Om Shanti Om Yoga Teacher Training School

What Om Shanti Om Yoga Teacher Training School does

Om Shanti Om Yoga Teacher Training School (legal name: Om Shanti Om Yoga Ashram) is a private yoga teacher training institution founded in 1999 in Rishikesh, Uttarakhand, India, by Swami Yogananda Maharaj Ji. Following the founder's passing in January 2015, the ashram is directed by Yogi Dinesh Chander Ji (E-RYT 500), supported by approximately eight named instructors covering Hatha, Ashtanga, Iyengar, pranayama, meditation, Ayurveda, sound healing, and Osho meditation. The school is registered with Yoga Alliance USA as a Registered Yoga School (RYS) at 200, 300, and 500-hour levels, enabling it to issue internationally recognized RYT certifications. The campus at Baba Balak Nath Road, Tapovan, sits at the foothills of the Himalayas on the banks of the Ganges and includes separate buildings for 200-hour and 300-hour cohorts.

The school's core product portfolio spans in-person Yoga Teacher Training Courses (50hr, 100hr, 200hr, 300hr, 500hr) with tiered pricing based on accommodation (yoga-only, shared room, private room, AC upgrade), priced roughly $600-$2,400 USD per course depending on tier and season, plus a $200 USD non-refundable deposit. Supporting offerings include 3/5/7/10-day yoga retreats, specialized retreats (Yoga Nidra, Ayurveda, Meditation), daily drop-in classes at 400 INR, ashram accommodation, Ayurvedic massages, and an Online 200-hour YTTC delivered via 300+ pre-recorded videos and weekly live classes. Distribution is fully direct-to-consumer via the school's own multilingual website (English, Russian, Spanish, Portuguese), supplemented by email, WhatsApp, and six social media channels.

The business model is cash-and-card payment per enrollment with no disclosed recurring contracts, subscriptions, or institutional customers; revenue is entirely event-driven from individual student transactions. The school claims 25,000+ alumni across 100+ countries, batch sizes of 15-25 students, and strong review-platform ratings (4.9 Google, 5.0 Tripadvisor). There is no disclosed external funding, parent company, or M&A activity; ownership and management rest with the Director and the founder's teaching lineage.

Name

Om Shanti Om Yoga Teacher Training School

Legal name

Om Shanti Om Yoga Ashram

Website

https://omshantiomyoga.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

1–10 employees

Short description

Om Shanti Om Yoga Ashram, founded 1999 in Rishikesh, India, delivers Yoga Alliance USA-accredited 50-to-500-hour yoga teacher training courses, retreats, and online YTTC programs to international individual students via its Tapovan campus and multilingual website.

Ownership category

akta.pro rank

Product category

Yoga Teacher Training

NAICS

Business Schools and Computer and Management Training (6114), Professional and Management Development Training (61143), Other Schools and Instruction (6116)

SIC

Services-Educational Services (8200)

akta.pro industry

PRIMARYHSADACAL

Yoga Teacher Training (YTT) & Pilates Instructor Training

Home & Personal Services/Fitness, Wellness & Personal Training/Yoga & Pilates Instruction

SECONDARYTHAJAHAA

Yoga & Meditation Experiences (Studio Classes, Guided Meditation, Mindfulness)

Travel & Hospitality/Tours, Attractions & Experiences/Wellness & Spa Experiences (Retreats, Thermal Baths, Yoga)

SECONDARYHSADACAF

Restorative Yoga, Yin Yoga & Yoga Nidra

Home & Personal Services/Fitness, Wellness & Personal Training/Yoga & Pilates Instruction

SECONDARYEDAAAHAC

Yoga, Pilates & Mind-Body Movement Education

Education/Adult & Continuing Education/Health, Wellness & Lifestyle Education (Nutrition, Fitness, Mindfulness)

Keywords

• Yoga teacher training
• Yoga certification programs
• Yoga retreats
• Ayurveda wellness
• Meditation instruction

Headquarters

HQ city

Rishikesh

HQ country

India

HQ region

Asia

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Yoga Teacher Training Course Fees: The primary revenue stream is from Yoga Teacher Training course fees. The school offers multiple course tiers (50hr, 100hr, 200hr, 300hr, 500hr) with tiered pricing based on accommodation type (shared room, private room, AC room) and package inclusions (yoga only vs. yoga + food + accommodation). A deposit of $200 USD is required to confirm a seat, with the balance paid upon arrival in cash (USD, Euros, or rupees) or via PayPal/online transfer.
2. Ashram Accommodation and Meals: Revenue from on-campus accommodation and three daily vegetarian meals included in course packages. Private room upgrades, AC room charges, and laundry services are charged as add-ons to the base course fee.
3. Yoga Retreats and Drop-in Classes: Revenue from short-term offerings including 3/5/7/10-day yoga retreats, 7-day Yoga Nidra retreats, 7-day Yoga & Meditation retreats, Ayurveda Yoga retreats, daily drop-in yoga classes (400 INR), and daily yoga packages.
4. Airport Pickup and Transportation Services: Free taxi pick-up from Dehradun Airport included in course fees. Transportation from Delhi Airport arranged at additional cost (approximately $100). Local taxi services for excursions are arranged for additional fees.
5. Ayurvedic Massages and Treatments: Optional Ayurvedic massage and treatment services available on demand at additional pricing for relaxation and rejuvenation during the training period.
6. Online Yoga Teacher Training: Self-paced 200-hour Online Yoga Teacher Training Course with 300+ pre-recorded video lessons, 6 weekly live classes, and a detailed guidebook, allowing students worldwide to obtain Yoga Alliance USA certification remotely.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels11 records

Core offering

Om Shanti Om Yoga Ashram delivers residential yoga teacher training courses (TTC) at 50, 100, 200, 300, and 500-hour levels, Yoga Alliance USA-certified (RYS 200/300/500), covering Hatha, Ashtanga, Vinyasa, pranayama, meditation, philosophy, anatomy, Ayurveda, and teaching methodology. The school also offers short-duration yoga retreats (Yoga Nidra, Meditation, Ayurveda), drop-in daily yoga classes, ashram accommodation, and a self-paced online 200-hour YTTC program with 300+ pre-recorded video lessons and weekly live classes.

Product overview

Om Shanti Om Yoga Teacher Training School offers a comprehensive portfolio of yoga teacher training certification courses and wellness programs based in Rishikesh, India. The core product line consists of Yoga Alliance USA accredited training programs ranging from 50 to 500 hours: the foundational 200 Hours Yoga Teacher Training Course (RYT-200) for beginners, the advanced 300 Hours Yoga Teacher Training Course (RYT-300) for intermediate practitioners, and the comprehensive 500 Hours Yoga Teacher Training Course combining both levels. Specialized variants include 100 Hours Yoga TTC, 50 Hours Yoga TTC, Ayurveda Yoga TTC, Yin Yoga TTC, Sound Healing TTC, and an Online Yoga Teacher Training Course. Supporting offerings include yoga retreats (3/7/10 days), specialized retreats (Yoga Nidra, Meditation, Ayurveda), drop-in classes, daily yoga packages, and ashram accommodation services. The school operates as a traditional yoga ashram established in 1999, providing immersive experiences combining physical practice, philosophy, meditation, and spiritual development.

Differentiator

Problem solved

Functional benefit

Products and services

• 50 Hours Yoga Teacher Training Course Introductory yoga teacher training certification covering foundational yoga practices and teaching basics for aspiring instructors.
• 50 Hours Yin Yoga TTC Specialized Yin Yoga teacher training focusing on a slow-paced style with asanas held for longer periods to stimulate the subtle body.
• 100 Hours Yoga Teacher Training Course Beginner-level yoga teacher training certification lasting 14 days, providing foundational knowledge in yoga philosophy and practice.
• 100 Hours Ayurveda Yoga TTC Yoga teacher training combining yoga with Ayurvedic principles for a holistic wellness approach.
• 200 Hours Yoga Teacher Training Course Primary Yoga Alliance USA-recognized certification providing comprehensive education in yoga philosophy, anatomy, asana practice, pranayama, meditation, and teaching methodologies over 24-25 days.
• 200 Hours YTTC with Sound Healing Yoga teacher training incorporating sound healing techniques using singing bowls, gongs, and tuning forks for therapeutic purposes.
• 200 Hours Ayurveda Yoga TTC Advanced yoga teacher training integrating traditional Ayurvedic medicine principles with yoga practices for holistic health.
• 200 Hours Online Yoga Teacher Training Course Self-study, flexible online yoga teacher training with 300+ pre-recorded video lessons, 6 live classes weekly, and Yoga Alliance USA accreditation, allowing students to obtain RYT-200 certification remotely within a flexible one-year timeline.
• 300 Hours Yoga Teacher Training Course Advanced yoga teacher training building upon 200-hour certification, covering refined asana practice, advanced pranayama, meditation techniques, yoga philosophy, and teaching methodology over 33-35 days.
• 500 Hours Yoga Teacher Training Course Comprehensive advanced yoga teacher training combining 200-hour and 300-hour programs over 55-60 days, qualifying graduates for senior teaching positions or opening advanced yoga studios.
• Yoga Retreat in Rishikesh Immersive yoga retreat experience lasting 3, 5, 7, or 10 days, designed to rejuvenate body and soul through yoga, meditation, and spiritual learning.
• 7 Days Yoga Nidra Retreat Specialized retreat focused on Yoga Nidra guided meditation technique for deep relaxation and stress relief.
• 7 Days Yoga & Meditation Retreat Week-long retreat combining yoga practice with various meditation techniques for holistic spiritual development.
• 7 Days Ayurveda Yoga Retreat Ayurvedic wellness retreat incorporating yoga practices with traditional Ayurvedic medicine principles.
• Drop-in Yoga Classes & Daily Yoga Package Daily yoga classes for visitors available at 400 INR per session, offering flexible participation without course enrollment.
• Ashram Stay Accommodation services at the ashram offering comfortable rooms overlooking the Himalayas and Ganga, with modern amenities in a traditional setting.

Quantifiable outcome

• 25,000+ students trained and now teaching yoga in 100+ countries worldwide
• +3 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature7 records

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Himalayan Yoga Association: Rishikesh-based Yoga Alliance-certified YTTC provider offering 100/200/300/500-hour teacher training programs with multi-style curricula (Hatha, Ashtanga, Vinyasa) and accommodation packages. Directly competitive on offerings and pricing.
• Arhanta Yoga Ashram: Traditional ashram-style yoga school in Rishikesh offering 200/300/500-hour Yoga Alliance TTCs plus an established online YTTC program. Comparable mid-sized competitor with both residential and digital product lines.
• Akhanda Yoga: Rishikesh-based traditional Hatha yoga school offering 200-hour YTTCs grounded in classical lineage. Comparable in size, location, and curriculum focus, positioned in the same 'classical authentic yoga' niche as Om Shanti Om.
• Rishikesh Yog Peeth: Rishikesh ashram-style school offering Yoga Alliance-approved 100/200/300-hour teacher trainings with accommodation. Operates in the same Tapovan locality and competes for the same international Yoga Alliance-certified TTC cohort.
• Purple Valley Ashtanga Yoga Retreat: India-based yoga teacher training school (Goa location) specializing in Ashtanga with 200-hour and 300-hour Yoga Alliance YTTCs. Competes for the same international teacher-trainee customer segment, though based in a different Indian region.
• Tattvaa Yogashala: A Rishikesh-based Ashtanga-focused yoga teacher training school offering 100/200/300 hour YTTCs with Yoga Alliance certification. Competes directly for the same international student segment and shares the Rishikesh location advantage as Om Shanti Om.
• World Peace Yoga School: Rishikesh-based multi-style (Hatha, Ashtanga, Vinyasa) Yoga Alliance-certified YTTC provider offering 200/300/500-hour courses with accommodation. Directly competes for Om Shanti Om's beginner-to-intermediate teacher trainee segment at similar price points.

Broad incumbents

• Sivananda Yoga Vedanta Centre: Globally established ashram-based yoga teacher training network with multiple centers including Triveni Ghat, Rishikesh. Same traditional ashram model and Yoga Alliance-affiliated YTTCs, but at significantly larger global scale and brand recognition.
• Patanjali Yogpeeth: Large Indian yoga and Ayurveda institution headquartered in Haridwar (near Rishikesh) offering yoga training, Ayurvedic treatments, and teacher certification. Operates at significantly larger scale with institutional backing under Baba Ramdev's brand.

Regional players

• AyurYoga Eco Retreat: Mysore-based yoga and Ayurveda teacher training school offering Yoga Alliance YTTCs combining Hatha, Vinyasa, and Ayurveda. Operates in a different southern Indian city but targets the same international yoga certification tourist with similar multi-modal curriculum.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/OmShantiOmYoga1
• YouTubeyoutube.com/@omshantiomyoga6723
• Facebookfacebook.com/OmShantiOmIndia
• LinkedInlinkedin.com/school/om-shanti-om-yoga-teacher-training-school
• Instagraminstagram.com/omshantiomyoga
• Pinterestin.pinterest.com/omshantiomyoga

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Om Shanti Om Yoga Teacher Training School