What act now! does

act now! (previously Renovate Switzerland) is a Swiss nonprofit climate movement founded in 2022 and reorganized in 2024 as an umbrella organization. It mobilizes a community of more than 300 members aged 5 to 87 — supported by 80+ active volunteers and only 10 paid staff — across Lausanne, Basel, Bienne and Sion, using nonviolent civil resistance training and direct action to pressure Swiss policymakers and fossil fuel companies on climate. The organization runs four named campaigns: Renovate Switzerland (building thermal renovation, originating in 2022), Liberate Switzerland (fossil fuel vehicle ban, launched April 2024), Le pétrole tue (oil industry accountability, launched September 2025) and Natural Disruption (climate impacts documentation, launched March 2025), and codifies its methodology through the six-month Académie pour la nonviolence training program.

Revenue is derived almost entirely from individual donations, routed through the sponsoring Association Mobilisation Climat (a recognized Swiss public utility association based at Rue du Midi 1, 1003 Lausanne) at suggested tiers of CHF 10, CHF 20 and CHF 50; a secondary stream comes from merchandise sales (calendars, stickers, board games, postcards). There is no proprietary technology product: act now! operates on standard off-the-shelf tools — Action Network for email and event management, Koalect for fundraising and event ticketing, RaiseNow and Stripe for payments, Zoom for training, and social platforms (LinkedIn, Instagram, Flickr) for distribution. The legal entity is Association Mobilisation Climat in Switzerland, and the movement is a member of the international A22 Network of climate activist organizations.

Name

act now!

Legal name

Association Mobilisation Climat (acting as act now!)

Website

https://weactnow.ch

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Short description

act now! is a Swiss nonprofit climate movement (founded 2022) that mobilizes 300+ community members across Lausanne, Basel, Bienne and Sion through nonviolent civil resistance training and direct action campaigns targeting fossil fuel use, oil industry accountability, and building renovation policy.

Ownership category

akta.pro rank

Product category

Climate Activism and Environmental Advocacy

NAICS

Environment, Conservation and Wildlife Organizations (813312), Social Advocacy Organizations (8133)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Climate Change Mitigation & Adaptation (BPAGAGAF)

akta.pro secondary industries

Environmental Policy, Advocacy & Litigation (BPAGAGAG), Environmental Education & Outreach (BPAGAGAH)

Keywords

• Climate activism
• Nonviolent action
• Civil resistance
• Community organizing
• Climate campaigns

Headquarters

HQ city

Lausanne

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Individual Donations: The primary revenue stream comes from individual donations from supporters. The Association Mobilisation Climat sponsors act now!'s public utility activities. Donations are tax-deductible as the association is recognized as being of public utility.
2. Merchandise Sales: The organization sells merchandise through its shop including calendars, stickers, board games, and postcards, with proceeds supporting activist work.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels9 records

Core offering

act now! is a Swiss nonprofit climate action movement that organizes grassroots nonviolent civil resistance campaigns and community-based climate activism across Switzerland. Its offering combines named campaigns (Renovate Switzerland for building thermal renovation, Liberate Switzerland for fossil fuel vehicle phase-out, Le pétrole tue for oil industry accountability, and Natural Disruption for climate impact documentation), a six-month online Nonviolence Academy training program, one-day nonviolent action training sessions, local community chapters, and an activist matching quiz. Support comes from individual donations and merchandise sales.

Product overview

act now! is a Swiss nonviolent climate action movement operating as an umbrella organization that combines grassroots community organizing with high-profile campaigns. The core offering is the act now! Movement platform supporting local communities (Lausanne and others) with organizing tools, training, and event coordination. Under this umbrella sit several named campaign products: Renovate Switzerland (building thermal renovation, 2022), Liberate Switzerland (fossil fuel vehicle ban, 2024), Le pétrole tue (oil industry accountability, 2025), and Natural Disruption (climate documentation, 2025). Supporting products include the Académie pour la nonviolence (six-month online nonviolent action training), the Activist Quiz (engagement matching tool), the act now! Shop (merchandise for fundraising), Oil 2 Summit (sports event), and Nonviolence Training sessions. The organization does not offer a SaaS product but provides organizing infrastructure, training, and campaign resources for volunteer climate activists.

Differentiator

Problem solved

Functional benefit

Products and services

• Renovate Switzerland Campaign demanding that all Swiss buildings be thermally insulated by 2030 through civil resistance and public pressure. Targets policymakers, building owners, and the general Swiss public. Achieved a notable policy victory in March 2024 when Geneva parliament approved 550 million CHF for thermal renovation.
• Liberate Switzerland Campaign calling for a ban on new fossil fuel vehicle sales from 2025 and massive investment in cycling and public transport infrastructure. Targets Swiss policymakers and the automotive industry. First action was an orange paint spray at Porsche Center Lausanne.
• Le pétrole tue (Oil Kills) Campaign demanding that Swiss oil distribution companies display climate warnings on gas pumps, modeled on tobacco warning labels. Includes an open letter (2,100+ signatories), sit-in actions at gas stations, and direct dialogue with oil industry executives. Targets oil distribution companies and Swiss consumers.
• Natural Disruption Project making visible the consequences of climate change in Switzerland through impactful on-site images, Climate Emergency Talks with scientists, and documentation of climate impacts. Targets the Swiss public and policymakers to build awareness of climate disruption already occurring locally.
• Académie pour la nonviolence (Nonviolence Academy) Six-month online training program teaching nonviolent action philosophy and practice, inspired by Martin Luther King's six principles and six steps, and the Connecticut Center for Nonviolence framework. Includes five online courses plus two in-person weekend sessions, readings, discussions, and a final weekend for campaign projects. For aspiring climate activists in Switzerland.
• Activist Quiz Interactive quiz to help individuals discover what type of activist they are and how they can contribute to act now!, matching individual skills and preferences with engagement opportunities. For prospective supporters and new members in Switzerland.
• Local Communities (Lausanne, Basel, Bienne, Sion) Local community groups in Swiss cities meeting regularly for coordination, organizing events, and facilitating participation in national campaigns. Local chapters serve as decentralized organizing units and welcoming entry points for new members.
• act now! Shop Online merchandise shop selling 2026 calendar, Le pétrole tue stickers, a board game, and postcards by artist Claudia Cantoni. Proceeds support the movement's activities. For supporters and the general public.
• Oil 2 Summit (Sports for the Climate) Sports event scheduled for 19 September 2026 combining athletic activity with climate action advocacy. For supporters and the Swiss climate-conscious public.
• Nonviolence Training Sessions One-day training sessions on nonviolent action required for participants in high-risk actions (sit-ins and action-rimuss). Covers theory, practice, legal framework, and action preparation. For prospective participants in direct actions.

Quantifiable outcome

• 1700+ public participants in nonviolent actions since 2022
• +2 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Association Mobilisation ClimatcoreStrategic or Co-development PartnerThe Association Mobilisation Climat is the sponsoring organization for act now!'s public utility activities. It handles donations, provides institutional support, and is recognized as a public utility organization. Donations to act now! go through this association and are tax-deductible.
• Verein Climate AidminorStrategic or Co-development PartnerSupporting association mentioned in privacy policy as potentially receiving transferred commitments from act now!. Provides administrative and material support.
• Connecticut Center for NonviolenceminorStrategic or Co-development PartnerInternational partner providing inspiration and frameworks for nonviolent action training. The Nonviolence Academy curriculum is inspired by this center's philosophy.
• Université du NousminorStrategic or Co-development PartnerCollaborating organization providing inspiration for nonviolent practices and collective organizing methodologies used in training programs.
• A22 NetworkcoreStrategic or Co-development PartnerInternational network of climate activist organizations. act now! is a member alongside organizations like Ultima Generazione (Italy), Last Generation (Germany), and others. The network coordinates international climate activism.
• AgissonsminorStrategic or Co-development PartnerSwiss climate organization listed as a collaborator in the movement's network.
• Objectif ClimatminorStrategic or Co-development PartnerSwiss climate organization listed as a collaborator in the movement's network.

Scale indicators9 records

Recent moves6 records

Expansion highlights2 records

Direct peers

• Ultima Generazione: Italian A22 Network member running high-profile nonviolent direct actions targeting museums, motorways, and oil infrastructure. Closest country-level peer in tactics, training methodology, and target selection.
• 350.org: Global grassroots climate movement focused on keeping fossil fuels in the ground. Comparable in decentralized organizing, campaign-coalition model, and donor-funded advocacy structure.
• Just Stop Oil: UK-based civil-resistance climate campaign using disruptive nonviolent action to demand an end to new fossil fuel licensing. Comparable in operational tactics, media strategy, and legal-exposure profile.
• Letzte Generation (Last Generation): German civil-resistance climate group and fellow A22 Network member that uses identical tactics (road blocks, sit-ins, spray-painting) against fossil fuel policy. Directly comparable in operating model, tactics, and policy targets.
• Extinction Rebellion: Global decentralized movement using nonviolent civil disobedience and mass action to push for climate policy. Shares the trained-activist model (Action Circle) and the principle of nonviolence that underpins act now!.
• Fridays for Future Switzerland: Swiss chapter of the global youth-led climate strike movement. Operates in the same Swiss geography, with overlapping but distinct (youth-led, strike-based) tactics and a shared target audience of climate-concerned citizens.
• Fossil Free Switzerland: Swiss campaign network calling on financial institutions to divest from fossil fuels. Operates in the same Swiss geography, with shared policy targets and a complementary (finance-focused rather than civil-resistance) approach.

Broad incumbents

• WWF Switzerland: Major Swiss environmental NGO with mass-membership funding and policy-influencing capability. Operates in adjacent conservation and climate space but does not specialize in civil resistance.
• Greenpeace Switzerland: Larger, established Swiss environmental advocacy organization with professional staff, broad campaign portfolio, and institutional funding. A broader incumbent in the same Swiss climate-advocacy space with overlapping but more conventional tactics.

Regional players

• Klimatstreik Schweiz (Climate Strike Switzerland): Swiss-wide coordination body for the climate-strike movement, organizing national strike days. Comparable Swiss-based climate mobilization infrastructure, but uses mass demonstration rather than civil resistance as its primary tactic.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/we-act-now
• Instagraminstagram.com/actnow_CH

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about act now!