O-Med Extra Virgin Olive Oil
O-Med is a family-owned Spanish producer of premium extra virgin olive oil, operating from Ácula, Granada with vertical integration from grove to bottle. It sells Arbequina, Picual, and organic EVOO, vinegars, specialty oils, and gift boxes via a 7-language DTC e-commerce site, plus on-site oleotourism and a Molino wholesale sub-brand.
- Company typePrivate
- Founded-
- HeadquartersÁcula, Spain
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What O-Med Extra Virgin Olive Oil does
O-Med Extra Virgin Olive Oil, legally Venchipa, S.L., is a family-owned Spanish premium olive oil producer founded in 2004 and headquartered at a 2,000+ square meter sustainable mill in Ácula, Granada, in the heart of Andalusia. The business is led by siblings Paula and Juande, who succeeded their father Juan de Dios, and operates with a lean team of 7 employees. Production is vertically integrated from own-grove cultivation through olive reception, cleaning, grinding, extraction, and bottling, enabling the company to deliver homogeneous 20,000 kg batches with consistent sensory profiles across harvests.
The product portfolio centers on three extra virgin olive oil varieties — Arbequina, Picual, and an organic Hojiblanca line — supported by artisan vinegars produced via the Schützenbach method, specialty flavored oils (Yuzu, smoked, white and black truffle), flower of salt from Cádiz, and curated gift boxes. A secondary brand, Molino, addresses wholesale and foodservice channels via 500ml bottles and 5L bag-in-box formats, alongside lower-priced flavored variants. The company's quality credentials are anchored by over 30 international awards, including the International Olive Council's Premio Mario Solinas (1st Grand Prize in 2017), placements in the Flos Olei guide (Best 20 in 2016, Best Intense Fruity in 2014), Der Feinschmecker Top 2 worldwide rankings in 2015 and 2016, and repeated gold medals at NYIOOC, Olive Japan, and SOL D'OR0. The Organic line carries CAAE certification recognized across Europe.
The revenue model combines direct-to-consumer e-commerce through omedoil.com (available in seven languages: English, Spanish, German, French, Japanese, Simplified Chinese, and Traditional Chinese), on-site retail at the mill, and on-site oleotourism experiences — including guided tours, tastings, pairings, picnic, harvester-for-a-day, and Cheesexperience programs — priced between €25 and €85 per person. Wholesale revenue flows through the Molino sub-brand and ancillary partnerships such as the Formaje cheese pairing in Madrid. The company has supplemented commercial expansion with European Regional Development Fund support via the Granada and Malaga Chambers of Commerce (InnoCámaras in December 2020 for EVOO conservation technology; Xpande Digital in 2020 and 2024 for international digital marketing), reinforcing its positioning as an internationally distributed artisan brand rather than a volume commodity producer.
O-Med Extra Virgin Olive Oil firmographics
Firmographics- Name
- O-Med Extra Virgin Olive Oil
- Legal name
- Venchipa, S.L.
- Website
- https://omedoil.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- O-Med is a family-owned Spanish producer of premium extra virgin olive oil, operating from Ácula, Granada with vertical integration from grove to bottle. It sells Arbequina, Picual, and organic EVOO, vinegars, specialty oils, and gift boxes via a 7-language DTC e-commerce site, plus on-site oleotourism and a Molino wholesale sub-brand.
- Ownership category
- akta.pro rank
O-Med Extra Virgin Olive Oil industry classification
Industry- Product category
- Premium Extra Virgin Olive Oil
- SIC
- Fats & Oils (2070)
- akta.pro primary industry
- Olive Oil Production & Bottling (AFAKAEAC)
- akta.pro secondary industries
- Olive Groves (Olives for Oil & Table) (AFAGACAG), Virgin & Cold-Pressed Culinary Oils (AFAJALAB)
Keywords
Where O-Med Extra Virgin Olive Oil is headquartered
LocationHeadquarters
- HQ city
- Ácula
- HQ country
- Spain
- HQ region
- Europe
Offices1 record
Markets served
O-Med Extra Virgin Olive Oil business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Infrastructure, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Extra Virgin Olive Oil Sales: Direct sales of premium extra virgin olive oils under O-Med and Molino brands. Products include Arbequina, Picual, and Organic varieties in various formats (250ml, 500ml, 1L) in tin, glass bottle, and bag-in-box. Includes limited edition and specialty products.
- Vinegar Sales: Sales of artisan vinegars including Chardonnay, Cabernet Sauvignon, Pedro Ximenez, Moscatel, Sherry, Apple, Pink Wine, and Cava varieties. Produced using the Schützenbach method from organic wines.
- Specialty Food Products: Sales of flavored olive oils (Yuzu, Smoked, Basil, Mandarin, Lemon, Chili), truffle oils (white and black), and flower of salt from Cádiz.
- Gift Boxes and Accessories: Pre-configured and customizable gift boxes, premium packaging options, and branded merchandise like tote bags.
- Oleotourism Experiences: Paid experiences including mill visits and tastings (€25-30/person), olive grove tours with tastings (€35-40/person), guided tours with pairing (€50-55/person), cheese pairing experiences (€60-70/person), harvester experiences (€70-85/person), and custom events. The mill space accommodates up to 100 people for events.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard EVOO Products - O-Med Arbequina |
| Unit Pricing | Pay-as-you-go | Standard EVOO Products - O-Med Picual |
| Unit Pricing | Pay-as-you-go | Organic EVOO - O-Med Organic (Hojiblanca) |
| Unit Pricing | Pay-as-you-go | Molino Brand EVOO |
| Unit Pricing | Pay-as-you-go | Specialty Flavors - Pecaditos |
| Unit Pricing | Pay-as-you-go | Vinegars |
| Unit Pricing | Pay-as-you-go | Flower of Salt |
| Unit Pricing | Pay-as-you-go | Gift Boxes |
| Unit Pricing | Pay-as-you-go | Oleotourism Experiences |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
O-Med Extra Virgin Olive Oil product offering
Product offeringCore offering
O-Med produces and sells premium extra virgin olive oils under the O-Med and Molino brands, made from Arbequina, Picual, and organic Hojiblanca olives grown on family-owned groves in Andalusia, Spain. The company is vertically integrated from grove to bottle, controlling harvesting, milling, and bottling at its own mill in Ácula, Granada. It also sells artisan vinegars, specialty flavored oils, flower of salt, gift boxes, and offers paid oleotourism experiences at the mill.
Product overview
O-Med is a family-owned Spanish olive oil producer based in Ácula, Granada. The company offers a portfolio of premium extra virgin olive oils in three main varieties: Arbequina, Picual, and Organic (Hojiblanca). Supporting products include artisan vinegars, specialty flavored oils (Pecaditos), flower of salt, and gift boxes. The company also operates a secondary sub-brand called Molino. O-Med offers immersive oleotourism experiences at their mill, including guided tours, tastings, harvest experiences, and gastroexperiences. Products are sold in various formats including bottles (250ml, 500ml), tins (1L), and gift sets.
Differentiator
Problem solved
Functional benefit
Brands
- O-Med: Premium extra virgin olive oil brand featuring Arbequina, Picual, and Organic varieties. Includes vinegars, flavored oils, flower of salt, and gift boxes.
- Molino
Products and services
- O-Med Arbequina Extra Virgin Olive Oil Premium extra virgin olive oil made from Arbequina olives, with green banana aroma and delicate flavor, suitable for fish, salads, fruits, and desserts. Available in 250ml tin, 500ml bottle, and limited edition white bottle formats.
- O-Med Picual Extra Virgin Olive Oil Premium extra virgin olive oil made from Picual olives, featuring tomato aroma and pepper finish, ideal for meats, tomato salads, and cold soups. Available in 250ml tin, 500ml bottle, and 1L tin formats.
- O-Med Organic Extra Virgin Olive Oil (Hojiblanca) Organic extra virgin olive oil made from Hojiblanca olives with CAAE organic certification, featuring complex aromas of green grass and spicy chilli notes, ideal for pasta. Available in 250ml tin, 500ml bottle, and 1L tin formats.
- O-Med Vinegars Artisan vinegars produced from excellent wines using the Schützenbach method, including Chardonnay, Cabernet Sauvignon, Pedro Ximenez, Moscatel, Sherry, Apple, Pink Wine, and Cava varieties in 250ml bottles.
- O-Med Pecaditos (Specialty Flavored Oils) Specialty flavored olive oils including smoked, yuzu, basil, mandarin, lemon, chili, and white and black truffle oils for culinary experimentation.
- O-Med Flower of Salt Premium sea salt harvested by hand from Isla de León in Cádiz, known as 'Ice Salt' for its delicate crystals. Available in 100g boxes and gift box formats.
- O-Med Gift Boxes Curated gift box sets featuring various olive oils and vinegars, including limited edition bottles, 2-bottle and 4-bottle estuches, premium packaging, and custom corporate gift options.
- Molino Extra Virgin Olive Oil (Sub-brand) Secondary brand offering extra virgin olive oils in Arbequina, Picual, Organic varieties and flavored oils, available in larger formats including 5L bag-in-box and 500ml bottles, oriented toward wholesale and food service channels.
- O-Med Experiences (Oleotourism) Paid immersive olive oil tourism experiences at the Ácula mill including mill visits and tastings (€25-30/person), olive grove tours with tastings (€35-40/person), guided tours with pairing (€50-55/person), picnics, cheese pairing experiences (€60-70/person), and harvester-for-a-day experiences (€70-85/person).
Quantifiable outcome
- Among the Best 20 olive oils in the world according to Flos Olei 2016
- +1 more outcomes
Companies that use O-Med Extra Virgin Olive Oil
Customer profileSegments3 records
Ideal customer profiles3 records
O-Med Extra Virgin Olive Oil technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
O-Med Extra Virgin Olive Oil partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Formaje (Madrid)minorPrestigious cheese store in Madrid that specially selects artisan cheeses for the Cheesexperience pairing, which pair perfectly with O-Med's high-quality oils and vinegars.
Scale indicators4 records
Recent moves1 record
Expansion highlights5 records
O-Med Extra Virgin Olive Oil competitors and assessment
Company assessmentOthers
- Formaje: Madrid-based artisan cheese retailer partnering with O-Med on the Cheesexperience. Ecosystem partner rather than competitor, but adjacent in the premium Spanish food/tourism experience category.
Direct peers
- Castillo de Canena: Jaén-based premium Spanish EVOO producer with own olive groves, vertical integration, multi-varietal portfolio, and strong international award record. Closely comparable to O-Med in positioning, origin, and craft focus.
- Marqués de Griñón: Single-estate premium Spanish EVOO producer with strong brand heritage, gourmet positioning, and international distribution. Comparable to O-Med in premium positioning and single-origin narrative.
- Oro Bailén: Family-owned Andalusian (Jaén) premium EVOO producer selling directly via e-commerce with multi-format packaging and international awards. Comparable as a Spanish boutique premium olive oil peer.
- Lucini Italia: Premium Italian EVOO producer with single-estate sourcing and direct-to-consumer focus. Comparable to O-Med on premium positioning, single-origin story, and D2C channel mix.
Broad incumbents
- Sovena: Portuguese-owned large olive oil producer and bottler with multi-brand portfolio. Broad incumbent with significant scale in EVOO production relevant to O-Med's category.
- Monini: Italian premium olive oil brand with broad international retail distribution. Comparable as a premium EVOO competitor across many of the same international markets O-Med targets.
- Ybarra: Spanish heritage food brand with broad olive oil portfolio. Comparable as a Spain-based olive oil competitor operating at much larger scale across multiple price tiers.
- Deoleo: World's largest olive oil company (owner of Carbonell, Bertolli) with extensive distribution. A broad incumbent in the same category, illustrating the scale and capital gap O-Med faces.
Regional players
- California Olive Ranch: Largest US-grown premium EVOO producer with D2C and retail presence. Compares to O-Med as a premium EVOO brand competing in the international premium category but anchored in a different geography.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
O-Med Extra Virgin Olive Oil social profiles
Digital presenceO-Med Extra Virgin Olive Oil compliance and trust
Trust signalCompliance1 record
O-Med Extra Virgin Olive Oil financial estimates
Financial estimateRevenue estimate
Valuation estimate
O-Med Extra Virgin Olive Oil leadership team
Management profileNumber of profiles
Profiles2 records
O-Med Extra Virgin Olive Oil funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
O-Med Extra Virgin Olive Oil M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about O-Med Extra Virgin Olive Oil
What does O-Med Extra Virgin Olive Oil do?
O-Med produces and sells premium extra virgin olive oils under the O-Med and Molino brands, made from Arbequina, Picual, and organic Hojiblanca olives grown on family-owned groves in Andalusia, Spain. The company is vertically integrated from grove to bottle, controlling harvesting, milling, and bottling at its own mill in Ácula, Granada. It also sells artisan vinegars, specialty flavored oils, flower of salt, gift boxes, and offers paid oleotourism experiences at the mill.
Is O-Med Extra Virgin Olive Oil a public or private company?
O-Med Extra Virgin Olive Oil is a private company. It is classified as family owned and is currently operating.
When was O-Med Extra Virgin Olive Oil founded?
O-Med Extra Virgin Olive Oil was founded in -1. It employs 1 to 10 people.
Where is O-Med Extra Virgin Olive Oil based?
O-Med Extra Virgin Olive Oil is headquartered in Ácula, Spain, in the Europe region.
How does O-Med Extra Virgin Olive Oil make money?
Five revenue lines are on record. Extra Virgin Olive Oil Sales are the primary driver. The others are vinegar Sales, specialty Food Products, gift Boxes and Accessories and oleotourism Experiences.
Who are O-Med Extra Virgin Olive Oil's main competitors?
Formaje is listed as an others. Direct peers are Castillo de Canena, Marqués de Griñón, Oro Bailén and Lucini Italia. Broad incumbents are Sovena, Monini, Ybarra and Deoleo. California Olive Ranch is listed as a regional player.
Does O-Med Extra Virgin Olive Oil have an API?
No public API is recorded for O-Med Extra Virgin Olive Oil.
What industry is O-Med Extra Virgin Olive Oil in?
O-Med Extra Virgin Olive Oil's product category is Premium Extra Virgin Olive Oil. Its primary akta.pro industry code is AFAKAEAC, Olive Oil Production & Bottling, with a secondary code of AFAGACAG, Olive Groves (Olives for Oil & Table). Its SIC code is 2070.