On Course Foundation
On Course Foundation is a UK-registered charity that uses golf-based rehabilitation programs, employment pathways, and events to support wounded, injured, and sick Service personnel and veterans, delivered free at point of delivery through UK golf clubs and funded by donations, lottery, and corporate partnerships.
- Company typePrivate
- Founded2015
- HeadquartersRichmond, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingServices
What On Course Foundation does
On Course Foundation (OCF) is a UK-registered charity (Charity No. 1136618) headquartered in Richmond, Surrey, that supports the recovery and rehabilitation of wounded, injured, and sick Service personnel and veterans through golf-based programming. Founded in 2010 (per firmographic data; some source material infers c. 2015), OCF delivers a Golf Programme comprising 2-day Golf Skills and Employment Courses, Introductory Golf Events, and 7-day Warm Weather Training Events held in Orlando and Menorca, alongside a dedicated Employment Programme that places beneficiaries into careers within the golf industry. The organization also runs the Simpson Cup, an annual Ryder Cup-style tournament between UK and USA teams of injured personnel, via a sister-foundation relationship with On Course Foundation USA. OCF has 12 employees and is supported by named ambassadors including Rory McIlroy, and maintains partnerships with the Invictus Games Foundation, the Armed Forces Covenant Fund Trust, and several charitable trusts.
OCF's revenue model is donation- and grant-driven, with no fee charged to beneficiaries. Funding streams include individual donations via the JustGiving platform, a regulated monthly lottery (£5 per entry, prizes of £500/£200/£100), corporate partnerships structured in tiered packages ranging from £3,500 (one 2-day course for up to 16 beneficiaries) to £60,000 (the full annual core programme of 22 courses serving 180 beneficiaries), an annual auction, and Captain's Charity fundraising through UK golf clubs. Programs are delivered free at point of delivery at golf clubs across the UK, with OCF covering tuition, golf, lunch, and accommodation.
OCF does not operate a technology product; its core "technology" is the programmatic delivery model — a coordinated calendar of in-person events, an established network of UK golf-club venues, and a structured beneficiary-to-employment pathway within the golf industry. The organization reports serving approximately 180 unique beneficiaries annually through its core programme against an addressable pool of 21,000+ UK Armed Forces personnel medically discharged from service. International footprint is achieved through the Simpson Cup (UK vs. USA) and IGF-supported events in Scotland, rather than through a scaled permanent delivery presence outside the UK.
On Course Foundation firmographics
Firmographics- Name
- On Course Foundation
- Legal name
- On Course Foundation
- Website
- https://oncoursefoundation.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- On Course Foundation is a UK-registered charity that uses golf-based rehabilitation programs, employment pathways, and events to support wounded, injured, and sick Service personnel and veterans, delivered free at point of delivery through UK golf clubs and funded by donations, lottery, and corporate partnerships.
- Ownership category
- akta.pro rank
On Course Foundation industry classification
Industry- Product category
- Veteran Rehabilitation Services
- NAICS
- Sports and Recreation Instruction (61162), Spectator Sports (71121)
- SIC
- Services-Membership Organizations (8600), Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Golf Clubs & Tournament-Host Clubs (Professional/Elite Golf Clubs) (MPAKABAE)
Keywords
Where On Course Foundation is headquartered
LocationHeadquarters
- HQ city
- Richmond
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
On Course Foundation business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Marketing or Sales, Infrastructure, Others
Revenue model
- Donations and Fundraising: The foundation relies on voluntary donations and fundraising activities including individual donations through JustGiving, club fundraising events, and legacy gifts from supporters.
- Lottery: Monthly lottery program where participants pay £5 per month for the chance to win cash prizes (£500, £200, £100). The draw takes place on the first working day of each month. Registered with Richmond Borough Council under the Gambling Act 2005.
- Corporate Partnerships: Partnership proposals at various funding levels (£3,500 to £60,000) for organizations looking to support the foundation's programs for wounded veterans.
- Auctions: Annual spring auction offering items to supporters, with proceeds supporting beneficiaries.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Monthly | Monthly lottery entry at £5 per month |
| Other | One time/ perpetual license | Donation tiers for partnership levels |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
On Course Foundation product offering
Product offeringCore offering
On Course Foundation is a registered UK charity that runs confidence-building golf activities and employment support programmes for wounded, injured, and sick Service personnel and veterans. Its core service is a Golf Programme of 2-day Golf Skills and Employment Courses, Introductory Golf Events, and 7-day Warm Weather Training Events in Orlando and Menorca, complemented by an Employment Programme that helps beneficiaries transition into careers in the golf industry. All beneficiary programmes are delivered free at point of delivery, funded by donations, a regulated monthly lottery, Captain's Charity partnerships, auctions, and corporate sponsorships.
Product overview
On Course Foundation is a charitable organization offering a unified programme of confidence-building activities for wounded, injured, and sick Service personnel and veterans. The core offering consists of the Golf Programme (which includes 2-day Golf Skills and Employment Courses, Introductory Golf Events, and Warm Weather Training Events) and the Employment Programme. Additional programmes include the annual Simpson Cup tournament and various fundraising initiatives such as the On Course Foundation Lottery, Captain's Charity partnerships, and corporate sponsorship proposals. The organization does not offer a technology product or software platform; rather, it provides in-person golfing events, training, and employment support services. All programmes are funded through donations, lottery proceeds, and partnership contributions.
Differentiator
Problem solved
Functional benefit
Brands
- Simpson Cup: An annual Ryder Cup style tournament between teams of injured Service personnel and veterans from the UK and USA.
Products and services
- Golf Programme A programme of confidence-building golf activities including 2-day Golf Skills and Employment Courses, Introductory Golf Events, and 7-day Warm Weather Training Events in Orlando and Menorca, delivered free at point of delivery to wounded, injured, and sick Service personnel and veterans across the UK.
- Employment Programme Supports up to 24 beneficiaries per year on a pathway to an alternative career in the golf industry, helping them rebuild their lives through employment opportunities and structured career support.
- Simpson Cup An annual Ryder Cup-style tournament between teams of injured Service personnel and veterans from the UK and USA, showcasing golf as a sport where players of all abilities can compete together on a level playing field.
- On Course Foundation Lottery Monthly lottery programme where participants enter for £5 per month for the chance to win cash prizes of £500, £200, and £100, with the draw on the first working day of each month. Registered with Richmond Borough Council under the Gambling Act 2005.
- Captain's Charity Partnership Annual partnership programme in which UK golf clubs select On Course Foundation as their Captain's Charity, raising funds through activities such as captain's days and offering beneficiaries opportunities to play alongside club guests.
- Partnership Proposal Corporate and individual partnership offering with tiered funding levels from £3,500 to £60,000, each tied to specific programme outputs such as a 2-day Golf Skills and Employment Course, a set of Introductory Golf Events, Warm Weather Training Events, the Employment Programme, or the full core annual programme.
Quantifiable outcome
- 21,000+ Armed Forces members medically discharged require ongoing support, demonstrating the persistent need for the foundation's recovery services.
- +1 more outcomes
Companies that use On Course Foundation
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles3 records
On Course Foundation technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
On Course Foundation partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Invictus Games FoundationcorePartnership with Invictus Games Foundation to deliver golf events for the international wounded veteran community. OCF delivered their first-ever golf event supported by IGF, with 10 international participants joining UK beneficiaries as mentors in Scotland. The program has expanded to a second edition.
- Armstrong WardminorGolf professional and ambassador who supports the foundation's mission.
- Rory McIlroyminorProfessional golfer who has spoken publicly about the foundation's impact, describing beneficiaries as inspirational.
- Arnold PalmerminorLegendary golfer (1929-2016) whose legacy is honored by the foundation, having been associated with the organization's founding.
- On Course Foundation USAcoreSister foundation in the USA with shared mission of supporting wounded veterans through golf. Teams from both foundations compete in the annual Simpson Cup tournament.
Scale indicators4 records
Recent moves1 record
Expansion highlights4 records
On Course Foundation competitors and assessment
Company assessmentBroad incumbents
- Help for Heroes: Large UK military charity providing recovery and welfare support to wounded veterans. Comparable beneficiary base (UK wounded service personnel) but much broader scope than golf-specific rehabilitation.
- The Royal British Legion: UK's largest Armed Forces charity supporting serving personnel, veterans, and their families. Comparable beneficiary pool and fundraising model (lottery, donations, poppy appeal) at materially larger scale.
- Wounded Warrior Project: Major US charity serving wounded US military veterans through programmes and services. Closest US analogue to OCF's USA sister foundation with comparable beneficiary focus.
Direct peers
- Walking With The Wounded: UK charity supporting wounded veterans through expeditions and employment programmes. Comparable beneficiary focus and similar employment-pathway model, though delivered through outdoor challenges rather than golf.
- On Course Foundation USA: Sister foundation in the United States operating the same wounded-veteran golf-based rehabilitation model. Most directly comparable peer: same mission, same programmes, same Simpson Cup partner.
Emerging players
- Combat Stress: UK charity treating military veterans with mental health conditions including PTSD. Comparable UK veteran beneficiary base with overlapping rehabilitation mission, though specialized in clinical mental health.
- Forces in Mind Trust: UK charity funding research and programmes supporting UK Armed Forces veterans' transition to civilian life. Comparable transition-to-employment mission overlapping with OCF's Employment Programme.
Others
- Invictus Games Foundation: International foundation supporting wounded, injured, and sick service personnel through adaptive sport. OCF is a delivery partner via golf events, making IGF a comparable beneficiary-mission entity and key ecosystem partner.
Regional players
- Golf Foundation: UK charity introducing young people to golf through schools and communities. Comparable UK golf-charity delivery mechanism and funding model, but focused on youth development rather than wounded veterans.
- PGA REACH (PGA Foundation): The PGA's charitable arm supporting golf-related community programmes in the UK and Ireland. Comparable golf-charity vehicle embedded in the professional golf infrastructure that OCF leverages for employment pathways.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
On Course Foundation social profiles
Digital presenceOn Course Foundation compliance and trust
Trust signalCompliance2 records
On Course Foundation financial estimates
Financial estimateRevenue estimate
Valuation estimate
On Course Foundation leadership team
Management profileNumber of profiles
Profiles1 record
On Course Foundation funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
On Course Foundation M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about On Course Foundation
What does On Course Foundation do?
On Course Foundation is a registered UK charity that runs confidence-building golf activities and employment support programmes for wounded, injured, and sick Service personnel and veterans. Its core service is a Golf Programme of 2-day Golf Skills and Employment Courses, Introductory Golf Events, and 7-day Warm Weather Training Events in Orlando and Menorca, complemented by an Employment Programme that helps beneficiaries transition into careers in the golf industry. All beneficiary programmes are delivered free at point of delivery, funded by donations, a regulated monthly lottery, Captain's Charity partnerships, auctions, and corporate sponsorships.
Is On Course Foundation a public or private company?
On Course Foundation is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was On Course Foundation founded?
On Course Foundation was founded in 2015. It employs 11 to 50 people.
Where is On Course Foundation based?
On Course Foundation is headquartered in Richmond, United Kingdom, in the Europe region.
How does On Course Foundation make money?
Four revenue lines are on record. Donations and Fundraising is the primary driver. The others are lottery, corporate Partnerships and auctions.
Who are On Course Foundation's main competitors?
Broad incumbents on record are Help for Heroes, The Royal British Legion and Wounded Warrior Project. Direct peers are Walking With The Wounded and On Course Foundation USA. Emerging players are Combat Stress and Forces in Mind Trust. Invictus Games Foundation is listed as an others. Regional players are Golf Foundation and PGA REACH (PGA Foundation).
Does On Course Foundation have an API?
No public API is recorded for On Course Foundation.
What industry is On Course Foundation in?
On Course Foundation's product category is Veteran Rehabilitation Services. Its primary akta.pro industry code is MPAKABAE, Golf Clubs & Tournament-Host Clubs (Professional/Elite Golf Clubs). Its NAICS code is 61162 and its SIC code is 8600.