Pachamama Group

Name

Pachamama Group

Legal name

Pachamama Group

Website

https://pachamamalondon.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Infrastructure, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Restaurant dining: Revenue generated from food and beverage sales through dine-in service at the Pachamama Bar + Kitchen location, including lunch, dinner, weekend brunch, and drinks service.
2. Private dining and events: Revenue from private dining room bookings accommodating 12-14 guests for celebrations and business events.
3. Bottomless drinks packages: Bundled beverage packages offered during weekend brunch service for groups, with minimum guest requirements.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Pachamama Group operates a portfolio of London-based Peruvian-inspired restaurants led by the Pachamama Bar + Kitchen flagship in Marylebone, offering sharing-style small and medium plates that fuse Peruvian flavours with seasonal British ingredients, alongside a Pisco-centric cocktail bar, weekend brunch with bottomless drinks packages, and private dining rooms accommodating 12-14 guests. The group also runs sister restaurants zēphyr (Notting Hill), Bottarga (Chelsea), Nina (Marylebone), and Lagana (Shoreditch). Revenue is generated through dine-in food and beverage sales, brunch packages, and private event bookings.

Product overview

Pachamama Group is a London-based hospitality group established in 2014, operating a portfolio of Peruvian-inspired restaurants across the city. The flagship venue is Pachamama Bar + Kitchen in Marylebone, complemented by four additional restaurant concepts (zēphyr, Bottarga, Nina, and Lagana). Each establishment offers distinct dining experiences through specialized menus including lunch, dinner, weekend brunch, and drinks programs, with shared small-plate dining formats and Pisco-centric bar offerings as unifying elements.

Differentiator

Problem solved

Functional benefit

Brands

• zēphyr: Restaurant located in Notting Hill, London.
• Bottarga
• Nina
• Lagana

Products and services

• Pachamama Bar + Kitchen Flagship Peruvian-inspired restaurant and bar at 18 Thayer Street, Marylebone, London, offering sharing-style small and medium plates that fuse Peruvian flavours with seasonal British ingredients, a Pisco-centric cocktail programme, and weekend brunch with bottomless drinks packages. The venue accommodates dine-in guests, walk-ins, and private events.
• zēphyr Sister restaurant under the Pachamama Group umbrella located in Notting Hill, London, offering its own reservation system and dining experience.
• Bottarga Sister restaurant under the Pachamama Group umbrella located in Chelsea, London, with its own reservation system and dining concept.
• Nina Sister restaurant under the Pachamama Group umbrella located in Marylebone, London, offering its own reservation system and dining experience.
• Lagana Sister restaurant under the Pachamama Group umbrella located in Shoreditch, London, offering its own reservation system and dining experience.
• Lunch Menu Weekday lunch service from 12 PM to 3 PM featuring Peruvian-inspired small plates, lunch cocktails priced at £9 each, and tasting menus (regular at £50 per person; vegetarian/pescatarian/vegan at £45 per person), with dishes designed to be shared by a minimum of two guests and served in waves.
• Dinner Menu Daily dinner service from 6 PM to 11 PM (Sundays to 10 PM) offering a la carte items — starters from £9-£24, seafood from £35, meat dishes from £23-£52, vegetables from £8-£12 — and a festive/regular dinner tasting menu at £65 per person with optional £15 add-ons.
• Weekend Brunch Menu Saturday and Sunday brunch service from 11 AM to 4 PM featuring Peruvian-inspired items — small plates from £7-£15, ceviches from £12-£21, brunch specials from £17-£31, desserts from £6-£9 — plus bottomless drinks packages (Prosecco £35 per person; Mimosas £38 per person; 90-minute duration; minimum two guests, full table participation required).
• Drinks Menu Bar programme featuring Pisco infusions (beetroot, pear, coffee), innovative house cocktails made with fresh kitchen ingredients and homemade syrups, South American and European wines, Peruvian and British craft beers, and non-alcoholic options, with a philosophy aligned to the kitchen's focus on independent British distilleries such as Sipsmith and Cutty Sark.
• Private Dining Private dining room hire at the Marylebone flagship accommodating 12-14 guests for anniversaries, birthdays, business dinners, family gatherings, and other celebrations, enquired via an online form on the venue's contact page.

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves5 records

Expansion highlights3 records

Direct peers

• Lima London: Peruvian-focused London restaurant in Notting Hill/Fitzrovia. Directly comparable to Pachamama Bar + Kitchen as a competing Peruvian-cuisine operator in the same city, with similar price point and concept positioning.
• Brindisa: Operator of multiple Spanish-inspired tapas and dining venues across London plus a wholesale import business. Direct peer through a Latin/Spanish-cuisine overlap, multi-site London model, and shared sourcing/provenance narrative.
• Dishoom: Multi-site London-based Indian restaurant brand that has scaled from one to several locations with strong brand identity and a premium-casual positioning. Highly relevant peer in terms of single-concept-vs-multi-site strategies in London's upscale-casual segment.
• Ceviche London (not Ceviche Old St): Peruvian restaurant in central London offering a similarly focused Peruvian dining and cocktail experience. Direct category competitor for Peruvian-cuisine share-of-wallet in London.
• D&D London: Operator of a large portfolio of London restaurants and event spaces (Le Pont de la Tour, Skylon, Quaglino's). Comparable to Pachamama Group in running multiple full-service restaurants across London neighborhoods with strong event hire offerings.
• JKS Restaurants: London-based multi-concept restaurant group operating Gymkhana, Hoppers, and Trishna, among others. Directly comparable to Pachamama Group as a multi-brand London operator running several distinct restaurant concepts in parallel, with shared back-office economics.

Broad incumbents

• Soho House & Co. Global hospitality and restaurant operator with multiple site formats and event/event hire offerings across London and beyond. Broad incumbent comparable given its multi-venue London dining and private-hire business model.
• Corbin & King: Operator of all-day brasserie-style concepts (The Wolseley, The Delaunay, Brasserie Zédel) in London. Comparable as a multi-site full-service London operator with strong brand identity and event-friendly formats.
• Caprice Holdings: Long-established London restaurant group operating The Ivy, Scott's, and several other premium dining brands. Comparable on multi-upscale-restaurant portfolio model, though at considerably larger scale and brand recognition.

Emerging players

• Rosa's Thai Cafe: UK-based multi-site Thai casual dining group that scaled from a single London site to a national chain. Relevant comparable for understanding how a multi-site London restaurant concept can scale into a national brand.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/pachamamalondon
• LinkedInlinkedin.com/company/pachamama-london

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pachamama Group