NEW MARKET BASEBALL ASSOCIATION

What NEW MARKET BASEBALL ASSOCIATION does

Newmarket Baseball Association (NBA) is a volunteer-operated, not-for-profit amateur youth baseball organization headquartered in Newmarket, Ontario, Canada, with documented history in the community dating to 1975. It operates multiple tiers of programming — House League (60-80 teams), Rep/Select, and a Hawks Elite travel program competing in the Elite Baseball League of Ontario (EBLO) — serving players roughly ages 4 through 22 across the York Simcoe region. The association is a member of the Ontario Baseball Association and York Simcoe Baseball Association and is governed under the Ontario Not-for-Profit Corporations Act.

The technology stack is a commercial sports-management SaaS rather than a proprietary platform: following a 2026 migration after the prior website provider shut down, NBA now uses RAMP Interactive for online registration, scheduling, standings, communications, and a mobile app. Operations are supported by roughly six staff (predominantly a paid Operations Manager role) plus a heavy volunteer base, with NCCP-trained coaches and a certified umpire pipeline. The association runs an indoor training presence at the Aurora Leisure Complex in addition to its outdoor Town of Newmarket multi-field complex.

Revenue is generated through a combination of registration fees (individual player fees roughly $275-$500; team fees $5,800-$7,100 for competitive programs), per-team sponsorships (~$500-$2,000) plus outfield banner inventory, tryout fees, and ancillary programming such as Blue Jays Baseball Academy clinics hosted in partnership with Jays Care Foundation. Customers are B2C families drawn from a defined geographic catchment, with no large anchor accounts; the go-to-market is local word-of-mouth, school and community outreach, and the association's web and social presence.

Name

NEW MARKET BASEBALL ASSOCIATION

Legal name

Newmarket Baseball Association

Website

https://newmarketbaseball.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Volunteer-run not-for-profit youth baseball association in Newmarket, Ontario operating House League, Rep/Select, and Elite programs for ages 4-22 under OBA/YSBA governance, with a 2026 migration to the RAMP Interactive sports-management platform.

Ownership category

akta.pro rank

Product category

Amateur Youth Sports Services

NAICS

Sports Teams and Clubs (711211), Spectator Sports (71121), Sports and Recreation Instruction (611620)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Membership Organizations (8600)

akta.pro industry

PRIMARYMPAKACAE

Local Amateur Clubs & Community Sports Organizations

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Collegiate & Amateur Sports Organizations (NCAA, Federations, Clubs)

SECONDARYMPAKACAJ

Sport-Specific Amateur Leagues & Circuits (Non-Professional)

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Collegiate & Amateur Sports Organizations (NCAA, Federations, Clubs)

SECONDARYMPAKACAF

Youth & Scholastic Sports Organizations (K–12, AAU, Club Leagues)

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Collegiate & Amateur Sports Organizations (NCAA, Federations, Clubs)

SECONDARYMPAGAMAF

Youth & Amateur Sports Tournaments

Media, Entertainment & Sports/Live Entertainment & Events (Concerts, Theater, Festivals)/Live Sports Events

Keywords

• Youth baseball programs
• Amateur baseball association
• House league baseball
• Rep select elite baseball
• Community youth sports

Headquarters

HQ city

Newmarket

HQ country

Canada

HQ region

North America

Offices8 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Technology or R&D, Marketing or Sales

Revenue model

1. House League Registration Fees: Annual registration fees ranging from $275-$500 depending on division and timing (early bird, regular, late)
2. Elite/Rep/Select Registration Fees: Individual player fees of $475 for competitive programs; team fees of $5,800-$7,100 depending on age group
3. Team Sponsorship: House League team sponsorship at $500/team; Elite/Rep/Select sponsorship at $750/team; Outfield advertising banners at $1,000/year
4. Blue Jays Clinic Partnership: Hosting Blue Jays Baseball Academy clinics; association receives $500 donation per clinic, additional $500 if exceeds 100 participants

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Newmarket Baseball Association operates a multi-tiered youth amateur baseball program for players ages 4-22, delivering House League recreational play, Rep and Select competitive teams, and Hawks Elite teams that compete in the Elite Baseball League of Ontario (EBLO). The association provides league scheduling, team management, standings, umpire certification, and sponsorship coordination through its RAMP Interactive-powered platform. Programs are run on Town of Newmarket diamonds and at surrounding facilities in York Simcoe region.

Product overview

Newmarket Baseball Association operates a multi-tiered youth baseball organization offering House League recreational programs, Rep, Select, and Hawks Elite competitive teams for players ages 4-22. The association provides a unified platform for registrations, scheduling, standings, and communications through the RAMP InterActive sports management system. Additional offerings include an umpire certification program, sponsorship opportunities, and player development clinics.

Differentiator

Problem solved

Functional benefit

Brands

• Newmarket Hawks: Rep and Select competitive baseball teams representing Newmarket Baseball Association
• Newmarket Hawks Elite

Products and services

• House League Baseball
• Rep Baseball
• Select Baseball Stepping-stone competitive program between House League and Rep for ages 9U through 15U, offering one practice per week plus weekend games and 2-4 tournaments annually.
• Hawks Elite Baseball Top-tier elite baseball program competing in the Elite Baseball League of Ontario (EBLO) at 15U, 16U, and 18U levels, with comprehensive fall/winter player development and tournament play including U.S. tournaments.
• Umpire Program Umpire training and certification program delivered through Baseball Ontario OnDeck, with Level 1 and Level 2 clinics, pay rates from $45-$120 per game, and progression from 7U/9U through older divisions.
• Sponsorship Programs Corporate sponsorship offerings including House League team sponsorship ($500), Elite/Rep/Select team sponsorship ($750), and outfield advertising banners ($1,000) for local businesses seeking community visibility.
• Player Development Programs Skills development offerings including Blue Jays Baseball Academy youth clinics hosted at Dennis Park, and comprehensive fall/winter cross-training and position-specific training for Elite teams led by Dan Telford and Eddie Mckiernan.

Quantifiable outcome

• Since 2015, Hawks Elite teams have won four OBA/Elims championships and placed in the final four five additional times
• +2 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Seven partnerships are on record, tiered major, core and minor.

• Blue Jays Baseball AcademymajorStrategic or Co-development PartnerBlue Jays Baseball Academy hosts youth instructional clinics at Dennis Park in Newmarket. NBA serves as host organization receiving $500 donation per clinic (additional $500 if exceeds 100 participants). Academy instructors teach core baseball drills. Proceeds also support Jays Care Foundation programming for kids facing financial barriers.
• Baseball Ontario (OBA)coreStrategic or Co-development PartnerGoverning body for amateur baseball in Ontario. NBA operates under OBA rules and guidelines. Provides insurance, tournament sanctioning, provincial championships, and member benefits. Players and teams must be OBA registered.
• York Simcoe Baseball Association (YSBA)coreStrategic or Co-development PartnerRegional governing body for York Simcoe area. NBA is associate member with franchised territory. YSBA coordinates regional leagues, releases, and inter-association play. Provides tournament sanctioning and league coordination for Rep and Select teams.
• RAMP InteractivecoreTechnology or IntegrationSports management platform provider for website hosting, online registration (RAMP Registrations), scheduling, standings, team management, and mobile apps. NBA transitioned to RAMP platform in 2026 after previous provider shutdown.
• Elite Baseball League of Ontario (EBLO)majorStrategic or Co-development PartnerProvince-wide league of top competitive baseball teams within Baseball Ontario. NBA Hawks Elite teams compete in EBLO at 15U, 16U, 17/18U levels. League provides high-level competition pathway with opportunities for Baseball Ontario Eliminations and National Championships.
• Town of NewmarketcoreOthersProvides diamond permits and field maintenance for NBA programs. Updates weather hotline for diamond closures (1-877-PLAY936). NBA operates on Town-owned facilities including McKnight Field, Whipper Watson Park, Armstrong Complex, and other diamonds.
• Jays Care FoundationminorStrategic or Co-development PartnerBlue Jays charity arm. A portion of proceeds from each Blue Jays Baseball Academy clinic registration is donated to Jays Care programming to cover baseball registration fees for Canadian kids facing financial barriers.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Richmond Hill Baseball Association: Fellow YSBA member association running parallel House League, Rep, and Select programs in a comparable suburban Toronto-area municipality. Identical governance structure (volunteer board, OBA-and-YSBA-aligned) and target demographic.
• Aurora Baseball Association: Neighboring York Region amateur baseball association operating from Aurora, sharing the same YSBA governance and OBA affiliation. Comparable in size, scope, and recreational-to-competitive tier mix.
• East Gwillimbury Minor Baseball Association: Local amateur baseball association in East Gwillimbury, one of the catchment communities explicitly served by Newmarket Baseball Association. Comparable volunteer-driven model and House/Rep/Select program structure.
• King Baseball Association: YSBA-area amateur baseball association serving King Township with similar House League and competitive Rep tier offerings. Comparable community-based volunteer model aligned with the same OBA governance.
• Markham Baseball Association: Adjacent York Region amateur baseball association operating Rep/Select/House League programs under the same YSBA umbrella. Directly comparable in size, tier structure, and community-association model serving similar suburban Toronto-area families.
• Vaughan Baseball Association: YSBA-region amateur baseball association with a multi-tier House/Rep/Elite structure serving youth in the City of Vaughan. Directly comparable in program design, fees, and the shared YSBA franchise territory framework.

Broad incumbents

• Toronto Baseball Association: City-wide amateur baseball association in Toronto running House League, Rep, and Select programs across multiple neighborhoods. Comparable in organizational structure but operates at significantly larger scale across a denser urban catchment.
• Mississauga Baseball Association: Larger-scale amateur baseball association in the Greater Toronto Area operating programs across multiple House, Rep, and Select divisions. Comparable program design but at materially greater scale; serves as a benchmark for association growth trajectories.
• Oakville Baseball Association: Established amateur baseball association in Oakville with a long-standing House League and competitive tier structure. Comparable multi-tier model with a more developed competitive track record and brand.

Emerging players

• GTA North Baseball Academy: Private baseball training academy in the GTA region that competes directly with the Newmarket Hawks Elite program for advanced players and coaching talent. Notable as a sponsor/team-name presence within Newmarket Baseball's own 18U House League roster.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/new-market-baseball-association

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NEW MARKET BASEBALL ASSOCIATION