NID Andhra Pradesh

What NID Andhra Pradesh does

NID Andhra Pradesh (National Institute of Design, Andhra Pradesh) is a government-funded Institute of National Importance established in 2015 and operating under the National Institute of Design Act, 2014, administered by the Department for Promotion of Industry and Internal Trade (DPIIT), Ministry of Commerce and Industry, Government of India. The institute is part of the NID network headquartered in Ahmedabad and offers a single core academic program: a full-time, four-year Bachelor of Design (B.Des) degree. The curriculum is structured around a Foundation Programme in the first year, followed by specialization in one of three disciplines: Industrial Design, Communication Design, and Textile and Apparel Design. The institute operates from its permanent campus in Sakhamuru Village, Thullur Mandal, Guntur District, in the Amaravati capital region of Andhra Pradesh.

The institute's core "technology" is its design education infrastructure: studios, workshops, labs, libraries, and studio-based learning environments supporting hands-on, iterative design processes. Proprietary educational features include the Foundation Programme introducing design thinking and craft traditions, studio-based pedagogy, and the Industry Interface Programme (IIP) that coordinates internships and placements with industry partners. Supporting digital platforms include the institutional website (nid.ac.in), student portfolio platform (portfolio.nid.ac.in), Young Designers platform (youngdesigners.nid.ac.in), and a bimonthly student publication called Dejiner Log.

NID AP's revenue model is primarily government block grants under its INI status, supplemented by subsidized tuition fees and academic fees (billed annually), plus modest professional services and design consultancy income from industry projects. The customer base consists of individual design education seekers admitted through the national-level Common Design Entrance Exam (DES), with secondary engagement from industry partners such as AIIMS Mangalagiri, AIIMS Bhubaneswar, HSFC/ISRO Bangalore, Samsung R&D India, the Andhra Pradesh Department of Handloom and Textile, and Weavers' Service Centre, Vijayawada. International academic exchange partnerships include KHM (Germany), LSAD Switzerland, and Bath Spa University (UK). The institute has 11-50 employees and conferred degrees on 259 graduates across batches 2016-2020 at its 2nd Convocation in February 2025.

Name

NID Andhra Pradesh

Legal name

National Institute of Design, Andhra Pradesh

Website

https://nid.ac.in

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

NID Andhra Pradesh is a government-funded Institute of National Importance offering a four-year Bachelor of Design (B.Des) program with specializations in Industrial Design, Communication Design, and Textile and Apparel Design, serving design education seekers admitted through a national entrance examination from its campus in Amaravati, Andhra Pradesh.

Ownership category

akta.pro rank

Product category

Design Education

akta.pro primary industry

Engineering & Technology Institutes (Comprehensive) (EDAHAEAA)

Keywords

• Design education
• Undergraduate design degrees
• Industrial design training
• Communication design courses
• Textile and apparel design

Headquarters

HQ city

Amaravathi, Andhra Pradesh

HQ country

India

HQ region

Asia

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Others

Revenue model

1. Tuition and Academic Fees: Revenue generated from student tuition fees for the four-year Bachelor of Design (B.Des) program across three specializations.
2. Professional Services and Consultancy: Design consultancy services and industry projects contributing to institutional revenue and student learning outcomes.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels8 records

Core offering

NID Andhra Pradesh is a government-run Institute of National Importance that delivers a four-year full-time Bachelor of Design (B.Des) programme. The programme is offered across three streams — Industrial Design, Communication Design, and Textile and Apparel Design — built on a common Foundation Programme and supported by workshops, studios, and an Industry Interface Programme.

Product overview

NID AP is an Institute of National Importance offering a single unified educational program: the four-year Bachelor of Design (B.Des) degree. The B.Des program is structured around a Foundation Programme in the first year, followed by specialization in one of three disciplines — Industrial Design, Communication Design, and Textile and Apparel Design. The institution also supports student life through publications like Dejiner Log and industry-facing projects. There are no separate commercial product lines, SaaS tools, or platform-modules; the offering is purely academic.

Differentiator

Problem solved

Functional benefit

Products and services

• Bachelor of Design (B.Des) — Industrial Design A four-year full-time undergraduate degree stream that trains students in industrial/product design, with a focus on designing physical products, systems, and user-centred solutions. It is intended for secondary-school graduates seeking a professional design career in industry.
• Bachelor of Design (B.Des) — Communication Design A four-year full-time undergraduate degree stream that trains students in graphic, visual, and communication design, covering areas such as branding, typography, illustration, and digital media. It is intended for students aiming for careers in design studios, advertising, media, and digital communication.
• Bachelor of Design (B.Des) — Textile and Apparel Design A four-year full-time undergraduate degree stream that trains students in textile and apparel design, including fabric development, surface design, and garment construction. It is intended for students pursuing careers in the textile, fashion, and apparel industry.

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• Weavers' Service Centre, VijayawadacoreStrategic or Co-development Partner · 1 September 2025Collaboration celebrating National Handloom Day with weeklong events, student exhibitions on handloom traditions, and craft practitioner interactions.
• HSFC, ISRO BangalorecoreStrategic or Co-development Partner · 1 September 2023Partnership with Hindustan Satellite Fatigue Centre at ISRO Bangalore for aerospace design research and applications.
• Department of Handloom and Textile, AP StatecoreStrategic or Co-development Partner · 1 March 2023Collaboration with state government department supporting textile design education and handloom sector initiatives in Andhra Pradesh.
• SPA VijayawadaminorStrategic or Co-development Partner · 1 March 2023Partnership with School of Planning and Architecture, Vijayawada for academic exchange and design research collaboration.
• Samsung R&D Institute IndiacoreTechnology or Integration · 1 March 2023Industry partnership for technology design research and student projects with Samsung's R&D division in India.
• AIIMS MangalagiricoreStrategic or Co-development Partner · 1 March 2023Healthcare design collaboration including student project for designing AIIMS Mangalagiri convocation attire.
• AIIMS BhubaneswarminorStrategic or Co-development Partner · 1 March 2023Academic partnership with AIIMS Bhubaneswar for design applications in healthcare sector.
• Academy of Media Arts Cologne, Germany (KHM)coreStrategic or Co-development Partner · 1 March 2023International academic exchange partnership with German media arts institution for student and faculty exchanges.
• LSAD Switzerland (Lucerne School of Art and Design)coreStrategic or Co-development Partner · 1 March 2023International collaboration with Swiss design school for academic exchange and design education research.
• Bath Spa UniversityminorStrategic or Co-development Partner · 1 March 2023UK partnership for design education exchange and collaborative academic programmes.
• Acharya NG Ranga Agricultural UniversityminorStrategic or Co-development Partner · 1 March 2023Regional academic partnership for agricultural design applications and rural design innovation.
• Manchi PustakamminorOthers · 1 March 2023Partnership for design publications and knowledge resources related to Indian craft traditions.

Scale indicators5 records

Recent moves10 records

Expansion highlights4 records

Direct peers

• MIT Institute of Design, Pune: Private design school offering B.Des and M.Des with strong industry connections across automotive, product, and UX design. Comparable as a multi-discipline design education competitor targeting similar student segments.
• Unitedworld Institute of Design (UID): Gandhinagar-based design school offering B.Des and M.Des in industrial, communication, and interior design. Comparable private alternative operating in close geographic proximity to NID network.
• IDC School of Design, IIT Bombay: India's premier technology-university-affiliated design school offering B.Des, M.Des, and PhD programs. Highly comparable as a top-tier Indian design education brand competing for the same design talent pool.
• Pearl Academy: Private design, fashion, and media school offering undergraduate and postgraduate programs in industrial, communication, textile, and fashion design. Competes for the same Indian design aspirant segment with multiple campuses.
• National Institute of Design, Ahmedabad: Parent and flagship of the NID network; offers the same B.Des and M.Des programs in Industrial, Communication, and Textile Design. The most direct comparator since NID AP explicitly inherits its curriculum, brand, and INI framework from this campus.
• Srishti Manipal Institute of Art, Design & Technology: Leading private design school offering undergraduate and postgraduate programs across industrial, communication, and textile design. Direct competitor for design aspirants in India, particularly those seeking alternatives to NID/IIT routes.
• National Institute of Design, Madhya Pradesh: Another sister NID campus operating under the same INI status with parallel B.Des programs. Comparable as a peer government-funded NID in a different state, often benchmarked against NID AP.
• National Institute of Design, Haryana: Sister NID campus offering B.Des programs under the same NID Act,2014 framework and INI status. Most comparable peer as a fellow government-funded NID campus with identical curriculum and governance structure.
• ISDI Indian School of Design and Innovation: Mumbai-based design school offering undergraduate programs in product, communication, and fashion design with strong industry partnerships. Competes for premium design aspirants in India with a more industry-integrated model.

Broad incumbents

• Royal College of Art, London: Globally leading postgraduate-only design university and NID's most established international peer. Comparable as a benchmark for design education quality and global brand positioning that NID AP aspires to through its international partnerships.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/c/NationalInstituteofDesignAndhraPradesh
• Facebookfacebook.com/NIDAndhraPradesh
• LinkedInlinkedin.com/school/nidandhrapradesh
• Instagraminstagram.com/nidandhrapradesh/?hl=en

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about NID Andhra Pradesh