NextGen AI
NextGen AI is a Dutch non-profit initiative of Stichting Bits that delivers AI education programs for children aged 8-15 through schools, libraries, and municipalities, using its proprietary child-safe BotBuilder platform across workshops, hackathons, and SLO-aligned digital literacy curricula.
- Company typePrivate
- Founded-
- HeadquartersNetherlands, Netherlands
- Headcount11–50
- GTM typeB2B
- OfferingServices
What NextGen AI does
NextGen AI is a Dutch non-profit educational technology initiative operated by Stichting Bits (KvK: 68310544), founded in 2023 and headquartered in Breda, Netherlands. The organization delivers AI education programs for children aged 8-15, serving primary schools, libraries, youth centers, and municipalities across the Netherlands. Its portfolio comprises three core programs: the AI for Kids Workshop (2-hour interactive sessions covering ChatGPT, Suno, Claude, Perplexity, and DALL-E), Project Reboot (an 18-lesson, 30-minute digital literacy curriculum for grades 7-8 aligned with the SLO Digitale Geletterdheid learning objectives), and the Junior AI League (a city-wide hackathon where teams of children develop AI solutions for local urban challenges, with winning ideas implemented in partnership with the municipality).
The core technology is the proprietary BotBuilder platform, a child-safe AI environment where children build AI chatbots and create games, images, music, and stories. The platform integrates five AI modalities (text, image, audio, code, and multimodal) through companion tools including BotCrafter (storytelling), Image Builder, Music Builder, and Game Builder. NextGen AI also references a planned direct-to-consumer safe AI app for home use, signaling intent to extend the platform beyond institutional settings.
NextGen AI operates a hybrid revenue model across three streams: corporate sponsorship packages priced at €1,000, €3,000, and €5,000 annually; annual Licentiehouder licensing fees of €1,950 (first year) and €1,500 (subsequent years); and usage-based per-participant fees of €2.50. The organization is funded through corporate sponsors (Rabobank, Info Support, Aigency) and channel partners, with no venture capital or institutional equity disclosed. It has reached 1,900+ children across 6 Dutch provinces and 20+ schools, is actively operating, and is expanding from Breda into Tilburg in March 2026.
NextGen AI firmographics
Firmographics- Name
- NextGen AI
- Legal name
- Stichting Bits
- Website
- https://nextgen-ai.club
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- NextGen AI is a Dutch non-profit initiative of Stichting Bits that delivers AI education programs for children aged 8-15 through schools, libraries, and municipalities, using its proprietary child-safe BotBuilder platform across workshops, hackathons, and SLO-aligned digital literacy curricula.
- Ownership category
- akta.pro rank
NextGen AI industry classification
Industry- Product category
- AI Education Services
- NAICS
- Educational Support Services (611710), All Other Schools and Instruction (61169), Computer Training (61142)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming Services (7371)
- akta.pro primary industry
- AI/ML Learning Platforms for Students (EDAFANAE)
- akta.pro secondary industries
- AI & Machine Learning (Foundations & Applied) (EDAMACAG), AI-Powered Tutoring & Study Assistant Platforms (EDANAGAD), AI & Emerging Technology Literacy (EDAAAIAJ)
Keywords
Where NextGen AI is headquartered
LocationHeadquarters
- HQ city
- Netherlands
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
NextGen AI business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Corporate Sponsorship: Companies sponsor AI education workshops targeting children. Packages range from €1,000 for a single workshop (~30 children) to €5,000 annually for 5 workshops (~150 children), including certificates, website mentions, SROI reporting, and network event access.
- License Fees: Annual license fees for organizations to use BotBuilder platform and run independent AI workshops. First year €1,950 excl. VAT, subsequent years €1,500 excl. VAT, plus €2.50 per participant for platform usage.
- Participant Platform Fees: Per-participant fees of €2.50 for platform usage during workshops, valid for one month per participant.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Impact Certificaat - Single workshop sponsorship |
| Subscription | Annual | Impact Pakket - Three workshop sponsorship |
| Subscription | Annual | Impact Plus - Annual flagship sponsorship |
| Subscription | Annual | License Holder - Annual Platform License |
| Usage-based | Pay-as-you-go | Per-Participant Platform Fee |
Go-to-market motion4 records
Distribution channels5 records
Marketing channels7 records
NextGen AI product offering
Product offeringCore offering
NextGen AI delivers AI education programs for children aged 8-15 through interactive workshops, hackathons, and a curriculum-aligned digital literacy program. The core is a proprietary BotBuilder platform—a safe, child-friendly AI environment where children build chatbots, create games, generate images, write stories, and compose music while learning AI fundamentals. Programs are delivered directly at schools and libraries, through municipal hackathon partnerships, and via a licensing model for independent operators.
Product overview
NextGen AI is an educational technology initiative operated by Bits Foundation that provides AI education programs for children. The core product is the BotBuilder Platform, a child-friendly AI environment used across all programs. The portfolio includes the AI for Kids Workshop (interactive sessions with Game Builder, Image Builder, Music Builder, and Story Maker modules), Project Reboot (digital literacy curriculum for grades 7-8), and Junior AI League (hackathon program). The BotBuilder platform serves as the foundational technology enabling children to build AI chatbots, create games, generate images, compose music, and write stories. The organization also offers a Licentiehouder (Licensee) program for organizations wanting to independently deliver AI workshops, and a Sponsorship Program for corporate supporters.
Differentiator
Problem solved
Functional benefit
Brands
- BotBuilder: Proprietary safe, child-friendly AI platform used for workshops where children build their own AI chatbots
- BotCrafter
- AI for Kids
- Junior AI League
- Project Reboot
Products and services
- AI for Kids Workshop Interactive 2-hour workshops for children aged 8-15 featuring five unique assignments including Game Builder, Image Builder, Music Builder, and Story Maker (Verhalenmaker). Children train their own GPT AI assistant and explore generative AI tools through hands-on projects.
- Project Reboot Digital literacy program for groups 7 and 8 (ages 10-12) consisting of 18 interactive 30-minute lessons where students act as digital detectives stopping a cyberattack while learning AI, cybersecurity, and digital ethics aligned with SLO Digital Literacy learning objectives.
- Junior AI League Innovative hackathon program for children aged 9-15 where teams develop AI solutions for real societal problems in their city. Features neighborhood hackathons, a grand finale, and the winning idea is implemented in collaboration with the municipality.
- Licentiehouder Programma (License Holder Program) A licensing program that provides organizations with access to the BotBuilder platform to independently organize AI workshops in their region. Includes trainer management, workshop organization tools, educational materials, support, and training programs. Annual license costs €1,950 (first year) then €1,500, plus €2.50 per participant.
- Corporate Sponsorship Program Corporate sponsorship program allowing companies to support AI education. Sponsorship tiers include Impact Certificate (€1,000), Impact Package (€3,000), and Impact Plus (€5,000 annually). Each tier provides workshops reaching approximately 30, 90, or 150 children respectively, with brand visibility, impact certificates, and SROI reporting.
Quantifiable outcome
- 1900+ children reached with AI education
- +5 more outcomes
Companies that use NextGen AI
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles6 records
NextGen AI technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability8 records
Feature6 records
NextGen AI partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core and minor.
- Municipality of BredacoreCity government partner for Junior AI League Breda 2025. Winning student AI solutions were implemented in collaboration with the municipality, marking a successful pilot.
- AI for GoodminorPartner organization supporting AI for social good initiatives. Logo displayed on NextGen AI partners page.
- d-MediacoreWebsite development partner responsible for NextGen AI's web presence. Listed as making the web work for NextGen AI.
- Mr. Blue SkyminorPartner organization supporting NextGen AI initiatives. Logo displayed on partners page.
- Marno Lips InspirationminorInspiration and motivational partner supporting youth education. Logo displayed on partners page.
- AP (APview)minorEducational technology partner. Logo displayed on NextGen AI partners page.
- ACT NOWminorAction-oriented partner for current initiatives. Logo displayed on NextGen AI partners page.
- Netwerk MediawijsheidcoreAffiliated with Network Media Literacy (Netwerk Mediawijsheid), a key Dutch network for digital literacy. Official affiliation badge displayed on website.
- MVO NederlandcorePartner of MVO Nederland (Dutch Sustainable Business Council) as a top partner. Official partner badge displayed.
- Dutch EdtechcorePartner of Dutch Edtech, the Dutch educational technology association. Official partner badge displayed on website.
- OntdekstationcoreMain organizer for Junior AI League Tilburg 2026, coordinating free school hackathons for students aged 9-15. Hosting registration and program management.
- Tilburg University JuniorminorUniversity outreach program partnering with NextGen AI for Junior AI League Tilburg, contributing academic expertise.
- FontysminorHigher education institution partnering for Junior AI League Tilburg, providing support and expertise for youth AI education.
Scale indicators11 records
Recent moves6 records
Expansion highlights5 records
NextGen AI competitors and assessment
Company assessmentRegional players
- Ontdekstation: Dutch science and technology discovery center partnering with NextGen AI for Junior AI League Tilburg. Comparable as a Dutch STEM/technology education provider for primary school children.
- CodeUur: Dutch initiative promoting programming education to children across the Netherlands. Comparable in geography, target audience, and school-based delivery model.
- Stichting NewTechKids: Dutch non-profit that teaches technology and programming to primary school children in the Netherlands. Directly comparable mission, geography, and K-12 audience, with established school partnerships in the Dutch market.
Direct peers
- CoderDojo: Global volunteer-led community of free coding clubs for young people aged 7-17. Comparable in club-based, community-led delivery model for teaching technology to children.
- Scratch (MIT Media Lab): Block-based creative coding platform for children aged 8-16 from MIT. Comparable as a child-safe creative environment for learning programming and computational thinking, with similar educational positioning.
- Code.org: US-based non-profit focused on expanding access to computer science and AI education for K-12 students. Highly comparable mission, non-profit structure, and curriculum-aligned learning experience targeting similar age groups.
- code.org AI Literacy Lessons: Code.org's AI literacy curriculum for K-12 students teaches how AI works and how to use it responsibly. Directly comparable to NextGen AI's Project Reboot in subject matter and target audience.
- Tynker: Coding education platform for kids with structured curriculum and AI-assisted learning. Targets the same elementary/primary school segment and overlaps with NextGen AI's classroom delivery model.
Broad incumbents
- Khan Academy: Large free educational platform with Khanmigo AI tutor for students. Comparable as a destination for AI-augmented learning at the K-12 level, though it operates at vastly greater scale and breadth.
Emerging players
- AI4ALL: Non-profit focused on AI education for underrepresented youth. Comparable mission of broadening AI literacy access, though its primary focus is older high school and university students.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
NextGen AI social profiles
Digital presenceNextGen AI compliance and trust
Trust signalCompliance2 records
NextGen AI financial estimates
Financial estimateRevenue estimate
Valuation estimate
NextGen AI leadership team
Management profileNumber of profiles
Profiles1 record
NextGen AI funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
NextGen AI M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about NextGen AI
What does NextGen AI do?
NextGen AI delivers AI education programs for children aged 8-15 through interactive workshops, hackathons, and a curriculum-aligned digital literacy program. The core is a proprietary BotBuilder platform—a safe, child-friendly AI environment where children build chatbots, create games, generate images, write stories, and compose music while learning AI fundamentals. Programs are delivered directly at schools and libraries, through municipal hackathon partnerships, and via a licensing model for independent operators.
Is NextGen AI a public or private company?
NextGen AI is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was NextGen AI founded?
NextGen AI was founded in -1. It employs 11 to 50 people.
Where is NextGen AI based?
NextGen AI is headquartered in Netherlands, Netherlands, in the Europe region.
How does NextGen AI make money?
Three revenue lines are on record. Corporate Sponsorship is the primary driver. The others are license Fees and participant Platform Fees.
Who are NextGen AI's main competitors?
Regional players on record are Ontdekstation, CodeUur and Stichting NewTechKids. Direct peers are CoderDojo, Scratch (MIT Media Lab), Code.org, code.org AI Literacy Lessons and Tynker. Khan Academy is listed as a broad incumbent. AI4ALL is listed as an emerging player.
Does NextGen AI have an API?
No public API is recorded for NextGen AI.
What industry is NextGen AI in?
NextGen AI's product category is AI Education Services. Its primary akta.pro industry code is EDAFANAE, AI/ML Learning Platforms for Students, with a secondary code of EDAMACAG, AI & Machine Learning (Foundations & Applied). Its NAICS code is 611710 and its SIC code is 7372.