Rádio Nova Fm 104,9

What Rádio Nova Fm 104,9 does

Rádio Nova FM 104,9 is a private Brazilian radio station broadcasting on 104.9 MHz and serving a general audience, particularly in Goiás, with music programming, regional news, event information, and community-oriented content. Its schedule is divided into four daily programs: Show da Madrugada, Show da Manhã, Show da Tarde, and Show da Noite. Listener access is free.

Distribution combines FM with LiveHost-powered website streaming and applications for iOS, Android, Amazon, and Microsoft, plus a web-based Progressive Web App. The platform also offers live camera, podcast, video, listener chat, music-request, and points-based ranking features. The four-person operation monetizes through radio advertising, on-air promotional inventory, Google AdSense, and event sponsorship; no public pricing, contract values, or direct listener fees are disclosed.

Name

Rádio Nova Fm 104,9

Legal name

Nova FM

Website

https://novafm104.com.br

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Rádio Nova FM 104,9 is a private Brazilian station serving Goiás listeners with music, regional news, podcasts, videos, and community engagement through FM, web streaming, mobile apps, and a PWA.

Ownership category

akta.pro rank

Product category

Radio Broadcasting

NAICS

Radio Broadcasting Stations (516110)

SIC

Radio Broadcasting Stations (4832)

akta.pro primary industry

Commercial Terrestrial Radio Broadcasting (AM/FM) (MPAIAEAA)

akta.pro secondary industry

Radio Streaming & Catch-Up Audio Platforms (MPAIADAJ)

Keywords

• FM radio broadcasting
• Local radio station
• Audio streaming
• Music programming
• Community news

Headquarters

HQ city

Nova Glória

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Advertising Revenue: Radio advertising sales including commercial spots, vinhetas (audio jingles), and promotional announcements read on-air by announcers
2. Google AdSense: Display advertising on the website using Google AdSense DoubleClick cookie for targeted ads
3. Event Sponsorship: Revenue from organizing and hosting events such as conferences and festivals, with sponsorship opportunities

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Rádio Nova Fm 104,9 is a Brazilian commercial FM radio station broadcasting music, news, talk, and community programming on the 104.9 MHz frequency from Nova Glória, Goiás. It supplements its over-the-air signal with web streaming, mobile apps on iOS, Android, Amazon, and Microsoft stores, and a Progressive Web App, enabling listeners to tune in via any major digital channel. Revenue is generated through on-air advertising, digital advertising (Google AdSense), and event sponsorships.

Product overview

Rádio Nova Fm 104,9 is a Brazilian radio station based in Goiânia, Goiás, operating at 104.9 FM frequency. The station offers a unified media platform combining traditional FM radio broadcasting with digital services including on-demand podcasts, live video streaming, news content, photo galleries, and event information. The core offering consists of live radio programming with music rotation and presenter shows, supplemented by digital features including a Progressive Web App, mobile applications for iOS and Android, live camera feeds, and an interactive listener chat system. Content distribution spans multiple channels including the station website, mobile apps, and podcast platforms.

Differentiator

Problem solved

Functional benefit

Products and services

• 104.9 FM Radio Broadcast Over-the-air FM radio programming consisting of music, news, talk, and community content delivered continuously on the 104.9 MHz frequency to listeners in Nova Glória and surrounding Goiás municipalities.
• Mobile Application (iOS, Android, Amazon, Microsoft) A cross-platform mobile application available on the iOS App Store, Google Play Store, Amazon Appstore, and Microsoft Store that allows listeners to stream the live 104.9 FM broadcast, browse news and podcasts, and access interactive features on their mobile devices.
• Progressive Web App (PWA) A Progressive Web App providing browser-based access to the station's live stream and on-demand content without requiring installation from a native app store.
• News and Programming Content Local and regional news, talk segments, and editorial content produced by the station's team for broadcast on FM and republication on its digital platforms.
• Podcast Library On-demand podcast content available through the station's digital platforms, allowing listeners to access archived programming and produced episodes at any time.
• Video Content and Photo Gallery Produced video segments and a photo gallery covering station events, community happenings, and station activities, available through the station's digital platforms.
• Event Sponsorship and Promotion Sponsorship and promotional services for local community events, enabling advertisers and organizers to leverage the station's audience reach, on-air mentions, and digital amplification.
• Music Request and Live Chat System Interactive listener-engagement features allowing the audience to request songs and chat live with the station through its digital platforms, enabling direct audience participation in programming.

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• LiveHostcoreTechnology or IntegrationLiveHost provides the streaming infrastructure and platform technology powering Nova FM's live radio broadcast and website streaming capabilities. The partnership enables real-time audio streaming, podcast hosting, and live camera features on the station's website.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Kiss FM: Brazilian regional FM station with multi-platform digital distribution. Comparable to Nova FM as a smaller-format Brazilian commercial FM radio brand extending onto apps and streaming.
• Rádio Jovem Pan: One of Brazil's largest commercial radio networks operating multiple AM/FM stations with strong digital streaming and multi-platform apps. Directly comparable to Nova FM as a Brazilian commercial radio broadcaster extending onto digital channels, though at significantly greater scale.
• Antena 1: Brazilian commercial FM radio brand with multi-platform streaming and app distribution. Comparable to Nova FM as a music-focused Brazilian FM broadcaster pursuing digital audience engagement.
• 105 FM: Brazilian commercial FM station operating web streaming, mobile apps, and live event programming. Comparable to Nova FM for its combination of FM broadcast, digital platform, and in-person event monetization.
• Alpha FM: Brazilian commercial FM station with strong digital streaming and listener engagement features. Comparable to Nova FM as a music-format FM operator with website, mobile app, and online community features.
• Mix FM: Brazilian commercial FM station with web streaming and mobile app presence. Comparable as a music-format FM broadcaster in Brazil using digital channels to extend its listener base.
• 89 FM A Rádio Rock: São Paulo-based commercial FM station with a defined music format and a multi-platform digital presence. Comparable to Nova FM as a format-driven Brazilian FM station operating web, mobile, and event-based community engagement.
• CBN (Rádio Globo): Major Brazilian news/talk radio network with extensive digital streaming and podcast distribution. Comparable as a Brazilian commercial radio brand operating multi-platform distribution and pursuing listener engagement across web and mobile.
• Rádio Transamérica: Brazilian music-format FM network with established digital streaming. Comparable to Nova FM as a music-driven Brazilian FM broadcaster pursuing digital audience growth.

Broad incumbents

• iHeartRadio: Large US-based multi-platform radio and audio streaming operator combining FM broadcast, streaming, podcasts, and live events. Comparable as a broad incumbent illustrating how a multi-platform radio + digital strategy can scale, though at vastly greater scale and capital than Nova FM.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/r%C3%A1dio-nova-fm-104-9

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rádio Nova Fm 104,9