The West Australian
The West Australian is recorded in the input as a 13-employee entity based in South Yarra, Victoria, Australia, with a website URL resolving to Yahoo News Australia; no products, revenue, ownership, or operating details are disclosed in the source data.
- Company typePrivate
- Founded-
- Headquarters—
- Headcount11–50
- GTM typeB2C
- OfferingServices
What The West Australian does
The input dataset labeled "The West Australian" is extremely thin and partially contradictory. The firmographics record a company named "The West Australian" with 13 employees, located in South Yarra, Victoria, Australia, with a website_url pointing to news.yahoo.com.au — a generic Yahoo News Australia aggregator rather than the first-party West Australian masthead (thewest.com.au). All structured financial and corporate fields are empty: no revenue figure, no founded date, no legal entity name, no company type, no parent company, no operating status, no management team, no products or services, no technology stack, no pricing model, no customers, no partnerships, no funding rounds, no M&A, no regulatory actions, and no leadership changes are disclosed. The scraped page content consists solely of Yahoo News Australia's homepage, comprising Australian general-interest news headlines across categories (news, sport, NRL, AFL, tennis, cricket, football) and Australian states/territories, none of which reference The West Australian newspaper as an entity. The data gap is severe: the input does not support a first-party product, revenue mechanism, technology, or strategic narrative for The West Australian, and the firmographic record appears to have captured a third-party aggregator URL rather than the company's own commercial surface.
The West Australian firmographics
Firmographics- Name
- The West Australian
- Website
- https://news.yahoo.com.au
- Company type
- Private
- Headcount range
- 11–50 employees
- Short description
- The West Australian is recorded in the input as a 13-employee entity based in South Yarra, Victoria, Australia, with a website URL resolving to Yahoo News Australia; no products, revenue, ownership, or operating details are disclosed in the source data.
- Ownership category
- akta.pro rank
The West Australian industry classification
Industry- Product category
- Newspaper Publishing
- NAICS
- Newspaper Publishers (513110), Periodical Publishers (513120)
- SIC
- Periodicals: Publishing Or Publishing & Printing (2721)
- akta.pro primary industry
- Local & Regional Newspapers (Print & Digital) (MPAJADAB)
- akta.pro secondary industry
- News, Politics & Current Affairs Magazines (MPAJAEAO)
Keywords
The West Australian business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
The West Australian product offering
Product offeringCore offering
The West Australian is an Australian news publication that produces and distributes news content through a digital news platform. The platform publishes categorized news articles across Australian national news, world news, politics, environment, and sport, supplemented by state-specific regional coverage for NSW, Victoria, Queensland, South Australia, Western Australia, ACT, Tasmania, and the Northern Territory. Content is sourced in part from the Australian Associated Press wire service and delivered to Australian consumers.
Differentiator
Problem solved
Functional benefit
Products and services
- Digital News Platform Online news website publishing categorized articles for Australian consumers across national news, world news, politics, environment, and sport, with state-specific regional coverage for NSW, Victoria, Queensland, South Australia, Western Australia, ACT, Tasmania, and the Northern Territory, and dedicated sport verticals for NRL, AFL, Tennis, Cricket, Football, and the World Cup.
- Sport News Section Sport-focused news coverage within the digital news platform, providing dedicated reporting and results for NRL, AFL, Tennis, Cricket, Football, and the World Cup, targeted at Australian sports followers.
Companies that use The West Australian
Customer profileIdeal customer profiles1 record
The West Australian technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The West Australian competitors and assessment
Company assessmentBroad incumbents
- The Guardian Australia: Digital-first national masthead with strong Australian politics, environment and sport coverage. Comparable as a subscription- and advertising-supported national news competitor.
- news.com.au: News Corp Australia's national digital aggregator. Comparable as a multi-vertical national news platform competing for Australian digital news advertising inventory.
- ABC News (Australia): Public broadcaster covering all Australian states and territories. Comparable as a national digital news destination with similar vertical coverage (politics, environment, sport) competing for the same reader attention.
- 9news.com.au: Nine's national digital news platform. Comparable as a competitor for breaking news audiences, particularly across state-level verticals similar to those covered in the source content.
- The Age: Nine's Melbourne-based masthead. Comparable as a legacy metropolitan/regional news brand with parallel subscription, sport and breaking-news verticals.
- The Australian: News Corp Australia's national masthead. Comparable as a legacy Australian newspaper brand migrating to digital, competing for national news advertising and subscription dollars against The West Australian.
- Sydney Morning Herald: Nine Entertainment's flagship metro masthead. Comparable in operating model (print + digital newsroom, subscription + advertising revenue mix) and as a direct competitor for national advertiser spend and digital news audiences.
Direct peers
- PerthNow: Seven West Media's Perth-focused digital news property. The closest direct competitor to The West Australian in the WA market, covering overlapping news, sport and lifestyle verticals for the same local audience.
- Yahoo News Australia: The platform whose domain anchors the source record. Operates a directly overlapping Australian news aggregation + editorial model and is effectively the distribution host in this dataset.
Regional players
- SBS News: Australian public broadcaster with national digital news coverage. Comparable as an alternative national digital news destination, particularly for multicultural and regional audiences relevant to a WA masthead.
Market position
Strengths3 records
Weaknesses3 records
Competitive moat1 record
Key risks4 records
Key highlights3 records
Customer concentration
The West Australian social profiles
Digital presenceThe West Australian financial estimates
Financial estimateRevenue estimate
Valuation estimate
The West Australian leadership team
Management profileNumber of profiles
The West Australian funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The West Australian M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The West Australian
What does The West Australian do?
The West Australian is an Australian news publication that produces and distributes news content through a digital news platform. The platform publishes categorized news articles across Australian national news, world news, politics, environment, and sport, supplemented by state-specific regional coverage for NSW, Victoria, Queensland, South Australia, Western Australia, ACT, Tasmania, and the Northern Territory. Content is sourced in part from the Australian Associated Press wire service and delivered to Australian consumers.
When was The West Australian founded?
The West Australian was founded in -1. It employs 11 to 50 people.
Who are The West Australian's main competitors?
Broad incumbents on record are The Guardian Australia, news.com.au, ABC News (Australia), 9news.com.au, The Age, The Australian and Sydney Morning Herald. Direct peers are PerthNow and Yahoo News Australia. SBS News is listed as a regional player.
Does The West Australian have an API?
No public API is recorded for The West Australian.
What industry is The West Australian in?
The West Australian's product category is Newspaper Publishing. Its primary akta.pro industry code is MPAJADAB, Local & Regional Newspapers (Print & Digital), with a secondary code of MPAJAEAO, News, Politics & Current Affairs Magazines. Its NAICS code is 513110 and its SIC code is 2721.