Bengal Safari
Bengal Safari is a 297-hectare government-operated wildlife park and safari in Siliguri, West Bengal, offering tiger, herbivore, bear, and leopard safaris, walking trails, and adventure activities for visitors, families, and school groups, operated by the West Bengal Zoo Authority.
- Company typePrivate
- Founded2014
- HeadquartersSiliguri, India
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Bengal Safari does
North Bengal Wild Animals Park, branded as Bengal Safari, is a 297-hectare government-operated wildlife park and safari complex in Siliguri, West Bengal, India, founded in 2014 with foundation stone laid by the Chief Minister and formally opened to the public in January 2016. Developed in the natural habitat of Sal and associated species, the park combines drive-through safaris — Mixed Herbivore (91 ha), Tiger (20 ha), Asiatic Black Bear (20 ha), and Leopard Safari (20 ha) — with walking trails (Aviary, Lesser Cats) and Gharial/Crocodile ponds. It serves individual visitors and families traveling through the Siliguri corridor (the principal transit hub for Northeast India, Darjeeling, Sikkim, Bhutan, and Eastern Nepal) and targeted school and educational groups, alongside conservation supporters who fund named animals through the adoption programme.
Bengal Safari firmographics
Firmographics- Name
- Bengal Safari
- Legal name
- North Bengal Wild Animals Park
- Website
- https://northbengalwildanimalspark.in
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Bengal Safari is a 297-hectare government-operated wildlife park and safari in Siliguri, West Bengal, offering tiger, herbivore, bear, and leopard safaris, walking trails, and adventure activities for visitors, families, and school groups, operated by the West Bengal Zoo Authority.
- Ownership category
- akta.pro rank
Bengal Safari industry classification
Industry- Product category
- Wildlife Safari Park and Zoo Services
- NAICS
- Zoos and Botanical Gardens (71213), Nature Parks and Other Similar Institutions (712190)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Safari Parks & Drive-Through Wildlife Parks (THAAAFAD)
- akta.pro secondary industries
- Wildlife Safaris & Game Drives (THAJAIAB), Guided Wildlife Safaris & Game Drives (Sanctuary/Reserve-Based) (THAAAFAF), Safari Lodges & Tented Camps (THAAAHAC), Safari & Overland Wildlife Adventures (4x4/Jeep) (THAJABAD)
Keywords
Where Bengal Safari is headquartered
LocationHeadquarters
- HQ city
- Siliguri
- HQ country
- India
- HQ region
- Asia
Offices2 records
Markets served
Bengal Safari business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Others
Revenue model
- Safari and Zoo Entry Tickets: Primary revenue stream from sale of tickets for zoo entry, various safari experiences (Grand Safari, Combo Safari, Joy Ride), and adventure activities. Tickets are sold online and at physical counters with pricing ranging from ₹50 for basic zoo entry to ₹850 for Joy Ride experiences.
- Animal Adoption Program: Annual and monthly animal adoption programs where individuals or organizations can adopt animals for conservation support. Adoption fees range from ₹8,000 annually for Hill Myna to ₹2,50,000 for White Royal Bengal Tiger. Adoption includes benefits like certificates, membership cards, signage, and free zoo entries.
- Souvenir Shop and Online Products: Sale of handicrafts and products through the park's souvenir shop and online platform. Products include items made by Forest Protection Committee and Self Help Groups.
- Food Court and Cafeteria: Refreshment services through cafeteria and food court facilities within the park premises.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Grand Safari - Full wildlife experience including Tiger, Herbivore, Bear and Leopard |
| Transaction based/ take rate | Pay-as-you-go | Combo Safari - Combined Herbivore and Tiger Safari experience |
| Transaction based/ take rate | Pay-as-you-go | Joy Ride - Herbivore safari experience |
| Unit Pricing | Pay-as-you-go | Zoo Entry Only - Basic park entry |
| Unit Pricing | Pay-as-you-go | Adventure Activities - Zip Line, Burma Bridge, Wall Climbing, etc. |
| Unit Pricing | Pay-as-you-go | Other Rides - Golf Cart, Toy Train |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Bengal Safari product offering
Product offeringCore offering
Bengal Safari (North Bengal Wild Animals Park) is a 297-hectare government-operated wildlife park and zoo in Siliguri, West Bengal, offering safari experiences (Tiger, Mixed Herbivore, Asiatic Black Bear, Leopard), walking trails (Aviary, Lesser Cats, Gharial and Crocodile Pond), adventure activities, basic zoo entry, and an animal adoption programme. The park is developed in natural Sal forest habitat and showcases North Bengal flood plain fauna.
Product overview
Bengal Safari (North Bengal Wild Animals Park) is a 297-hectare wildlife park and zoo located in Siliguri, West Bengal, India. The park operates a unified visitor experience combining zoo and safari offerings, including multiple safari types (Mixed Herbivore, Tiger, Black Bear, Leopard), walking trails (Aviary, Lesser Cats, Reptile Ponds), adventure activities, and an animal adoption programme. The park provides online ticket booking through its website and mobile app. The park is developed in its natural habitat of Sal forest and showcases the faunal diversity of North Bengal flood plains.
Differentiator
Problem solved
Functional benefit
Products and services
- Zoo Entry (Basic Park Entry) Basic entry to North Bengal Wild Animals Park for adult, child (5-12 years), senior citizen, and Divyang visitors at ₹50; free for children below 5 years. Includes access to walking trails and enclosures (Aviary trail, Lesser Cats trail, Gharial and Crocodile Pond) and the Nature Interpretation Centre.
- Mixed Herbivore Safari Vehicle-based safari through 91-hectare area featuring Spotted Deer, Barking Deer, Sambar, Hog Deer, Swamp Deer, One-Horned Rhinoceros, Peacock, Red Jungle Fowl, Black Ibis, Kingfisher, Emerald Dove, Drongo, and Hornbill in natural conditions. 20-minute duration.
- Tiger Safari Vehicle-based safari through 20-hectare enclosure featuring 3 Royal Bengal Tigers (Shenasish, Sheela, and Viban). 15-minute duration.
- Asiatic Black Bear Safari Vehicle-based safari through 20-hectare enclosure featuring 2 Asiatic Black Bears (Dhruba and Jennifer). 15-minute duration.
- Leopard Safari
- Adventure Activities On-site adventure activities for park visitors including Zip Line Combo (₹300), Long Zip Line (₹150), Short Zip Line (₹100), Burma Bridge (₹100), Wall Climbing (₹50), Big Foot (₹100), Golf Cart 5-seater (₹150), Golf Cart 8-seater (₹200), and Toy Train (₹50).
- Animal Adoption Programme Annual and monthly animal adoption program allowing individuals to adopt animals for conservation support, with adoption fees ranging from ₹8,000 annually for Hill Myna to ₹2,50,000 for White Royal Bengal Tiger. Includes certificates, membership cards, signage, and free zoo entries. Adoption supports animal food, enrichment, veterinary care, education programs, and wildlife conservation.
Quantifiable outcome
- Park rated 4.7/5 based on 39 visitor reviews
- +1 more outcomes
Companies that use Bengal Safari
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Bengal Safari technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Bengal Safari partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Nadankanan Zoological Park, OdishacoreSource of tigers for the park. Tigers named Shenasish (Male) and Sheela (Female) were acquired from Nadankanan Zoological Park for the Tiger Safari.
- Tata Steel Zoological Park, JharkhandcoreSource of tiger named Viban (Male) acquired from Tata Steel Zoological Park for the Tiger Safari.
- Padmaja Naidu Zoological Park, DarjeelingcoreSource of Asiatic Black Bears for the Bear Safari. Bears named Dhruba (Male) and Jennifer (Female) were acquired from Padmaja Naidu Zoological Park.
- Bethuadahari Wildlife SanctuaryminorGharials (Gavialis gangeticus) were translocated from Bethuadahari Wildlife Sanctuary to Bengal Safari for display in the Gharial Quarantine enclosure.
- Central Zoo AuthoritycoreRegulatory body overseeing zoo standards and norms. Member Secretary Dr. D.N. Singh visited the park and provided suggestions for better management. Park developed according to CZA standards.
- West Bengal Zoo AuthoritycoreParent governing body under the Forest Department, Govt. of West Bengal. Responsible for park oversight, management, and e-ticketing platform (wbza.org).
Scale indicators7 records
Recent moves8 records
Expansion highlights6 records
Bengal Safari competitors and assessment
Company assessmentDirect peers
- Nehru Zoological Park, Hyderabad: One of India's largest government zoos; offers safari/visitor safaris, animal adoption, and conservation programs comparable to Bengal Safari's offering, providing a useful Indian benchmark for scale and visitor economics.
- Nandankanan Zoological Park: Government zoological park in Odisha and a direct source partner for Bengal Safari's tigers; operates a comparable mix of zoo enclosures, safari experiences, and conservation breeding programs for Indian wildlife species.
- Alipore Zoo: West Bengal's flagship urban zoo operated under WBZA, sharing the same governing authority as Bengal Safari; comparable zoo-based visitor model, animal adoption programs, and ticketed experience in the same Indian state.
- Padmaja Naidu Zoological Park: Darjeeling-based zoo and source of Bengal Safari's Asiatic Black Bears; comparable Himalayan/regional wildlife collection and conservation breeding focus within West Bengal.
- Sri Venkateswara Zoological Park: Large Indian zoo with safari and walk-through enclosures covering Indian species; comparable government-operated model with multiple safari types and family/educational visitors.
- Mysore Zoo (Sri Chamarajendra Zoological Gardens): One of India's oldest and most-visited zoos; comparable operating model, animal adoption program, and family/educational visitor base in an Indian tier-2 city context.
Broad incumbents
- Singapore Zoo: World-class tropical zoo with safari-adjacent experiences (Night Safari, River Wonders); comparable zoo + safari bundle and adoption/wildlife supporter programs at global benchmark scale.
- Dubai Safari Park: Government-built multi-zone safari park combining drive-through and walking experiences; comparable public-sector safari park model with bundled ticketing and large animal collections.
- San Diego Zoo Safari Park: Global benchmark for large-scale drive-through safari parks; comparable safari-style wildlife viewing experience, conservation focus, and adoption/sponsorship programs at international scale.
- Delhi Zoo (National Zoological Park): India's centrally-administered zoo with broader scale and national reach; offers a comparable zoo experience but lacks the dedicated safari/drive-through model that distinguishes Bengal Safari.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Bengal Safari social profiles
Digital presenceBengal Safari financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bengal Safari leadership team
Management profileNumber of profiles
Profiles14 records
Bengal Safari funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bengal Safari M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bengal Safari
What does Bengal Safari do?
Bengal Safari (North Bengal Wild Animals Park) is a 297-hectare government-operated wildlife park and zoo in Siliguri, West Bengal, offering safari experiences (Tiger, Mixed Herbivore, Asiatic Black Bear, Leopard), walking trails (Aviary, Lesser Cats, Gharial and Crocodile Pond), adventure activities, basic zoo entry, and an animal adoption programme. The park is developed in natural Sal forest habitat and showcases North Bengal flood plain fauna.
Is Bengal Safari a public or private company?
Bengal Safari is a private company. It is classified as state government owned and is currently operating.
When was Bengal Safari founded?
Bengal Safari was founded in 2014. It employs 1 to 10 people.
Where is Bengal Safari based?
Bengal Safari is headquartered in Siliguri, India, in the Asia region.
How does Bengal Safari make money?
Four revenue lines are on record. Safari and Zoo Entry Tickets are the primary driver. The others are animal Adoption Program, souvenir Shop and Online Products and food Court and Cafeteria.
Who are Bengal Safari's main competitors?
Direct peers on record are Nehru Zoological Park, Hyderabad, Nandankanan Zoological Park, Alipore Zoo, Padmaja Naidu Zoological Park, Sri Venkateswara Zoological Park and Mysore Zoo (Sri Chamarajendra Zoological Gardens). Broad incumbents are Singapore Zoo, Dubai Safari Park, San Diego Zoo Safari Park and Delhi Zoo (National Zoological Park).
Does Bengal Safari have an API?
No public API is recorded for Bengal Safari.
What industry is Bengal Safari in?
Bengal Safari's product category is Wildlife Safari Park and Zoo Services. Its primary akta.pro industry code is THAAAFAD, Safari Parks & Drive-Through Wildlife Parks, with a secondary code of THAJAIAB, Wildlife Safaris & Game Drives. Its NAICS code is 71213 and its SIC code is 7900.