OX Place

Name

OX Place

Legal name

Oxford City Housing Ltd.

Website

https://oxplace.co.uk

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Affordable Housing Development

NAICS

New Housing For-Sale Builders (236117), New Multifamily Housing Construction (except For-Sale Builders) (236116)

SIC

Land Subdividers & Developers (No Cemeteries) (6552)

akta.pro primary industry

Residential Affordable Housing Development & Construction (IMAFABAI)

akta.pro secondary industries

Affordable Housing & Community Development (Housing, Community Land Trusts) (BPAGALAC), Affordable & Public Housing Asset Management (BPAJAMAI)

Keywords

• Affordable housing development
• Shared ownership homes
• Social rent housing
• Low-carbon housing
• Council housing delivery

Headquarters

HQ city

Oxford

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Others

Revenue model

1. Shared Ownership Home Sales: OX Place sells shares (10-75% initially) of homes to buyers who pay rent on the remaining share. Profits from sales are reinvested into building more affordable homes and supporting local council services. The minimum share reduced from 25% to 10%, making ownership accessible to more people.
2. Social Rent Income: OX Place provides homes for social rent through Oxford City Council. Social rent is set at approximately 40% of what private landlords would charge for equivalent properties. Rental income supports the organization's operations and reinvestment into new affordable housing development.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels9 records

Core offering

OX Place develops and delivers high-quality, genuinely affordable housing in and around Oxford on behalf of Oxford City Council. Its core offerings consist of new-build homes sold through the government-backed shared ownership scheme (initial share purchases of 10-75% with subsidised rent on the remainder and 1% staircasing flexibility) and homes allocated for social rent at approximately 40% of local private market rents via Oxford City Council's housing register. Homes are built to elevated sustainability standards (air source heat pumps, solar PV, enhanced insulation, EV charging) on brownfield and infill sites, with surpluses reinvested into further affordable supply.

Product overview

OX Place is Oxford City Council's housing company (trading name of Oxford City Housing Ltd.) established in 2016, focused on delivering high-quality, genuinely affordable homes for local people in Oxford. The company's portfolio consists of housing developments for shared ownership (allowing purchase of 10-75% initial shares with rent on remainder), social rent housing (affordable rental at ~40% of private rents), and outright sale. Current active developments include Fishers Vale (19 homes in Old Marston), Keepers Place (90 homes in Littlemore), and Canal Side Quarter (112 homes near Oxford Canal). Completed developments include Alto, Bridges Cross, Cannon Court, Cumberlege Close, Edgecombe Road, Rose Hill, The Curve, and Young's Way. The company also provides a Shared Ownership Calculator tool to help buyers estimate monthly costs. Any profits are reinvested into local services and funding more affordable homes.

Differentiator

Problem solved

Functional benefit

Products and services

• Fishers Vale Development of 2 and 3 bedroom homes in Old Marston, Oxford, available through shared ownership with shares starting from 10% (£131,250) and full market value from £525,000.
• Keepers Place Development of 90 affordable homes in Littlemore, Oxford, including 2-3 bed houses and 2-bed apartments available through social rent and shared ownership, featuring air source heat pumps and all-electric design.
• Canal Side Quarter Coming-soon development of 22 homes for shared ownership and 90 homes for social rent located near the Oxford Canal and Canalside Park.
• Alto 14 brand new one and two-bedroom apartments for shared ownership in East Oxford with high-specification finish, integrated kitchen appliances, and private balcony or terrace.
• Bridges Cross Contemporary apartments in Oxford city centre at 8 Speedwell St, OX1 1PX, featuring eco-friendly architecture and green spaces.
• Cannon Court 26 apartments in Cutteslowe, Oxford, including 12 for shared ownership and 14 allocated via Oxford City Council's housing waiting list.
• Cumberlege Close Development of nine homes built for families on the Oxford City Council waiting list in Marston.
• Edgecombe Road Development of seven homes built for families on the Oxford City Council waiting list in Headington.
• Rose Hill Mix of shared ownership and rental apartments on two previously developed sites in Rose Hill, Oxford.
• The Curve Flagship development of 17 apartments and three townhouses on Between Towns Road, Oxford, offering shared ownership homes built in partnership with Future Oxfordshire Partnership.
• Young's Way 5 houses for shared ownership and 5 houses for social rent in a mews-style setting in Littlemore, Oxford.
• Mill Lane Marston Development of 80 new affordable homes (32 for rent, 48 for shared ownership) at Mill Lane in Old Marston, Oxford, featuring light brick and stone facades, timber weatherboarding, and traditional detailing inspired by Old Marston's rural character.
• Shared Ownership Scheme Government-backed shared ownership scheme allowing buyers to purchase a 10-75% share of a home and pay subsidised rent on the remainder, with the ability to staircase to full ownership in flexible 1% increments over time. Targeted at first-time buyers and key workers in Oxford with household income up to £80,000.
• Social Rent Housing Affordable rental housing for households on Oxford City Council's housing register, with social rent set at approximately 40% of equivalent local private rents and OX Place acting as landlord through its council parent.
• Shared Ownership Calculator Online calculator that estimates monthly shared ownership housing costs (mortgage, rent, service charge) from inputs including property value, share percentage, deposit, mortgage term, and interest rate, helping prospective buyers gauge affordability before applying.

Quantifiable outcome

• Total housing costs always less than privately renting equivalent property
• +3 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• Hill GroupcoreStrategic or Co-development PartnerOX Place has partnered with Hill Group to investigate the possibility of new homes on the former landfill site opposite Redbridge Park & Ride. Hill Group is drawing up initial plans for the development which aims to deliver at least 200 homes along with public open space, play areas, and nature trails.
• Lucy GroupcoreStrategic or Co-development PartnerOX Place delivered the Fishers Vale development alongside local partners Lucy Group, completing 40 new affordable homes (21 social rent + 19 shared ownership) in Old Marston.
• BM3 ArchitectscoreStrategic or Co-development PartnerBM3 Architects designed the 80-home Mill Lane Marston development featuring contemporary design inspired by Old Marston's rural character with light brick and stone facades, timber weatherboarding, and traditional details.
• Howarth Contractors LimitedcoreImplementation/ SI/ Consulting PartnerHowarth Contractors Limited is building the 80-affordable-home Mill Lane Marston development. Construction began in March 2026 with completion expected late 2028.
• LIFE BuildcoreImplementation/ SI/ Consulting PartnerLIFE Build constructed the 12-home Princes Street development in East Oxford, delivering six one-bedroom and six two-bedroom social rent apartments in a three-storey L-shaped block.
• Building Lives AcademyminorStrategic or Co-development PartnerPartnership initiative that supports residents from the Oxford area through full-time work or work experience opportunities, recognized by Inside Housing Development Awards judges.
• Springhill PrisonminorStrategic or Co-development PartnerPartnership with Springhill Prison noted as a unique and positive aspect of OX Place's community involvement approach, recognized in the Best Development Team award.
• Future Oxfordshire PartnershipcoreStrategic or Co-development PartnerCollaboration between OX Place, Oxford City Council, and Future Oxfordshire Partnership on The Curve development, creating 20 shared ownership homes.
• Oxford City CouncilcoreOthersOX Place is a trading name of Oxford City Housing Ltd., a housing company wholly owned by Oxford City Council, set up in 2016. Oxford City Council serves as landlord for shared ownership homes and manages the housing register for social rent.

Scale indicators8 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Guinness Partnership: Guinness is one of the UK's largest housing associations, managing over 66,000 homes and developing affordable, shared ownership, and supported housing across the country. Its mixed-tenure development model and customer profile closely mirror OX Place's approach.
• Hyde Group: Hyde is a large London and South East housing association developing shared ownership, social rent, and affordable homes for sale. Its local-authority partnership model and tenure mix are highly comparable to OX Place's council-backed development approach.
• L&Q: L&Q is a major UK housing association and residential developer managing over 110,000 homes. Its shared ownership and social rent pipeline is built around local authority partnerships and Section 106 delivery, closely mirroring OX Place's model of council-aligned affordable housing development.
• Sovereign Housing Association: Sovereign is a major South West and South East housing association with over 85,000 homes, delivering shared ownership, social rent, and market sale homes through its development pipeline. Comparable in scale ambition, tenure mix, and target customer segments to OX Place.
• Peabody: Peabody is one of the UK's largest housing associations, operating over 104,000 homes across London and the South East. It develops affordable housing for shared ownership and social rent on a significantly larger scale, with comparable tenure mix and customer segments to OX Place.
• Notting Hill Genesis: Notting Hill Genesis is a major London and South East housing association formed from the merger of two large associations, managing over 66,000 homes. It develops shared ownership, social rent, and intermediate rent housing, with a customer base and product mix closely aligned to OX Place's.
• Clarion Housing Group: Clarion is the UK's largest housing association, owning and managing around 125,000 homes. It develops shared ownership, social rent, and intermediate rent housing through its development arm, with a comparable product mix and target customer profile to OX Place.
• A2Dominion: A2Dominion is a UK housing association with around 38,000 homes across London and the South East, including a significant shared ownership and social rent development pipeline. Its focus on building homes for key workers and lower-income households closely aligns with OX Place's customer base.

Direct peers

• Hill Group: Hill Group is a UK residential developer with a strong affordable housing and partnership housing track record. It is also OX Place's named co-development partner for the Redbridge Park & Ride site (200+ homes), making it both a peer and counterparty. Highly comparable on product, customer segment, and shared ownership delivery model.
• Keepmoat Homes: Keepmoat is a UK residential developer with a focused affordable housing and partnership housing offering, working extensively with local authorities and Homes England. Its shared ownership and social rent delivery model in regional markets directly parallels OX Place's council-affiliated development pipeline.

Market position

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UC25ZLFzCDyHr3W59e11KX2A
• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/ox-place
• Instagraminstagram.com/ox_place
• TikToktiktok.com/@ox_place

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about OX Place