Ouray Hot Springs
- Company typePrivate
- Founded1927
- HeadquartersOuray, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
Ouray Hot Springs firmographics
Firmographics- Name
- Ouray Hot Springs
- Legal name
- City of Ouray
- Website
- https://ourayhotsprings.com
- Company type
- Private
- Founded year
- 1927
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Where Ouray Hot Springs is headquartered
LocationHeadquarters
- HQ city
- Ouray
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Ouray Hot Springs business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- Day Pass Admissions: Customers pay admission fees based on age category for access to the hot springs pools, water slides, and facility amenities.
- Annual Memberships: 12-month pool and fitness center memberships offering priority access (10-11am member-only hours) and discounted rates. Special discounted memberships available for City of Ouray volunteers, Ouray School students, local first responders, and qualifying individuals.
- Event Rentals: Three event spaces available for rental: White Tent ($65/hour), Overlook Pavilion ($50/hour), Overlook Pool ($700/hour). Minimum 2-hour reservation required. Does not include pool admission.
- Swim Lessons: Group lessons, private lessons (four 30-minute one-on-one sessions), and semi-private lessons (four lessons in groups of 2-3 students).
- Watsu Aquatic Bodywork: Healing modality sessions in warm thermal water provided by certified practitioners Christian Muller and Vanessa Wawrzynowicz. Available in 45 and 60-minute options with member discounts.
- Amenity Fees: Additional revenue from unlimited slides ($5/day during summer), shower fees ($4), and other ancillary services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Children under 3 - Free admission |
| Unit Pricing | Pay-as-you-go | Youth 3-17 - $18 per visit |
| Unit Pricing | Pay-as-you-go | Adults 18-64 - $30 per visit |
| Unit Pricing | Pay-as-you-go | Senior 65-74 - $24 per visit |
| Unit Pricing | Pay-as-you-go | Super Senior 75+ - $10 per visit |
| Unit Pricing | Pay-as-you-go | Unlimited Slides - $5/day |
| Unit Pricing | Pay-as-you-go | Showers - $4 |
| Unit Pricing | Pay-as-you-go | White Tent Rental - $65/hour |
| Unit Pricing | Pay-as-you-go | Overlook Pavilion Rental - $50/hour |
| Unit Pricing | Pay-as-you-go | Overlook Pool Rental - $700/hour |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Ouray Hot Springs product offering
Product offeringCore offering
Ouray Hot Springs operates a year-round municipal hot springs pool facility in Ouray, Colorado, featuring multiple temperature zones fed by a sulfur-free mineral flow-through water system. The facility sells day-use admissions, annual pool and fitness center memberships, swim lessons, Watsu aquatic bodywork sessions, and event/facility rentals to individual visitors, families, wellness seekers, and groups.
Product overview
Ouray Hot Springs Pool is a single-location hot springs recreational facility operated by the City of Ouray, Colorado. The facility offers a multi-zone hot springs pool with varying temperature areas, swim lessons, Watsu aquatic bodywork services, and event rental spaces. The main pool uses a continuous flow-through design supplying 250-300 GPM of fresh mineral water. Membership programs provide exclusive access hours and discounts on services. The facility completed a major renovation in 2017 after 88 years of operation.
Differentiator
Problem solved
Functional benefit
Products and services
- Ouray Hot Springs Pool Day Admissions
- Annual Pool and Fitness Center Membership
- Swim Lessons
- Watsu Aquatic Bodywork Sessions
- Event and Facility Rental
Quantifiable outcome
- 100 GPM of 150-degree mineral water from Box Canyon plus 190 GPM supplemental water at 117 degrees
- +1 more outcomes
Companies that use Ouray Hot Springs
Customer profileNamed customers1 record
Segments6 records
Ideal customer profiles4 records
Ouray Hot Springs technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Ouray Hot Springs partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- WayofWater.com (Christian Muller & Vanessa Wawrzynowicz)minorCertified Watsu aquatic bodywork practitioners offering healing modality sessions in the warm thermal water of the hot springs pool. Sessions available in 45 and 60-minute options with discounts for pool members. Practitioners bring specialized experience in transpersonal counseling, Shiatsu bodywork, hypnosis coaching, PTSD support, and athletic performance.
Scale indicators4 records
Recent moves9 records
Expansion highlights5 records
Ouray Hot Springs competitors and assessment
Company assessmentDirect peers
- Strawberry Park Hot Springs: Natural cedar-lined hot springs pools in Steamboat Springs, CO offering a rustic thermal bathing experience. Comparable in that it is a natural-mineral, multi-temperature destination hot springs pool serving both tourists and locals in a Colorado mountain town.
- Cottonwood Hot Springs Inn & Spa: Natural geothermal soaking pools in Buena Vista, CO with on-site lodging. Competes in the Colorado mountain hot springs destination category, particularly for wellness and relaxation-oriented visitors.
- Mount Princeton Hot Springs Resort: Hot springs pool complex in Buena Vista, CO offering creekside soaking, multiple temperature pools, water slides, and family amenities. Operates a nearly identical product mix to Ouray (multiple temperature zones, slides, family activities) in a competing Colorado destination.
- Iron Mountain Hot Springs: Newer (2015) hot springs soaking facility in Glenwood Springs, CO featuring 16 mineral pools of varying temperatures along the Colorado River. Closest direct competitor in product configuration (multi-temperature thermal pools, day-pass admission, family-friendly) within the Colorado market.
- Wiesbaden Hot Springs Spa & Lodgings: Historic hot springs lodging and soaking facility located in the same town of Ouray, CO. Direct local competitor drawing from the same tourist base and offering adjacent lodging/sleeping options not available at the City of Ouray municipal pool.
- The Springs Resort & Spa: Large hot springs resort in Pagosa Springs, CO with 23 soaking pools of varying temperatures and an attached hotel/spa. Competes for wellness-oriented travelers and destination tourists in the broader Colorado thermal springs category.
- Glenwood Hot Springs Pool: Largest mineral hot springs pool in the world, located in Glenwood Springs, CO. Operates a similar sulfur-free family-friendly thermal pool complex with water slides, multiple temperature zones, and event rentals, directly competing for Colorado tourist and regional visitor dollars.
- Avalanche Creek Hot Springs: Natural creekside hot springs pools located in Redstone, CO. Comparable as a small-scale, natural-mineral, family-friendly soaking destination within the same Colorado mountain tourism ecosystem.
- Idaho Springs Hot Springs (Indian Hot Springs): Historic hot springs pool, bathhouse, and slide complex in Idaho Springs, CO. Multi-temperature thermal pool facility with family recreation elements comparable to Ouray's mix of soaking, slides, and group amenities.
Emerging players
- SunWater Spa: Day-spa and cedar soaking pool facility in Manitou Springs, CO offering mineral-pool soaking alongside wellness services. Comparable as a smaller-scale, modern, wellness-focused hot springs operator adjacent to Ouray's core product mix.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Customer concentration
Ouray Hot Springs social profiles
Digital presenceOuray Hot Springs financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ouray Hot Springs leadership team
Management profileNumber of profiles
Ouray Hot Springs funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ouray Hot Springs M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ouray Hot Springs
What does Ouray Hot Springs do?
Ouray Hot Springs operates a year-round municipal hot springs pool facility in Ouray, Colorado, featuring multiple temperature zones fed by a sulfur-free mineral flow-through water system. The facility sells day-use admissions, annual pool and fitness center memberships, swim lessons, Watsu aquatic bodywork sessions, and event/facility rentals to individual visitors, families, wellness seekers, and groups.
Is Ouray Hot Springs a public or private company?
Ouray Hot Springs is a private company. It is classified as state government owned and is currently operating.
When was Ouray Hot Springs founded?
Ouray Hot Springs was founded in 1927. It employs 1 to 10 people.
Where is Ouray Hot Springs based?
Ouray Hot Springs is headquartered in Ouray, United States, in the North America region.
How does Ouray Hot Springs make money?
Six revenue lines are on record. Day Pass Admissions are the primary driver. The others are annual Memberships, event Rentals, swim Lessons, watsu Aquatic Bodywork and amenity Fees.
Who are Ouray Hot Springs's main competitors?
Direct peers on record are Strawberry Park Hot Springs, Cottonwood Hot Springs Inn & Spa, Mount Princeton Hot Springs Resort, Iron Mountain Hot Springs, Wiesbaden Hot Springs Spa & Lodgings, The Springs Resort & Spa, Glenwood Hot Springs Pool, Avalanche Creek Hot Springs and Idaho Springs Hot Springs (Indian Hot Springs). SunWater Spa is listed as an emerging player.
Does Ouray Hot Springs have an API?
No public API is recorded for Ouray Hot Springs.