North Brink

What North Brink does

North Brink Practice is an NHS general practitioner (GP) surgery located at 7 North Brink, Wisbech, Cambridgeshire, England, providing primary care services to registered patients across Wisbech and more than 40 surrounding villages spanning the Cambridgeshire/Norfolk border. The practice operates under the NHS England GP contract on a capitation basis and delivers the full range of NHS primary care services, including pre-bookable and acute GP appointments, chronic disease management clinics (asthma, COPD, diabetes), child immunisations, cervical screening, home visits via a community Advanced Nurse Practitioner team, prescription dispensing, and referral coordination, with ancillary income from NHS prescription charges and fees for third-party medical reports and forms. Extended access is provided through a partnership with Clarkson Surgery, which runs weekday evening and Saturday clinics for all Wisbech GP Practices.

The technology stack centres on three core integrations: Klinik (an online triage system implemented on 17 January 2022 that replaced first-come-first-serve acute appointment booking), SystmOnline from TPP UK (the patient portal for repeat prescriptions and medical record access), and the NHS App (for appointment booking and prescription management). The practice runs an in-house dispensary for patients living more than one mile from a community pharmacy, staffed by qualified dispensers holding Level 2 NVQ certification in Pharmacy Service Skills, with electronic prescriptions routed to eight local pharmacies including the in-practice North Brink Pharmacy. Other operational features include Electronic Repeat Dispensing (up to 6 months), text-message prescription-ready notifications, Monitored Dose Systems for medication management, and a delivery service for housebound patients.

The clinical team includes at least four GPs (Dr Angela Culshaw, Dr Mandeep Sira, Dr Olutosin Awoyemi, Dr Mike Machila) alongside multiple specialty trainees at various stages, pharmacist lead Bhargav Mistry supported by five pharmacists, advanced nurse practitioners, and a community nurse practitioner home-visiting team. Operational management is led by Practice Manager Mark Shaw with specialised managers covering nursing, operations and finance (Matthew Skells), patient services, call centre, dispensary, repeat prescribing, and HR. The practice holds GDPR compliance from May 2018 and a Care Quality Commission inspection completed on 25 February 2020, and is actively operating and accepting new patient registrations.

Name

North Brink

Legal name

North Brink Practice

Website

https://northbrink.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

North Brink Practice is an NHS GP surgery in Wisbech, Cambridgeshire, serving registered patients across 40+ villages with primary care, an in-house dispensary, and digital triage via Klinik.

Ownership category

akta.pro rank

Product category

Primary Care / General Practice

NAICS

Offices of Physicians (6211)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Health Services (8000)

akta.pro primary industry

Retail & Walk-In Primary Care Clinics (HLAFAGAC)

Keywords

• NHS GP services
• Primary healthcare
• Prescription dispensing
• Patient triage
• Chronic disease management

Headquarters

HQ city

Wisbech

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Others

Revenue model

1. NHS GP Contract Revenue: Funded under NHS England GP contract for providing primary care services to registered patients. Practice receives capitation-based funding based on registered patient population.
2. NHS Prescription Charges: Collects NHS prescription charges of £9.65 per item from April 2023. Patients may be exempt based on chronic conditions or low income scheme. Also processes prepayment certificates at £31.25 (3 months) or £111.60 (12 months).
3. Third-Party Medical Reports and Forms: Completes various third-party forms, letters, and medical reports for patients and external parties. These services carry charges as per the practice's form price list.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

North Brink Practice is an NHS GP surgery in Wisbech, Cambridgeshire providing primary healthcare services to registered patients in Wisbech and 40+ surrounding villages. Core services include GP appointments, chronic disease management clinics (Asthma, COPD, Diabetes), immunisations, cervical screening, an in-house dispensary for patients living more than one mile from a pharmacy, and home visits. Patients access services through Klinik online triage, NHS App, SystmOnline, phone, or in-person visits.

Product overview

North Brink Practice operates as a GP/family medicine practice offering a unified primary care service through both physical clinic operations and digital platforms. The core patient-facing infrastructure consists of the Klinik Triage System (online request management), Patient Online Services via SystmOnline, and NHS App integration for appointment booking and prescription management. Supporting services include an in-practice Dispensary for medication dispensing to eligible patients, General Enquiries and Administrative Services (sick notes, test results, registrations), and Local Services for self-referral to mental health and community health services. The practice runs various health clinics including first contact physiotherapist, mental health specialist nurse, clinical pharmacists, child immunisations, cervical screening, and long-term condition review clinics (Asthma, COPD, Diabetes). Opening hours are Monday-Friday 8am-6:30pm with dispensary until 6pm.

Differentiator

Problem solved

Functional benefit

Products and services

• GP Appointments and Clinics Pre-bookable GP appointments for follow-ups and ongoing care, plus specific clinics including first contact physiotherapist, mental health specialist nurse, clinical pharmacists, child immunisations, cervical screening, and chronic disease review clinics for Asthma, COPD, and Diabetes. Home visits are provided by a community Advanced Nurse Practitioner team for housebound patients. Available to patients registered with North Brink Practice.
• Prescription and Dispensary Services In-practice dispensary open Monday-Friday 8am-6pm, providing medication dispensing for patients registered at the practice who live more than one mile from their nearest pharmacy. Includes text messaging for prescription ready notifications, delivery service for housebound patients, electronic repeat dispensing for up to 6 months, and Monitored Dose Systems (MDS) for medication management. Staffed by qualified dispensers holding minimum Level 2 NVQ Certificate in Pharmacy Service Skills.
• Klinik Triage System Online triage system that manages patient appointment requests by collecting clinical information and triaging through GPs, nurse practitioners and nurses. Patients submit requests via access.klinik.co.uk without calling, with outcomes including same-day appointments, prescriptions, blood tests, or referrals to external services. Available Monday-Friday 0800-1830 to registered patients.
• Patient Online Services (SystmOnline) Online portal powered by TPP UK allowing registered patients to request repeat medication and view or update their full medical records. Access requires email request with photo ID verification.
• NHS App Integration Integration with the NHS App allowing patients to book appointments, manage repeat prescriptions, view medical records, and set organ donation preferences via iOS and Android devices.
• General Enquiries and Administrative Services
• Local Services and Self-Referral Hub Self-referral information and signposting for various local health and mental health services including antenatal clinic, smoking cessation, weight management, substance abuse support, Citizens Advice, and mental health services for patients up to age 25.
• Third-Party Medical Reports and Forms Completion of various third-party forms, letters, and medical reports for patients and external parties such as insurance companies and employers. Charges apply as per the practice's form price list, with payment typically required before work completion.
• Extended Access Clinics Weekday evening clinics and Saturday clinics provided via Clarkson Surgery for patients of all Wisbech GP Practices who require appointments outside core hours of 8am-6:30pm.

Quantifiable outcome

• Treats more patients on a daily basis with Klinik triage system
• +1 more outcomes

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature3 records

Partnerships

14 partnerships are on record, tiered core and minor.

• KlinikcoreTechnology or Integration · 17 January 2022Klinik triage system implemented January 2022 for managing patient requests and demand on primary care. Online triage form at access.klinik.co.uk allows patients to submit requests without calling.
• TPP UK (SystmOnline)coreTechnology or IntegrationSystmOnline patient portal used by North Brink Practice for patient login, allowing patients to request repeat medication and access medical records. Email contact for online access requests to [email protected].
• NHS Digital (NHS App)coreTechnology or IntegrationNHS App developed by NHS Digital for patients in England to access health services, book appointments, manage prescriptions, and view medical records. Available on iOS and Android.
• North Brink PharmacycoreChannel Partner/ Reseller/ DistributorLocated within the practice at 7 North Brink, Wisbech, PE13 1JR. Tel: 01945 468740. One of 8 local pharmacies receiving electronic prescriptions from the practice.
• Asda Instore PharmacyminorChannel Partner/ Reseller/ DistributorAsda Instore Pharmacy at 23 North End, Wisbech, PE13 1PE. Tel: 01945 428410. Receives electronic prescriptions from practice.
• Boots Pharmacy (Horsefair)minorChannel Partner/ Reseller/ DistributorBoots Pharmacy at 15 Horse Fair, Wisbech, PE13 1AR. Tel: 01945 583182. Receives electronic prescriptions from practice.
• Boots Pharmacy (Walsoken)minorChannel Partner/ Reseller/ DistributorBoots Pharmacy at 6 Kirkgate St, Wisbech, PE13 3QR. Tel: 01945 429621. Receives electronic prescriptions from practice.
• Fairbrothers PharmacyminorChannel Partner/ Reseller/ DistributorFairbrothers Pharmacy at 5 Church Terrace, Wisbech, PE13 1BJ. Tel: 01945 583965. Receives electronic prescriptions from practice.
• Tesco Instore PharmacyminorChannel Partner/ Reseller/ DistributorTesco Instore Pharmacy at Tesco Store, Cromwell Road, Wisbech, PE14 0RG. Tel: 0345 610 2920. Receives electronic prescriptions from practice.
• Well WisbechminorChannel Partner/ Reseller/ DistributorWell Pharmacy at 25 St. Augustines Road, Wisbech, PE13 3AD. Tel: 01945 475682. Receives electronic prescriptions from practice.
• Welle PharmacyminorChannel Partner/ Reseller/ DistributorWelle Pharmacy at Upwell Health Centre, Townley Close, Upwell, PE14 9BT. Tel: 01945 774934. Receives electronic prescriptions from practice.
• Clarkson SurgerycoreStrategic or Co-development PartnerProvides weekday evening clinics and Saturday clinics for patients of all Wisbech GP Practices. Extended access service for patients who struggle with core opening hours of 8am-6:30pm.
• Veterans GatewayminorOthersVeterans support service linked on practice website for veteran patients requiring additional support services.
• Doctors of the WorldminorOthersSafe Surgeries initiative linked on practice website. Practice supports healthcare access for vulnerable populations.

Scale indicators4 records

Expansion highlights4 records

Direct peers

• Modus Partnership: GP super-partnership operating multiple NHS practices in a defined region. Comparable as a group of independent NHS GP practices federated under a single management structure, similar in service model and NHS contract dependency to North Brink.

Emerging players

• Babylon Health (eMed): Digital-first primary care provider offering NHS GP appointments via app. Comparable as an NHS primary care provider but competes via a different delivery model (digital vs. in-person), making it an emerging/disruptive alternative rather than a head-to-head rival.
• LIVI: Digital GP service partnered with NHS practices to offer remote consultations. Comparable as a primary care provider serving NHS-registered patients, though delivered via telehealth rather than physical clinic infrastructure.
• Push Doctor: UK digital GP service offering NHS and private consultations. Comparable as a primary care provider competing for NHS-registered patients, but delivered entirely through remote consultations rather than brick-and-mortar clinics.

Broad incumbents

• DMC Healthcare: UK provider of NHS primary care services including GP practices and urgent care centers. Comparable as an NHS-contracted primary care operator with multi-site footprint and similar reliance on capitation and enhanced service revenue.
• AT Medics: Operates multiple NHS GP practices across London and the UK under similar NHS contract arrangements. Comparable primary care delivery model with multi-site scale and similar reliance on NHS capitation revenue.
• IMH Group: UK provider of NHS primary care services operating GP practices and urgent treatment centers. Comparable as an NHS-contracted primary care operator with similar reliance on capitation-based funding and CQC regulation.
• Totally plc: UK healthcare services group providing NHS primary care, urgent care, and community services. Comparable as a contracted NHS primary care provider, though diversified across multiple service lines.
• HCRG Care Group (formerly Operose Health): Operates one of the largest UK GP practice portfolios under NHS contracts, employing a similar capitation-based model at scale. Comparable as a contracted NHS primary care provider, though at much greater scale and with corporate ownership.
• The Practice Group: Operates NHS GP practices and walk-in centers across the UK. Comparable as a contracted NHS primary care provider with multi-site operations and similar mix of core GP services and enhanced services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/NorthBrinkPractice
• LinkedInlinkedin.com/company/north-brink

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about North Brink