Nissan Of Mission hills

What Nissan Of Mission hills does

Nissan of Mission Hills is an authorized Nissan franchise dealership headquartered at 11000 Sepulveda Blvd, Mission Hills, California, operating as a privately held single-rooftop store within the Mass Auto Group dealer network. It sells the full Nissan lineup (Altima, Sentra, Versa, Leaf, Nissan Z, Frontier, Kicks, Rogue, Rogue Plug-in Hybrid, Murano, Pathfinder, Armada) alongside approximately 799 pre-owned units from multiple OEMs. The dealership supports customers with on-site service and parts departments, a Certified Pre-Owned program carrying a 7-year/100,000-mile limited powertrain warranty, and a dedicated Nissan EV Center for electric-vehicle sales and support. Financing is facilitated primarily through Nissan Motor Acceptance Corporation (NMAC), with Capital One pre-qualification and KBB trade-in tools available online.

The business operates a traditional direct-to-consumer dealership model with a physical showroom, online inventory browsing, and online service scheduling. Sales run seven days per week (8:30AM-9PM); service operates Monday-Friday 7AM-6PM and Saturday 7AM-5PM. Bilingual Spanish-language sales support is available. Revenue is generated across five streams: new vehicle sales (one-time), pre-owned/CPO sales (one-time), service and maintenance (labor and parts markup), parts and accessories sales, and F&I products (financing, leasing, service contracts, insurance) sourced through NMAC and other lenders. A secondary commercial channel, Nissan Business Advantage, targets fleet and small-business customers with dedicated commercial inventory and warranty.

The dealership self-reports as the #1 Nissan Dealer in California based on 2025 new-vehicle annual sales and received the 2026 Nissan Global Award Winner designation. It employs approximately 40 people. No proprietary technology, AI capabilities, or third-party integrations beyond standard dealer SaaS tooling are present, and no revenue, funding, or detailed financial disclosures are publicly available.

Name

Nissan Of Mission hills

Legal name

Nissan of Mission Hills

Website

https://nissanofmissionhills.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Nissan of Mission Hills is a single-rooftop Nissan franchise dealership in Mission Hills, California, part of Mass Auto Group, selling new and pre-owned Nissan vehicles, providing service, parts, financing (via NMAC), and a dedicated EV center to retail consumers across the San Fernando Valley and greater Los Angeles metro.

Ownership category

akta.pro rank

Headquarters

HQ city

Mission Hills

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Vehicle Sales - New Nissan: Sales of new Nissan vehicles including cars, trucks, SUVs, and electric vehicles. Revenue generated from markup over invoice price, with various manufacturer incentives and customer cash offers available.
2. Vehicle Sales - Used and Certified Pre-Owned: Sales of pre-owned vehicles including certified pre-owned program with extended warranty coverage. Markup-based revenue model on trade-ins and sourced used inventory.
3. Service and Maintenance: Service department providing maintenance, repairs, and parts replacement. Revenue from labor rates and parts markup. Includes express service options.
4. Parts Sales: Genuine Nissan parts and accessories sales for vehicle maintenance and customization.
5. Financing and Insurance Products: Financing arrangements through NMAC (Nissan Motor Acceptance Corporation) and other lenders. Also offers vehicle service contracts and insurance products.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Nissan of Mission Hills is a Nissan franchise dealership that sells new Nissan vehicles (sedans, trucks, SUVs, and EVs) and pre-owned vehicles, financed primarily through NMAC. It also operates a service and maintenance department, a parts center, a certified pre-owned program, and a dedicated Nissan EV Center, serving individual consumers and small business fleet customers in the San Fernando Valley and greater Los Angeles area.

Product overview

Nissan of Mission Hills is a Nissan car dealership offering a comprehensive automotive retail experience. The core offering consists of new Nissan vehicles (Altima, Sentra, Versa, Leaf, Nissan Z, Frontier, Kicks, Rogue, Rogue Plug-in Hybrid, Murano, Pathfinder, Armada) and pre-owned vehicles (800+ units). Supporting services include certified pre-owned program with extended warranty, full-service maintenance and parts department, vehicle financing through NMAC and Capital One, dedicated EV center for electric vehicles, and Nissan Business Advantage fleet program. The dealer holds 1086+ new vehicles and 799+ pre-owned vehicles in inventory, serving customers in Mission Hills, Glendale, Pasadena, Los Angeles, Simi Valley, and San Fernando Valley, CA. The dealership was named #1 Nissan Dealer in California based on 2025 annual sales and won the 2026 Nissan Global Award.

Differentiator

Problem solved

Functional benefit

Products and services

• New Nissan Vehicles Full lineup of new Nissan cars, trucks, SUVs, crossovers, and electric vehicles (Altima, Sentra, Versa, Leaf, Nissan Z, Frontier, Kicks, Rogue, Rogue Plug-in Hybrid, Murano, Pathfinder, Armada) sold to individual consumers and small business buyers, with 1,086+ new units in dealer stock.
• Pre-Owned Vehicles Selection of 799+ pre-owned vehicles from multiple manufacturers (Nissan, Toyota, Ford, Honda, and others) priced from $5,000 to $100,000+ based on age, mileage, and condition, sold to individual consumers.
• Certified Pre-Owned Program Nissan CPO vehicle certification program including a 7-year/100,000-mile limited powertrain warranty and roadside assistance included with each certified pre-owned Nissan.
• Service & Maintenance Full-service maintenance and repair department offering express service, oil changes, batteries, brakes, tires, and Nissan recall lookups, with service hours Monday-Friday 7AM-6PM and Saturday 7AM-5PM.
• Parts Center Retail sales of genuine Nissan parts and accessories for vehicle maintenance and customization, with online ordering available through a dedicated parts website.
• Financing & Pre-Qualification Vehicle financing origination through NMAC (Nissan Motor Acceptance Corporation) with 0% APR promotions, Capital One pre-qualification option, and KBB Instant Cash Offer trade-in valuation.
• Nissan EV Center Dedicated electric vehicle sales and support center for Nissan electric vehicles including Leaf and Ariya, with EV-focused information and support for the 2026 Nissan Leaf.
• Nissan Business Advantage Fleet and commercial vehicle program offering business-certified vehicles, commercial inventory, and dedicated fleet warranty for small and medium business customers.
• Lease Deals Lease offers on new Nissan vehicles including 2026 Frontier, Pathfinder, Sentra, Altima, Kicks, Rogue, and LEAF with $0 down and low monthly payment options (e.g., $290-$495 per month over 36-39 months).
• My Nissan Rewards Customer loyalty rewards program for Nissan buyers providing benefits and savings on service and parts at the dealership.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Group 1 Automotive: Public franchised dealer group with U.S. and U.K. operations. Closely comparable as a multi-brand franchise dealer group with similar new, used, service, and F&I revenue mix.
• Penske Automotive Group: Global premium and luxury franchised dealer group with strong commercial truck exposure. Comparable in dealership operating model, F&I capture, and service/parts monetization, but with a higher mix of luxury brands.
• Asbury Automotive Group: Large franchised dealer group with a meaningful Clicklane digital retailing platform. Comparable in-store-plus-online franchise model and has pursued aggressive used-car and digital growth.
• Lithia Motors: One of the largest U.S. auto dealer groups with a Driveway omnichannel platform. Comparable in business model (franchised new + used + service + F&I) and increasingly in digital retailing capability.
• Sonic Automotive: Public franchised dealer group operating EchoPark used-car stores alongside traditional franchises. Highly comparable on the used-car digital offensive and franchise new-vehicle + service model.
• Hendrick Automotive Group: Largest privately held U.S. dealer group. Directly comparable as a privately held multi-brand franchise operator with similar service/departmental revenue mix and group-level scale advantages.
• CarMax: Largest U.S. used-car retailer with a no-haggle model and integrated financing. Comparable on the used-vehicle inventory model (799+ pre-owned units) and captive financing strategy, but a direct competitor for used-car share.
• AutoNation: Largest U.S. automotive retailer with hundreds of franchised rooftops across multiple brands. Directly comparable as a franchised new-vehicle dealer with similar service, parts, and F&I revenue streams, though at vastly greater scale.

Emerging players

• Carvana: Pure-online used-car retailer with vehicle vending machines. Not a direct franchised-new competitor, but competes for the same used-car consumer and sets the bar for online retail experience this dealership must match.
• Vroom: Online used-car e-commerce platform. Represents the digital-first alternative to the dealership's pre-owned business and a benchmark for e-commerce penetration risk in the dealership's used-car segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/nissanofmissionhills

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nissan Of Mission hills