Noloc

What Noloc does

Noloc is a Dutch professional association (beroepsvereniging) founded in 1990, headquartered in Nijkerk, Netherlands, serving career professionals (loopbaanprofessionals) and job coaches in the Netherlands. The organization operates as the recognized authority for career guidance and job coaching quality standards, maintaining a network of 3,600+ certified professionals across 70+ quality circles and 16 accredited training programs. It issues two official quality marks—Register Loopbaanprofessional (RL) and Register Jobcoach (RJ)—that are independently assessed by DNV and recognized by the Dutch national government (Rijksoverheid), UWV, and municipalities for use in publicly funded reintegration and outplacement services.

The association's product portfolio centers on certification services, the Noloc Academie continuing education platform, accredited training program oversight, mentorship programs, and membership subscriptions. Revenue is generated through annual membership fees (€363 incl. VAT), one-time certification fees (€484 for the full route, €242 for the accelerated route for accredited training graduates), four-year recertification fees (€363), and mentor guidance (€151.25 per session). Distribution is direct via the noloc.nl website and DNV's certification portal, supplemented by 16 channel partner training providers and an annual Week van de Loopbaan awareness campaign.

The organization employs 74 staff and is governed as a nonprofit membership association rather than a venture-backed entity. In June 2026, Noloc announced a merger with NVS (Nederlandse Vereniging voor Jobcoaching), integrating NVS-registered job coaches into the Register Jobcoach certification system. The technology backbone consists of the DNV Portal for portfolio management and the Noloc Academie (onlineacademy.nl) for online learning delivery, with no disclosed proprietary AI or machine learning capabilities.

Name

Noloc

Legal name

Noloc

Website

https://noloc.nl

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

51–100 employees

Short description

Noloc is the Dutch professional association for career professionals and job coaches, certifying 3,600+ members through Register Loopbaanprofessional and Register Jobcoach quality marks, recognized by Dutch government and UWV.

Ownership category

akta.pro rank

Product category

Professional Association Services

NAICS

Professional Organizations (81392), Educational Support Services (611710)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Conformity Assessment, Testing, Inspection & Certification Cooperation (BPADANAD)

Keywords

• Professional association
• Career coaching certification
• Job coaching register
• Professional development
• Quality mark certification

Headquarters

HQ city

Netherlands

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Others

Revenue model

1. Membership Fees: Annual membership fees provide access to certification, Noloc Academie, quality circles, intervisie groups, events, and the professional network. Student members receive a welcome discount and free certification within 3 years of completing their accredited training.
2. Certification Services: Fees for initial certification (€484) and shortened certification route (€242) for professionals completing accredited training. Recertification costs €363 for four-year certification period.
3. Mentor Guidance: One-time fee of €151.25 for mentor guidance during certification preparation, including introduction and completion sessions, approximately 4 hours of guidance.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Noloc is a Dutch professional association (beroepsvereniging) for career professionals (loopbaanprofessionals) and job coaches, offering professional certifications (Register Loopbaanprofessional and Register Jobcoach), membership-based access to the Noloc Academie learning platform, mentorship programs during certification, and a network of accredited training providers and quality circles. It independently assesses and certifies professionals through the DNV certification body.

Product overview

Noloc is a professional association for career professionals (loopbaanprofessionals) and job coaches in the Netherlands, not a technology product company. The organization offers a portfolio of professional services including two main professional certifications (Register Loopbaanprofessional and Register Jobcoach), the Noloc Academie for continuing education, mentorship programs, accredited training program network (16 programs), and student membership. These services are delivered through the Noloc website and DNV certification portal, with certifications requiring four-year recertification cycles.

Differentiator

Problem solved

Functional benefit

Brands

• Noloc Academie: The training and professional development platform offering webinars, e-learnings, podcasts, and continuing education for members.
• Register Loopbaanprofessional (RL)
• Register Jobcoach (RJ)

Products and services

• Register Loopbaanprofessional (RL) Professional certification for career professionals validating expertise in career guidance, outplacement, sustainable employability, and career transition support. Certified professionals are listed in a public registry and must recertify every four years.
• Register Jobcoach (RJ)

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and major.

• DNVcoreTechnology or Integration · 29 June 2026DNV serves as the independent certification body for Noloc's professional certification programs. DNV conducts portfolio assessments and issues official certifications for Register Loopbaanprofessional and Register Jobcoach quality marks through their online portal.
• NVS (Nederlandse Vereniging voor Jobcoaching)majorStrategic or Co-development Partner · 29 June 2026NVS and Noloc have merged their professional registers, combining NVS-registered job coaches into Noloc's Register Jobcoach certification system. This partnership brings career professionals and job coaches together within one professional register, strengthening the professional group's future viability.
• HobéoncoreStrategic or Co-development Partner · 1 January 2024Hobéon conducts external audits of Noloc's accredited training programs to ensure quality standards are maintained across the 16 accredited career and job coach training providers.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Registerplein: Direct peer operating a public registry of qualified coaches and therapists in the Netherlands with quality marks and member verification - a near-equivalent registry/certification model to Noloc's Register Loopbaanprofessional and Register Jobcoach.
• EMCC Netherlands: Direct peer: Dutch branch of the European Mentoring & Coaching Council, offering practitioner accreditation (EQA, ESIA) and member services for coaches and mentors - functionally parallel to Noloc for the coaching profession.
• NRTO (Nederlandse Raad voor Training en Opleiding): Direct peer: NRTO is the Dutch industry association for private training providers, running a quality mark (NRTO-keurmerk) and member accreditation analogous to Noloc's accredited training program network.
• NOBCO (Nederlandse Orde van Beroepscoaches): Direct Dutch peer: NOBCO is a professional association for business coaches with its own quality register, member benefits, and continuing education - structurally analogous to Noloc but for the business coaching segment rather than career/job coaching.
• Coaches voor Coaches (CvC): Direct peer: Dutch peer-supervision and intervisie community for professional coaches, offering quality circles, accreditation, and continuing education - directly comparable to Noloc's kwaliteitskringen (quality circles) model.
• SNRO (Stichting Registratie Natuurlijke en Opleidingen): Direct peer: Dutch foundation running professional registers for complementary-medicine practitioners, with quality marks, training accreditation, and member directory functions paralleling Noloc's certification and registry structure.
• SKB (Stichting Keurmerk Beroepsopleidingen): Direct peer: Dutch quality mark foundation that accredits vocational/professional training providers with member recognition - comparable quality-mark and training-accreditation function to Noloc's accredited training program network.
• ICF Netherlands: Direct peer: Dutch chapter of the International Coaching Federation, providing credentialing (PCC, MCC) and a professional community for coaches - directly comparable membership-and-credential model to Noloc.

Broad incumbents

• BACP (British Association for Counselling and Psychotherapy): Broader incumbent: large UK professional association offering accreditation, registers, member benefits, and continuing education for counsellors/psychotherapists - analogous professional-body model at significantly greater scale.

Others

• Hobéon SKO: Adjacent: Hobéon conducts external audits of Noloc's accredited training programs and operates independently as an accreditation/quality assurance body for Dutch education providers - comparable accreditation function but operates as an assessor rather than member association.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/noloc
• Instagraminstagram.com/nolocberoepsvereniging

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Noloc