Dubai Safari Park
Dubai Safari Park is a Dubai Municipality-operated wildlife attraction spanning 119 hectares across six themed zones with 3,000+ animals from 300+ species. It serves tourists, UAE families, schools, and premium experience seekers through tiered ticketing, VIP experiences, educational programs, and EAZA/WAZA-aligned conservation initiatives.
- Company typePrivate
- Founded2017
- HeadquartersDubai, United Arab Emirates
- Headcount251–500
- GTM typeB2C
- OfferingServices
What Dubai Safari Park does
Dubai Safari Park is a government-owned wildlife and safari attraction operated by Dubai Municipality in Al Warqa 5, Dubai, United Arab Emirates. Opened in 2017 to replace the former Dubai Zoo, it spans 119 hectares across six themed zones (African Village, Asian Village, Explorer Village, Arabian Desert Safari, Kids Farm, and Al Wadi/Al Wadi) housing more than 3,000 animals from over 300 species, including 42 endangered species such as the southern white rhino and the critically endangered Addax. The park combines open-range safari experiences, immersive habitat exhibits, and live shows with a scientific conservation program that includes on-site peer-reviewed research, a 24/7 veterinary hospital staffed by 10+ veterinarians, an in-house nutrition team producing over 5,000 species-tailored meals daily, and participation in EAZA-managed European Endangered Species Programmes and global rewilding initiatives such as the Addax release in Chad.
The business operates on a multi-tier ticketing model with seasonal operations (typically October through May, closing during summer heat). Core entry products include the Safari Park Pass (AED 50) and the online-exclusive Safari Bundle (AED 117), supplemented by premium group experiences such as Behind the Scenes (AED 1,450/10 pax), King of Safari VIP (AED 2,500/10 pax), Dine in the Wild (AED 2,150/6 pax), and Jungle Capture Photography Tour (AED 1,275/3 pax), alongside paid animal feeding encounters, 20+ food and beverage outlets, gift shops, school and group educational bookings, and seasonal cultural programming (Eid Al Etihad, Festive Village, Iftar in the Wild). Distribution combines direct online sales via the official website, on-site ticket counters, RTA Bus F10 and taxi partnerships, and an established travel-trade channel that delivered 220,000+ tickets in Season 7. The park holds full memberships in EAZA, WAZA, and SEAZA and positions conservation, education, and endangered species breeding — rather than ride-based entertainment — as its central value proposition.
Dubai Safari Park firmographics
Firmographics- Name
- Dubai Safari Park
- Legal name
- Dubai Safari Park
- Website
- https://dubaisafari.ae
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Dubai Safari Park is a Dubai Municipality-operated wildlife attraction spanning 119 hectares across six themed zones with 3,000+ animals from 300+ species. It serves tourists, UAE families, schools, and premium experience seekers through tiered ticketing, VIP experiences, educational programs, and EAZA/WAZA-aligned conservation initiatives.
- Ownership category
- akta.pro rank
Dubai Safari Park industry classification
Industry- Product category
- Wildlife Park and Safari Attractions
- NAICS
- Zoos and Botanical Gardens (71213), Zoos and Botanical Gardens (712130), Nature Parks and Other Similar Institutions (712190)
- SIC
- Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Safari Parks & Drive-Through Wildlife Parks (THAAAFAD)
- akta.pro secondary industries
- Zoo & Aquarium Parks (Ticketed Wildlife Attractions) (THAJAEAE), Wildlife Safaris & Game Drives (THAJAIAB), Safari & Wildlife Adventure Tour Operators (Land-Based) (THAAADAD)
Keywords
Where Dubai Safari Park is headquartered
LocationHeadquarters
- HQ city
- Dubai
- HQ country
- United Arab Emirates
- HQ region
- Middle East
Offices1 record
Markets served
Dubai Safari Park business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Others
Revenue model
- General Admission Tickets: Standard entry tickets to access all 6 park zones, unlimited train rides, and included experiences. Safari Park Pass at AED 50 provides entry to all zones with basic inclusions. Revenue generated from high-volume visitor admissions.
- Safari Bundle Upgrades: Premium bundled tickets (AED 117 online exclusive) that include Explorer Safari Tour access, providing higher revenue per visitor with enhanced experiences and 35-minute guided bus safari.
- Premium Experiences and Packages: Exclusive VIP experiences including Behind the Scenes (AED 1,450), King of Safari VIP (AED 2,500), Dine in the Wild (AED 2,150), and Jungle Capture Photography Tour (AED 1,275) targeting premium consumers seeking exclusive encounters.
- Dining and Retail: Over 20 restaurants offering Emirati, International, Indian and Asian cuisines plus gift shops (Soko Souvenirs, Zawadai Shop) generating ancillary revenue from food, beverages, and merchandise.
- School and Group Bookings: Educational programs and school visits targeting organized groups with dedicated booking systems, workshops, and wildlife talks for students.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Safari Park Pass - Standard Entry |
| One time/ perpetual license | Pay-as-you-go | Safari Bundle - Premium Experience |
| Unit Pricing | Pay-as-you-go | Behind the Scenes - Exclusive Access |
| Unit Pricing | Pay-as-you-go | King of Safari VIP Experience |
| Unit Pricing | Pay-as-you-go | Dine in the Wild - Dining Experience |
| Unit Pricing | Pay-as-you-go | Jungle Capture Photography Tour |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels7 records
Dubai Safari Park product offering
Product offeringCore offering
Dubai Safari Park is a 119-hectare seasonal wildlife park in Dubai operating six themed zones (African Village, Asian Village, Explorer Village, Arabian Desert Safari, Kids Farm, Al Wadi) housing 3,000+ animals across 300+ species, with paid admission tickets (Safari Park Pass AED 50, Safari Bundle AED 117) and premium add-on experiences such as Behind the Scenes, King of Safari VIP, Dine in the Wild, and Jungle Capture Photography Tour. The park also delivers school education programs, live animal shows, animal feeding encounters, seasonal events (Iftar in the Wild, Festive Village, Eid Al Etihad), and active conservation and breeding programs including participation in EAZA-managed European Endangered Species Programmes.
Product overview
Dubai Safari Park is a conservation-focused wildlife park operating as a single, unified visitor-attraction offering. The product portfolio centers on the Safari Park Pass (AED 50) and Safari Bundle (AED 117) as the primary paid access tiers, with the bundle adding the Explorer Safari Tour. Add-on paid experiences include the Behind the Scenes Tour (AED 1,450), King of Safari VIP Experience (AED 2,500), Dine in the Wild (AED 2,150), and Jungle Capture Photography Tour (AED 1,275), alongside a schedule of free and paid animal feeding encounters. The park also offers seasonal programming such as Iftar in the Wild, Festive Village, and the Wildlife Innovators Competition. Complementary experiences include live shows (Bird's Kingdom, Echoes of the Wild, Birds of Prey), Young Explorers Workshop, and the Digital Guide companion app. Access to six themed zones (African Village, Asian Village, Explorer Village, Arabian Desert Safari, Kids Farm, and Al Wadi) is included with general admission tickets.
Differentiator
Problem solved
Functional benefit
Products and services
- Safari Park Pass Standard admission ticket at AED 50 per person granting access to all six wildlife zones, unlimited train rides, a 15-minute Arabian Desert Safari, three live shows, animal feeding sessions, wildlife talks, Young Explorers workshops, and free parking; intended for general visitors, families, and tourists.
- Safari Bundle Premium online-only admission bundle at AED 117 per person including all Safari Park Pass benefits plus a 35-minute Explorer Safari Tour in a guided luxury bus through open-range African and Asian habitats; available exclusively via the official website and valid for Season 7 until May 31, 2026.
- Behind the Scenes Tour Exclusive 90-minute guided backstage tour for up to 10 people including access to five exclusive backstage areas, unlimited Park Train rides, Arabian Desert Safari, and reserved show seating; priced at AED 1,450 for up to 10 people.
- King of Safari VIP Experience Ultimate 4-hour private VIP experience for up to 10 people including a personal chauffeur, private Explorer Safari, giraffe and animal feeding, VIP parking, front-row show seating, and a souvenir; priced at AED 2,500 for up to 10 people.
- Dine in the Wild Premium culinary experience offering a 2-hour breakfast or dinner with giraffes or lions at the Giraffe Platform or Lion Kopje, for up to 6 people, including shuttle train rides and VIP parking; priced at AED 2,150 for up to 6 people.
- Jungle Capture Photography Tour 3-hour dawn photography tour for up to 3 people offering exclusive behind-the-scenes vantage points and up-close animal encounters before park opening, with expert ranger guidance; priced at AED 1,275 for up to 3 people.
- Explorer Safari Tour 35-minute guided bus tour through open-range habitats across Africa and Asia featuring lions, giraffes, elephants, rhinos, hippos, zebras, and cheetahs in cage-free environments; included with the Safari Bundle and bookable as an upgrade.
- Arabian Desert Safari 15-minute eco-friendly electric vehicle drive through 60,000 sqm of Arabian desert, spotting Arabian Oryx, Sand Gazelles, Arabian Wolves, and camels; included with general admission tickets.
- Live Shows and Presentations Scheduled live entertainment included with general admission including Bird's Kingdom (Explorer Theater, 11:30 AM), Echoes of the Wild (Asian Theater, 2:00 PM), Birds of Prey Sunset Sky Hunters (4:00 PM), and Rhythms of the Savannah cultural performances.
- Animal Feeding Experiences Interactive paid feeding encounters including giraffe feeding (AED 20), lemur feeding (AED 75), goat feeding, pony grooming, bird feeding, tortoise feeding, and duck feeding offered throughout the day at designated park locations.
- Young Explorers Workshop Hands-on educational workshop for children at the Education Center in African Village featuring wildlife talks, conservation activities, and interactive learning sessions; included with general admission and targeted at school groups and visiting families.
- Iftar in the Wild Seasonal Ramadan dining experience offering intimate sunset iftar meals beside giraffes and lions at the Giraffe Platform or Lion Kopje, with all-day park access and an Arabian Desert Safari tour.
- Festive Village Seasonal winter market held in the Al Wadi area featuring entertainment, workshops, festive food, gingerbread decorating, magician shows, and carol performances; ran from December 21, 2025 to January 11, 2026.
- Wildlife Innovators Competition Annual educational competition for UAE school students in which participants design wildlife-saving technology, with winners announced during the operating season.
- Digital Visitor Guide Official digital companion providing an interactive park map, daily show schedules, animal encounter information, and dining guide, available in English and Russian; downloadable as a PDF companion for each operating season.
Quantifiable outcome
- 158+ flamingos rescued with 85% success rate
- +4 more outcomes
Companies that use Dubai Safari Park
Customer profileNamed customers2 records
Segments5 records
Ideal customer profiles6 records
Dubai Safari Park technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Dubai Safari Park partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Roads and Transport Authority (RTA) DubaicoreOfficial transportation partner providing seamless visitor connectivity. RTA Bus F10 service operates every 20 minutes from Centerpoint Metro Station directly to park gates (25-30 min journey). Official RTA taxis provide direct drop-offs at park entrance.
- European Association of Zoos and Aquaria (EAZA)coreMembership organization ensuring adherence to highest international standards of animal care and welfare. Provides access to European Endangered Species Programmes (EEPs) and European Studbooks (ESBs) for genetically diverse breeding populations.
- World Association of Zoos and Aquariums (WAZA)coreGlobal membership providing international conservation collaboration, breeding program coordination, and best practice sharing across zoological institutions worldwide.
- South East Asian Zoos and Aquariums Association (SEAZA)minorRegional membership supporting conservation collaboration and best practices across Southeast Asian zoological institutions.
- Chadian Wildlife AuthoritiescoreInternational collaboration for Addax rewilding project in Chad. Successfully released captive-bred Addax (critically endangered, fewer than 100 remaining in wild) into natural habitat as landmark conservation achievement.
Scale indicators11 records
Recent moves6 records
Expansion highlights6 records
Dubai Safari Park competitors and assessment
Company assessmentDirect peers
- Sharjah Desert Park: UAE wildlife and botanical attraction combining zoo, natural history museum, and Arabian desert exhibits. Comparable as a regional government-affiliated wildlife park with conservation, breeding, and education programs targeting school groups and tourists.
- Al Ain Zoo: UAE's other major zoological park, operated by Abu Dhabi and similarly focused on conservation, endangered species breeding, and educational programming. Most directly comparable regional peer given similar government backing, desert climate adaptation, and conservation mission in the Gulf.
- Emirates Park Zoo: Abu Dhabi-based wildlife park offering animal encounters, safari experiences, and educational programs. Comparable as a UAE wildlife attraction competing for the same tourist and resident visitor base, though smaller scale and less conservation-accredited.
- Chester Zoo: One of the UK's largest and most conservation-focused zoos with EAZA membership and active breeding programs for endangered species. Comparable as an internationally accredited conservation zoo with significant educational programming and premium experience offerings.
- Taronga Conservation Society: Operator of Taronga Zoo Sydney and Taronga Western Plains Zoo (a drive-through safari park) with government affiliation and EAZA/WAZA membership. Comparable through conservation focus, safari-format experiences, government backing, and premium behind-the-scenes offerings.
Regional players
- Dubai Aquarium & Underwater Zoo: Dubai-based ticketed wildlife attraction inside Dubai Mall. Comparable as a Dubai tourism wildlife attraction competing for the same visitor pool, though focused on aquatic species and operating year-round indoors.
Broad incumbents
- Wildlife Conservation Society (Bronx Zoo): Operates Bronx Zoo and four other NYC wildlife parks with extensive global conservation field programs. Comparable through EAZA/WAZA affiliation, peer-reviewed conservation research output, and endangered species breeding programs.
- Mandai Wildlife Group: Operator of Singapore Zoo, Night Safari, River Wonders, and Bird Paradise. Comparable as a multi-attraction wildlife destination portfolio operator with strong conservation credentials and premium experience tiering, but significantly larger scale and broader species mix.
- San Diego Zoo Wildlife Alliance: Operates the San Diego Zoo and San Diego Zoo Safari Park (drive-through wildlife experience) with deep conservation research programs. Comparable through conservation mission and safari-format wildlife exhibits, though substantially larger and older.
Others
- Asilia Africa (Safari Operator): East African safari and conservation tourism operator. Comparable thematically through safari/wildlife experience design and conservation focus, but operates a fundamentally different model of wild game drives versus captive wildlife exhibits.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Dubai Safari Park social profiles
Digital presenceDubai Safari Park financial estimates
Financial estimateRevenue estimate
Valuation estimate
Dubai Safari Park leadership team
Management profileNumber of profiles
Dubai Safari Park funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Dubai Safari Park M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Dubai Safari Park
What does Dubai Safari Park do?
Dubai Safari Park is a 119-hectare seasonal wildlife park in Dubai operating six themed zones (African Village, Asian Village, Explorer Village, Arabian Desert Safari, Kids Farm, Al Wadi) housing 3,000+ animals across 300+ species, with paid admission tickets (Safari Park Pass AED 50, Safari Bundle AED 117) and premium add-on experiences such as Behind the Scenes, King of Safari VIP, Dine in the Wild, and Jungle Capture Photography Tour. The park also delivers school education programs, live animal shows, animal feeding encounters, seasonal events (Iftar in the Wild, Festive Village, Eid Al Etihad), and active conservation and breeding programs including participation in EAZA-managed European Endangered Species Programmes.
Is Dubai Safari Park a public or private company?
Dubai Safari Park is a private company. It is classified as state government owned and is currently operating.
When was Dubai Safari Park founded?
Dubai Safari Park was founded in 2017. It employs 251 to 500 people.
Where is Dubai Safari Park based?
Dubai Safari Park is headquartered in Dubai, United Arab Emirates, in the Middle East region.
How does Dubai Safari Park make money?
Five revenue lines are on record. General Admission Tickets are the primary driver. The others are safari Bundle Upgrades, premium Experiences and Packages, dining and Retail and school and Group Bookings.
Who are Dubai Safari Park's main competitors?
Direct peers on record are Sharjah Desert Park, Al Ain Zoo, Emirates Park Zoo, Chester Zoo and Taronga Conservation Society. Dubai Aquarium & Underwater Zoo is listed as a regional player. Broad incumbents are Wildlife Conservation Society (Bronx Zoo), Mandai Wildlife Group and San Diego Zoo Wildlife Alliance. Asilia Africa (Safari Operator) is listed as an others.
Does Dubai Safari Park have an API?
No public API is recorded for Dubai Safari Park.
What industry is Dubai Safari Park in?
Dubai Safari Park's product category is Wildlife Park and Safari Attractions. Its primary akta.pro industry code is THAAAFAD, Safari Parks & Drive-Through Wildlife Parks, with a secondary code of THAJAEAE, Zoo & Aquarium Parks (Ticketed Wildlife Attractions). Its NAICS code is 71213 and its SIC code is 7900.