Parc Floral de Paris

What Parc Floral de Paris does

Parc Floral de Paris is a 23-hectare municipal botanical garden located within the Bois de Vincennes in the 12th arrondissement of Paris, inaugurated in 1969 to host the Floralies Internationales de Paris. The park was designed by Daniel Collin (1914-1990), a horticultural engineer for the City of Paris, and is officially classified as a Jardin Botanique de Paris. The venue combines horticultural collections and themed landscape architecture (with visible influence from the 1964 Tokyo Olympics) with recreational and event infrastructure, including Paris's only accrobranche and mini-golf facilities and what the operator describes as the largest free playground in the capital.

The park operates a dual business model spanning public leisure and professional event hosting. Public-facing operations include free open-access games and playground equipment, paid recreational attractions (accrobranche and mini-golf), on-site restaurant and catering services, and free entry for school and leisure center groups. The event business is anchored by Les Halls du Parc — 12,000 m² of covered, ground-level space in a Baltard-style hall with five adjoining pavilions — and Le Pavillon Chesnaie du Roy, a 1,000 m² reception pavilion with private garden and terrace. These venues host conventions, seminars, congresses, conferences, exhibitions, galas, and private receptions for groups ranging from 10 to several thousand attendees, with pricing negotiated directly through dedicated event sales contacts.

The park is owned and operated by Société d'Exploitation de Parcs d'Exposition, a French corporation (SIRET 398 162 263 00055) that is a subsidiary of GL events, an international events and exhibition conglomerate. GL events provides the operating platform and digital infrastructure (Microsoft Azure France hosts the website, and GL events DSI Digital handles site development). Marketing leverages the official parcfloraldeparis.com website, City of Paris channels including paris.fr, and direct outbound sales for corporate event clients. The asset is publicly accessible by RER, metro, bus, car, and bicycle, and benefits from 50+ years of brand heritage within the Paris cultural and leisure landscape.

Name

Parc Floral de Paris

Legal name

Société d'Exploitation de Parcs d'Exposition

Website

https://parcfloraldeparis.com

Company type

Private

Founded year

1969

Operating status

Operating

Headcount range

1–10 employees

Short description

Parc Floral de Paris is a 23-hectare municipal botanical garden in the Bois de Vincennes offering horticultural collections, Paris's only accrobranche and mini-golf, the capital's largest free playground, and 13,000 m² of event venues serving general public visitors, school groups, and corporate event clients.

Ownership category

akta.pro rank

Product category

Public Gardens & Leisure Recreation

NAICS

Nature Parks and Other Similar Institutions (712190), Zoos and Botanical Gardens (712130)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Parks, Gardens & Botanical Attractions (THAJACAH)

akta.pro secondary industries

Fairgrounds & Expo Parks (THAHAAAH), Recreation & Activity Services (Hiking, Boating, Climbing, Fishing—Guided/Authorized) (THAAAGAF)

Keywords

• Public garden management
• Botanical garden services
• Event venue rental
• Outdoor leisure attractions
• Family recreation park

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Event Venue Rental: The park generates revenue by renting out its covered and outdoor event spaces to professionals for corporate events, seminars, conventions, galas, and private functions. The venue offers 12,000 m² of covered spaces including the Hall de la Pinède and Pavillon Chesnaie du Roy.
2. Paid Attractions: Revenue from paid recreational attractions including mini-golf and accrobranche (treetop adventure), which are stated as the only such attractions in Paris.
3. Restaurant and Catering: On-site dining and catering services operated within the park grounds, including the Maison du Jardin Botanique which offers a varied art exhibition programming.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels3 records

Core offering

Parc Floral de Paris is a 23-hectare public botanical garden and leisure park located in the Bois de Vincennes (Paris 12th arrondissement), inaugurated in 1969. It offers free public access to its gardens and playgrounds alongside paid attractions (mini-golf, accrobranche treetop adventure), and rents out approximately 12,000 m² of covered spaces for events and exhibitions, supported by on-site restaurant and catering services. The site is operated by Société d'Exploitation de Parcs d'Exposition, a subsidiary of GL events.

Product overview

Parc Floral de Paris is a municipal botanical garden and horticultural park operated by Société d'Exploitation de Parcs d'Exposition under the GL events group. The park offers a combination of horticultural collections, public recreational activities (including Paris's largest playground, tree climbing, and minigolf), and professional event venue rental services. The event facilities include Les Halls du Parc (12,000 m² of covered event spaces in the historic Baltard-style hall) and Le Pavillon Chesnaie du Roy (1,000 m² reception pavilion with private garden), serving both public visitors and corporate event professionals.

Differentiator

Problem solved

Functional benefit

Products and services

• Public Garden & Playground Access Free public access to the 23-hectare botanical gardens and on-site playgrounds for general visitors, families, and tourists in Paris.
• Mini-Golf Paid on-site mini-golf attraction for families and leisure visitors.
• Accrobranche (Treetop Adventure Course) Paid treetop adventure / accrobranche course for visitors seeking outdoor active recreation.
• Event & Exhibition Venue Rental Rental of approximately 12,000 m² of covered spaces for events, exhibitions, trade shows, and corporate functions, backed by operator GL events through its subsidiary.
• Restaurant & Catering Services On-site restaurant and catering services for park visitors and event clients.

Named customers4 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• GL eventscoreStrategic or Co-development PartnerGL events is the parent company and operator of the Parc Floral de Paris. The site is owned by Société d'Exploitation de Parcs d'Exposition, part of the GL events group. GL events is a major international events company that operates the venue and provides the digital infrastructure for the website.

Scale indicators6 records

Recent moves5 records

Expansion highlights3 records

Direct peers

• Parc André Citroën: A modern Paris public park offering gardens, paid recreational activities (balloon ride, orangerie events), and corporate venue hire. Comparable as a Parisian municipal park with a dual leisure and paid-events revenue model.
• New York Botanical Garden: A large, credentialed public botanical garden operating on a similar combined horticultural, educational, ticketed-attraction, and special-event rental model. Comparable in scale, mission, and revenue mix to Parc Floral de Paris.
• Jardin d'Acclimatation: Paris's family amusement park located in the Bois de Boulogne offering rides, attractions, and event venues — overlapping with Parc Floral's family-leisure and mini-golf positioning in the same Bois de Vincennes / Bois de Boulogne catchment.
• Jardin des Plantes (Muséum national d'histoire naturelle): Paris's other major botanical garden and nature reserve, operated by the national natural history museum. Same core concept (public botanical garden with educational programs and paid exhibitions inside Paris) and same primary audience of families, schools, and tourists.
• Kew Gardens (Royal Botanic Gardens): The benchmark large-scale public botanical garden combining plant collections, public leisure, and high-end corporate/private events (including weddings) on a global stage. Comparable as a botanical garden with horticultural collections and event revenue that monetizes the gardens.
• Parc de Bagatelle: Another Ville de Paris public park in the Bois de Boulogne known for its horticultural collections and event programming (chess, music festivals). Directly comparable on business model: free-access public gardens run by the City of Paris with paid event and seasonal programming.

Broad incumbents

• Château de Versailles Gardens: One of the largest public gardens in Île-de-France running permanent paid gardens, ticketed exhibitions, and high-end corporate / gala event hire. Comparable on garden-as-venue and event-monetization model, though at a much larger scale and tourist-magnet profile.
• Palais des Congrès de Paris: Major Paris conference and convention venue operated under the Viparis / Unibail-Rodamco-Westfield ecosystem. Directly overlaps on corporate event hire, conventions, and seminars — competing for the same professional event planners as Parc Floral's Halls du Parc.
• Paris Expo Porte de Versailles: The flagship exhibition center operated by VIPARIS / GL events family of venues — overlapping on the events/conventions side and shared parent company infrastructure, though focused on large trade shows rather than green-space experiential events.

Regional players

• Base de Loisirs de Cergy-Pontoise: Large Île-de-France regional outdoor leisure complex offering accrobranche, mini-golf, water sports, and event hire. Comparable on the recreation and family-day-outside business, located in the same broader Île-de-France catchment but outside Paris intra-muros.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/parc-floral-de-paris---espace-ev%C3%A9nements-&-chesnaie-du-roy

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Parc Floral de Paris