The Okanagan Golf Club
The Okanagan Golf Club is a privately held 36-hole championship golf resort in Kelowna, BC, operating The Bear and The Quail courses under the GolfBC Group brand. It serves destination tourists, regional members, corporate event groups, and wedding hosts via green fees, memberships, instruction, F&B, and retail.
- Company typePrivate
- Founded1994
- HeadquartersKelowna, British Columbia, Canada
- Headcount11–50
- GTM typeB2C
- OfferingServices
What The Okanagan Golf Club does
The Okanagan Golf Club is a privately held 36-hole championship golf resort located in Kelowna, British Columbia, owned by Burrard International Inc. and operated under the GolfBC Group brand. The facility consists of two architecturally distinct 18-hole courses — The Bear (designed by Jack Nicklaus / Nicklaus Design, opened 1999, 6,885 yards, Par 72) and The Quail (designed by Les Furber, opened 1994, 6,575 yards, Par 71) — set among Ponderosa pines on the eastern shore of Okanagan Lake. A clubhouse, extensively renovated and reopened in May 2024, houses the Table Nineteen restaurant, an updated Golf Shop, banquet rooms, and locker facilities.
The club monetizes across five primary streams: daily-fee green fees on both courses, tiered annual memberships (Full Play Single, Spousal, Corporate 25/50, Graduate, Intermediate, Junior), instructional programming via the Golf Academy and the new Adult Golf Schools product (launching March 2026), food and beverage through Table Nineteen and event catering, and retail through the on-site Golf Shop with custom club fitting. A sixth stream, real estate, runs through the Quail Landing townhome development by CRC Developments along the Quail's 18th hole. Customer segments span destination/resort golfers, local and regional members, corporate event groups (20-250+ guests), and wedding/social event hosts. Distribution combines direct online booking (totaleintegrated.com), a dedicated sales team (Sales & Memberships Manager James Grassie; Weddings & Events Manager Karin Dowsett), and channel partnerships with regional hotels (Crystal Lodge, Four Points Sheraton, Fairmont Empress) plus the Okanagan Golf Alliance. The operation is seasonal, running April through October.
Underlying technology is limited to a third-party integrated booking and member-management SaaS (Totale Integrated Solutions), shared across GolfBC properties. The facility has hosted PGA of Canada national championships, received Golf Digest recognition as Best New Course in Canada (1996), and has been a PGA of BC regional finalist across facility, retail, and coaching categories (2024). Membership waitlists and 2026 sold-out status across multiple tiers indicate demand strength in the Okanagan Valley's destination golf market.
The Okanagan Golf Club firmographics
Firmographics- Name
- The Okanagan Golf Club
- Legal name
- The Okanagan Golf Club
- Website
- https://okanagangolfclub.com
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The Okanagan Golf Club is a privately held 36-hole championship golf resort in Kelowna, BC, operating The Bear and The Quail courses under the GolfBC Group brand. It serves destination tourists, regional members, corporate event groups, and wedding hosts via green fees, memberships, instruction, F&B, and retail.
- Ownership category
- akta.pro rank
The Okanagan Golf Club industry classification
Industry- Product category
- Golf Resort & Country Club
- NAICS
- Golf Courses and Country Clubs (713910)
- SIC
- Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Golf Courses & Golf Facilities (MPAKAEAD)
- akta.pro secondary industry
- Golf Equipment, Apparel & Pro Shop Retail (CRAMABAG)
Keywords
Where The Okanagan Golf Club is headquartered
LocationHeadquarters
- HQ city
- Kelowna, British Columbia
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
The Okanagan Golf Club business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations
Revenue model
- Green Fees: Daily fee play revenue from The Bear and The Quail courses. Various tee time pricing based on season, time of day, and player category.
- Golf Memberships: Annual memberships offering unlimited play privileges, advance booking, member events, and cart/range passes. Includes Full Play Single ($7,000 Year 1), Spousal ($13,000 Year 1), Corporate (25/50 vouchers), Graduate, Intermediate, and Junior tiers.
- Golf Schools and Instruction: Adult Golf Schools 3-day ($800) and 4-day ($950) programs including professional instruction, on-course play, and dining. Individual lessons and custom fitting available.
- Food and Beverage: Table Nineteen restaurant and bar services including lunch, dinner, happy hour, daily features, and private events. Catering for banquets, weddings, and corporate events.
- Golf Shop/Retail: On-site golf shop selling equipment, apparel, and accessories. Custom club fitting services.
- Game Packs: 10-round game packs ($1,387.50) offering discounted play with shared power cart and advance booking privileges.
- Real Estate Development: Quail Landing townhome development along 18th hole of Quail Course through CRC Developments partnership.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Adult Golf Schools 4-Day Program |
| Subscription | Multi-year contract | Adult Golf Schools 3-Day Program |
| Subscription | Annual | Full Play Single Annual Membership 2026 |
| Subscription | Annual | Full Play Spousal Annual Membership 2026 |
| Subscription | Annual | Corporate 25 Membership 2026 |
| Subscription | Annual | Corporate 50 Membership 2026 |
| Subscription | Annual | Graduate Membership 2026 (ages 30-39) |
| Subscription | Annual | Intermediate Membership 2026 (ages 19-29) |
| Unit Pricing | Pay-as-you-go | 10-Round Game Pack |
| Unit Pricing | Annual | Member Cart and Range Passes |
| Unit Pricing | Annual | Golf Club Storage and Lockers |
Go-to-market motion3 records
Distribution channels7 records
Marketing channels6 records
The Okanagan Golf Club product offering
Product offeringCore offering
The Okanagan Golf Club is a 36-hole championship golf facility in Kelowna, British Columbia, comprising The Bear Course (Nicklaus Design, opened 1999) and The Quail Course (Les Furber, opened 1994). It sells daily-fee green-fee play, multi-tier annual memberships, golf instruction through its PGA-staffed Golf Academy, and on-site dining at Table Nineteen restaurant. The club also hosts tournaments, weddings, and corporate events, and is integrated with Quail Landing residential real estate developed by CRC Developments along the 18th hole of The Quail.
Product overview
The Okanagan Golf Club is a 36-hole golf resort facility consisting of two championship courses—The Bear Course (Jack Nicklaus design, 6,885 yards, Par 72) and The Quail Course (Les Furber design, 6,575 yards, Par 71)—alongside dining at Table Nineteen restaurant, a Golf Academy offering instruction programs, and event planning services for tournaments, weddings, and banquets. The club also offers various membership programs and real estate at Quail Landing townhomes. As a member of the GolfBC Group, the facility operates seasonally from April through October in Kelowna, British Columbia.
Differentiator
Problem solved
Functional benefit
Brands
- The Bear: 18-hole championship golf course designed by Nicklaus Design, Par 72, 6,885 yards, opened 1999.
- The Quail
Products and services
- The Bear Course 18-hole championship golf course designed by Jack Nicklaus (Nicklaus Design), featuring 6,885 yards, Par 72, Rating 72.3, Slope 133. Opened in 1999, it is the crown jewel course of the Okanagan Valley with dramatic sculpted fairways and Lake McIvor.
- The Quail Course 18-hole championship golf course designed by Les Furber, featuring 6,575 yards, Par 71, Rating 73.1, Slope 138. Opened in 1994, with dramatic elevation changes, towering trees, and majestic rock beds in a mountain-style setting.
- Table Nineteen Restaurant Southwest Spanish-style restaurant and bar in the renovated clubhouse serving lunch, dinner, happy hour, daily features, and private dining. Open to the public as well as members and event guests.
- Golf Academy
Companies that use The Okanagan Golf Club
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles4 records
The Okanagan Golf Club technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The Okanagan Golf Club partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered minor and core.
- Selkirk CollegeminorIndustry partnership for Golf Club Management & Operations Program, supporting education and workforce development in golf industry management.
- National Golf Course Owners' Association (NGCOA) CanadacoreGolfBC and Okanagan GC participate in NGCOA Canada initiatives including Sustainable Golf in Canada, Kids Play Free, and Take-A-Kid-To-The-Course Week.
- PGA of BCcoreProfessional golf association partnership; Okanagan GC hosts PGA of BC events and its professionals participate in association programs and awards.
- Golf CanadacoreNational golf governing body partnership; host venue for national championships; supports amateur golf development.
- TaylorMademinorGolf equipment partner supplying products to GolfBC golf shops.
- Acushnet (Titleist, Cobra, FootJoy)minorGolf equipment and apparel partner through GolfBC golf shop partnerships.
- Crystal LodgeminorHotel partner in Whistler for golf package referrals and guest recommendations.
- Four Points Sheraton KelownaminorKelowna hotel partner for golf guest referrals and package collaborations.
- Fairmont EmpressminorVictoria luxury hotel partner for regional golf tourism referrals.
- Okanagan Golf AlliancecoreRegional golf tourism marketing partnership (golfkelowna.com) promoting Okanagan Valley as premier golf destination.
- CRC DevelopmentscoreReal estate development division of Burrard International (parent company). Developed Quail Landing townhomes along 18th hole of Quail Course, integrating residential community with golf facility.
- Audubon SocietyminorWildlife habitat preservation partnership supporting environmental stewardship at golf courses.
- GEO (Golf Environmental Organization)minorGolfBC courses pursuing GEO (Global Golf Environmental Organization) certification for sustainable golf operations.
Scale indicators9 records
Recent moves7 records
Expansion highlights6 records
The Okanagan Golf Club competitors and assessment
Company assessmentDirect peers
- Predator Ridge Resort: Okanagan-based 36-hole resort community in Vernon with real estate, multiple dining venues, and membership programs. Comparable as a destination Okanagan golf resort competing for the same resort golfer, member, and residential buyer.
- Wailea Golf Club: GolfBC's Hawaii flagship with three resort courses, dining, and event hosting. Comparable as a premium destination-golf asset within the GolfBC portfolio targeting resort and tourist play.
- Mayfair Lakes Golf & Country Club: GolfBC sister property in Richmond, BC offering an 18-hole championship course, memberships, and events — shares parent company infrastructure, booking platform, and customer base of BC golfers seeking premium public-access courses.
- Tower Ranch Golf Club: Kelowna-area championship golf course targeting resort and corporate event play with comparable pricing, F&B, and tournament hosting. Direct competitor for Kelowna destination golfers and event bookings.
- Olympic View Golf Club: GolfBC sister property on Vancouver Island with two courses, F&B, and event hosting. Comparable premium BC destination golf experience operating under the same parent brand and integrated booking system.
- Nicklaus North Golf Club: GolfBC Group sister property in Whistler designed by Jack Nicklaus, offering a premium resort-golf experience with dining, events, and memberships. Shares parent-company distribution, marketing platform, and similar premium positioning in a destination setting.
- Gallagher's Canyon Golf & Country Club: Sister property under the GolfBC Group in Kelowna with two courses (The Canyon and The Pinnacle), membership tiers, full F&B, and event hosting — directly comparable premium Okanagan golf club with similar member demographics, pricing architecture, and parent-company distribution synergies.
- Kelowna Golf & Country Club: Private member-owned club in Kelowna competing for the same local membership and event market. Comparable membership-driven model in the same geography, though private-equity ownership differs.
Regional players
- Shadow Ridge Golf Club: Kelowna-based public golf course targeting resort and tournament play. Comparable regional competitor for destination and corporate golf bookings, though smaller scale and fewer amenity layers.
Broad incumbents
- ClubLink / Golf North Properties: Canada's largest owner and operator of golf courses, operating dozens of premium clubs across multiple provinces. Serves as a broad incumbent comparison for portfolio scale, multi-course operations, and membership economics.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
The Okanagan Golf Club social profiles
Digital presenceThe Okanagan Golf Club financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Okanagan Golf Club leadership team
Management profileNumber of profiles
Profiles7 records
The Okanagan Golf Club subsidiaries and ownership
Company hierarchySubsidiaries2 records
The Okanagan Golf Club funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Okanagan Golf Club M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Okanagan Golf Club
What does The Okanagan Golf Club do?
The Okanagan Golf Club is a 36-hole championship golf facility in Kelowna, British Columbia, comprising The Bear Course (Nicklaus Design, opened 1999) and The Quail Course (Les Furber, opened 1994). It sells daily-fee green-fee play, multi-tier annual memberships, golf instruction through its PGA-staffed Golf Academy, and on-site dining at Table Nineteen restaurant. The club also hosts tournaments, weddings, and corporate events, and is integrated with Quail Landing residential real estate developed by CRC Developments along the 18th hole of The Quail.
Is The Okanagan Golf Club a public or private company?
The Okanagan Golf Club is a private company. It is classified as corporate owned and is currently operating.
When was The Okanagan Golf Club founded?
The Okanagan Golf Club was founded in 1994. It employs 11 to 50 people.
Where is The Okanagan Golf Club based?
The Okanagan Golf Club is headquartered in Kelowna, British Columbia, Canada, in the North America region.
How does The Okanagan Golf Club make money?
Seven revenue lines are on record. Green Fees are the primary driver. The others are golf Memberships, golf Schools and Instruction, food and Beverage, golf Shop/Retail, game Packs and real Estate Development.
Who are The Okanagan Golf Club's main competitors?
Direct peers on record are Predator Ridge Resort, Wailea Golf Club, Mayfair Lakes Golf & Country Club, Tower Ranch Golf Club, Olympic View Golf Club, Nicklaus North Golf Club, Gallagher's Canyon Golf & Country Club and Kelowna Golf & Country Club. Shadow Ridge Golf Club is listed as a regional player. ClubLink / Golf North Properties is listed as a broad incumbent.
Does The Okanagan Golf Club have an API?
No public API is recorded for The Okanagan Golf Club.
What industry is The Okanagan Golf Club in?
The Okanagan Golf Club's product category is Golf Resort & Country Club. Its primary akta.pro industry code is MPAKAEAD, Golf Courses & Golf Facilities, with a secondary code of CRAMABAG, Golf Equipment, Apparel & Pro Shop Retail. Its NAICS code is 713910 and its SIC code is 7997.