New London Youth Affairs

What New London Youth Affairs does

New London Youth Affairs (NLYA) is a nonprofit youth service bureau operating as a functional division of the City of New London Recreation Department in Connecticut, founded in 1989 as R.A.D. (Recreational Alternatives to Drugs) and reorganized into its current form in 1997 when it was designated by the Connecticut Department of Education as New London's official Youth Service Bureau. The organization delivers a portfolio of free programs to youth from birth through age 24 and their families across 11 eastern Connecticut towns, anchored at the New London Community Recreation Center at 1 Recreation Way. Core services include the Early Childhood Family Center (birth-5 developmental support and school readiness), the Diaper Bank, the Whale's Tales Book Bank (literacy distribution through schools and Little Free Libraries), the CT Youth Employment & Training Program (ages 14-24), COOL Directions (high school paid internships and mentorship), Teen Links, Parent Leadership Training (PLTI, PEP, Parents SEE, Circle of Security curricula), the NLCCC substance-abuse prevention coalition, and the Youth Diversion Team / FWSN juvenile diversion program.

The organization runs a community-led go-to-market model with no consumer-facing technology platform, proprietary software, or API; intake is handled through partner referrals (Juvenile Court, schools, police, DCF) and standard Google Forms. All services are provided free of charge, so there is no pricing mechanism or transaction-based revenue. Instead, the operating model is funded through a concentrated base of Connecticut state government grants (Department of Education, Office of Policy and Management, Department of Children and Families), federal funding via the Center for Substance Abuse Prevention, foundation support (notably the Palmer Fund), and corporate and civic donations — with no disclosed revenue figure and no private investment. The technology profile is best characterized as basic: a content website, social media presence on Facebook and Instagram, and a small staff of approximately 8 employees augmented by contractors, per diem personnel, and volunteers.

Name

New London Youth Affairs

Legal name

New London Youth Affairs

Website

https://newlondonyouthaffairs.org

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

1–10 employees

Short description

New London Youth Affairs is a Connecticut-designated nonprofit Youth Service Bureau offering free programs from birth to age 24 across 11 eastern Connecticut towns, funded by state and federal grants, foundations, and donations.

Ownership category

akta.pro rank

Product category

Youth and Family Social Services

NAICS

Child and Youth Services (62411), Child and Youth Services (624110), Educational Support Services (611710)

SIC

Services-Social Services (8300), Services-Educational Services (8200)

akta.pro primary industry

Youth Justice, At-Risk Youth & Violence Prevention Nonprofits (BPAGADAM)

akta.pro secondary industries

Youth & Young Adult Workforce Programs (Out-of-School Youth) (EDAAAOAD), Youth-to-Adult Transition & Life Skills (Independent Living, Soft Skills) (EDAAAFAN), Court/Community School Programs (Diversion, Probation-Linked, Community Day Schools) (EDAJAEAI)

Keywords

• Youth service bureau
• Community youth programs
• Juvenile diversion services
• Workforce development youth
• Early childhood family services

Headquarters

HQ city

New London

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Others, Marketing or Sales

Revenue model

1. Government Grants: Primary funding from Connecticut Department of Education funds, Connecticut Office of Policy and Management, and various state department grants. Programs serve as the official Youth Service Bureau for New London.
2. Foundation and Corporate Donations: Support from foundations including Palmer Fund, government grants from Center for Substance Abuse Prevention, corporations, and civic groups.
3. Program Services: All programs are provided free of charge to youth and families; no revenue generation from participants.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

New London Youth Affairs is the designated Youth Service Bureau for New London, Connecticut, providing free programs to youth from birth through age 24 and their families. Core offerings span early childhood development and school readiness, youth employment and workforce training, paid teen internships, parent leadership training, juvenile court diversion, and community substance abuse prevention. All services are delivered free of charge and funded through government grants, foundations, corporate donations, and partner organizations.

Product overview

New London Youth Affairs is a Youth Service Bureau offering a portfolio of free community programs serving youth from birth to 24 years and their families. The organization operates from a unified service model centered around youth and family development. Core programs include the Early Childhood Family Center (birth-5 years) for developmental support and school readiness; the Diaper Bank for family resource assistance; the Whale's Tales Book Bank for literacy support; and the CT Youth Employment & Training Program for workforce development (ages 14-24). Additional services include the COOL Directions Program for high school career preparation; Teen Links for middle/high school life skills and employment; Parent Leadership Training offering PLTI, PEEP, PEP, Circle of Security, and Los Ninos curricula; the NLCCC coalition for substance abuse prevention and mental health promotion; and the Youth Diversion Team/FWSN for juvenile diversion services. All programs are free to participants and coordinated through the New London Community Recreation Center headquarters.

Differentiator

Problem solved

Functional benefit

Brands

• NLCCC: New London Community Connections Coalition - A consortium of New London area organizations dedicated to prevention of youth substance abuse and other risky behaviors, and mental health promotion.

Products and services

• Early Childhood Family Center Provides themed playgroups, skill-building series, learning excursions, parent education workshops, developmental screening (ASQ), and community resource connections for children from birth to five years and their parents. Addresses school readiness through developmental support and preschool placement assistance, integrated as a Birth to 8 Hub.
• Diaper Bank Provides free diapers monthly to families in need. Supported by the Diaper Bank of CT; families can register online or via paper forms and collect diapers from the program office.
• Whale's Tales Book Bank Procures and distributes free children's books throughout eastern Connecticut via literacy events, schools, agencies, and Little Free Library boxes at parks and schools. Offers board books suitable for babies through teens.
• CT Youth Employment & Training Program Year-round employment program for eligible youth ages 14-24 in eastern Connecticut, in partnership with EWIB, EASTCONN, and Thames Valley Council for Community Action. Participants gain hands-on experience in health careers, clerical work, landscaping, human services, and food preparation while earning minimum wage during 80-100 hour summer placements.
• COOL Directions Program Free program for high school juniors and seniors (ages 16-18) facing employment barriers. Provides paid internships, career assessment, skills training, academic support, and mentorship. Served locations include Windham, Danielson, and New London. Sponsored by EASTCONN.
• Teen Links Supports middle and high school teens in achieving academic and employment objectives through workforce/career readiness certification, life skills training, employment opportunities, and enhancement excursions including First Aid/CPR certification, financial literacy workshops, and kayaking/sailing lessons.
• Parent Leadership Training Curriculum-based programs including PLTI, Parents SEE (PSEE), UConn People Empowering People (PEP), Circle of Security, and Los Ninos that help parents and caregivers develop civic engagement skills to advocate for children in schools and communities. Free courses include childcare, dinner, transportation assistance, and Spanish translation. Graduates receive certificates from UConn Extension and CT Center for School Change.
• NLCCC (New London Community Connections Coalition) Consortium dedicated to preventing youth substance abuse and promoting mental health. Initiatives include youth life skills programs, community prevention campaigns, educational responses to youth vaping, Narcan training, and a 24/7 prescription drug drop-off box at New London Police Department lobby.
• Youth Diversion Team / FWSN Community-based diversion program for low-risk youth (ages 10-17) who have committed non-serious offenses, providing an opportunity to avoid Juvenile Court through case management and connections to community services. Also addresses Families With Service Needs (FWSN) including truancy and defiance through individualized support and home visitation. Board includes New London Police Department, New London Public Schools, Department of Children and Families, Juvenile Probation, and counseling services.
• L.E.A.P. (Learner Engagement Attendance Program) School attendance promotion program through home visitation partnership with New London Public Schools. Representatives schedule visits at youth homes to build relationships, learn about family assets and concerns, and link them to helpful opportunities to prevent truancy.

Quantifiable outcome

• Youth complete workforce training and employment at dozens of local worksites annually
• +2 more outcomes

Named customers4 records

Segments7 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

13 partnerships are on record, tiered core and major.

• Eastern Connecticut Workforce Investment Board (EWIB)coreStrategic or Co-development PartnerPrimary funder and partner for CT Youth Employment & Training Program. Youth earn minimum wage working 80-100 hours during summer, with internships extending longer. EWIB and local foundations fund the program.
• EASTCONNcoreStrategic or Co-development PartnerPartnership between EWIB, EASTCONN, Thames Valley Council for Community Action, and New London Youth Affairs for youth employment program. EASTCONN also sponsors COOL Directions program.
• Thames Valley Council for Community ActioncoreStrategic or Co-development PartnerPartnership for CT Youth Employment & Training Program providing year-round employment opportunities for eligible youth ages 14-24 in eastern Connecticut.
• New London Police DepartmentcoreStrategic or Co-development PartnerMembers of Youth Diversion Team (Juvenile Review Board). NLCCC prescription drug drop-off box located at police department lobby. Incineration of collected prescription drugs handled by police department.
• New London Public SchoolscoreStrategic or Co-development PartnerL.E.A.P. home visitation partnership to prevent truancy. School attendance promotion through collaboration between NLPS and NL Youth Affairs. Board member of Youth Diversion Team.
• Department of Children and FamiliescoreStrategic or Co-development PartnerBoard member of Youth Diversion Team (Juvenile Review Board). FWSN referrals accepted through this partnership.
• UConn ExtensionmajorStrategic or Co-development PartnerUConn People Empowering People (PEP) program delivered through NLYA. Graduates receive certificate of achievement through UConn Extension. Program has special needs focus.
• CT Center for School ChangemajorStrategic or Co-development PartnerDeveloped Parents SEE (Parents Supporting Educational Excellence) program in collaboration with Connecticut Commission on Children. Graduates receive certificate from CT Center for School Change.
• Diaper Bank of CTmajorStrategic or Co-development PartnerDiaper Bank program supported by Diaper Bank of CT. Families can access diapers monthly through this partnership.
• Juvenile ProbationcoreStrategic or Co-development PartnerBoard member of Youth Diversion Team (Juvenile Review Board) helping youth avoid Juvenile Court.
• Counseling ServicescoreStrategic or Co-development PartnerBoard member of Youth Diversion Team (Juvenile Review Board) providing professional commitment to helping youth and families.
• Birth to 8 HubmajorStrategic or Co-development PartnerCommunity-based resources integrated through Early Childhood Family Center for children birth to 8 years.
• Connecticut Commission on ChildrenmajorStrategic or Co-development PartnerCollaborated with CT Center for School Change to develop Parents SEE program for parent leadership in education.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Thames Valley Council for Community Action (TVCCA): Community action agency serving the same eastern CT towns; co-delivers the CT Youth Employment & Training program with NLYA and runs comparable youth workforce, early childhood, and family support services.
• EASTCONN: Regional education service agency and partner that, like NLYA, delivers youth employment, COOL Directions, and education-linked programs across eastern Connecticut with similar target populations.
• Connecticut Junior Republic: Connecticut-based nonprofit providing juvenile justice diversion, truancy intervention, and youth/family services comparable to NLYA's Youth Diversion Team and FWSN programs.
• Boys & Girls Club of Southeastern Connecticut: Regional youth development organization serving New London and southeastern CT youth with afterschool, workforce, and teen programs; directly comparable mission, geography, and free/low-cost service model to NLYA's Youth Service Bureau role.

Broad incumbents

• The Village for Families and Children: Large Connecticut-based nonprofit providing youth, family, and behavioral health services including juvenile justice diversion; broader geographic reach with overlapping program types such as family support and youth diversion.

Regional players

• United Way of Southeastern Connecticut: Regional funder and convener of youth-serving nonprofits in the same eastern CT catchment; comparable grant-making role and youth community-investment priorities.

Others

• Connecticut Association of Youth Service Bureaus (CTAYSB): Umbrella association that represents and supports CT Youth Service Bureaus including NLYA; relevant industry body for benchmarking funding and policy.

Emerging players

• Big Brothers Big Sisters of Connecticut: Statewide youth mentoring nonprofit with overlapping youth development and protective service mandate; comparable grant-funded model and at-risk youth focus, though narrower scope than NLYA's cradle-to-24 portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/NewLondonYouthAffairs
• Instagraminstagram.com/newlondonyouthaffairs
• LinkedInlinkedin.com/company/new-london-youth-affairs

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about New London Youth Affairs