New World of Work

Name

New World of Work

Legal name

New World of Work

Website

https://newworldofwork.org

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Workforce Education Curriculum

NAICS

Professional and Management Development Training (611430)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Training Delivery Services (Onsite/Virtual Instruction, Workshops, Coaching) (BPAEANAN)

akta.pro secondary industries

Professional & Career Skills Tutoring Platforms (Coding, Data, Business) (EDANAGAI), Work-Based Learning Programs (Internships, Apprenticeships, Community-Based Instruction) (EDAKANAF)

Keywords

• Employability skills curriculum
• 21st century skills training
• Digital badge credentials
• Soft skills education
• Career readiness programs

Headquarters

HQ city

Sacramento

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Free Educational Resources: All curriculum, video content, and assessments are provided free of charge under CC BY-NC-SA Creative Commons license. This is a publicly funded program under California Community Colleges system with no direct revenue generation from end users.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels7 records

Core offering

New World of Work provides free, CC BY-NC-SA licensed 21st Century Employability Skills curriculum, lesson plans, videos, assessments, and digital badges to educators and institutions across California's community college system and nationally. The organization delivers two-day instructor certification trainings and customizable workshops on site, with content covering a proprietary Top 10 skills framework (Adaptability, Digital Fluency, Collaboration, Communication, Empathy, Resilience, etc.). Resources are integrated with Learning Management Systems (Canvas, Moodle, Blackboard) and credentialing platforms (Badgr, Portfolium, CareerXP).

Product overview

New World of Work provides a comprehensive educational platform focused on 21st Century Employability Skills, serving the California Community Colleges system and partner institutions nationwide. The core offering is the CC BY-NC-SA licensed 21st Century Skills Curriculum covering 10 essential skills (Adaptability, Digital Fluency, Analysis/Solution Mindset, Entrepreneurial Mindset, Collaboration, Empathy, Social/Diversity Awareness, Self-Awareness, Communication, Resilience), available in both High School and College-level versions. The curriculum integrates with Digital Badges (via Badgr), ePortfolio tools (Portfolium), and Learning Management Systems (Canvas, Moodle, Blackboard). Supplementary offerings include instructor trainings (two-day certification programs), customizable workshops, online/hybrid learning content, the 'What Not to Do' video series, and Assessment Videos. Sector-specific resources extend the program across 10 industries including Healthcare, Advanced Manufacturing, and ICT/Digital Media.

Differentiator

Problem solved

Functional benefit

Products and services

• 21st Century Skills Curriculum Comprehensive CC BY-NC-SA licensed curriculum covering the Top 10 essential 21st Century Employability Skills (Adaptability, Digital Fluency, Analysis/Solution Mindset, Entrepreneurial Mindset, Collaboration, Empathy, Social/Diversity Awareness, Self-Awareness, Communication, Resilience), provided free to educators and institutions.
• High School Curriculum One lesson module per skill designed for high school learners, covering all learning outcomes across the Top 10 skills with dedicated video series. Designed for use within high school classes, college/career counseling, opportunity youth programs, and after-school programs.
• College Curriculum Two lesson modules per skill for a total of 20 lessons, with each lesson covering two of the four primary attributes. Includes lesson plan PDFs, editable Word documents, PowerPoint presentations, and supplementary handouts for 2yr/4yr college courses, workshops, adult learner programs, re-entry settings, and workforce development programs.
• Digital Badges Program Academic and Employer Verified Digital Badges issued through the Badgr platform to recognize student achievement in 21st Century Skills. Badges can be displayed in ePortfolios via Portfolium and serve as micro-credentials linking education to careers.
• Sector-Specific Resources Industry-specific 21st Century Skills resources covering ten sectors: Advanced Manufacturing, Advanced Transportation & Logistics, Agriculture/Water/Environmental Technology, Business & Entrepreneurship, Energy/Construction & Utilities, Global Trade, Health, ICT/Digital Media, Life Sciences/Biotech, and Retail/Hospitality/Tourism.
• 21st Century Skills Trainings Two-day instructor certification trainings providing curriculum review, teach-backs, facilitation strategies, data collection templates, and access to digital badge assessments through CareerXP/LaunchPath and Badgr. Participants earn non-credit certificates of completion and join the Community of Practice for ongoing guidance.
• Workshops Customizable workshops for organizations and workplace staff including initial needs assessment, skills focus selection from the Top 10 skills, timeline and logistics, one to two NWoW Certified Trainers, and post-workshop follow-up with feedback and data summaries.

Quantifiable outcome

• NWoW is among the most robust soft skills programs available
• +3 more outcomes

Named customers11 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature4 records

Partnerships

14 partnerships are on record, tiered core, minor and flagship.

• CreatorUpcoreStrategic or Co-development Partner · 26 July 2016CreatorUp worked with New World of Work to develop and co-produce the 21st Century Skills video lesson series. CreatorUp was given creative freedom and guidance, producing humorous 'What Not to Do' videos and interactive assessments that engage students. CEO Michael Tringe credited the partnership for enabling creative content production.
• NACCE (National Association for Community College Entrepreneurship)coreGTM or Marketing Partner · 9 March 2016NACCE and New World of Work were highlighted in White House Tech Hire announcement. Organizations partnered to provide 21st Century Skills webinars to Tech Hire grantees. Facilitated curriculum training and digital badging meetings showing national support.
• SamaUSAcoreStrategic or Co-development Partner · 1 January 2016SamaUSA partnered with New World of Work to pilot virtual entrepreneurship program. They credit NWoW for having the right balance of creativity and rigor. The partnership brought virtual micro-work training to rural and low-income communities, allowing students to become online independent contract workers.
• CareerXP/LaunchPath and BadgrcoreTechnology or IntegrationDigital badge platforms providing Academic and Employer Verified credentials for 21st Century Skills. Badgr provides open badge infrastructure. These platforms enable credential verification and ePortfolio display for trained learners.
• Mozilla FoundationcoreStrategic or Co-development PartnerNew World of Work collaborated with Mozilla Foundation's 21st Century Skills Initiative to review comprehensive frameworks comparing college/career ready competencies. The partnership informed the development of learning outcomes for each skill in the Top 10 list.
• Foundation for California Community CollegescoreStrategic or Co-development PartnerPartnership with Foundation CCC for badging project and curriculum development. Worked with W3Workshop, MDRC, and Redstone Research to establish learning outcomes. Foundation supported digital badging pilot starting Fall 2016.
• KIDMOBminorStrategic or Co-development PartnerCollaboration to provide STEAM education and design thinking through hands-on opportunities. KIDMOB runs workshops using design process framework for project-based learning, with NWoW curriculum reinforcing entrepreneurial mindset skills.
• EMPACTminorStrategic or Co-development PartnerCEO and Co-Founder Sheena Lindahl recognized New World of Work as at forefront of 21st Century education, embracing pioneering educational models. Partnership focuses on social entrepreneurship and organizational leadership in education.
• MDRCcoreStrategic or Co-development PartnerUS Department of Education through IES funded MDRC to conduct research study on New World of Work program. Research goal: refining existing program and tracking impact. MDRC recognized NWoW as 'among the most robust soft skills programs available.'
• California Community Colleges Chancellor's OfficeflagshipStrategic or Co-development PartnerNWoW is part of the California Community Colleges system. Chancellor's Office provides official endorsement for statewide adoption. Vice Chancellor Sheneui Weber released memo on program future. 72 districts and 115 colleges serve 2.1 million students.
• Los Rios Community College Trade CenterminorStrategic or Co-development PartnerLos Rios Community College created Global Go Video Series YouTube Channel combining business strategies with 21st century skills, created by Northern California International Center for Trade Development.
• Hartnell CollegecoreStrategic or Co-development PartnerHartnell College is one of ten partner colleges in California pilot for integrating NWoW 21st Century Soft Skills. Featured incarcerated student success story with Adrian Luna, who credited NWoW for career transformation after prison.
• Feather River CollegecoreStrategic or Co-development PartnerPilot program with SamaSchool to bring virtual micro-work training to rural and low-income communities. Billy Ogle serves as data lead, working in TRiO national grants and identifying deficiencies in 21st Century Skills among students.
• California Corporate CollegecoreChannel Partner/ Reseller/ DistributorCalifornia Corporate College partnered with New World of Work to Deliver 21st Century Skills Training to Educators, State Agencies, and Corporations, extending reach beyond community colleges to workforce and corporate training.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• WorkKeys (ACT): ACT's WorkKeys is a workforce skills assessment and credentialing system used by employers and educators — directly comparable to NWoW's digital badging and competency-stack approach to employability skills.
• iCEV: iCEV provides career and technical education curriculum and testing for secondary and postsecondary institutions, comparable as an educator-channel, multi-module curriculum provider with embedded assessments.
• Kuder: Kuder offers career planning and workforce readiness curriculum and assessments to schools and colleges, sharing NWoW's education-channel GTM and focus on preparing students for career transitions.

Regional players

• Jobs for the Future (JFF): JFF is a national nonprofit that develops workforce and education initiatives and credentials for community colleges and state systems — comparable as a publicly-missioned 21st century skills and workforce intermediary, though not a curriculum vendor.

Broad incumbents

• Skillsoft: Skillsoft delivers corporate and workforce leadership and professional development training to enterprises and institutions; comparable in subject matter (professional/leadership skills) but at much larger scale and with a commercial sales motion.
• EVERFI: EVERFI provides digital student life skills and workforce preparation curriculum to K-12 and higher education institutions, with a much larger commercial footprint than NWoW — comparable as a credentialed, institution-distributed curriculum model for soft skills.
• Coursera for Business: Coursera's enterprise and college offerings include professional development and career skills content delivered via LMS integrations, comparable to NWoW's curriculum-distribution-plus-credentialing model but at significantly larger scale.
• LinkedIn Learning: LinkedIn Learning offers on-demand professional development and soft skills courses to individuals and teams, with direct employer distribution — adjacent to NWoW's 21st Century Skills content but for a broader audience and with a paid SaaS model.

Emerging players

• Pathstream: Pathstream partners with community colleges and employers to deliver career skills training with digital credentials, closely mirroring NWoW's community-college GTM and badging model.
• AEF (American Education Fund): AEF provides career readiness and workforce development programs to community colleges and workforce boards, overlapping with NWoW's workforce/education partnerships and digital badging layer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/NWoW_CCC
• YouTubeyoutube.com/channel/UCMBnumAMdQUPY1ptL7VgsDQ
• Facebookfacebook.com/NWoW.CCC
• LinkedInlinkedin.com/company/new-world-of-work

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about New World of Work