Micky Fins

What Micky Fins does

Micky Fins Bar & Grill is a privately held, single-location waterfront full-service restaurant established in 2016 at the Ocean City Fishing Center in Ocean City, Maryland. The venue operates indoor dining, tropical outdoor seating, and upper balcony seating offering marina and sunset views, with complimentary boat docking for arriving boaters and fishermen. Under Chef Duane Douglas, the kitchen produces a creative American menu drawing on culinary influences from Napa Valley, San Francisco, Miami, Charleston, New York, and Palm Beach alongside Italian, Greek, Spanish, and Mexican references, with menu pricing ranging from $14-$24 for appetizers to $28-$55 for dinner entrees.

Revenue is generated through three primary streams: dine-in food and beverage sales across lunch, dinner, Sunday brunch, and a daily happy hour; private event hosting for weddings, birthdays, reunions, corporate meetings, and retirement parties; and online gift card sales via a Toast Tab integration. Distribution is direct-to-consumer with walk-in, phone reservations, and the website as acquisition surfaces, supplemented by organic social, third-party review platforms (TripAdvisor, Yelp, Google, Facebook), a blog, and a mailing list. The restaurant operates within a hospitality cluster of sister properties — Ocean City Sunset Marina, Sunset Grille, Atlantic Tackle, and the Ocean City Tuna Tournament — enabling cross-promotion but does not itself run additional units. The operation is small (approximately 9 employees), independent, and produces no public financials.

Name

Micky Fins

Legal name

Micky Fins Bar & Grill

Website

https://ocmickyfins.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Micky Fins Bar & Grill is a single-location waterfront restaurant in Ocean City, Maryland's Fishing Center serving creative American cuisine with marina views for tourists, local diners, boaters, and private-event hosts.

Ownership category

akta.pro rank

Product category

Casual Dining Restaurants

NAICS

Marinas (713930), Marinas (71393)

akta.pro primary industry

Hot Springs, Lagoons & Water-Based Wellness (Thermal Pools, Floating Spas) (THAJAJAN)

akta.pro secondary industry

Beachfront & Island Luxury Resorts (THAGACAA)

Keywords

• Waterfront restaurant
• American cuisine
• Seafood dining
• Private event venue
• Casual dining

Headquarters

HQ city

Ocean City

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales

Revenue model

1. Restaurant food and beverage sales: Primary revenue from dine-in restaurant service including lunch, dinner, Sunday brunch, and happy hour. Revenue generated from sale of seafood, steaks, appetizers, burgers, cocktails, beer, wine, and specialty drinks.
2. Private events and catering: Revenue from hosting private parties including weddings, birthday parties, reunions, business meetings, and retirement celebrations with complimentary boat docking available.
3. Gift card sales: Online gift card sales through Toast Tab platform.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Micky Fins is a waterfront restaurant in Ocean City, Maryland that serves creative American cuisine using fresh, locally sourced ingredients. Its offerings span daily full-service dining (lunch and dinner), Sunday brunch, happy hour, private events and parties, and gift cards sold through the Toast Tab platform.

Product overview

Micky Fins Bar & Grill is a single waterfront restaurant located in the Ocean City Fishing Center in Ocean City, Maryland. The core offering is its dining services, providing creative American cuisine with international influences through distinct meal-period menus (Lunch and Dinner). Additional revenue streams include Private Events & Parties hosting, Sunday Brunch service, and Happy Hour specials. Gift cards are available through a third-party platform integration.

Differentiator

Problem solved

Functional benefit

Products and services

• Dining Services Full-service dine-in restaurant offering creative American cuisine with fresh, locally sourced ingredients across lunch and dinner service at the waterfront Ocean City location, available to walk-in guests and reservation holders.
• Private Events & Parties Hosted private events and parties at the waterfront restaurant, providing a scenic marina setting with full food and beverage service for group celebrations and gatherings.
• Sunday Brunch Scheduled Sunday brunch service at the waterfront restaurant, extending the dining program beyond standard weekday lunch and dinner hours for brunch patrons.
• Happy Hour Discounted happy hour food and beverage offering provided during scheduled hours at the waterfront restaurant bar and dining area.
• Gift Cards Gift cards redeemable at the restaurant, sold online through the Toast Tab platform for use toward future food and beverage purchases.

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

Six partnerships are on record, tiered minor and core.

• Ocean City Sunset MarinaminorOthersSister property within the same hospitality group. Cross-promotional relationship with shared branding and marketing presence.
• Ocean City Fishing CentercoreStrategic or Co-development PartnerMicky Fins is located within the Ocean City Fishing Center marina complex. Strategic location partnership providing waterfront dining for marina visitors and fishermen, with complimentary boat docking for restaurant guests.
• Sunset GrilleminorOthersSister restaurant property within the same hospitality group. Cross-promotional relationship with shared branding and marketing presence.
• Atlantic TackleminorOthersSister property offering fishing gear and supplies. Cross-promotional relationship with shared branding and marketing presence on website footer.
• Ocean City Tuna TournamentminorOthersSister property/fishing tournament organization. Cross-promotional relationship with shared branding and marketing presence on website footer.
• Toast TabcoreTechnology or IntegrationToast Tab provides the online gift card platform for Micky Fins, enabling digital gift card sales through their e-commerce platform.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Seacrets: Large Ocean City waterfront bar, restaurant and live-music complex — overlapping F&B and entertainment offerings at much greater scale, competing for nightlife and event bookings in the same market.

Direct peers

• Hammerheads Bar & Grill: Ocean City waterfront bar and grill serving casual American fare with live music and marina access — competes directly for casual waterfront dining and event business.
• Captain's Table Restaurant: Long-running Ocean City waterfront seafood and steak restaurant comparable to Micky Fins on menu style, marina-side ambiance and locals/tourists segmentation.
• Harborside Bar & Grille: West Ocean City waterfront bar and grill serving similar American-casual fare with marina views and live entertainment, competing directly for the same tourist traffic.
• Harrison's Harbor Watch: Iconic Ocean City waterfront restaurant at the inlet offering seafood, steaks and marina views — the most direct head-to-head competitor for upscale fine-casual waterfront dining.
• Fish Tales: Family-friendly Ocean City waterfront seafood restaurant serving similar seafood-forward casual fare at overlapping price points to the same tourist demographic.
• The Rusty Rudder: Iconic waterfront restaurant in nearby Dewey Beach, DE — comparable casual-upscale seafood and steak concept with bay views and live entertainment serving a similar beach-tourism demographic.
• Sunset Grille: Sister waterfront restaurant in the same hospitality group with overlapping seafood/casual-upscale positioning, comparable marina-area ambiance, and a shared customer base in West Ocean City.
• Waterman's Seafood: Crisfield, Maryland waterfront seafood restaurant comparable in its focus on locally-sourced Chesapeake-region seafood and casual marina-side dining.

Others

• Ocean City Sunset Marina: Sister marina property within the same hospitality group; not a restaurant but materially adjacent because slip and tournament traffic feeds directly into Micky Fins dining and event demand.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/micky-fins

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Micky Fins