NovaVet Diagnostics
NovaVet Diagnostics is a boutique, Perth-based veterinary diagnostic pathology laboratory providing multi-discipline diagnostic testing across multiple species to veterinary clinics throughout the Perth metropolitan region of Western Australia.
- Company typePrivate
- Founded-
- HeadquartersBayswater, Australia
- Headcount1–10
- GTM typeB2B
- OfferingServices
What NovaVet Diagnostics does
NovaVet Diagnostics is a veterinary diagnostic pathology laboratory based in Bayswater, Western Australia, founded in 2021. The company operates as a boutique, non-corporatized alternative to larger corporate pathology providers, serving veterinary clinics across the Perth metropolitan area. It is wholly veterinary owned, with directors who collectively have in excess of 30 years of diagnostic pathology experience and retain ties to clinical practice.
The laboratory offers an extensive testing menu spanning biochemistry, cytology, endocrinology, haematology, infectious disease, microbiology, molecular diagnostics, therapeutic drug monitoring, and urinalysis. Testing supports multiple species including canine, feline, equine, exotic animals, production animals, and non-specific species. Service infrastructure includes automated diagnostic workflows, specialist-consulted panel design, courier pickup, and real-time sample tracking IT systems designed for clinic-side visibility, with turnaround times ranging from same-day to several weeks depending on test complexity.
Revenue is generated on a per-test and per-panel transaction basis. The go-to-market is B2B sales-led, built on direct relationships with veterinary clinics through personal outreach, supplemented by an educational website, newsletter, and social media presence on Facebook, Instagram, and LinkedIn. The company employs approximately 7 people and operates exclusively within the Perth metropolitan region, with research communities referenced as a secondary customer segment.
NovaVet Diagnostics firmographics
Firmographics- Name
- NovaVet Diagnostics
- Legal name
- Novavet Diagnostics
- Website
- https://novavetdiagnostics.com.au
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- NovaVet Diagnostics is a boutique, Perth-based veterinary diagnostic pathology laboratory providing multi-discipline diagnostic testing across multiple species to veterinary clinics throughout the Perth metropolitan region of Western Australia.
- Ownership category
- akta.pro rank
NovaVet Diagnostics industry classification
Industry- Product category
- Veterinary Diagnostic Pathology Services
- NAICS
- Medical and Diagnostic Laboratories (62151), Medical Laboratories (621511)
- SIC
- Services-Medical Laboratories (8071)
- akta.pro primary industry
- Reference Laboratory Testing (Clinical Pathology & Chemistry) (HLAMADAA)
- akta.pro secondary industries
- Veterinary Microbiology & Infectious Disease Testing (Culture/PCR/Serology) (HLAMADAC), Molecular & Genetic Testing (Breed, Hereditary Disease, Oncology) (HLAMADAE), Veterinary Diagnostic Laboratories & Pathology (AFAEANAF)
Keywords
Where NovaVet Diagnostics is headquartered
LocationHeadquarters
- HQ city
- Bayswater
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
NovaVet Diagnostics business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Supply Chain
Revenue model
- Veterinary Diagnostic Pathology Services: Laboratory testing services for veterinary clinics, providing diagnostic pathology across multiple disciplines including biochemistry, haematology, microbiology, cytology, molecular diagnostics, and specialized panels. Revenue generated on a per-test and per-panel basis with various turnaround times from same-day results to several weeks for specialized tests.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual Analyte Testing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
NovaVet Diagnostics product offering
Product offeringCore offering
NovaVet Diagnostics is an independent veterinary diagnostic pathology laboratory providing comprehensive testing services across biochemistry, cytology, endocrinology, haematology, infectious disease, microbiology, molecular diagnostics, and therapeutic monitoring for companion animals, equine, exotic, and production animals. The laboratory offers individual analyte tests as well as pre-configured health profile panels and disease-specific monitoring panels, supported by courier sample pickup and real-time sample tracking. Services are sold directly to veterinary clinics on a per-test and per-panel basis.
Product overview
NovaVet Diagnostics operates as a veterinary diagnostic pathology laboratory offering an extensive menu of diagnostic tests and health screening panels. The company provides individual tests across multiple disciplines (biochemistry, haematology, cytology, microbiology, molecular diagnostics, infectious disease serology, and endocrinology) as well as pre-configured profile panels designed for specific species and health conditions. Services include basic health screens, full health profiles, disease-specific monitoring panels (renal, liver, thyroid, neurological), therapeutic drug monitoring, and specialized testing for exotic and production animals. The laboratory offers courier pickup services with real-time sample tracking functionality.
Differentiator
Problem solved
Functional benefit
Products and services
- Veterinary Diagnostic Pathology Services Comprehensive veterinary diagnostic pathology laboratory offering testing across multiple disciplines including biochemistry, cytology, haematology, microbiology, molecular diagnostics, and infectious disease testing for companion animals, equine, and production animals. For veterinary clinics and animal practices.
- Biochemistry Testing Individual and panel biochemistry tests including liver enzymes (ALT, ALP), electrolytes, glucose, lipids, and protein analysis for various species. Available to veterinary clinics as individual analyte tests or as part of diagnostic panels.
- Haematology Services Complete blood count, blood typing for dogs and cats, coagulation profiles, cross-matching, and blood film evaluation. For veterinary clinics requiring routine and specialized blood analysis.
- Cytology Services Cytological evaluation of various samples including CSF, fluid analysis, respiratory samples, synovial fluid, urine cytology, and fine needle aspirates. For veterinary clinics diagnosing internal conditions and tumours.
- Microbiology and Infectious Disease Testing Aerobic and anaerobic culture, fungal culture, PCR testing for infectious agents, and serological testing for pathogens including heartworm, FIV, FeLV, and Ehrlichia. For veterinary clinics diagnosing bacterial, fungal, and parasitic infections.
- Endocrinology Testing Thyroid function testing, adrenal function assessment, reproductive hormone analysis, and metabolic screening for dogs, cats, and horses. For veterinary clinics managing endocrine and metabolic disorders.
- Molecular Diagnostics (PCR) PCR-based testing for genetic markers, infectious disease detection, PARR testing for lymphoma diagnosis, and faecal PCR panels. For veterinary clinics requiring molecular-level diagnostic confirmation.
- Health Profile Panels Comprehensive screening panels including Full Health Profile (Canine, Feline, Equine), Essential Health Screen, Basic Biochemistry Screen, and Senior Panel for wellness screening. For veterinary clinics offering routine wellness checks.
- Specialty Monitoring Panels Disease-specific monitoring panels including renal, liver, neurological, thyroid, and gastrointestinal profiles. For veterinary clinics managing patients with chronic or specific organ-system conditions.
- Therapeutic Drug Monitoring Monitoring of anticonvulsant medications including phenobarbitone, bromide, levetiracetam, as well as cyclosporin and digoxin. For veterinary clinics managing patients on long-term drug therapy.
- Urinalysis Services Complete urinalysis including wet microscopy, culture, urine cytology, calculus analysis, and specialized ratio testing (cortisol:creatinine, protein:creatinine, GGT:creatinine). For veterinary clinics evaluating renal and urinary tract health.
- Exotic and Production Animal Services Specialized health profiles and testing for reptiles, avian species, small mammals, camelids, and production animals including trace element profiling. For veterinary clinics serving exotic pet and livestock clients.
- Immunocytochemistry Cytochemical staining for T and B lymphocytes to assist with diagnosis and prognosis in patients with suspected lymphoma. For veterinary clinics and specialists investigating haematopoietic neoplasia.
- Sample Courier and Tracking Services Courier service for sample collection with real-time tracking capability allowing clinics to monitor sample progress within the laboratory. For veterinary clinics in the Perth metro region for convenient sample submission.
Companies that use NovaVet Diagnostics
Customer profileSegments3 records
Ideal customer profiles2 records
NovaVet Diagnostics technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
NovaVet Diagnostics partnerships and signals
Strategic signalScale indicators2 records
Expansion highlights4 records
NovaVet Diagnostics competitors and assessment
Company assessmentDirect peers
- Vetnostics: Australian veterinary diagnostic laboratory providing clinical pathology and specialized testing to vet practices. Competes on species coverage, turnaround time and personal service.
- Gribbles Veterinary Pathology: Australian veterinary reference laboratory providing clinical pathology, microbiology, molecular diagnostics and histopathology to vet clinics nationally. Competes with NovaVet on test menu breadth and turnaround time.
- Vetpath Laboratory Services: Perth-based veterinary diagnostic pathology laboratory offering a comparable menu of clinical pathology and specialty testing to veterinary clinics across Western Australia. Most direct local competitor with overlapping service offering and customer base.
- ASAP Laboratory: Australia-based veterinary diagnostic laboratory offering pathology services to veterinary clinics. Comparable mid-size independent competitor within the Australian vet lab market.
Others
- Greencross Vets: Largest veterinary clinic operator in Australia, purchasing pathology services at scale. Important customer/partner for any Australian vet lab and a key channel decision point for NovaVet's go-to-market.
Broad incumbents
- Antech Diagnostics: Major North American veterinary reference laboratory operator (part of Mars Petcare) with growing Australia presence through its reference lab and in-clinic diagnostics offerings. Represents the corporate-lab archetype NovaVet positions itself against.
- IDEXXX Laboratories: Global veterinary diagnostics leader operating in Australia with in-clinic analyzers, reference lab services and a broad test menu. Sets the competitive benchmark for technology, automation and TAT that NovaVet is differentiated against.
Regional players
- QML Pathology: Large Australian human-focused pathology provider (part of Healius) with veterinary services in some regions. Represents the cross-over competitive threat where human diagnostic infrastructure is leveraged into animal health.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
NovaVet Diagnostics social profiles
Digital presenceNovaVet Diagnostics financial estimates
Financial estimateRevenue estimate
Valuation estimate
NovaVet Diagnostics leadership team
Management profileNumber of profiles
NovaVet Diagnostics funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
NovaVet Diagnostics M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about NovaVet Diagnostics
What does NovaVet Diagnostics do?
NovaVet Diagnostics is an independent veterinary diagnostic pathology laboratory providing comprehensive testing services across biochemistry, cytology, endocrinology, haematology, infectious disease, microbiology, molecular diagnostics, and therapeutic monitoring for companion animals, equine, exotic, and production animals. The laboratory offers individual analyte tests as well as pre-configured health profile panels and disease-specific monitoring panels, supported by courier sample pickup and real-time sample tracking. Services are sold directly to veterinary clinics on a per-test and per-panel basis.
Is NovaVet Diagnostics a public or private company?
NovaVet Diagnostics is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was NovaVet Diagnostics founded?
NovaVet Diagnostics was founded in -1. It employs 1 to 10 people.
Where is NovaVet Diagnostics based?
NovaVet Diagnostics is headquartered in Bayswater, Australia, in the Oceania region.
How does NovaVet Diagnostics make money?
One revenue line is on record: veterinary Diagnostic Pathology Services.
Who are NovaVet Diagnostics's main competitors?
Direct peers on record are Vetnostics, Gribbles Veterinary Pathology, Vetpath Laboratory Services and ASAP Laboratory. Greencross Vets is listed as an others. Broad incumbents are Antech Diagnostics and IDEXXX Laboratories. QML Pathology is listed as a regional player.
Does NovaVet Diagnostics have an API?
No public API is recorded for NovaVet Diagnostics.
What industry is NovaVet Diagnostics in?
NovaVet Diagnostics's product category is Veterinary Diagnostic Pathology Services. Its primary akta.pro industry code is HLAMADAA, Reference Laboratory Testing (Clinical Pathology & Chemistry), with a secondary code of HLAMADAC, Veterinary Microbiology & Infectious Disease Testing (Culture/PCR/Serology). Its NAICS code is 62151 and its SIC code is 8071.