Nova Elektrik
Nova Elektrik is a privately held Turkish manufacturer of electrical connection components, cable clamps, lamp holders, and temperature sensors for white goods OEMs. Founded in 1999 in Istanbul, it operates a vertically integrated facility serving 100+ appliance manufacturers across 20+ countries with VDE and UL/CSA certified products.
- Company typePrivate
- Founded1999
- HeadquartersIstanbul, Türkiye
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Nova Elektrik does
Nova Elektrik Sanayi ve Ticaret A.Ş. is a privately held Turkish industrial components manufacturer, founded in 1999 and headquartered in Istanbul (Gaziosmanpaşa district). The company designs and produces electrical connection components, cable management parts, lamp holders, and temperature sensors for the white goods industry, operating a vertically integrated production model that spans product design, mold design, metal press stamping, plastic injection molding, and cable processing. Its product portfolio is organized into five categories: terminal blocks (KL series), connection boxes (SL series), connection devices and cable clamps (PL and HL series), lamp holders (L and LH series), and temperature sensors (NTC, platinum PT500–PT1000, and thermal fuses), with 30+ SKUs across these lines.
The company operates a sales-led B2B model, supplying tier-1/tier-2 components directly to white goods OEMs for integration into washing machines, dryers, dishwashers, ovens, refrigerators, and freezers, and serving a secondary customer base of lighting fixture manufacturers. Pricing is quote-based and not publicly disclosed; products carry VDE, UL, and CSA safety certifications, and the company is ISO 9001 certified. The company serves 100+ white goods manufacturers across more than 20 countries from a single Istanbul manufacturing and R&D facility, employing over 200 people. The go-to-market relies on direct enterprise sales complemented by a product catalog website with downloadable technical datasheets; no distribution through third-party resellers or retail channels is indicated. No acquisitions, partnerships, or external funding rounds are disclosed, and ownership remains private with no institutional investor presence documented.
Nova Elektrik firmographics
Firmographics- Name
- Nova Elektrik
- Legal name
- NOVA ELEKTRİK SANAYİ TİCARET A.Ş.
- Website
- https://novaelektrik.com.tr
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Nova Elektrik is a privately held Turkish manufacturer of electrical connection components, cable clamps, lamp holders, and temperature sensors for white goods OEMs. Founded in 1999 in Istanbul, it operates a vertically integrated facility serving 100+ appliance manufacturers across 20+ countries with VDE and UL/CSA certified products.
- Ownership category
- akta.pro rank
Nova Elektrik industry classification
Industry- Product category
- Electrical Connection Components for Appliances
- NAICS
- Wiring Device Manufacturing (33593)
- SIC
- Electrical Industrial Apparatus (3620)
- akta.pro primary industry
- Wiring Devices & Receptacles (switches, sockets, plugs, industrial outlets, pin & sleeve) (IMAGAEAF)
- akta.pro secondary industry
- Industrial Plugs, Couplers & Shore Power Interfaces (high-current connectors, interlocks, shore power) (IMAGAEAK)
Keywords
Where Nova Elektrik is headquartered
LocationHeadquarters
- HQ city
- Istanbul
- HQ country
- Türkiye
- HQ region
- Europe
Offices1 record
Markets served
Nova Elektrik business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Personnel, Supply Chain, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Component Sales to White Goods OEMs: Revenue generated through direct B2B sales of electrical connection components (terminal blocks, connection boxes, cable holders, lamp holders, sensors) to white goods manufacturers. The company operates as a tier-1 supplier providing custom-designed and standard components for appliance assembly.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
Nova Elektrik product offering
Product offeringCore offering
Nova Elektrik designs, manufactures, and supplies certified electrical connection components — terminal blocks (KL series), connection boxes (SL series), connection devices (PL series), cable clamps (HL series), lamp holders (L/LH series), thermal fuses, and NTC/Platinum temperature sensors — for white goods and lighting fixture OEMs worldwide. Production is fully vertically integrated in-house, from product and mold design through metal stamping, plastic injection, and cable processing, enabling both standard catalog items and custom-engineered parts for appliance assembly lines.
Product overview
Nova Elektrik A.Ş. is an electrical components manufacturer supplying the white goods industry with a comprehensive portfolio of interconnection products. The product line consists of five main categories: (1) Terminal Blocks (Klemensler) - KL series including KL100, KL110, KL114, KL116, KL120, KL130, KL200, KL300, KL350 for electrical wire connections; (2) Connection Boxes (Bağlantı Kutuları) - SL series including SL100, SL200, SL201, SL210, SL250E, SL255E, SL400, SL400K, SL500, SL600 and PL series including PL100, PL105 for housing electrical connections; (3) Cable Clamps (Kablo Tutucular) - HL series including HL100D, HL105, HL200, HL220, HL225 and PL200 for cable management and strain relief; (4) Lamp Holders (Duylar) - L200B and LH series including LH400, LH450, LH550, LH901K for lighting applications in ovens, refrigerators, and general fixtures; (5) Temperature Sensors (Sensörler) - NTC sensors, TDS_DWS dryer/dishwasher sensors, thermal fuses, and platinum sensors for thermal monitoring. Founded in 1999 in Istanbul, the company employs over 200 people and serves 100+ white goods manufacturers in 20+ countries, operating a vertically integrated production strategy including product design, mold design, metal pressing, plastic injection molding, and cable processing.
Differentiator
Problem solved
Functional benefit
Products and services
- KL Series Terminal Blocks Certified terminal blocks (KL series) for electrical wire connections in white goods and appliance assemblies, with VDE and UL/CSA certifications, body materials including PA66-GF25%-V0 rated to 750°C, rated currents up to 57A, and rated voltage up to AC 450V. Configurations include 2P+E, 3P+E, 4P+E, 5P+E, and 6P+E pole options with copper or brass bridges available.
- SL Series Connection Boxes Housed electrical connection boxes (SL series) providing IP20/IP30 protected connection environments for appliance wiring, with configurations including 2P+E, 5P+E poles, Rast 5 output compatibility, optional external grounding, and VDE/UL/CSA certifications. Rated currents range from 16A to 40A with bodies in PA6 V0/V2 rated to GWT 750°C.
- PL Series Connection Devices Connection devices (PL100, PL105) for electrical connections in white goods, with 2P/2P+E pole options, IP00 protection class, operating temperatures up to T125, bodies in PA6 V2/V0 rated to GWT 750°C, and UL CSA certification.
- HL Series Cable Clamps Cable clamps and strain reliefs (HL series including HL100D, HL105, HL200, HL220, HL225, and PL200) for cable management in appliance assemblies, supporting cables 3x0.75mm² to 3x4.00mm², cable diameters Ø6mm to Ø14mm, with PA6 V2 or PA66 unfilled bodies, Hi-Low screws, and VDE/UL/CSA certifications.
- L/LH Series Lamp Holders Lamp holders (L200B and LH series including LH400, LH450, LH550, LH901K) for lighting applications in ovens, refrigerators, exhaust fans, and general lighting fixtures. Operating temperatures from -30/T150 up to T300, max bulb power 25W-40W, E14 incandescent and G9 halogen bulb compatibility, various mounting cutouts (Ø27.5mm to 55x70mm), VDE certified.
- Temperature Sensors (NTC, TDS_DWS, Platinum) Thermal monitoring sensors for white goods including NTC temperature sensors (R25 values 2.7KΩ-5KΩ-10KΩ, ±1% tolerance, B25/85 3977K-3988K, operating range -30°C to +80°C), TDS_DWS dryer and dishwasher temperature sensors, and Platinum sensors (PT500-PT1000) with maximum current 2mA, maximum operating temperature 500°C, ±5% deviation at maximum temperature, and insulation resistance >50MΩ at DC500V.
- Thermal Fuses Thermal fuse grouping products rated at 6A and 72°C operating temperature, VDE certified to DIN EN 60691, for overtemperature protection in appliance assemblies.
Companies that use Nova Elektrik
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
Nova Elektrik technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Nova Elektrik partnerships and signals
Strategic signalScale indicators4 records
Recent moves5 records
Expansion highlights4 records
Nova Elektrik competitors and assessment
Company assessmentDirect peers
- IMO Precision Controls: Manufacturer of terminal blocks, relays, and connection devices for industrial and appliance markets. Closely aligned mid-sized peer to Nova's product portfolio and OEM customer type.
- Phoenix Contact: Global leader in terminal blocks, industrial connectivity, and PCB connection technology. Directly comparable to Nova Elektrik's KL-series terminal blocks and SL-series connection boxes, and serves overlapping industrial and appliance-adjacent customers.
- Weidmüller: Industrial connectivity specialist offering terminal blocks, pluggable connectors, and electronics housings. Competes head-on with Nova in appliance-grade certified connection components.
- Wago: Specialist in spring-pressure terminal blocks, connection technology, and interconnection components. Highly comparable product set to Nova's terminal blocks and connection boxes across white goods, lighting, and industrial applications.
- Wieland Electric: Manufacturer of terminal blocks, industrial pluggable connectors, and connection systems. Overlaps directly with Nova's KL and SL series offerings for appliance and lighting customers.
Broad incumbents
- Eaton: Power management company with electrical components, wiring devices, and industrial control products. Overlaps with Nova at the appliance/lighting electrical connection level but operates as a broad incumbent rather than specialist.
- Schneider Electric: Global energy management and automation specialist with extensive electrical wiring device, terminal block, and connection system offerings. Comparable product categories serving overlapping appliance and industrial customers.
- ABB: Diversified industrial technology leader with a sizable electrification components portfolio including connection systems and industrial controls. Adjacent competitor at the broader electrical components level.
- TE Connectivity: Global giant in connectors, sensors, and interconnection components. Overlaps with Nova's terminal blocks, connection boxes, and NTC/platinum temperature sensors as part of a much broader portfolio serving appliance and industrial customers.
- Molex: Broad-line manufacturer of electronic interconnect solutions including terminal blocks, connection systems, and sensors. Comparable in product categories but at significantly larger scale and broader market reach than Nova.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Nova Elektrik social profiles
Digital presenceNova Elektrik financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nova Elektrik leadership team
Management profileNumber of profiles
Profiles1 record
Nova Elektrik funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nova Elektrik M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nova Elektrik
What does Nova Elektrik do?
Nova Elektrik designs, manufactures, and supplies certified electrical connection components — terminal blocks (KL series), connection boxes (SL series), connection devices (PL series), cable clamps (HL series), lamp holders (L/LH series), thermal fuses, and NTC/Platinum temperature sensors — for white goods and lighting fixture OEMs worldwide. Production is fully vertically integrated in-house, from product and mold design through metal stamping, plastic injection, and cable processing, enabling both standard catalog items and custom-engineered parts for appliance assembly lines.
Is Nova Elektrik a public or private company?
Nova Elektrik is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Nova Elektrik founded?
Nova Elektrik was founded in 1999. It employs 11 to 50 people.
Where is Nova Elektrik based?
Nova Elektrik is headquartered in Istanbul, Türkiye, in the Europe region.
How does Nova Elektrik make money?
One revenue line is on record: component Sales to White Goods OEMs.
Who are Nova Elektrik's main competitors?
Direct peers on record are IMO Precision Controls, Phoenix Contact, Weidmüller, Wago and Wieland Electric. Broad incumbents are Eaton, Schneider Electric, ABB, TE Connectivity and Molex.
Does Nova Elektrik have an API?
No public API is recorded for Nova Elektrik.
What industry is Nova Elektrik in?
Nova Elektrik's product category is Electrical Connection Components for Appliances. Its primary akta.pro industry code is IMAGAEAF, Wiring Devices & Receptacles (switches, sockets, plugs, industrial outlets, pin & sleeve), with a secondary code of IMAGAEAK, Industrial Plugs, Couplers & Shore Power Interfaces (high-current connectors, interlocks, shore power). Its NAICS code is 33593 and its SIC code is 3620.