Elite Baseball

What Elite Baseball does

Elite Baseball is a privately held baseball instruction and player development organization founded in 2004 by Joe DeMarco, a former San Diego Padres farmhand and collegiate coach at UC Irvine and Kansas. The company operates in Southern California, serving youth players ages 8-18, college athletes, and select professionals across three physical locations: JSerra Ballpark in San Juan Capistrano (since 2021), a Santa Ana hitting facility in the Kruse Tape building (since 2021), and UC Irvine's facilities. The core technology stack centers on high-speed multi-angle video capture and third-party biomechanical measurement tools (Motus for arm stress, Rapsodo for spin axis), deployed in service of instructor-led coaching rather than automated feedback. The flagship asset is the Elite Baseball Series (EBS), an invite-only annual showcase launched in 2008 at JSerra Catholic High School that has produced 280+ MLB draftees and 1,107 college commits over its operating history.

The product portfolio spans tiered monthly memberships (Silver Slugger $235/mo, MVP $300/mo, Ted Williams $420/mo, Johnny Bench Catching $235/mo, 1:1 Instruction base plan $77.50/mo), instructional session packages (10- and 20-pack group hitting, 1:1 hitting 6-pack, 1:1 pitching 10-pack, catching packages), seasonal programs (Fall Instructs, Spring Training, Boys of Summer), specialty camps (Advanced and Developmental Hitting Camps), college/professional tune-up packs, premium founder-branded coaching, and EBS showcase event registrations. Distribution is direct-to-consumer via the company website (elitebaseball.net), Schedulista online booking, email/phone sales, and Instagram, with affiliate and team-package channels extending into youth baseball clubs (Colts, LEGACY) and youth travel organizations (ages 8u-14u).

The business model is multi-stream: recurring subscription revenue from memberships, one-time packaged session revenue with 1-year expiration windows, seasonal program fees, showcase event fees ($199-$299), and team-level bulk session pricing ($325-$395/session at volume). The instructor staff of 14 includes former MLB organization players, D1 coaches, and a founder who maintains an active hitting consultant practice to MLB/MiLB players — credentials that anchor the brand's premium positioning and recruiting outcomes (83% of EBS alumni play in college, 25% have been drafted).

Name

Elite Baseball

Legal name

Elite Baseball

Website

https://elitebaseball.net

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

Elite Baseball is a Southern California private baseball instruction organization founded in 2004 that delivers tiered memberships, instructional session packages, and the invite-only Elite Baseball Series showcase for youth players ages 8-18, college athletes, and professionals. It operates training facilities at JSerra Ballpark, Santa Ana, and UC Irvine.

Ownership category

akta.pro rank

Product category

Baseball Training & Instruction

NAICS

Sports and Recreation Instruction (61162), Sports and Recreation Instruction (611620)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Educational Services (8200)

akta.pro industry

PRIMARYMPAKAJAC

Elite Performance Training Centers (High-Performance/Pro Prep)

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Sports Camps, Academies & Training Centers

SECONDARYMPAKAJAF

Goalkeeper/Pitching/Position-Specialty Training Programs

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Sports Camps, Academies & Training Centers

SECONDARYMPAKACAJ

Sport-Specific Amateur Leagues & Circuits (Non-Professional)

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Collegiate & Amateur Sports Organizations (NCAA, Federations, Clubs)

Keywords

• Baseball instruction services
• Baseball training programs
• Player development
• Baseball showcase events
• Youth sports coaching

Headquarters

HQ city

Newport Beach

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Monthly Membership Subscriptions: Recurring monthly billing for training access across multiple tiers. Members receive allotted session counts per year. Silver Slugger ($235/month), MVP ($300/month), and Ted Williams ($420/month) plans offer 36-72 group hitting sessions annually. 1:1 Instruction base plan at $77.50/month.
2. Instructional Session Packages: One-time purchases of bundled training sessions. Elite Group Hitting 10 sessions ($775), Elite Group Hitting 20 sessions ($1,200), Elite 1:1 Pitching Pack of 10 sessions ($895), Elite 1:1 Hitting 6 Pack ($645). Must be completed within 1 year of purchase.
3. Seasonal Training Programs: Time-limited seasonal packages: Fall Instructs ($840/14 sessions), Spring Training ($1,080/18 sessions), Boys of Summer ($720/12 sessions). Sessions expire at end of season timeframe.
4. EBS Showcase Registration: Elite Baseball Series event fees. 1 Day Catcher ($299), 1 Day Pitcher ($199), position player events. Waitlist option starting at $199.
5. Team Packages: Bulk session sales to youth baseball teams. Minimum 4 sessions at $395, 5-8 sessions at $375, 9+ sessions at $325 per session. Includes field practice and game coaching options.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

Elite Baseball provides baseball instruction and training services for youth (ages 8-18), college, and professional players in Southern California. The core offering includes monthly membership plans (Silver Slugger, MVP, Ted Williams tiers), bundled session packages for group and 1:1 hitting, pitching, and catching instruction, seasonal training programs, and the Elite Baseball Series (EBS) invite-only showcase event that provides college and MLB exposure. Training is delivered by expert instructors with MLB and collegiate playing experience at Elite facilities in San Juan Capistrano, Santa Ana, and UC Irvine.

Product overview

Elite Baseball is a baseball training organization in Southern California offering a comprehensive suite of instruction services. The portfolio consists of monthly membership plans (Silver Slugger, MVP, Ted Williams, Johnny Bench Catching, and 1:1 Instruction), instructional session packages (group hitting 10/20 sessions, 1:1 hitting 6-pack, 1:1 pitching 10-pack, catching package), seasonal training programs (Fall Instructs, Spring Training, Boys of Summer), camps (Advanced Hitting Camp, Developmental Hitting Camp), college-focused packages (College Hitters 6/10 pack), premium coaching (Behind the Curtain with Joe Diesel), affiliate programs (Colts Elite, LEGACY), the Elite Baseball Series (EBS) showcase events (position-specific 1-day showcases for catchers, pitchers, corner infielders, middle infielders, outfielders, and waitlist), and team training packages. The organization operates facilities at UC Irvine, Santa Ana (Kruse Tape building), and JSerra Catholic High School, providing training for players ages 8 to 18, college, and professional players.

Differentiator

Problem solved

Functional benefit

Brands

• Elite Baseball Series (EBS): Annual invite-only showcase event for elite high school baseball players featuring BP, infield/outfield routines, and live game situations in front of college coaches and MLB scouts. Created in 2008.
• Elite Hitting
• Elite Pitching
• Elite Catching
• Elite Athletic Performance

Products and services

• Silver Slugger Membership Monthly subscription membership providing 36 group hitting sessions per year or equivalent 1:1 sessions for ages 8-14u, priced at $78.50 per session. Designed for high school players seeking regular professional training.
• MVP Membership Monthly subscription membership providing 48 group hitting sessions per year or 48 1:1 sessions for ages 8-14u, at $75 per session. Mid-tier option between Silver Slugger and Ted Williams.
• Ted Williams Membership Premium monthly subscription membership providing 72 group hitting sessions per year at $70 per session, including an all-in pitching add-on option. Designed for serious players seeking maximum training volume.
• Johnny Bench Catching Membership Monthly subscription membership providing 36 1:1 catching sessions per year at $78.50 per session, focusing on catching fundamentals, framing, footwork, and leadership behind the plate.
• 1:1 Instruction Membership Monthly subscription offering 1:1 training sessions with Elite staff at a discounted rate, 12 annual sessions. Entry-level private instruction plan.
• Elite Group Hitting 10 Sessions Package of 10 group hitting sessions (50 min each) for players seeking professional training in a high-energy positive learning environment at Elite facilities. Priced at $775, must be completed within 1 year of purchase.
• Elite Group Hitting 20 Sessions Package of 20 group hitting sessions (50 min each) with professional instruction at $1,200, must be completed within 1 year of purchase.
• Elite 1:1 Hitting 6 Pack Package of 6 private 1:1 hitting sessions with Elite staff at Elite facilities for $645.
• Elite 1:1 Pitching Pack of 10 Sessions Package of 10 private 1:1 pitching sessions at $895, focusing on velocity development, command, consistency, arm health, pre-throwing stretches, and video analysis.
• Elite Catching Package 10 Group Sessions Package of 10 group catching sessions focused on fundamentals, mental game, leadership, hip mobility, framing, footwork, blocking, and stamina.
• Spring Training Seasonal spring training package with 18 hitting or pitching sessions over 18 weeks (MLK Day through Mother's Day) at $1,080 ($60 per session), 6 months to complete.
• Fall Instructs Seasonal fall training package with 14 hitting or pitching sessions over 14 weeks (Labor Day through Christmas break) at $840 ($60 per session), 5 months to complete from purchase date.
• Boys of Summer Seasonal summer training package with 12 hitting or pitching sessions over 12 weeks (Memorial Day through July 31st) at $720 ($60 per session), 4 months to complete.
• Advanced Hitting Camp Hitting camp for high school players focused on skill development at an advanced level.
• Developmental Hitting Camp Hitting camp for ages 10u-14u focused on foundational skill development.
• Elite Baseball Series (EBS) Annual invite-only showcase event for elite high school players that has produced 40+ MLB players and 1,334+ alumni. Includes BP, infield/outfield routines, live game situations, scout-style workouts, and metrics testing. Hosted at JSerra Catholic High School. The premier collegiate exposure event in Southern California with 83% of alumni playing college baseball.
• Elite Baseball Series - 1 Day Catcher Single-day showcase event focused on catcher skills and evaluation for $299.
• Elite Baseball Series - 1 Day Pitcher Only Single-day showcase for pitchers at $199, with 30-pitch limit and maximum of 5 batters.
• Elite Baseball Series - 1 Day Corner Infield Single-day showcase event focused on corner infielder skills and evaluation.
• Elite Baseball Series - 1 Day Middle Infielder Single-day showcase event focused on middle infielder skills and evaluation.
• Elite Baseball Series - 1 Day Outfielder Single-day showcase event focused on outfielder skills and evaluation.
• Team Packages Team training programs for ages 8u-14u including hitting, pitching, or combo sessions, field practice, game coaching, and tryouts with discounted rates for bulk purchases (minimum 4 sessions at $395, 5-8 at $375, 9+ at $325 per session).
• College Hitters 10 Pack Package of 10 hitting sessions designed for college players for tune-up training when in town.
• College Hitters 6 Pack Package of 6 hitting sessions for college players for tune-up training when in town.
• Behind the Curtain with Joe Diesel 12 Pack Premium 12-session coaching package with Joe Diesel, must be completed within 1 year from purchase date.
• Elite Santa Ana Hitting Facility Physical training facility opened in 2021 at the Kruse Tape building in Santa Ana, featuring two cages, a Home Plate pitching machine, tee work space, and video analysis with multiple angles and big screen monitor for swing analysis and comparison against professional players.
• EBS Waitlist Waitlist option for players wanting to participate in EBS if spots become available, with BP and skills evaluation option starting at $199.

Quantifiable outcome

• 83% of EBS Alumni play in college
• +4 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Partnerships

Four partnerships are on record, tiered core and minor.

• JSerra Catholic High SchoolcoreOthers · 12 August 2023Host venue for the Elite Baseball Series showcase since 2021. Located at 26351 Junipero Serra Rd, San Juan Capistrano, CA 92675. The partnership provides the primary event location for EBS showcases featuring game situations and player evaluations.
• UC IrvinecoreStrategic or Co-development PartnerLong-standing partnership for training facilities. Elite has utilized UC Irvine's Anteater Ballpark for EBS events from 2008-2019 and continues to use UCI facilities for ongoing training sessions.
• UCLA Jackie Robinson StadiumminorStrategic or Co-development PartnerHistorical venue partner for EBS events from 2008-2019 before the event moved to JSerra.
• 45+ College ProgramscoreChannel Partner/ Reseller/ DistributorCollege programs from Division I, II, III, NAIA and JC that attend EBS showcases to recruit players. Includes UCLA, USC, UC Irvine, Cal State Fullerton, Stanford, and many others. These programs are the primary beneficiaries of Elite's player development pipeline.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Driveline Baseball: Private baseball player-development organization offering data-driven hitting and pitching training, technology integration (motion capture, Rapsodo, edgertronic), and subscription-based remote programming. Closest direct competitor to Elite Baseball in the tech-enabled, elite-tier training category, with a significantly larger national footprint.
• Texas Baseball Ranch: Pitching-focused baseball training academy founded by Ron Wolforth. Comparable to Elite Baseball in that it sells multi-day and ongoing pitching instruction packages to serious high school and college players, and has cultivated a strong brand around velocity and arm-health outcomes.
• Perfect Game: Largest organizer of amateur baseball showcase events and tournaments in the U.S. Directly comparable to Elite's Elite Baseball Series in business model (invite-only/showcase event-driven player exposure), with deeper national coverage and a broader college-coach network.
• Prep Baseball Report: Amateur baseball scouting and showcase media company running regional and national events for high school players. Comparable to Elite Baseball in targeting uncommitted high school players seeking college exposure, with stronger content/media monetization and broader geographic reach.
• Baseball Factory: National player-development and showcase platform for youth and high school baseball players offering tryouts, training programs, and Under Armour All-America events. Comparable to Elite in selling development + exposure packages to aspiring college-bound players.
• Frozen Ropes: Franchise-based baseball and softball training center operator offering group and private hitting/pitching lessons. Comparable to Elite as a paid baseball-instruction business, though more mass-market in price point and franchise model rather than invite-only/premium.

Broad incumbents

• IMG Academy: Large multi-sport boarding and day school/academy with a well-known baseball program. Overlaps with Elite Baseball on elite high-school player development and college exposure, but operates as a full academic institution at materially larger scale and price point.
• Marucci Sports: Baseball equipment manufacturer that has expanded into training academies, hitting labs, and player-development partnerships. Comparable as a brand-side incumbent in elite baseball, though primarily a hardware business extending into instruction rather than a pure services player like Elite.

Regional players

• On Deck Academy / Phenom Baseball: Multi-region baseball showcase and training event operator focused on amateur player exposure. Comparable to Elite in showcase-driven GTM, with overlapping West Coast events and similar target customer (uncommitted high school players).

Others

• Rapsodo: Baseball and softball performance-analytics technology provider whose tools (Rapsodo Pitching/Hitting) are integrated by Elite for data-driven instruction. Comparable as a critical enabling technology layer in the modern player-development stack Elite competes within.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/elitebaseball
• Xx.com/EliteBaseball

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Elite Baseball