What Nutchel does

Nutchel SA is a privately held Luxembourg-incorporated sustainable tourism operator founded in February 2018 by Clémence Rousseau-Dumarcet (CEO) and Bernard Van Laethem (CDO/COO). The company operates a network of "Forest Villages" — small clusters of eco-designed "Cosy Cabins" (tiny-house-style timber accommodations with wood stoves, large steel windows, and open-space layouts) located in renatured forest environments on formerly abandoned or degraded land. As of the input data, Nutchel operates two open locations — Les Ardennes in Martelange, Belgium (30 cabins) and Alsace in Plaine, France (37 cabins) — totaling 67 cabins, with a third 22-cabin village at Champagne (Ervy-le-Châtel, France) scheduled to open in July 2026, bringing total capacity to 89 cabins.

The company serves individual leisure travelers (couples, families, friend groups, solo travelers, dog owners) and a secondary B2B corporate segment (teambuilding events and seminars). Bookings are direct-to-consumer through Nutchel's website, processed via the Mews Systems property management platform for availability and reservations and Stripe for payment processing. Gift vouchers are sold through a GiftPro storefront in four languages; corporate events are handled via the Mews Events module with a quote-based funnel. Ancillary revenue streams include food baskets, bookable saunas (Alsace), the included outdoor "Water Path" spa (Champagne), e-bike rentals, and modification/deposit fee structures (30% deposit more than 30 days out, €30 administration fee, €60 modification fee).

Nutchel's business model is asset-heavy hospitality with a "Disconnect to Reconnect" brand positioning built on minimum 2-night stays, pet-friendly offerings, accessibility (except Canopy and Nest cabins), and a renatured-land narrative. The company conducted one undisclosed minor funding round in January 2020 and remains founder-led with no disclosed institutional or PE investors.

Name

Nutchel

Legal name

Nutchel SA

Website

https://nutchel.be

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Nutchel SA is a Luxembourg-founded sustainable tourism operator that runs a network of eco-designed Cosy Cabin forest villages in Belgium and France, serving leisure travelers and corporate groups seeking nature-based short-stay experiences booked direct via its website.

Ownership category

akta.pro rank

Product category

Eco-Tourism Glamping Accommodations

NAICS

Recreational and Vacation Camps (except Campgrounds) (721214), All Other Traveler Accommodation (721199), Accommodation (721)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Cabin & Cottage Campgrounds (THAMAJAD)

akta.pro secondary industries

Wilderness & Backcountry Lodges (Remote/Off-Grid) (THAGAIAB), Wellness-Lifestyle Boutique Hotels (THAGADAF)

Keywords

• Eco glamping accommodations
• Sustainable forest cabins
• Nature retreat stays
• Corporate teambuilding venues
• Cabin rental experiences

Headquarters

HQ city

Pommerloch

HQ country

Luxembourg

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Cabin Accommodations: Core revenue from renting Cosy Cabins across three forest village locations. Stays of minimum 2 nights. Pricing varies by cabin type, season, and domain.
2. Food Baskets and Meal Packages: Optional food baskets and meal packages available for purchase. Breakfast baskets available at Champagne location; optional extras at other locations.
3. Wellness and Activity Extras: Sauna bookings at Alsace, outdoor spa access at Champagne (included), water path access, bicycle rentals, hot tub use in select cabins.
4. Corporate Teambuilding and Seminars: B2B corporate events including cabin accommodations, meeting spaces, catering services, and team activities. Customized packages for company groups.
5. Gift Vouchers: Online gift vouchers sold for cabin stays, available in multiple languages and currencies.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Nutchel operates a network of Forest Villages offering eco-friendly Cosy Cabin (glamping tiny-house) accommodations across three locations: Les Ardennes in Belgium (30 cabins), Alsace in France (37 cabins), and Champagne in France (22 cabins). The core offering centers on nature-immersive stays of a minimum 2 nights in cabins featuring large steel windows, wood stoves, and open-space design, complemented by add-ons such as the Water Path outdoor spa, saunas, food baskets, e-bike rentals, corporate teambuilding packages, and online gift vouchers.

Product overview

Nutchel is a European sustainable tourism brand offering glamping experiences through its network of three Forest Villages (Les Ardennes in Belgium, Alsace and Champagne in France) with a total of 89 Cosy Cabins. The core product consists of eco-friendly tiny house accommodations featuring open-space design, large windows, wood stove heating, and optional private hot tubs. The portfolio includes add-on services such as outdoor spa access (Water Path), sauna bookings, food baskets, e-bike rentals, corporate teambuilding packages, and online gift vouchers. The experience philosophy centers on 'Disconnect to Reconnect' - allowing guests to escape urban life and reconnect with nature through a minimal-impact, nature-immersive stay. The company was founded in 2018 and operates locations on formerly abandoned or underutilized land that has been renatured, demonstrating environmental restoration as part of its business model.

Differentiator

Problem solved

Functional benefit

Products and services

• Cosy Cabins Eco-friendly glamping tiny-house accommodations in forest villages across Belgium and France, featuring open-space design with large steel windows, wood stove heating, hot tubs in select units, and capacity for 2-6 guests. Stays are a minimum 2 nights.
• Forest Village Les Ardennes Forest village in the heart of the Belgian Ardennes with 30 Cosy Cabins, located near the Anlier Forest Nature Park with proximity to the river Sûre.
• Forest Village Alsace Forest village in Alsace between the Rhine river and Vosges mountains with 37 Cosy Cabins spread over the Bruche valley, featuring a non-heated swimming pool and two bookable saunas.
• Forest Village Champagne Forest village in the Champagne region near Troyes with 22 Cosy Cabins, featuring included outdoor spa access (The Water Path) for all guests.
• Teambuilding & Seminars Corporate event packages offering accommodation in cosy cabins, meeting spaces, catering services, and team activities in nature for companies seeking off-site experiences.
• Online Gift Vouchers Electronic gift vouchers for instant delivery enabling purchase of cabin stays, available in multiple languages (Dutch, English, French, German) with flexible redemption for any cabin type and location.
• Food Baskets Meal basket options including breakfast deliveries and barbecue packages available for purchase to enhance the cabin stay experience.
• E-Bike Rental Electric bicycle rental service available at Nutchel Alsace and Les Ardennes locations for guests to explore surrounding regions and cycling routes.
• The Water Path (Outdoor Spa) Immersive outdoor wellness experience at Nutchel Champagne with unlimited included access for all guests, designed to align body and mind with natural elements.
• Sauna Access Bookable sauna facilities at Nutchel Alsace (two saunas), providing relaxation experiences after outdoor activities in nature.

Named customers8 records

Segments6 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Partnerships

Five partnerships are on record, tiered minor and core.

• Charlie CarelminorImplementation/ SI/ Consulting PartnerGraphic design partner for website design. Located at 3 avenue Alfred Lesieur, 93500 Pantin, France. VAT: FR90879517456.
• Matters Start Up StudiominorImplementation/ SI/ Consulting PartnerWeb design and CMS development partner. Located at 10 rue du Faubourg Poissonnière, 75010 Paris, France. VAT: FR64498992817.
• Mews Systems BVcoreTechnology or IntegrationBooking software and Property Management System (PMS) provider. Located at Wibautsrtaat 137D, Scalehub 2nd floor, 1097DN Amsterdam, Netherlands. Handles online bookings, availability calendars, and B2B event management.
• StripecoreTechnology or IntegrationPayment processing provider for secure online credit card payments. Handles payment authorization and transaction processing for bookings.
• Local ProducersminorStrategic or Co-development PartnerFarm-to-table food concept partners at various locations, working with local producers to supply food to guests. Mentioned in German press coverage as part of sustainability initiatives.

Scale indicators4 records

Recent moves8 records

Expansion highlights3 records

Regional players

• Domaine de la Palissade / Les Tentes de la Palissade: Smaller-scale French nature lodging operators offering cabin and eco-lodge stays. Comparable eco-tourism positioning at smaller regional scale.
• Terres de France: French operator of nature-resort villages and holiday parks, including cabin and chalet accommodations. Overlaps with Nutchel's French footprint but with different regional concentration.

Direct peers

• Yelloh! Village: French network of upscale campsites and holiday villages offering premium cabins, lodges, and mobile homes across Europe. Comparable cabin-style accommodations targeted at families and couples in nature settings.
• Domaine de la Forêt d'O (Odalys): European vacation-rental group with multiple nature and forest village resorts featuring cabins and chalets. Comparable multi-country family/forest holiday positioning.
• Les Castels: Network of French château and countryside campsites with premium cabin and lodge accommodations. Comparable European glamping/outdoor lodging positioning with curated nature experiences.
• Camping Les / Canvas Holidays: European camping and glamping operator offering premium tented and cabin stays at established campsites across France, Italy, and Spain. Comparable glamping/cabin short-stay offerings in similar European geographies.
• Huttopia: French-origin operator of nature-immersive campsites and cabin villages across Europe with wood-canvas tents, chalets, and mobile homes in forested settings. Closest direct comparable to Nutchel's forest-village cosy-cabin concept, particularly in France and the Benelux.

Broad incumbents

• Pierre & Vacances (Center Parcs parent): Large European vacation rental and resort group operating family-oriented nature resorts (including Center Parcs). Competes in the same short-stay, family-in-nature category with significantly larger inventory.
• Center Parcs: Established European operator of forest-based family holiday villages with cottages, indoor water parks, and activities. Targets the same family/couple segments as Nutchel but at much larger scale and with broader amenity portfolios; already a Nutchel corporate customer.

Emerging players

• SlowCabin / Getaway / Unyoked (international cabins-in-nature peers): International micro-chains of off-grid and minimalist cabins in nature for digital-detox short stays. Conceptually aligned with Nutchel's 'disconnect to reconnect' positioning though operating in different geographies (e.g., US, Australia).

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@nutchel_cabins
• Facebookfacebook.com/nutchelcabins
• LinkedInlinkedin.com/company/nutchel
• Instagraminstagram.com/nutchel_cabins/?hl=fr
• Pinterestpinterest.com/nutchel_cabins

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nutchel