Panda Pediatrics

Name

Panda Pediatrics

Legal name

Heartland Community Health Center

Website

https://pandapeds.com

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Pediatric Healthcare Services

NAICS

Child and Youth Services (62411), Child and Youth Services (624110)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Health Services (8000)

akta.pro primary industry

Children’s Hospitals & Pediatric Health Systems (HLAFAJAG)

akta.pro secondary industry

Pediatric Specialty Care Centers (e.g., cardiology, oncology, neurology) (HLAFAJAH)

Keywords

• Pediatric healthcare services
• Community health center
• Primary medical care
• Pediatric mental health
• Pediatric dental care

Headquarters

HQ city

San Marcos, Texas

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Insurance Billing: FQHC model billing Medicaid, Medicare, commercial insurance for patient services including primary care, dental, and mental health
2. 340B Pharmacy Revenue: River City Pharmacy operates as a 340B pharmacy; insurance reimbursements help offset costs for uninsured patients and subsidize care
3. Sliding Fee Scale Services: Discounted services for patients at or below 200% Federal Poverty Level; helps make care affordable for uninsured

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Panda Pediatrics is a pediatric healthcare clinic operating as a division of Heartland Community Health Center (an FQHC) that provides integrated care for children and adolescents from birth through age 21. Core offerings include pediatric primary care, mental and behavioral health services (psychiatry, therapy, psychological testing), dental services, and a walk-in clinic for non-emergent care, all supported by an on-site 340B pharmacy. The practice accepts all patients regardless of income or insurance status and offers a sliding fee scale for uninsured patients.

Product overview

Panda Pediatrics is a pediatric healthcare clinic operating as part of Heartland Community Health Center, offering integrated care for children from birth through 21 years of age. The clinic provides a coordinated suite of services including Primary Care, Mental Health Services, Dental Care, and a Walk-In Clinic, all supported by on-site pharmacy access through River City Pharmacy. The practice emphasizes whole-person, patient-centered care accepting all patients regardless of income or insurance status, with services available on a sliding fee scale. Extended walk-in hours and Saturday availability distinguish the practice from standard pediatric offices.

Differentiator

Problem solved

Functional benefit

Brands

• River City Pharmacy: 340B pharmacy providing affordable medications to patients, with funds reinvested to increase access to comprehensive health care
• Bluestem Wellness
• Healthy Futures
• Care Cupboard

Products and services

• Panda Pediatrics Primary Care Comprehensive primary care services for children and adolescents from birth through 21 years, including well-child visits, sick visits, developmental assessments, and 24/7 on-call physician availability with a nurse triage line.
• Panda Pediatrics Mental Health Services Psychiatric and behavioral health services for children and adolescents including therapy, psychological testing, play therapy, EMDR, and treatment for anxiety, depression, ADHD, PTSD, and other mental health conditions. Telehealth therapy is also offered.
• Panda Pediatrics Dental Services Pediatric dental and oral health care including cleanings, x-rays, fluoride treatments, fillings, sealants, extractions, and oral health education.
• Panda Pediatrics Walk-In Clinic Walk-in clinic for established patients offering same-day care for non-emergent conditions such as ear infections, fever, cough, and respiratory symptoms. Open weekdays 8:00AM-10:00AM and Saturdays 8:00AM-Noon.
• Healthy Futures School-Based Dental Program Community-based school dental program that brings free comprehensive dental care directly to children at schools throughout Kansas. Free for uninsured children; bills KanCare and commercial insurance. Served 102 schools in Kansas.
• River City Pharmacy (340B Pharmacy) Full-service 340B pharmacy located at Heartland providing affordable medications for patients, with free delivery and medication assistance programs. Patients saved $6.7 million on prescriptions in 2024.
• Bluestem Wellness Mental health facility dedicated to behavioral health services for children, adolescents, and adults, offering psychiatry, therapy, play therapy, couples and family therapy, and addiction/substance use counseling.

Quantifiable outcome

• 13,833 pediatric patients served in 2024
• +4 more outcomes

Named customers2 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature2 records

Partnerships

Eleven partnerships are on record, tiered core and minor.

• Ryan White ProgramcoreOthers · 1 January 2022Federal HIV/AIDS program. Heartland is the only clinic in Lawrence and Douglas County to offer point-of-care HIV testing and comprehensive HIV care including PrEP.
• Sunflower Health PlancoreOthersKanCare managed care organization. All Heartland and Panda Pediatrics providers are in-network with Sunflower Health Plan Medicaid plan.
• UnitedHealthcare Community PlancoreOthersKanCare managed care organization. All Heartland and Panda Pediatrics providers are in-network with UnitedHealthcare Community Plan Medicaid.
• AetnacoreOthersInsurance provider. All Heartland and Panda Pediatrics providers are in-network with Aetna Medicaid plans.
• River City PharmacycoreStrategic or Co-development Partner340B pharmacy operated by Heartland. When patients use insurance at River City Pharmacy, funds are reinvested to increase access to affordable healthcare. In 2024, patients saved $6.7 million on prescriptions.
• Bluestem WellnesscoreStrategic or Co-development PartnerMental health facility opened in fall 2024 at 534 Michigan, Lawrence. Provides psychiatry, psychology, therapy, play therapy, and substance use treatment as part of integrated care.
• Just FoodminorOthersLocal food bank. Care Cupboard is a satellite location for Just Food, providing healthy food to patients and the general public.
• HarvestersminorOthersRegional food network. Collaborates with Heartland on Food is Medicine program and monthly nutrition classes.
• A Compass ProjectminorOthersHelps Heartland patients with KanCare-Medicaid eligibility assistance and education.
• Bert Nash CenterminorOthersCommunity mental health center providing 24/7 crisis services, psychiatric medication services, case management, and substance use treatment. Referrals and collaborative care for Douglas County residents.
• Lawrence-Douglas County Public HealthminorOthersPublic health department. Will assume Title X Family Planning Grant responsibility in July 2026. Collaborative on public health surveillance and initiatives.

Scale indicators19 records

Recent moves8 records

Expansion highlights5 records

Broad incumbents

• UnitedHealthcare Community Plan (UnitedHealth Group): KanCare managed care plan and Panda in-network Medicaid payer. Comparable as a scaled incumbent shaping the payer-side economics of serving the same low-income pediatric population Panda serves.
• Sunflower Health Plan (Centene): Managed care organization administering Kansas Medicaid (KanCare) and one of Panda's core in-network payers. Comparable as the primary counterparty in Panda's Medicaid revenue stream and a key determinant of the FQHC's reimbursement rate environment.
• Aetna (CVS Health): Major insurer with in-network KanCare Medicaid plan status for Panda/Heartland — a broad incumbent payer counterpart shaping the practice's commercial and Medicaid reimbursement environment.

Direct peers

• Swope Health: Large Kansas City-based FQHC offering integrated primary care, dental, behavioral health, and pharmacy to underserved populations — directly comparable FQHC operating model, scope of services, payer mix, and sliding-fee structure as Panda/Heartland.
• Bert Nash Center: Community mental health center in Lawrence, KS providing 24/7 crisis, psychiatric, case management, and substance-use services — a direct peer for Panda's Bluestem Wellness behavioral health offerings, with which Panda has a formal referral/collaborative partnership.
• EagleView Health (Kansas Children's Cabinet FQHC network): Kansas FQHC affiliate delivering pediatric and family primary care with integrated behavioral health — comparable mission, payer mix, and clinical scope as Panda Pediatrics.
• Turner House Clinic / Turner Health Services: Kansas City-area FQHC providing pediatric and adult primary care, dental, and behavioral health on a sliding fee scale — directly comparable community-health-center operating model and target population.

Regional players

• Lawrence-Douglas County Public Health: Douglas County's public health department assuming Title X Family Planning responsibilities and collaborating with Heartland on surveillance and population health — a comparable public-sector provider serving overlapping populations in the same geography.
• Konza Prairie Community Health Center: Kansas FQHC providing primary care, dental, behavioral health, and pharmacy across multiple counties — directly comparable FQHC operating model, scope, and sliding-fee economics in a nearby rural/semi-rural geography.
• Health Partnership Clinic: FQHC serving Johnson and Miami counties in Kansas with integrated medical, dental, and behavioral health on a sliding fee scale — comparable operating model in a nearby Kansas geography with overlapping Medicaid payer dynamics.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xtwitter.com/hchc_lawrence
• YouTubeyoutube.com/@heartlandhealthcenter
• Facebookfacebook.com/heartlandcommunityhealthcenter
• LinkedInlinkedin.com/company/panda-pediatrics
• Instagraminstagram.com/heartlandhealthcenter

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Panda Pediatrics