Darmon Etiquettes

What Darmon Etiquettes does

Darmon Étiquettes is a French family-owned specialist printer of adhesive labels, founded in 1980 by Philippe Darmon and now in its second generation under Vincent and Jennifer Bernard. Operating from a single workshop in Lormont near Bordeaux with a small team (7–12 people), the company serves two principal verticals: industrial/technical labeling (traceability, compliance, batch identification) and luxury labeling (perfumery, cosmetics, fine food, spirits). Its differentiation rests on five in-house printing techniques — screen printing (sérigraphie), typography, digital printing, hot foil stamping (dorure), and embossing (gaufrage-estampage) — supported by a color library exceeding 700 Pantone shades and specialty finishes such as scented and thermochromic inks.

The customer roster includes tier-one luxury houses (Dior, Hermès, Cartier, Celine, Caudalie) alongside niche perfumers (Montale Paris, Francis Kurkdjian, Pierre Guillaume, Atelier Materi, Bon Parfumeur) and industrial clients (Cordon Electronics, Prevor). Revenue is generated one project at a time through quote-based custom orders, with no public pricing; the company sells directly via its website project form, phone, and email, supplemented by an Instagram presence and a content journal. Pricing varies by format, quantity, material (paper, films, metallic substrates), finish, and support type.

In 2023 the company launched Darmon ID, a sub-brand extending its offering into NFC-based product authentication and traceability for niche perfumery, combining proprietary NFC tags, a patented grouping tray, and a dedicated web platform. This initiative, already adopted by 100+ perfume brands, marks a strategic pivot from pure print services toward recurring authentication-as-a-service economics layered on top of its core label production.

Name

Darmon Etiquettes

Legal name

Darmon Étiquettes

Website

https://new-de.com

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

1–10 employees

Short description

Darmon Étiquettes is a French family-owned specialist printer of premium adhesive labels for luxury (perfumery, cosmetics, fine food, spirits) and industrial clients, using five in-house printing techniques from its Lormont workshop near Bordeaux.

Ownership category

akta.pro rank

Headquarters

HQ city

Lormont

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Custom Adhesive Label Printing: One-time custom printing orders for adhesive labels. Customers submit project requirements including format, quantity, material, finish, and support type. Pricing is quote-based following detailed consultation.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Darmon Etiquettes is a French family-owned printing workshop that designs and produces custom adhesive labels for industrial and luxury clients. The company offers five core printing techniques (screen printing, typography, digital printing, hot foil stamping, and embossing) along with specialty finishes (scented ink, thermochromic ink, selective varnish, lamination) to serve perfumery, cosmetics, fine food, spirits, technical, and industrial labeling applications. Through its Darmon ID sub-brand, it also provides NFC-based authentication and traceability solutions for niche perfumers.

Product overview

Darmon Étiquettes is a family-owned label printing specialist founded in 1980, offering adhesive label printing services for industrial and luxury sectors including perfumery, cosmetics, fine grocery, spirits, and industrial applications. The company employs multiple printing techniques: screen printing (sérigraphie), typography, digital printing, hot foil stamping (dorure), and embossing (gaufrage-estampage). Alongside its core printing services, the company offers Darmon ID — a complementary NFC-based product authentication and traceability sub-brand specifically designed for niche perfumery brands, addressing parallel market and counterfeit concerns through proprietary tags and a patented web-based platform.

Differentiator

Problem solved

Functional benefit

Brands

• Darmon ID: NFC-based authentication and anti-counterfeiting solution for niche perfumery brands, featuring patented trays and a web platform for product traceability.

Products and services

• Custom Adhesive Label Printing Custom-designed adhesive labels produced via screen printing, typography, digital printing, hot foil stamping, and embossing for industrial and luxury brand clients in perfumery, cosmetics, fine grocery, spirits, technical, and industrial applications.
• Darmon ID NFC Authentication NFC-based product authentication and traceability solution for niche perfumery brands, combining NFC tags, a patented aggregation plateau, and a dedicated web platform to control supply chains and combat counterfeiting and parallel-market diversion.

Quantifiable outcome

• 49,018,114 labels created since founding in 1980
• +3 more outcomes

Named customers17 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• Perfume Brands (100+ niche perfumers)coreStrategic or Co-development PartnerDarmon collaborates with over 100 niche perfume brands through their Darmon ID authentication solution. These brands work with Darmon to implement NFC-based product traceability and anti-counterfeiting measures using proprietary NFC tags, patented grouping plates, and a dedicated web platform. The partnership addresses the parallel market issue in niche perfumery by ensuring product authenticity throughout the supply chain.

Scale indicators6 records

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• Multi-Color Corporation: Global label manufacturer offering premium labels for wine, spirits, cosmetics, and consumer products. Comparable in label printing techniques and luxury end markets, though far larger and more diversified.
• CCL Industries: World's largest specialty label converter serving healthcare, consumer, and luxury markets globally. Comparable as a multi-technique label printer, but operates at vastly greater scale with a broad portfolio rather than a luxury niche.
• OpSec Security: Global leader in brand protection and authentication solutions including security labels. Comparable through the anti-counterfeiting/traceability angle intersecting with Darmon ID, though operating as a much larger incumbent.

Direct peers

• Skanem: European label converter with operations across multiple countries producing premium labels for personal care, food, and beverage. Comparable as a multi-technology label printer with similar industrial/luxury cross-sector positioning.
• Schreiner Group: German-based specialist in functional labels including NFC/RFID and security labels for pharma and consumer brands. Comparable in specialty label innovation, particularly relevant as a reference for Darmon ID's NFC authentication capabilities.
• Faubel: German specialty label manufacturer focused on pharmaceutical, chemical, and consumer labels with security features. Comparable in specialty/security label innovation, though with a stronger industrial-pharma tilt.

Regional players

• Stratus Packaging: French label converter offering pressure-sensitive, shrink sleeve, and specialty labels for cosmetics, wine, and food. Comparable as a French specialty label printer serving similar luxury and consumer end markets.
• Groupe Bihr: French industrial and commercial label/packaging producer. Comparable as a French regional label printer with both industrial and premium customer exposure.
• Imprimerie Saint-Michel: French printing company producing labels and packaging for wine, spirits, and luxury sectors. Comparable as a regional French specialty printer competing for similar customers in fine food and spirits.

Emerging players

• Authentic Vision: Austrian technology provider of anti-counterfeiting and brand-protection label solutions. Comparable as an emerging authentication specialist relevant to Darmon ID's NFC anti-counterfeiting trajectory.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/atelier_darmon_etiquettes
• LinkedInlinkedin.com/company/new-darmon-etiquettes

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Darmon Etiquettes