North Hill Nurseries Ltd

What North Hill Nurseries Ltd does

North Hill Nurseries' business model is a trade-only B2B wholesale operation requiring customer registration before purchase. Revenue is generated through three service channels: Cash & Carry (in-person selection with no minimum order), Order & Collect (quote-based with 5-day turnaround during busy periods), and a tiered Delivery Service covering distances from under 10 miles to 80+ miles, including London M25 sub-zones, with delivery charges ranging from £60 to £147 depending on distance and order value, and minimum order thresholds of £350-£750. The customer base comprises landscapers, garden designers, landscape contractors, and other horticultural professionals purchasing primarily for professional landscaping, garden design, planting projects, and commercial or residential landscape maintenance. Marketing is conducted through the company's website catalogue, a trade customer registration system, and email availability lists, with no consumer-facing advertising. The company is independently owned, holds HTA and Perennial Gold affiliations, and supports the Greenfingers Charity.

Name

North Hill Nurseries Ltd

Legal name

North Hill Nurseries Ltd

Website

https://northhillnurseries.co.uk

Company type

Private

Founded year

1940

Operating status

Operating

Headcount range

1–10 employees

Short description

North Hill Nurseries Ltd is a privately held UK specialist wholesale plant nursery in Chobham, Surrey, serving registered landscape trade professionals with over 100,000 in-house-propagated cuttings annually across 12 plant categories, delivered via Cash & Carry, Order & Collect, and nationwide delivery.

Ownership category

akta.pro rank

Product category

Wholesale Nursery Stock

NAICS

Nursery and Floriculture Production (11142), Nursery and Tree Production (111421)

SIC

Agricultural Production-Crops (100)

akta.pro primary industry

Landscape Plant & Nursery Stock Wholesalers (Grower-Wholesalers) (AFAGAHAM)

akta.pro secondary industries

Nursery Stock & Propagule Production (Cuttings, Rootstocks, Grafts) (AFAGAIAO), Seedling & Sapling Production (Containerized) (AFAMADAD)

Keywords

• Wholesale plant nursery
• Landscape trade supplier
• Container grown plants
• Trade horticulture
• Nursery stock supply

Headquarters

HQ city

Chobham

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Plant Sales: Wholesale plant sales to registered trade customers including bamboos, climbers, ferns, fruit, grasses, hedging, herbaceous, herbs, shrubs, topiary, trees, multistem, and non-plant items. Sales conducted via Cash & Carry, Order & Collect, or Delivery.
2. Delivery Services: Delivery charges based on distance and order value. Ranges from £60-£147 depending on distance and order size. Minimum order values apply for delivery (ranging from £350 to £750 depending on distance).

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

North Hill Nurseries is a trade-only wholesale plant nursery that grows and supplies a comprehensive range of container-grown plants — including bamboos, climbers, ferns, fruit, grasses, hedging, herbaceous perennials, herbs, shrubs, topiary, trees, and multistem specimens — to registered landscape trade professionals. The vast majority of stock is produced in-house, with the propagation team producing over 100,000 cuttings annually, and the nursery has used 100% peat-free compost for its own production since 2021. Sales are fulfilled via Cash & Carry on-site selection, Order & Collect (quote-based), and a UK-wide Delivery Service with tiered pricing.

Product overview

North Hill Nurseries Ltd is a specialist wholesale plant nursery serving the landscape trade, operating since the late 1940s with over 70 years of growing experience. The company operates as a single integrated offering centered on growing and supplying a comprehensive range of plants to trade customers. The product portfolio spans multiple plant categories including Bamboos, Climbers, Ferns, Fruit, Grasses, Hedging, Herbaceous, Herbs, Shrubs, Topiary, Trees, and Non Plant supplies, with an additional Multistem trained tree range. All products are produced in-house with over 100,000 cuttings propagated annually. The business supports customers through three service channels: Cash & Carry (walk-in selection), Order & Collect (quote-based), and Delivery Service (nationwide). The nursery has transitioned to 100% peat-free compost production and implements integrated pest management practices.

Differentiator

Problem solved

Functional benefit

Products and services

• Bamboos Wholesale bamboo plants including Chusquea, Fargesia, and Phyllostachys varieties sold to registered trade customers.
• Climbers Wholesale climbing plants including Akebia, Clematis, Hedera, Hydrangea, Jasminum, Lonicera, Passiflora, Rosa, Wisteria, and other climbing species, sold to registered trade customers.
• Ferns Wholesale ferns including Asplenium, Athyrium, Blechnum, Cyrtomium, Dicksonia, Dryopteris, Matteuccia, Osmunda, Polypodium, and Polystichum varieties for trade customers.
• Fruit Wholesale fruit plants including Actinidia (Kiwi), Apple, Ficus (Fig), Pear, Plum, Quince, Rheum (Rhubarb), and Vitis (Grape) varieties for trade customers.
• Grasses Wholesale ornamental grasses including Anemanthele, Briza, Calamagrostis, Carex, Deschampsia, Festuca, Hakonechloa, Imperata, Miscanthus, Molinia, Muhlenbergia, Panicum, Pennisetum, Sesleria, and Stipa varieties for trade customers.
• Hedging Wholesale hedging plants including Carpinus (Hornbeam), Crataegus (Hawthorn), Fagus (Beech), Photinia, Prunus (Laurel), and Taxus (Yew) varieties for trade customers.
• Herbaceous Perennials Wholesale herbaceous perennials including Acanthus, Achillea, Agapanthus, Allium, Anemone, Astelia, and many other perennial varieties across a comprehensive range, sold to trade customers.
• Herbs Wholesale culinary and medicinal herbs including Allium (Chives), Aloysia, Foeniculum (Fennel), Helichrysum, Melissa (Lemon Balm), Mentha (Mint), Origanum, Petroselinum, Rosmarinus (Rosemary), Salvia, and Thymus (Thyme) for trade customers.
• Shrubs Wholesale shrubs including Abelia, Acer (Japanese Maple), Agave, Arbutus, Astelia, Aucuba, Berberis, Camellia, Ceanothus, Choisya, Cistus, Cornus, and many other ornamental shrub varieties for trade customers.
• Topiary Wholesale topiary plants including Ilex (Holly), Laurus (Bay), Photinia, Prunus (Laurel), and Taxus (Yew) trained in various topiary forms for trade customers.
• Trees Wholesale trees including Acer (Maple), Betula (Birch), Cercis, Crataegus (Hawthorn), Eucalyptus, Ginkgo, Gleditsia, Magnolia, Malus (Crab Apple), Prunus (Cherry), Pyrus (Pear), Salix (Willow), and Sorbus varieties for trade customers.
• Multistem Trees Wholesale multistem-trained trees including Acer, Amelanchier, Heptacodium, Parrotia, and Pyrus varieties grown in multistem form for trade customers.
• Non-Plant Horticultural Supplies Non-plant horticultural supplies including Rabbit Guard Spirals, Tree Stakes, and Tree Ties sold alongside plant stock to trade customers.
• Cash & Carry In-person plant selection and collection service at the Chobham nursery for registered trade customers, allowing selection from currently available stock with no minimum order quantity.
• Order & Collect Quote-based ordering service where trade customers submit enquiries via online form or email, receive availability confirmation and quotes, then collect or arrange delivery of their orders, with a 5-day turnaround during busy Spring and Autumn periods.
• UK Delivery Service Comprehensive nationwide delivery service for trade customers with tiered pricing based on distance and order value, scheduled on a first-come first-served basis, with longer distances fulfilled by specialist horticultural transport companies. Minimum order values range from £350 to £750 depending on distance.

Quantifiable outcome

• Production of over 100,000 cuttings annually in-house
• +2 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered minor.

• PerennialminorOthersNorth Hill Nurseries holds Perennial Gold membership status. Perennial is the UK's only charity dedicated to helping horticulturists, providing free confidential advice to people working in horticulture and their families.
• Horticultural Trades Association (HTA)minorOthersHTA membership indicating trade association affiliation and adherence to industry standards.
• Greenfingers CharityminorOthersNorth Hill Nurseries supports Greenfingers Charity which creates inspirational gardens for children's hospices across the UK.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Barcham Trees: Cambridgeshire-based specialist UK tree nursery producing large container-grown trees for landscape and amenity use. Comparable in trade-only positioning and container-grown production methodology.
• Bransford Webbs Plant Company: Worcestershire-based UK wholesale nursery producing container-grown shrubs, climbers, and herbaceous plants for the landscape trade. Closely comparable to North Hill as a trade-focused wholesale grower with broad catalogue and own propagation.
• Provender Nurseries: Kent-based trade-only wholesale nursery supplying landscape professionals with trees, shrubs, and herbaceous plants. Direct comparable on trade-only customer model and landscape professional focus.
• Johnsons of Whixley: Large Yorkshire-based wholesale nursery supplying the UK landscape trade with a broad plant range including trees, shrubs, and herbaceous. Closely comparable trade-only wholesale model, multi-channel fulfilment, and landscape-professional customer base.
• Majestic Trees: Hampshire-based UK specialist tree nursery producing large semi-mature and instant-impact trees for landscape projects. Comparable trade customer base and UK-domestic container-grown production approach.
• Burncoose Nurseries: Cornwall-based UK nursery offering a broad range of ornamental, climbing, and woodland plants via trade and mail-order channels. Comparable comprehensive plant catalogue and family-owned multi-decade nursery history.
• Frank P Matthews: Worcestershire-based UK wholesale tree nursery with multi-generational history, producing a wide range of ornamental and fruit trees for the landscape trade. Closely comparable trade-wholesale model and family-run independent nursery structure.
• Palmstead Nurseries: Kent-based UK wholesale nursery specialising in landscape-grade trees, shrubs, and herbaceous plants for the landscape trade. Direct trade-only peer with comparable customer segmentation and contract growing.
• Hillier Nurseries: Long-established (since 1864) UK wholesale and retail nursery with a comprehensive tree, shrub, and plant range serving both trade and garden-centre channels. Comparable product breadth, trade customer base, and multi-generational nursery operating model.

Broad incumbents

• Dobbies Garden Centres: UK's largest garden centre chain offering plants alongside broader garden and outdoor categories. Adjacent rather than directly competing, but sets the benchmark for plant availability and brand presence that trade suppliers like North Hill ultimately supply into the landscape chain.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/northhillnurseries13

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about North Hill Nurseries Ltd