New Alfatel 2002 Srl

What New Alfatel 2002 Srl does

New Alfatel 2002 Srl is a privately held Italian IT systems integrator and value-added reseller founded in 2002 in Rome. The company distributes and supports a curated portfolio of premium technology brands across Italy, holding authorized reseller status for Starlink (national territory), Viprinet (multi-channel VPN bonding), Celerway (SD-WAN on OpenWRT), Ganz (physical security, cameras, license plate recognition), and Elinta Charge (OCPP-compliant EV charging stations backed by the Elios.cloud platform). It also sells E-Mark certified refurbished PCs with a 2-year warranty and operates a single proprietary product line, the Arnia 2.0 (Intelligent Hive), an IoT beehive monitor with internal/external video streaming and temperature, humidity, brightness, and weight sensors aimed at sustainable beekeeping.

The company's revenue model blends hardware resale with professional services. Hardware margins are captured on distributed brands and refurbished PCs, while services include 24/7 IT assistance, wired infrastructure and 5G installation, photovoltaic system design and commissioning (up to 1 GWh/year capacity), custom software with ERP/CRM/e-commerce integrations, and bespoke website development. Pricing is non-public and quote-based; sales are consultative and conducted via phone (+39 065430705) and email ([email protected]), with no self-serve e-commerce. GTM is a hybrid of channel-partner distribution and direct sales-led engagement, targeting corporate, commercial, educational, and residential/individual customers across Lazio and the wider Italian market, with stated international reach.

Operationally, the firm is small (8 employees), founder-led by owner Stefano Cammi with designer Federico Leccesi, and self-funded with no institutional investors, M&A, or funding rounds disclosed. Defensible moats are concentrated in regulatory certifications — ISO/IEC 27001, ISO/IEC 9001, registration in the Italian Register of Communication Operators, and L. 46/90 qualification across Letters A–G — which collectively authorize the company to deliver enterprise-grade installation work across electrical, radio/TV, HVAC, plumbing, gas, lifting, and fire protection systems.

Name

New Alfatel 2002 Srl

Legal name

New Alfatel 2002 Srl

Website

https://newalfatel.it

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

1–10 employees

Short description

New Alfatel 2002 Srl is a Rome-based, founder-owned Italian IT systems integrator and authorized reseller for Starlink, Viprinet, Celerway, Ganz, and Elinta Charge, serving corporate, commercial, educational, and residential customers with connectivity, security, EV charging, and IT services alongside its proprietary Arnia 2.0 IoT beehive monitor.

Ownership category

akta.pro rank

Product category

IT Systems Integration

NAICS

Satellite Telecommunications (51741), Computer Systems Design and Related Services (5415), Custom Computer Programming Services (541511)

SIC

Computer Communications Equipment (3576), Communications Services, Nec (4899), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Enterprise Satellite Connectivity & Managed Services (VSAT, SD-WAN over Satcom) (HDAIAJAB)

Keywords

• Satellite internet reselling
• Network security solutions
• EV charging distribution
• Photovoltaic system installation
• IT systems integration

Headquarters

HQ city

Rome

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Technology Product Resale: Revenue from reselling authorized technology products including Starlink satellite internet, Viprinet VPN routers, Celerway SD-WAN devices, Ganz security systems, Elinta Charge EV charging stations, and refurbished PCs. Products are sold with the company's technical support and customization services.
2. Professional Services: IT assistance and helpdesk services (24/7 support), wired systems installation, photovoltaic system installation, custom software development, and website development services. Services are offered to corporate, commercial, and educational clients.
3. Smart Hive Products: Sale of the proprietary Arnia 2.0 Intelligent Hive system for sustainable beekeeping, including hardware and monitoring services.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels3 records

Core offering

New Alfatel 2002 Srl is an Italian IT systems integrator and authorized technology reseller offering a portfolio of connectivity, security, energy, and sustainable technology products. The company resells and distributes Starlink satellite internet, Viprinet multi-channel VPN routers, Celerway SD-WAN devices, Ganz security solutions, Elinta Charge EV charging stations, and certified refurbished PCs, complemented by the proprietary Arnia 2.0 intelligent beehive. It also delivers professional services including wired/5G infrastructure installation, photovoltaic system deployment, 24/7 IT assistance, custom software development, and web development for corporate, commercial, education, and residential customers in Italy.

Product overview

New Alfatel 2002 Srl is a technology solutions provider and value-added reseller offering a diverse portfolio of products and services. The product portfolio includes Starlink satellite internet service, Viprinet multi-channel VPN routers (Models 310, 520/521/522, 2620, Toughlink), GANZ security solutions (cameras, DVR, thermal imaging), Celerway SD-WAN routers (Arcus, Cumulus, Go, Stratus), Elinta Charge EV charging stations (CityCharge, HomeBox lines), refurbished PCs, and the Arnia 2.0 intelligent hive system with video monitoring and environmental sensors. Services include wired/5G infrastructure, photovoltaic systems, IT assistance, custom software development, and web development. The company positions itself as a sustainable technology provider serving enterprise, commercial, and educational markets since 2002.

Differentiator

Problem solved

Functional benefit

Brands

• Arnia 2.0 (Intelligent Hive): A technological hive for sustainable beekeeping management, featuring real-time video streaming, sensors for temperature, humidity, brightness and weight monitoring to optimize bee welfare and productivity.

Products and services

• Starlink Satellite Internet
• Viprinet Multichannel VPN Routers and Hubs
• Ganz Security Solutions
• Celerway SD-WAN Routers
• Elinta Charge EV Charging Stations
• Refurbished PCs
• Arnia 2.0 Intelligent Hive
• Wired Systems and 5G Infrastructure
• Photovoltaic Systems
• IT Assistance
• Custom Software Development
• Custom Websites

Quantifiable outcome

• Starlink connectivity up to 100.68 Mbps available even on moving vehicles on land and water
• +3 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

AI capability3 records

Feature3 records

Partnerships

Five partnerships are on record, tiered core.

• Starlink (SpaceX)coreChannel Partner/ Reseller/ DistributorNew Alfatel 2002 is the official Starlink reseller on national Italian territory. They provide Starlink satellite internet connectivity solutions offering up to 100.68 Mbps, suitable for residential, commercial, and mobile use including vehicles on land and water.
• ViprinetcoreChannel Partner/ Reseller/ DistributorAuthorized reseller of Viprinet multi-channel VPN routers and hubs. Products include Multichannel VPN Router 310/520/521/522/2620, Toughlink 2500/2501/2502, and VPN Hubs 2030/5010 enabling connection bonding with 99.99% availability.
• CelerwaycoreChannel Partner/ Reseller/ DistributorAuthorized reseller of Celerway SD-WAN devices running CelerwayOS (OpenWRT-based). Products include Arcus (5G flagship router), Cumulus (4G backup), GO (portable battery-powered), and Stratus/Stratus 5G for transportation and remote deployments.
• Ganz SecuritycoreChannel Partner/ Reseller/ DistributorAuthorized reseller of Ganz security solutions including Minidome, Analogica, Bispettro, DVR, Bullet, and Termica cameras. Ganz is a global leader in security, license plate reading, and red light control solutions.
• Elinta ChargecoreChannel Partner/ Reseller/ DistributorAuthorized reseller of Elinta Charge EV charging stations including CityCharge V2/V2 Plus (public, up to 44 kW), CityCharge Mini2/Mini2 Plus, HomeBox Slim/Slim Plus (private, up to 22 kW), and HomeBox Lite/Lite Plus. Elinta operates in 30+ countries.

Scale indicators3 records

Recent moves6 records

Expansion highlights3 records

Broad incumbents

• Var Group S.p.A. Italian systems integrator offering networking, connectivity, security, and managed services to enterprise customers. Comparable in service portfolio (connectivity + systems integration + custom software), though Var Group operates at significantly larger scale and breadth.
• Esprinet S.p.A. Leading Italian IT distributor and value-added reseller covering networking, security, and enterprise hardware across Italy and Iberia. Directly comparable as a multi-brand Italian VAR, but operating at materially larger scale and broader geographic footprint.
• Eutelsat S.A. Major European satellite operator providing connectivity services including GEO/LEO offerings. Comparable as part of the satellite connectivity ecosystem New Alfatel serves via its Starlink distribution, but Eutelsat is an infrastructure operator rather than a reseller.
• Engineering Ingegneria Informatica S.p.A. Major Italian IT services and systems integration group covering enterprise networking, custom software, and digital transformation. Overlaps with New Alfatel on the IT assistance and custom software development streams, though at vastly greater scale.

Regional players

• Starman AS: Estonian telecommunications operator and Starlink reseller serving the Baltics. Comparable as an authorized Starlink distribution partner combining connectivity resale with value-added services, but operating in a different geographic market.

Direct peers

• Sirti S.p.A. Italian telecom infrastructure specialist delivering network design, deployment, and maintenance for carriers and enterprises. Comparable in the wired-infrastructure and connectivity-installation layer of New Alfatel's business.
• Itway S.p.A. Italian IT value-added distributor focused on cybersecurity, networking, and data center solutions. Comparable as a domestic Italian VAR with multi-vendor partnerships, certifications, and channel-led enterprise sales motion.
• Centro Computer S.r.l. Italian IT VAR and systems integrator serving enterprise and SMB customers with networking, security, and end-user computing solutions. Comparable multi-brand Italian VAR model with overlapping vendor relationships and customer segments.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/new-alfatel-2002-srl

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about New Alfatel 2002 Srl