Orange Money Cameroun
Mobile money and digital payments platform in Cameroon serving individual consumers, informal merchants, enterprises, and diaspora users via USSD (#150#) and the Max it super app, offering P2P transfers, bill payments, merchant payments, pico-credit, international remittances, and a virtual Mastercard.
- Company typePrivate
- Founded2015
- HeadquartersDouala, Cameroon
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Orange Money Cameroun does
Orange Money Cameroun is the mobile money and digital payments service of Orange Cameroun S.A., itself a subsidiary of the Orange S.A. group. Operating in Cameroon since 2015, the platform delivers a full-stack e-wallet accessible to users on any mobile network (Orange, MTN, Nexttel) via USSD code #150# and the Max it super app. The core product covers P2P transfers, deposits, withdrawals, bill payments (Eneo, CAMWATER, Canal+), airtime purchases, and merchant payments, augmented by an expanding portfolio of vertical-specific payments (university fees, hospital payments, housing) and partner-distributed services such as OM Asso (informal merchants), OM Business (formal merchants), Points de Vente (agents), and bulk B2B disbursements (Paiement de Masse).
The platform's monetization is overwhelmingly transactional: tiered fees on transfers and cash withdrawals, fee-bearing bill payment processing, and per-transaction revenue on merchant settlements. Beyond payments, Orange Money Cameroun has layered in higher-value services: OM Boost (pico-credit in partnership with UBA and EZRA, lending 1,000-100,000 FCFA over 30 days), OM Fusion (real-time wallet-to-bank and bank-to-wallet interoperability), and OM Mastercard (a January 2026 prepaid virtual card issued with Mastercard and AccessBank enabling international online payments at 2,500 FCFA/year). International remittance is distributed through a broad partner network including Western Union, MoneyGram, WorldRemit, Taptap Send, Sendwave, MFS Africa, TerraPay, Thunes, and GIMAC, supporting outbound transfers to 11 African countries and inbound from global corridors. Complementary products include OM Fidélité (loyalty), Parrainage (referral), OM Anti-arnaques (fraud reporting), and a financial manager module (auto-debit, coffre-fort savings, tontines).
The business serves four principal segments: individual consumers across all networks, informal-sector merchants via OM Asso, formal business merchants via OM Business, and enterprise/corporate clients via bulk payments. Distribution combines self-service digital channels (USSD, Max it app) with Orange's physical retail footprint (Orange shops, authorized distributors, PDV agents). Pricing was materially repriced in March 2026 to 0% on transfers and 1% on withdrawals, indicating a deliberate volume-led strategy to deepen share-of-wallet across the Max it ecosystem rather than optimize for short-term take rate.
Orange Money Cameroun firmographics
Firmographics- Name
- Orange Money Cameroun
- Legal name
- Orange Money Cameroun
- Website
- https://orangemoney.orange.cm
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Mobile money and digital payments platform in Cameroon serving individual consumers, informal merchants, enterprises, and diaspora users via USSD (#150#) and the Max it super app, offering P2P transfers, bill payments, merchant payments, pico-credit, international remittances, and a virtual Mastercard.
- Ownership category
- akta.pro rank
Orange Money Cameroun industry classification
Industry- Product category
- Mobile Money and Digital Payments
- NAICS
- Depository Credit Intermediation (5221)
- akta.pro primary industry
- General-Purpose Digital Wallets (P2P + Merchant) (FSAMAEAA)
- akta.pro secondary industries
- In-App / Online Checkout Wallets (FSAMAEAH), Consumer Remittances (P2P) (FSAMAIAA)
Keywords
Where Orange Money Cameroun is headquartered
LocationHeadquarters
- HQ city
- Douala
- HQ country
- Cameroon
- HQ region
- Africa
Offices1 record
Markets served
Orange Money Cameroun business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Technology or R&D, Operations, Infrastructure, Supply Chain, Personnel, Marketing or Sales
Revenue model
- Money Transfer Fees: Orange Money charges transaction fees on domestic money transfers between accounts. Fees vary by amount tier: 0% + 0.2% + 4F for transfers 50-500,000 FCFA. International transfers charged from 1.5% for WAEMU zone and 3% for transfers outside Africa.
- Cash Withdrawal Fees: Revenue generated from withdrawal fees when customers cash out from their Orange Money accounts. Fee structure: 54F for amounts 50-4,999F; 1% + 4F for 5,000-399,999F; 4,004F flat for 400,000-500,000F.
- Merchant Payment Services: Free for customers to pay merchants, but Orange Money earns revenue through merchant partnerships and cash-out fees when merchants withdraw accumulated funds.
- Bill Payment Processing: Fees charged on utility bill payments (Eneo electricity, CAMWATER water) according to tiered fee schedules. Free for Orange bills and Canal+ recharges.
- OM Mastercard Subscription: Annual subscription fee of 2,500 FCFA for the virtual prepaid Mastercard card enabling international online payments.
- OM Boost Credit Interest: Revenue generated from pico-credit lending through OM Boost partnership with UBA and EZRA. Interest and penalties applied on outstanding balances after 30-day repayment period.
- Referral Program: Commission earned through referral program where existing customers earn 100 FCFA for each successful referral who downloads the app and performs a transaction.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Domestic Transfer to Orange Money account |
| Transaction based/ take rate | Pay-as-you-go | Cash Withdrawal from Orange Money |
| Subscription | Annual | OM Mastercard Virtual Card Annual Subscription |
| Usage-based | Pay-as-you-go | OM Boost Pico Credit Service |
| Transaction based/ take rate | Pay-as-you-go | OM Fusion Bank-to-Wallet Transfers |
| Transaction based/ take rate | Pay-as-you-go | OM Asso Merchant Withdrawal Fees |
| Unit Pricing | Pay-as-you-go | Eneo Bill Payment |
| Transaction based/ take rate | Pay-as-you-go | GIMAC International Transfers (CEMAC zone) |
Go-to-market motion2 records
Distribution channels8 records
Marketing channels6 records
Orange Money Cameroun product offering
Product offeringCore offering
Orange Money Cameroun operates a multi-network mobile money electronic wallet in Cameroon, enabling individuals and merchants to deposit, transfer, and withdraw funds via USSD (#150#), the Max it super-app, and the Orange Money Afrique app. The service bundles domestic P2P transfers, bill payments, airtime purchases, merchant payments, international remittances, savings, pico-credit (OM Boost), virtual Mastercard issuance, insurance distribution, and bank-wallet integration (OM Fusion) into a single consumer wallet.
Product overview
Orange Money Cameroun is a mobile money platform offering a comprehensive suite of financial services accessible via USSD (#150#) and the Max it super app. The core platform provides electronic wallet account management, P2P transfers, deposits, and withdrawals. The portfolio includes payment solutions (merchant payments, bill payments for utilities/TV/insurance, healthcare fees, school fees, airtime, housing), financial services (OM Boost pico-credit with UBA/EZRA, insurance products with Activa and Atlantique Assurances, OM Fusion banking integration), international transfers (send to 11 African countries, receive from global partners including Western Union, MoneyGram, MFS Africa), partner programs (OM Asso for informal merchants, OM Business for enterprises, PDV for agents), and loyalty/security features (OM Fidélité, OM Anti-arnaques). The recent OM Mastercard (January 2026) enables international online payments via Mastercard network.
Differentiator
Problem solved
Functional benefit
Brands
- OM Boost: Pico-credit service allowing customers to borrow money for transactions, launched in partnership with UBA and EZRA
- OM Mastercard
- OM Asso
- OM Fidélité
- OM Fusion
Products and services
- Orange Money Core Wallet
- OM Boost
- OM Mastercard (Virtual Card)
- OM Asso
- Paiement de Masse (OM Business Bulk Payments)
- Web Paiement (E-commerce Payment Gateway)
- OM Fusion
- International Money Transfers (Remittances)
- Insurance via Orange Money
- Programme Distributeur PDV (Point of Sale Distribution) Distributor / agent-banking partnership program that lets individuals become Orange Money cash-in/cash-out points in their neighborhoods, charging customer fees of 1.5% for deposits and 2.5% for withdrawals.
- OM Fidélité (Loyalty Program) Customer loyalty program that rewards Orange Money users with points and tier-based benefits for using wallet services.
- Parrainage Orange Money (Referral Program) Consumer referral program that pays existing Orange Money customers 250 XAF for every new subscriber they onboard who completes a qualifying transaction.
- Financial Manager (Gestionnaire Financier) Personal financial management service within the Orange Money app that lets users view their transaction history and statements to track inflows, outflows, and balances.
Quantifiable outcome
- 25% cheaper on cash withdrawals compared to alternatives
- +4 more outcomes
Companies that use Orange Money Cameroun
Customer profileNamed customers11 records
Segments5 records
Ideal customer profiles5 records
Orange Money Cameroun technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration23 records
Feature5 records
Orange Money Cameroun partnerships and signals
Strategic signalPartnerships
22 partnerships are on record, tiered core and minor.
- MastercardcoreMastercard is the payment network partner for the OM Mastercard virtual prepaid card. The partnership enables Orange Money users to make online payments on international websites accepting Mastercard. Users can top up their virtual card from their Orange Money account and pay for subscriptions, shopping, and services globally.
- AccessBankcoreAccessBank is the partner bank approved by regulatory authorities for the OM Mastercard card. The bank provides the regulatory and banking infrastructure necessary for issuing the virtual prepaid card to Orange Money users.
- Taptap SendcoreTaptap Send enables users abroad to send money directly to Cameroon Orange Money accounts. Fast, secure, and cost-effective international remittance service.
- SendwavecoreSendwave provides international money transfer services to Cameroon with low fees and favorable exchange rates, depositing directly into Orange Money accounts.
- Western UnioncoreGlobal money transfer leader covering 200+ countries and territories. Senders can transfer money directly to recipient Orange Money accounts in Cameroon.
- MoneyGramcoreMoneyGram enables international transfers to Orange Money accounts accessible via thousands of branches, online, or mobile app.
- WorldRemitcoreFast and secure international money transfer service sending directly to Cameroon Orange Money accounts.
- Boss RevolutionminorInternational money transfer service enabling convenient Cameroon transfers to Orange Money accounts.
- Orange Money Europe (OME)coreImmediate secure transfers from Europe to Cameroon Orange Money accounts. Recipient receives SMS confirmation and funds are immediately available.
- PaysendminorOnline money transfer service to 170+ countries at flat rates (1.5€ to Cameroon), with direct deposit to Orange Money accounts.
- EziPayminorInstant international transfers to Cameroon Orange Money accounts at competitive rates.
- BelmoneyminorInternational transfer service with technology, security, and fast transfers to 180+ countries with certification.
- Hello PaisaminorMoney transfer service from South Africa for Cameroonian residents to receive funds directly in Orange Money accounts.
- BnB (BnB Cash)minorInternational money transfer and payment services focusing on Africa transfers with direct deposit to Orange Money.
- Mama MoneyminorService helping African expatriates send money home to Cameroon directly into Orange Money accounts.
- MFS AfricacoreLeading digital payment gateway enabling cross-border transactions across Africa. Aggregator connecting multiple partners to Orange Money infrastructure.
- TerraPaycoreFacilitates international currency to local currency conversions for money transfers to Cameroon via Orange Money.
- ThunescorePayment solution for mobile wallets enabling businesses to receive international payments via Orange Money.
- GIMACcorePayment gateway for CEMAC zone (Central Africa) money transfers. Enables Orange Money users to send/receive money within the region (Cameroon, Gabon, Congo, Chad, Equatorial Guinea, Central African Republic) at preferential rates.
- Atlantique Assurances CamerouncoreInsurance company partner offering Activa Makala (accident insurance) and AssurTous Santé (health insurance) products accessible through Orange Money via USSD codes. Makala Classic: 5,000F/year with up to 50,000F medical coverage and 1M death benefit. Makala Plus: 9,000F/year with 200,000F medical coverage.
- UBA (United Bank for Africa)coreUBA is the banking partner for the OM Boost pico-credit service. Together with EZRA, UBA provides the credit infrastructure allowing Orange Money customers to access small loans (1,000-100,000 FCFA) for completing transactions.
- EZRAcoreEZRA is the insurance partner for the OM Boost pico-credit service. Provides credit scoring and insurance backing for the micro-lending product available to Orange Money customers.
Scale indicators1 record
Recent moves6 records
Expansion highlights7 records
Orange Money Cameroun competitors and assessment
Company assessmentEmerging players
- Paytm: Indian mobile wallet and payments super-app offering P2P transfers, bill payments, merchant acceptance, credit, and insurance through a single mobile interface. Comparable as a reference point for the wallet-to-super-app evolution in an emerging market, though not directly competitive.
- Wave (mobile money): Mobile money challenger operating in Senegal, Côte d'Ivoire, Mali, Burkina Faso, Gambia, and Uganda with a focus on low-cost P2P transfers and merchant payments. Comparable as a digital-first, low-fee mobile money competitor reshaping fee economics in West and Central Africa.
Regional players
- Moov Money (Moov Africa): Mobile money service from Moov Africa (Maroc Telecom/Etisalat group) operating across multiple CEMAC and WAEMU markets. Comparable as a telco-led mobile money competitor with regional cross-border reach, though not directly head-to-head in Cameroon.
Broad incumbents
- Western Union: Global money transfer incumbent that channels remittances into Orange Money accounts in Cameroon. Comparable as a remittance endpoint/sender with overlapping cross-border payment product, even though the model (agent-based vs. wallet) differs.
- Orange Money (other African markets): Sister entities under Orange S.A.'s mobile money umbrella operating in Senegal, Mali, Burkina Faso, Côte d'Ivoire, DRC, Madagascar, and other markets. Same product DNA, technology stack, and brand but focused on different geographies; useful for benchmarking international transfer corridors and product roadmap.
- M-Pesa (Vodacom/Safaricom): Africa's flagship mobile money platform pioneered in Kenya and now expanding across multiple markets. Comparable as a full-stack mobile money operator with merchant payments, credit (M-Shwari), and international remittances, even if not directly present in Cameroon.
Direct peers
- Airtel Money Africa: Mobile money service from Airtel Africa operating across multiple African markets, offering P2P transfers, bill payments, merchant payments, and credit. Comparable as a telco-led mobile money competitor with similar cross-border remittance use cases.
- MTN Mobile Money Cameroon: Direct competitor in Cameroon offering the same core mobile money services (P2P transfers, bill pay, merchant payments, credit) over MTN's mobile network. Together they form a mobile money duopoly in the country.
Others
- MFS Africa (Onafriq): Cross-border payments aggregator and partner to Orange Money Cameroun enabling remittance connectivity across Africa. Comparable as an enabling infrastructure provider in the same mobile money and cross-border payment value chain.
- TerraPay: Cross-border payments network integrated as a partner to Orange Money for international remittance reception. Comparable as a payments infrastructure layer that helps mobile wallets participate in global money movement.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Orange Money Cameroun social profiles
Digital presenceOrange Money Cameroun financial estimates
Financial estimateRevenue estimate
Valuation estimate
Orange Money Cameroun leadership team
Management profileNumber of profiles
Orange Money Cameroun funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Orange Money Cameroun M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Orange Money Cameroun
What does Orange Money Cameroun do?
Orange Money Cameroun operates a multi-network mobile money electronic wallet in Cameroon, enabling individuals and merchants to deposit, transfer, and withdraw funds via USSD (#150#), the Max it super-app, and the Orange Money Afrique app. The service bundles domestic P2P transfers, bill payments, airtime purchases, merchant payments, international remittances, savings, pico-credit (OM Boost), virtual Mastercard issuance, insurance distribution, and bank-wallet integration (OM Fusion) into a single consumer wallet.
Is Orange Money Cameroun a public or private company?
Orange Money Cameroun is a private company. It is classified as corporate owned and is currently operating.
When was Orange Money Cameroun founded?
Orange Money Cameroun was founded in 2015. It employs 11 to 50 people.
Where is Orange Money Cameroun based?
Orange Money Cameroun is headquartered in Douala, Cameroon, in the Africa region.
How does Orange Money Cameroun make money?
Seven revenue lines are on record. Money Transfer Fees are the primary driver. The others are cash Withdrawal Fees, merchant Payment Services, bill Payment Processing, OM Mastercard Subscription, OM Boost Credit Interest and referral Program.
Who are Orange Money Cameroun's main competitors?
Emerging players on record are Paytm and Wave (mobile money). Moov Money (Moov Africa) is listed as a regional player. Broad incumbents are Western Union, Orange Money (other African markets) and M-Pesa (Vodacom/Safaricom). Direct peers are Airtel Money Africa and MTN Mobile Money Cameroon. Others are MFS Africa (Onafriq) and TerraPay.
Does Orange Money Cameroun have an API?
No public API is recorded for Orange Money Cameroun.
What industry is Orange Money Cameroun in?
Orange Money Cameroun's product category is Mobile Money and Digital Payments. Its primary akta.pro industry code is FSAMAEAA, General-Purpose Digital Wallets (P2P + Merchant), with a secondary code of FSAMAEAH, In-App / Online Checkout Wallets. Its NAICS code is 5221.