ORF Oberösterreich
ORF Oberösterreich is the Upper Austrian regional studio of Austria's public broadcaster ORF, producing regional TV, radio, and digital news for roughly 1.5 million residents under a public-service mandate funded via GIS license fees and advertising.
- Company typePublic
- Founded1928
- HeadquartersLinz, Austria
- Headcount11–50
- GTM typeB2C
- OfferingServices
What ORF Oberösterreich does
ORF Oberösterreich is the Upper Austrian regional studio of Austria's national public broadcaster ORF, headquartered in Linz. Originating with its first transmitter in 1928 and reorganized as a dedicated regional studio in 1972, it serves roughly 1.5 million residents of Upper Austria through television, radio, and digital news products. Its flagship television program is "Oberösterreich heute"; its radio output is delivered via Radio Oberösterreich; and its digital portfolio includes the website ooe.ORF.at together with podcast and vodcast offerings on the ORF Sound streaming platform. The studio operates 42 transmitter stations (87 TV transmitters and 67 radio transmitters) achieving 96% geographic coverage of Upper Austria, and maintains a regional archive of approximately 360,000 documents dating back to 1903.
Its core product set is built on standard broadcast and web publishing infrastructure: live television and radio distribution via terrestrial transmitter networks, on-demand audio on ORF Sound, and live streaming plus articles on ooe.ORF.at. Two operating subsidiaries — OLM (Oberösterreichische Landesmedien GmbH) and OLS (Oberösterreichische Landesstudio GmbH) — handle production and studio operations. Leadership is currently Klaus Obereder (Landesdirektor since January 2022) and Stefan Hartl (Chefredakteur); Sandra Ohms heads Volkskultur programming from spring 2022.
The business model is that of a regional arm of a statutory public broadcaster. ORF's overall funding flows from mandatory GIS (Gebühren Info Service) household license fees, supplemented by capped advertising revenue, with the regional studio's budget allocated through the parent ORF rather than disclosed separately. Commercial customers are effectively advertisers and content partners rather than direct subscribers; the end audience is the Upper Austrian public, served under a public-service mandate rather than a market-discretionary offer.
ORF Oberösterreich firmographics
Firmographics- Name
- ORF Oberösterreich
- Legal name
- Österreichischer Rundfunk, Landesstudio Oberösterreich
- Website
- https://ooe.orf.at
- Company type
- Public
- Founded year
- 1928
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- ORF Oberösterreich is the Upper Austrian regional studio of Austria's public broadcaster ORF, producing regional TV, radio, and digital news for roughly 1.5 million residents under a public-service mandate funded via GIS license fees and advertising.
- Ownership category
- akta.pro rank
ORF Oberösterreich industry classification
Industry- Product category
- Public Broadcasting
- NAICS
- Radio and Television Broadcasting Stations (5161), Radio Broadcasting Stations (516110), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621), Television Broadcasting Stations (516120)
- SIC
- Radio Broadcasting Stations (4832), Television Broadcasting Stations (4833)
- akta.pro primary industry
- Talk/News/Sports Radio Networks & Syndication (MPAIAEAG)
- akta.pro secondary industries
- Video Streaming Platforms (SVOD/AVOD/TVOD) (BPAMAJAA), General Entertainment AVOD Platforms (MPACAAAB), Podcast Networks & Studio Platforms (MPAIADAC)
Keywords
Where ORF Oberösterreich is headquartered
LocationHeadquarters
- HQ city
- Linz
- HQ country
- Austria
- HQ region
- Europe
Offices3 records
Markets served
ORF Oberösterreich business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Infrastructure, Technology or R&D, Marketing or Sales, Operations
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Classical radio advertising spots |
| Other | Multi-year contract | Special advertising formats - product placement, sponsorship |
Distribution channels5 records
Marketing channels6 records
ORF Oberösterreich product offering
Product offeringCore offering
ORF Oberösterreich operates as the regional Upper Austrian studio of Austria's public broadcaster ORF, producing and distributing regional news, cultural programming, and entertainment across television (Oberösterreich heute on ORF 2), FM radio (Radio Oberösterreich), the regional news portal ooe.ORF.at, and the ORF Sound audio streaming platform. Its infrastructure spans 67 radio transmitters and 87 TV transmitters across 42 stations reaching 96% of Upper Austria, supported by an archive of approximately 360,000 media documents. The organization also sells advertising time, sponsorships, and event-marketing services to commercial buyers.
Product overview
ORF Oberösterreich operates as a multimedia regional broadcaster with a platform-plus-modules architecture. The core offerings include ooe.ORF.at (regional news website), Radio Oberösterreich (regional radio station), Oberösterreich heute (regional TV news), and ORF Sound (audio streaming platform launched September 2022, replacing ORF Radiothek). The portfolio encompasses specialized radio programs such as G'sungen und G'spielt (folk music), Hoamatsound (local music magazine), Klingendes Oberösterreich (brass music), and Blasmusikkonzert (concert recordings), alongside cultural programming including Das Literarische Duett, Kulturzeit Klassik, Spielraum Kultur, Treffpunkt Kabarett, and Treffpunkt Kunst. Seasonal initiatives include Radio OÖ Sommertour (mobile broadcasting tour) and ORF Radio Oberösterreich Frühschoppen (Sunday live broadcasts). Technical infrastructure includes broadcasting via 67 radio and 87 TV transmitters across 42 stations, with the main Lichtenberg transmitter serving the region. The organization also maintains an extensive archive of approximately 360,000 media documents.
Differentiator
Problem solved
Functional benefit
Products and services
- ooe.ORF.at Regional News Portal
Companies that use ORF Oberösterreich
Customer profileSegments3 records
Ideal customer profiles1 record
ORF Oberösterreich technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature3 records
ORF Oberösterreich partnerships and signals
Strategic signalScale indicators7 records
ORF Oberösterreich competitors and assessment
Company assessmentBroad incumbents
- Kronehit: Austria's largest commercial radio network. Operates a similar multi-region Austrian broadcast model but is privately owned and advertising-driven, providing a useful comparator for ORF OÖ's capped-advertising model.
- ServusTV: Austrian commercial TV broadcaster owned by Red Bull. Operates nationally in the same Austrian media market as ORF OÖ and competes for the same regional advertising budgets, despite a different funding model.
- Puls 4 / ATV: ProSiebenSat.1 PULS 4 Group operates Austrian commercial TV channels including Puls 4 and ATV. Competes with ORF OÖ for Austrian audience share and regional advertising spend under a commercial rather than public-fee funding model.
- Hitradio Ö3: ORF's national pop-music radio station and sister brand within the ORF family. Comparable in broadcasting infrastructure and public-broadcaster funding model but operates at national rather than regional scale.
Direct peers
- ORF Tirol: ORF regional studio for Tyrol with radio, TV, and online news operations. Comparable geographic scope, transmitter infrastructure, and cultural programming mandate.
- ORF Steiermark: Regional ORF studio serving Styria with radio, TV, and digital platforms under the same ORF-G framework. Operates on a comparable audience and infrastructure scale.
- ORF Salzburg: ORF's regional studio for Salzburg state, operating Radio Salzburg and regional TV programming under identical GIS-funded public-broadcaster structure. Closest comparable peer in terms of scale and operations.
- ORF Niederösterreich: Sister regional studio of ORF serving Lower Austria with the same mandate, funding model, and multi-platform broadcasting structure. Directly comparable in scope, infrastructure, and audience profile to ORF Oberösterreich.
- ORF Wien: ORF's regional studio for Vienna, the largest regional unit by population. Operates under identical public-broadcaster mandate and funding structure as ORF Oberösterreich.
Regional players
- Bayerischer Rundfunk (BR): Germany's Bavarian regional public broadcaster, operating radio, TV, and digital platforms under a comparable public-fee funding model (Rundfunkbeitrag). Closest international analog in mandate, scale, and infrastructure footprint.
Market position
Strengths5 records
Weaknesses5 records
Key risks6 records
Key highlights7 records
Customer concentration
ORF Oberösterreich social profiles
Digital presenceORF Oberösterreich financial estimates
Financial estimateRevenue estimate
Valuation estimate
ORF Oberösterreich leadership team
Management profileNumber of profiles
Profiles9 records
ORF Oberösterreich subsidiaries and ownership
Company hierarchySubsidiaries2 records
ORF Oberösterreich funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ORF Oberösterreich M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ORF Oberösterreich
What does ORF Oberösterreich do?
ORF Oberösterreich operates as the regional Upper Austrian studio of Austria's public broadcaster ORF, producing and distributing regional news, cultural programming, and entertainment across television (Oberösterreich heute on ORF 2), FM radio (Radio Oberösterreich), the regional news portal ooe.ORF.at, and the ORF Sound audio streaming platform. Its infrastructure spans 67 radio transmitters and 87 TV transmitters across 42 stations reaching 96% of Upper Austria, supported by an archive of approximately 360,000 media documents. The organization also sells advertising time, sponsorships, and event-marketing services to commercial buyers.
Is ORF Oberösterreich a public or private company?
ORF Oberösterreich is a public company. It is classified as state government owned and is currently operating.
When was ORF Oberösterreich founded?
ORF Oberösterreich was founded in 1928. It employs 11 to 50 people.
Where is ORF Oberösterreich based?
ORF Oberösterreich is headquartered in Linz, Austria, in the Europe region.
Who are ORF Oberösterreich's main competitors?
Broad incumbents on record are Kronehit, ServusTV, Puls 4 / ATV and Hitradio Ö3. Direct peers are ORF Tirol, ORF Steiermark, ORF Salzburg, ORF Niederösterreich and ORF Wien. Bayerischer Rundfunk (BR) is listed as a regional player.
Does ORF Oberösterreich have an API?
No public API is recorded for ORF Oberösterreich.
What industry is ORF Oberösterreich in?
ORF Oberösterreich's product category is Public Broadcasting. Its primary akta.pro industry code is MPAIAEAG, Talk/News/Sports Radio Networks & Syndication, with a secondary code of BPAMAJAA, Video Streaming Platforms (SVOD/AVOD/TVOD). Its NAICS code is 5161 and its SIC code is 4832.