O’learys
O'Learys is a Sweden-based sports bar and restaurant chain serving individual consumers and corporate event organizers with American cuisine, multi-screen sports viewing, and flexible venue spaces for conferences and private events.
- Company typePrivate
- Founded-
- Headquarters—
- Headcount11–50
- GTM typeB2C
- OfferingServices
What O’learys does
O'Learys is a Sweden-based sports bar and restaurant chain operating under the O'Learys Group, headquartered in Norrmalm, Stockholm. The company's offering combines American-style cuisine, multi-screen sports viewing, activities, and flexible event spaces (conferences, after-work, private events) within a single venue concept. It targets both individual consumers seeking entertainment and dining and corporate/event organizers seeking a multi-purpose venue, marketed as a destination that consolidates sport, food, and social gathering under one roof.
The business operates a direct-to-consumer model through physical restaurant storefronts across Sweden. Revenue is generated transactionally through food and beverage sales, including seasonal menu offerings. The company employs 29 people, maintains an active social media presence (Facebook, Instagram, LinkedIn), and shows ongoing operational investment via staff recruitment and seasonal product launches. No mobile app, proprietary technology platform, or delivery-specific infrastructure is disclosed.
O'Learys has no disclosed funding rounds, M&A activity, partnerships, patents, or management team information in the available data. The operating entity (O'Learys Group) and trademark holder (O'Learys Trademark AB) are referenced, but ownership structure, founding date, and unit count are not specified. Customer acquisition is primarily walk-in and event-driven, with marketing limited to organic social channels. The business is a small, brand-led hospitality operator with a single-country footprint and modest headcount.
O’learys firmographics
Firmographics- Name
- O’learys
- Legal name
- O'Learys Group
- Website
- https://olearys.se
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- O'Learys is a Sweden-based sports bar and restaurant chain serving individual consumers and corporate event organizers with American cuisine, multi-screen sports viewing, and flexible venue spaces for conferences and private events.
- Ownership category
- akta.pro rank
O’learys industry classification
Industry- Product category
- Sports Bar & Restaurant
- NAICS
- Food Services and Drinking Places (722), Drinking Places (Alcoholic Beverages) (722410)
- SIC
- Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812)
- akta.pro primary industry
- Neighborhood & Sports Bars (THAFAEAA)
- akta.pro secondary industry
- Sports Bars (CRANACAC)
Keywords
O’learys business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales
Revenue model
- Food and Beverage Sales: Revenue is generated through the sale of food and beverages at O'Learys sports bar and restaurant locations. This includes American-style cuisine, bar drinks, and seasonal menu offerings.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
O’learys product offering
Product offeringCore offering
O'Learys operates a chain of sports bars and restaurants in Sweden, serving American-style cuisine alongside live sports viewing across multiple screens. The venues also function as flexible event spaces for conferences, private events, and after-work gatherings, combining dine-in restaurant service, sports entertainment, and group activities under a single destination concept.
Product overview
O'Learys is a sports bar and restaurant chain offering a unified hospitality experience centered around sports viewing, American food dining, group activities, conference facilities, and event hosting including after-work gatherings. The company operates as a single-brand restaurant concept without modular products or separate platform offerings.
Differentiator
Problem solved
Functional benefit
Products and services
- Sports Bar & Restaurant Dining
- Conference & Private Event Hosting
- Summer Menu (Chicken Club Sandwich, Grilloumi Salad, Grilloumi Sticks)
Companies that use O’learys
Customer profileSegments1 record
Ideal customer profiles2 records
O’learys technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
O’learys partnerships and signals
Strategic signalRecent moves2 records
Expansion highlights3 records
O’learys competitors and assessment
Company assessmentDirect peers
- Bishop's Arms: Bishop's Arms is a Swedish pub chain with multiple locations, British-inspired food, and sports viewing — directly comparable to O'Learys as a Nordic pub/sports bar operator targeting similar Swedish consumers.
- All Bar One: All Bar One is a UK bar and restaurant chain offering food, sports screens, and after-work/event spaces. Closely comparable multi-purpose sports-bar-and-events model to O'Learys.
- Hard Rock Cafe: Hard Rock Cafe operates themed restaurant and event venues combining food, beverage, sports/entertainment memorabilia, and live event hosting. Comparable to O'Learys' sports-plus-event destination concept.
- Buffalo Wild Wings: Buffalo Wild Wings is a US sports bar chain built around shared sports viewing, wings/beer, and large-format group dining. Comparable model to O'Learys' sports-centric dining and group events.
- Hooters: Hooters is an American-themed sports bar and casual dining chain with multiple screens, group event spaces, and high-volume bar service. Direct overlap with O'Learys' sports-viewing + American food + group events positioning.
- TGI Fridays: TGI Fridays is a global American-casual dining and sports-bar chain. Direct peer to O'Learys because both combine American food, sports viewing, and event hosting at the bar/restaurant venue level.
- John Scott's Pub: John Scott's is a Swedish British-style pub chain with sports viewing, classic pub food, and group events. Comparable to O'Learys as a Swedish sports-bar competitor serving similar corporate and consumer segments.
Emerging players
- Frankie & Benny's: Frankie & Benny's is a UK casual dining chain that has added sports viewing and events programming. Adjacent emerging peer sharing O'Learys' family/casual dining plus group-event orientation.
Regional players
- Max Burgers: Max Burgers is a Swedish QSR chain. Regional Swedish F&B operator with overlapping consumer base and supply chain, providing useful benchmark on Nordic foodservice unit economics, though not direct sports-bar competition.
Broad incumbents
- Wetherspoons: Wetherspoons is a large UK pub operator offering food, sports viewing, and event-ready venues at scale. Broad incumbent analog showing how an O'Learys-style sports-pub concept scales with a multi-location footprint.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key risks6 records
Key highlights7 records
Customer concentration
O’learys social profiles
Digital presenceO’learys financial estimates
Financial estimateRevenue estimate
Valuation estimate
O’learys leadership team
Management profileNumber of profiles
O’learys funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
O’learys M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about O’learys
What does O’learys do?
O'Learys operates a chain of sports bars and restaurants in Sweden, serving American-style cuisine alongside live sports viewing across multiple screens. The venues also function as flexible event spaces for conferences, private events, and after-work gatherings, combining dine-in restaurant service, sports entertainment, and group activities under a single destination concept.
When was O’learys founded?
O’learys was founded in -1. It employs 11 to 50 people.
How does O’learys make money?
One revenue line is on record: food and Beverage Sales.
Who are O’learys's main competitors?
Direct peers on record are Bishop's Arms, All Bar One, Hard Rock Cafe, Buffalo Wild Wings, Hooters, TGI Fridays and John Scott's Pub. Frankie & Benny's is listed as an emerging player. Max Burgers is listed as a regional player. Wetherspoons is listed as a broad incumbent.
Does O’learys have an API?
No public API is recorded for O’learys.
What industry is O’learys in?
O’learys's product category is Sports Bar & Restaurant. Its primary akta.pro industry code is THAFAEAA, Neighborhood & Sports Bars, with a secondary code of CRANACAC, Sports Bars. Its NAICS code is 722 and its SIC code is 5810.