Office de Tourisme de Boulogne-Billancourt

What Office de Tourisme de Boulogne-Billancourt does

The Office de Tourisme de Boulogne-Billancourt (OTBB) is the official municipal tourism office for the city of Boulogne-Billancourt, a Paris suburb in the Hauts-de-Seine department of Île-de-France. Established in 2001 and operating as a non-profit association under French law, OTBB holds statutory mandate through its registration with Atout France (number IM092160014) to promote tourism within its geographic zone. The organization serves individual tourists, weekend visitors, cultural tourists, and local residents through a centralized information, booking, and ticketing platform.

OTBB's product portfolio centers on guided tours (18+ itineraries covering Art Déco architecture, Renault industrial heritage, religious sites, cinema history, Metro Line 9 infrastructure, Roland Garros backstage, and food-related experiences including chocolate and non-alcoholic wine workshops), online ticketing through its Billetterie platform with PayBox-secured payment, a retail Boutique selling local publications (€11.90–€39), and digital services including the Citygem discovery tool and OTBB TV video platform. Pricing is unit-based, ranging from €7.20 for metro tours to €36 for the Les Canards de Paris amphibious bus experience, with Club OTBB membership providing 12-month discounts.

The go-to-market is direct-to-consumer through the otbb.org website, a physical office at 25 Avenue André Morizet, multilingual brochures (French, English, Chinese, Japanese), and social channels (Instagram, Facebook at 30,000 followers, Twitter, OTBB TV). Revenue derives from commissions on partner venue sales, retail margins on publications and souvenirs, and subscription membership fees. Distribution is supported by mandate-based partnerships with Musée Albert-Kahn, La Seine Musicale, Roland Garros, religious sites, and other local cultural venues.

Name

Office de Tourisme de Boulogne-Billancourt

Legal name

Office de Tourisme de Boulogne-Billancourt

Website

https://otbb.org

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Office de Tourisme de Boulogne-Billancourt (OTBB) is the official municipal tourist office for Boulogne-Billancourt, France. It sells guided tours, event tickets, and local publications to tourists and residents under statutory mandate from Atout France.

Ownership category

akta.pro rank

Product category

Tourism Services

NAICS

Convention and Visitors Bureaus (561591), Tour Operators (56152)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Inbound/Local Retail Travel Agencies (Destination Booking Offices) (THAKABAH)

Keywords

• Tourism information services
• Guided cultural tours
• Visitor center services
• Local heritage tours
• Tourism ticket booking

Headquarters

HQ city

Boulogne-Billancourt

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Tourism Services and Activities Sales: The Office de Tourisme acts as an intermediary (mandatary) selling tours, activities, museum visits, and cultural experiences on behalf of local service providers. Revenue comes from commissions on sales of these tourism products including guided tours, entrance tickets to attractions, and cultural events.
2. Ticket Sales (Billetterie): Online ticket sales for events and attractions through the website, with secure payment processing via PayBox system.
3. Retail Boutique Sales: Sale of books, guides, and souvenirs related to Boulogne-Billancourt history and tourism, including titles like 'Le Guide Boulogne-Billancourt' (12.00€), 'L'Île Seguin : quelle histoire!' (17.00€), and 'Boulogne-Billancourt Art Déco' (39.00€).
4. Club OTBB Membership: Club OTBB card membership valid for 12 months providing benefits and advantages to members.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

The Office de Tourisme de Boulogne-Billancourt is the official municipal tourist office for Boulogne-Billancourt, France, operating under French tourism law (registered with Atout France as IM092160014). It sells guided tours (cultural, architectural, industrial, gastronomic, and workshop experiences), event and attraction tickets via its online Billetterie, a boutique of local heritage books and souvenirs, and a Club OTBB membership, delivered through its website, physical visitor office at 25 Avenue André Morizet, OTBB TV, and partner venues.

Product overview

Office de Tourisme de Boulogne-Billancourt operates a comprehensive tourism platform offering guided tours (individual and group), ticketing for events, an online boutique selling local publications and books, and digital services including Citygem discovery tool and OTBB TV video platform. The portfolio includes cultural events like the annual Portes ouvertes des Ateliers d'Artistes, National Architecture Days, Mobility Day, and Forum Conferences. The shop offers 8 publications documenting local history, Art Deco heritage, and cultural figures. The ticketing platform (Billetterie) manages reservations for 18+ guided tours including the unique Les Canards de Paris amphibious bus experience, heritage tours of the Synagogue and Orthodox Church, industrial history walks, and artisanal workshops. The site integrates PayBox secure payment processing for online transactions.

Differentiator

Problem solved

Functional benefit

Products and services

• Billetterie (Ticketing) Online ticketing platform selling tickets for guided tours, events, and partner-venue activities, with secure PayBox payment processing; targets visitors and groups planning experiences in Boulogne-Billancourt.
• Boutique (Shop) Retail shop (online and in-person) selling books, guides, and souvenirs about Boulogne-Billancourt's history and heritage for visitors and locals.
• Visites Guidées Individuelles (Individual Guided Tours) Curated program of expert-led guided tours for individual visitors spanning cultural, historical, architectural, industrial, religious, and gastronomic themes throughout Boulogne-Billancourt; priced per tour with member discounts.
• Citygem - Découvrir la ville Digital city-discovery tool providing interactive content to help visitors explore and rediscover Boulogne-Billancourt.
• Club OTBB Membership 12-month membership card providing benefits, discounts, and advantages on tours, tickets, and boutique purchases for repeat visitors and engaged locals.
• Visites Guidées de Groupes (Group Guided Tours) Customized guided tours for groups, schools, and corporate outings across cultural, architectural, and heritage themes in Boulogne-Billancourt.
• Les Canards de Paris - Amphibious Bus Tour Amphibious bus tour experience ('Marcel le Canard') that explores Boulogne-Billancourt on both land and water, priced €20.00-€36.00 depending on adult/child and member status.
• La Synagogue de Boulogne Guided Visit Guided visit of the Neo-Byzantine Synagogue of Boulogne (built in 1911, historic monument since 1986), limited to 20 participants with reservation required.
• Eglise orthodoxe Saint-Nicolas-le-Thaumaturge Guided Tour Guided tour of the Orthodox Church of Boulogne-Billancourt exploring church history, architecture, icons, and traditions.
• Atelier Bean To Bar Chocolate Workshop Chocolate-making workshop at Thierry Keiflin's atelier exploring the Bean To Bar artisanal chocolate process, limited to 10 participants.
• Parcours des Années 30 - Art Déco Architecture Tour Architectural walking tour through the 1930s heritage buildings and Art Déco landmarks of Boulogne-Billancourt.
• Coulisses du Stade Roland Garros Tour Exclusive backstage tour of the Roland Garros tennis stadium, with member and child pricing tiers.
• Le Guide Boulogne-Billancourt Official printed guide to Boulogne-Billancourt sold via the OTBB boutique (online and in-person) for €12.00.
• Boulogne-Billancourt Art Déco Book Comprehensive book on Art Déco heritage and architecture in Boulogne-Billancourt, sold via the OTBB boutique for €39.00.

Quantifiable outcome

• The office manages bookings for diverse activities including 18 different guided tours across cultural, architectural, and gastronomic themes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Service Providers and Tourism PartnerscoreChannel Partner/ Reseller/ DistributorThe Office de Tourisme operates under mandate agreements with local service providers including museums, tour operators, transport services, and cultural venues. Partners include Musée Albert-Kahn, La Seine Musicale, and various cultural institutions. The office sells their services as an authorized intermediary under French tourism law.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• GetYourGuide: Online tours-and-activities marketplace that aggregates local guided experiences including in Paris and Boulogne-Billancourt. Emerging platform peer that competes for the same tourist booking while also serving as a potential distribution channel for OTBB inventory.

Others

• Atout France: France's national tourism development agency, the registrar of travel operators (OTBB registration IM092160014) and the public-sector overseer of the French tourist office system. Not a competitor but a regulatory and funding counterpart that shapes OTBB's operating rules.

Direct peers

• Office de Tourisme et des Congrès de Paris: Official Parisian tourism office and convention bureau operating the parisinfo.com platform. Direct functional peer as the official destination marketing/booking entity for the capital city that anchors OTBB's broader tourism catchment area.
• Office de Tourisme et des Congrès de Marseille: Major French municipal tourist office with comparable functions (ticketing, guided tours, boutique, events). Useful benchmark for scale, partner management, and product breadth in a French urban destination context.
• Paris je t'aime (Paris Convention & Visitors Bureau): Paris Convention and Visitors Bureau operating as the official promotional and convention service entity for Paris. Direct peer within the same Paris-region visitor economy, sharing mandate-driven tourism promotion and convention support activities.
• Bordeaux Tourisme & Congrès: Official tourism and congress bureau for Bordeaux, operating guided tours, a boutique, and event programming. Direct functional peer against which OTBB's product depth and digital channels can be compared.
• Office de Tourisme de Versailles: Official tourist office for Versailles, the most comparable Hauts-de-Seine-adjacent suburban destination. Similar model combining ticketing, guided tours, boutique sales, and cultural heritage programming for a single municipality.
• Only Lyon - Office de Tourisme et des Congrès: Lyon tourist and congress office offering tours, ticketing, and membership. Direct peer in product mix and French municipal tourism authority mandate, though at larger scale.

Broad incumbents

• Comité Régional du Tourisme Paris Île-de-France: Regional tourism authority that ultimately coordinates and promotes the Île-de-France destinations OTBB serves. Acts as an upstream enabler/funder that defines the policy and promotion framework within which OTBB operates.
• Visit Brussels: Brussels' official city tourism organization combining destination marketing, guided tours, ticketing, and convention services. Broader scale peer with a similar regulatory-mandate model applicable to a European capital-region city.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/OTBB92
• Facebookfacebook.com/OTBB92
• Instagraminstagram.com/OTBB92
• LinkedInlinkedin.com/company/office-de-tourisme-de-boulogne-billancourt

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Office de Tourisme de Boulogne-Billancourt