Comparable to INVNT and Nth Degree Events for brand activations, though smaller in scale than Nth Degree's combined platform.
- Touch Worldwide: Lead agency that partnered with Nth Degree on Starbucks Leadership Experience 2025 at Mandalay Bay. Comparable as experiential agency competing for corporate event mandates alongside INVNT and Nth Degree Events.
Broad incumbents
- Octagon: Global sports and entertainment marketing agency, part of IPG Mediabrands. Comparable to Nth Degree's sports organization segment and INVNT's brand experience work for major sports sponsorships and activations.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Nth Degree social profiles
Digital presenceNth Degree financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nth Degree leadership team
Management profileNumber of profiles
Profiles9 records
Nth Degree subsidiaries and ownership
Company hierarchySubsidiaries5 records
Nth Degree funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nth Degree M&A and investment
M&A and investmentM&A4 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nth Degree
What does Nth Degree do?
Nth Degree provides end-to-end trade show labor, installation and dismantle (I&D), event project management, and experiential/retail installation services for enterprise brands. The company supplies skilled union and non-union labor, project managers, carpenters, riggers, and decorators to execute exhibits, corporate events, brand activations, and nationwide retail rollouts through a single managed workforce across 30+ U.S. locations.
Is Nth Degree a public or private company?
Nth Degree is a private company. It is classified as private equity controlled and is currently operating.
When was Nth Degree founded?
Nth Degree was founded in 1979. It employs 251 to 500 people.
Where is Nth Degree based?
Nth Degree is headquartered in Duluth, United States, in the North America region.
How does Nth Degree make money?
Five revenue lines are on record. Trade Show Labor & Project Management Services are the primary driver. The others are event Management & Experiential Marketing, exposition & General Contracting Services, experiential Activations and retail Installations.
Who are Nth Degree's main competitors?
Direct peers on record are Freeman, GES (Global Experience Specialists), Hargrove, Sparks, Jack Morton Worldwide, George P. Johnson (GPJ) and LEO Events. Emerging players are MKG and Touch Worldwide. Octagon is listed as a broad incumbent.
Does Nth Degree have an API?
No public API is recorded for Nth Degree.