Kia Patecki

What Kia Patecki does

Autocentrum IM Patecki S.C., operating as Kia Patecki, is a family-owned authorized Kia dealership headquartered in Kraków, Poland, with secondary showroom and service operations in Kielce and a referenced presence in Sandomierz. The company sells the full Kia lineup across internal combustion, mild hybrid, hybrid (HEV), plug-in hybrid (PHEV), and battery electric (BEV) powertrains, including entry-level models (Picanto, EV2), compact crossovers (Stonic, XCeed, Seltos), mid-size SUVs (Sportage, Niro, EV3, EV4, EV5), large SUVs (Sorento, EV9), and the new commercial PBV van range (PV5 Cargo, PV5 Passenger). Vehicles are priced in Polish złoty (PLN) ranging from 68,000 PLN for the Picanto to 323,900 PLN for the EV9.

The business operates as a direct-to-consumer automotive retailer via owned physical showrooms, with test drives and direct sales consultations as primary conversion mechanisms. Revenue is generated across six streams: new vehicle sales, used vehicle resale, authorized servicing and mechanical repairs, collision repair, parts and accessories, and financing/insurance facilitated through third-party partners. Connected car features (Kia Connect, Digital Key, OTA updates) and ADAS systems (HDA 2.0, FCA, LFA, NSCC) are provided by Kia at the OEM level and resold by the dealer as part of the vehicle offering. The dealership carries Apple CarPlay, Android Auto, and premium audio (Harman Kardon, Bose, JBL) integrations across the lineup.

The customer base is primarily individual consumers for personal and family transportation, with ancillary corporate/ fleet and insurance-claim segments. The legal entity is a civil partnership (S.C.) co-owned by Irena Patecka and Marek Patecki; no external investors, PE/VC funding, or public listing have been disclosed. Kia Patecki has been operating for over 15 years and has received industry recognition including the Auto Lider 2025 award in the Compact Crossover/SUV category for the Kia Sportage.

Name

Kia Patecki

Legal name

Dealer Auto Centrum I.M. Patecki S.C.

Website

https://patecki.com.pl

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Kia Patecki (Autocentrum IM Patecki S.C.) is a family-owned authorized Kia dealership in southern Poland operating showrooms in Kraków and Kielce. It sells the full Kia lineup (ICE, hybrid, PHEV, BEV, PBV commercial), plus authorized servicing, collision repair, parts, financing, and insurance.

Ownership category

akta.pro rank

Headquarters

HQ city

Kraków

HQ country

Poland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Others

Revenue model

1. New Vehicle Sales: Sales of new Kia automobiles across various segments including compact cars, SUVs, crossovers, and electric vehicles. Revenue generated from vehicle transactions with pricing varying by model and configuration.
2. Used Vehicle Sales: Resale of pre-owned Kia vehicles and potentially other brands.
3. Vehicle Service and Repair: Authorized maintenance and repair services including scheduled maintenance, mechanical repairs, and collision repairs using original Kia parts. Company has operated for over 15 years.
4. Parts and Accessories: Sales of original Kia parts and accessories.
5. Financing Services: Vehicle financing options including leasing and loan arrangements facilitated through partnerships.
6. Insurance Services: Insurance products facilitated through partnerships with leading insurance companies, including claims handling.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Authorized Kia dealership (Auto Centrum I.M. Patecki S.C.) selling the full range of new Kia vehicles including ICE, hybrid, plug-in hybrid, and battery electric powertrains, complemented by used vehicle sales. The dealership also delivers authorized vehicle maintenance and repair, genuine Kia parts and accessories, collision and body repair, plus financing and insurance facilitation under one roof from showrooms in Kraków and Kielce, Poland.

Product overview

Autocentrum IM Patecki is an authorized Kia dealer and service center operating in Kraków, Kielce, and Sandomierz, Poland. The company's product portfolio centers on a comprehensive range of new Kia vehicles spanning all major segments: fully electric models (EV2, EV3, EV4, EV4 Fastback, EV5, EV6, EV9, PV5 Cargo, PV5 Passenger), plug-in hybrid and hybrid electric vehicles (XCeed PHEV, Sportage PHEV, Sportage HEV, Niro HEV), and conventional internal combustion engine vehicles (K4, K4 Kombi, XCeed, Stonic, Sportage, Sorento, Picanto, Seltos). The EV lineup spans from the entry-level EV2 to the flagship full-size EV9, while the ICE and hybrid range covers city cars through large family SUVs. Supporting the vehicle sales, the company offers authorized vehicle servicing, collision repair, genuine parts and accessories, used car sales, and financing and insurance products. Kia Connect serves as the unified connected car platform across the entire lineup, providing remote vehicle control, real-time traffic data, over-the-air updates, and smartphone integration via Apple CarPlay and Android Auto. The dealership has been in operation for over 15 years.

Differentiator

Problem solved

Functional benefit

Products and services

• Kia EV2 Entry-level all-electric vehicle in Kia's EV lineup, priced from 99,900 PLN at launch, aimed at consumers seeking an affordable zero-emission Kia.
• Kia EV3 Compact all-electric SUV offering zero-emission mobility with advanced ADAS and connected car features, priced from 166,900 PLN.
• Kia EV4 All-electric compact sedan/hatchback complementing the EV lineup with advanced connectivity and ADAS, priced from 173,900 PLN.
• Kia EV4 Fastback All-electric fastback variant of the EV4 featuring a sleek roofline, priced from 192,900 PLN, eligible for the NaszEauto EV subsidy.
• Kia EV5 All-electric SUV within the EV family, priced from 200,990 PLN, offering practical zero-emission family mobility.
• Kia EV6 New generation all-electric crossover with ultra-fast charging and an advanced interior, priced from 230,900 PLN.
• Kia EV9 Full-size all-electric SUV with up to 7 seats, Kia's flagship EV, priced from 323,900 PLN.
• Kia PV5 Cargo Electric commercial van from Kia's PBV (Platform Beyond Vehicle) lineup, designed for zero-emission cargo transport.
• Kia PV5 Passenger Electric passenger van variant from Kia's PBV (Platform Beyond Vehicle) lineup for sustainable passenger transport.
• Kia XCeed (2026 redesign) Redesigned compact crossover with new vertical LED headlights, redesigned bumpers, connected full-width LED taillights, and an upgraded combined digital instrument and infotainment panel; produced at Kia's Žilina plant in Slovakia.
• Kia XCeed PHEV Plug-in hybrid crossover combining a petrol engine with an electric motor and externally chargeable battery, from 111,500 PLN, also available at 151,000 PLN with monthly installments from 2,002 PLN net.
• Kia XCeed Compact crossover combining hatchback practicality with SUV styling, with 10.25" touchscreen, JBL Premium audio, and full ADAS including Highway Driving Assist, Forward Collision-Avoidance Assist, Lane Following Assist, and Blind-Spot Collision-Avoidance Assist.
• Kia Picanto Compact city car with refreshed MY25 design, 8" touchscreen, 4.2" digital instrument cluster, Kia Connect app, FCA, BCA, RCCA, SEW safety systems, and USB-C ports; from 68,000 PLN.
• Kia Stonic (and MY26 refresh) Urban compact crossover with Mild Hybrid technology, 8" touchscreen, Kia Connect, FCA, LKA, LFA, SCC, BCA, and parking sensors, refreshed for MY26 with Star Map LED headlights and dual 12.3" digital cockpit; from 84,900 PLN.
• Kia K4 All-new hatchback positioned between C and D segments as the Ceed successor, with triple panoramic 12.3"+5.3"+12.3" ccNC screen, Star Map LED lighting, and petrol engines up to 180 HP; from 107,490 PLN.
• Kia K4 Kombi Extended wagon variant of the K4 hatchback with up to 438 liters of luggage capacity, wireless Apple CarPlay/Android Auto, 12.3" digital instruments, adaptive ambient lighting, and OTA updates; from 115,490 PLN.
• Kia Seltos Compact SUV positioned between the XCeed and Sportage, with 21 ADAS Level 2 functions, Bose Premium Sound, panoramic sunroof, digital key, 360° camera, and an AI-powered Kia assistant; engines up to 193 HP; from 125,500 PLN.
• Kia Niro HEV Hybrid electric crossover combining a petrol engine with an electric motor, with Harman Kardon audio, Kia Connect, Highway Driving Assist, Forward Collision-Avoidance Assist, Blind-Spot Collision-Avoidance Assist, and lounge-style front passenger seat; from 134,900 PLN.
• Kia Sportage (ICE) Compact SUV available with Mild Hybrid, Full Hybrid (HEV), and Plug-in Hybrid (PHEV) powertrains, with 12.3" digital instruments, Harman Kardon audio, Surround View Monitor, and Blind-spot View Monitor; from 132,900 PLN, with MY26 refresh adding Star Map DRLs and Highway Driving Assist 2.0 from 135,500 PLN.
• Kia Sportage PHEV Plug-in hybrid Sportage variant with an externally chargeable battery enabling extended electric-only driving, priced from 165,900 PLN (advertised at 199,900 PLN with installments from 2,468 PLN net/month).
• Kia Sportage HEV Self-charging full-hybrid Sportage combining a petrol engine with an electric motor and no external charging capability; from 165,900 PLN with installments from 2,023 PLN net/month.
• Kia Sorento Large family SUV in 6- or 7-seat configurations, with curved dual 12.3" displays, fingerprint recognition, Bose 12-speaker audio, 10" head-up display, Highway Driving Assist 2.0, OTA updates, and Digital Key 2; from 241,900 PLN.
• Used Car Sales Pre-owned Kia vehicles (and potentially other brands) offered for sale at the dealership as an alternative to new vehicle purchases, with pricing determined by condition upon dealer–customer agreement.
• Authorized Kia Servicing and Maintenance Authorized Kia service facility offering mechanical repairs, scheduled maintenance, and technical support for Kia vehicles using genuine Kia parts and manufacturer-grade diagnostic equipment; supported by over 15 years of operational experience.
• Collision and Body Repair Body and paint repair services for vehicles after accidents, using modern equipment and partnering with leading Polish insurance companies for streamlined claims handling; in operation for over 15 years.
• Genuine Parts and Accessories Genuine Kia replacement parts and accessories available at the dealership for purchase, supporting warranty repairs, scheduled maintenance, and owner customization.
• Vehicle Financing and Insurance Facilitation Financing solutions (leasing and loan arrangements) and insurance products offered through the dealership via financial partners and leading insurance companies to facilitate new vehicle purchases.

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration20 records

AI capability8 records

Feature4 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Kia Motors Polska Sp. z o.o.coreChannel Partner/ Reseller/ DistributorParent company and brand licensor. Kia Motors Polska Sp. z o.o. based in Warsaw (ul. Puławska 366) is the authorized distributor of Kia vehicles in Poland. Dealer operates as authorized representative selling Kia vehicles, providing warranty services, and following manufacturer standards.
• KIA Motors Europe GmbHcoreChannel Partner/ Reseller/ DistributorEuropean representative of Kia Motors Corporation based in Frankfurt am Main, Germany (Theodor-Heuss-Allee 11, 60486). Manages Kia operations across Europe.
• KIA Motors CorporationcoreChannel Partner/ Reseller/ DistributorHeadquarters: 231, Yangjae-dong, Seocho-gu, Seoul, 137-938, South Korea. Global manufacturer of Kia vehicles. Data transfers occur under Standard Contractual Clauses per EU Commission Decision 2004/915/EC.
• Leading Insurance CompaniesminorStrategic or Co-development PartnerCollaboration with leading insurance companies for vehicle insurance products and efficient claims handling for collision repairs. Enables smooth, hassle-free damage claims processing for customers.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Grupa Cichy-Zasada: Polish authorized automotive dealer group operating multiple brands including mass-market and premium franchises. Comparable as a domestic dealer group competing for the same Polish new vehicle market customers and aftersales wallet.
• Vertu Motors plc: UK automotive retailer operating franchised dealerships with new and used vehicle sales, aftersales, and parts. Comparable as a publicly listed direct peer running the same authorized dealer business model, though geographic overlap is limited.
• Grupa PGD: Polish authorized automotive retailer group operating multiple brands across showrooms in Poland. Comparable as a multi-brand authorized dealer targeting the same individual consumer and corporate fleet customers in Poland.
• BMG Goworowski: Polish multi-brand and Kia authorized dealer group with showrooms across multiple Polish cities. Directly comparable as an authorized Kia dealership operating in the same domestic market with a similar sales-service-parts model.
• British Automotive (Grupa British Automotive): Polish authorized dealer group for premium and mass-market brands. Comparable as a domestic authorized dealer offering new vehicle sales, aftersales, parts, and financing under one roof.
• Bemo Motors (Kia dealer network): Authorized Kia dealer group in Poland operating multiple locations with sales, service, and parts operations. Comparable because it competes with Kia Patecki for the same brand-mandated customers in overlapping Polish regions.

Others

• Cox Automotive Europe: Provider of automotive services including dealer software, remarketing, and parts logistics in Europe. Comparable as an adjacent ecosystem enabler that interacts with authorized dealers like Kia Patecki through dealer management systems and parts supply.

Broad incumbents

• Emil Frey Group: Large European automotive retail and distribution group operating multiple authorized brands across many countries. Comparable as a broader incumbent in the same authorized-dealer business model, but at a much larger scale than Kia Patecki.
• Inchcape plc: Global automotive distributor and retailer operating across multiple countries. Comparable as a broader incumbent running the same new vehicle sales, parts, and service dealership model, though at significantly larger scale and broader geographic footprint.

Emerging players

• Auto1 Group: European online used car platform with wholesale and retail operations. Comparable as an emerging player in the Polish used vehicle market that competes for the same used-car customer segment served by Kia Patecki's used vehicle sales stream.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/kia-patecki

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kia Patecki