PBC Today & BIM Today

What PBC Today & BIM Today does

PBC Today & BIM Today is a B2B digital media platform serving the UK construction industry, operated by Adjacent Digital Politics Ltd from Crewe, Cheshire. Founded in 2013, the company publishes three digital publications: PBC Today (planning, building, and construction news), BIM Today (Building Information Modelling and digital construction), and DC Today (digital construction technology including blockchain, 3D printing, VR, and drones). The platform reaches a verified audience of 125,000+ construction professionals, with 44% in senior leadership roles, 28% in architecture and design, 18% in engineering, and 10% in project and commercial management. The company operates with a lean team of 7 employees.

The company's core offering is digital content production and distribution across owned channels: website (pbctoday.co.uk), email newsletters, social media (Facebook, LinkedIn, Twitter), webinars, and industry events. Supporting products include a Construction Directory, downloadable eBooks, and Construction Courses. The technology stack is a standard WordPress-based content publishing platform with no disclosed proprietary technology, APIs, or integrations. All revenue is generated through advertising and sponsorship placements targeted at construction industry advertisers seeking access to the platform's professional audience.

The business model is entirely advertising and sponsorship-driven, with no subscription or paywall model. The company maintains longstanding partnerships with key stakeholders including Build Warranty, NHBC, ICW Group, Secured by Design, Re-flow, and the Modular Building Institute, which provide recurring revenue through stakeholder showcases and sponsored content. Distribution is UK-only, with no geographic expansion outside the domestic market. The company is privately held with no external funding, no parent company, and no disclosed M&A activity.

Name

PBC Today & BIM Today

Legal name

Adjacent Digital Politics Ltd

Website

https://pbctoday.co.uk

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

PBC Today & BIM Today is a UK-based B2B digital media publisher serving the construction industry with three digital publications, reaching 125,000+ verified professionals and generating revenue through advertising and sponsorship.

Ownership category

akta.pro rank

Product category

Construction Industry Digital Media

NAICS

Periodical Publishers (513120), Periodical Publishers (51312)

SIC

Periodicals: Publishing Or Publishing & Printing (2721), Miscellaneous Publishing (2741)

akta.pro primary industry

B2B / Industrial Market Research (MPAAALAA)

akta.pro secondary industries

Architecture, Construction & Building Codes Reference (Design, BIM, Safety Codes) (EDAGAGAH), Building Information Modeling (BIM) & Digital Design Services (BPAHAKAK)

Keywords

• Construction industry news
• Digital media publishing
• BIM publishing
• Building control news
• Construction advertising

Headquarters

HQ city

Crewe

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Advertising and Sponsorship: PBC Today generates revenue through advertising placements, sponsored content, and marketing opportunities targeted at the construction industry audience. The platform offers advertising across their website, digital publications, email newsletters, and stakeholder showcases.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

PBC Today & BIM Today operates a multi-platform B2B digital media portfolio serving the UK construction industry through three flagship digital publications: PBC Today (planning, building and construction news), BIM Today (Building Information Modelling and digital construction), and DC Today (digital construction technologies). The company monetizes its 125,000+ verified professional audience via advertising placements, sponsored content, stakeholder showcases, eBooks, webinars, and a construction directory. It is operated by Adjacent Digital Politics Ltd from Crewe, UK.

Product overview

PBC Today & BIM Today operates a multi-platform media portfolio consisting of three digital publications: PBC Today (covering planning, building, and construction news), BIM Today (focused on Building Information Modelling and digital construction), and DC Today (covering digital construction technology and innovations). The publications are supported by additional offerings including a Construction Directory for industry stakeholders, educational courses, and webinar events. The company is owned by Adjacent Digital Politics Ltd and serves a verified audience of 125,000+ professional contacts in the construction sector.

Differentiator

Problem solved

Functional benefit

Brands

• PBC Today: Quarterly digital publication covering planning, building control, and construction news
• BIM Today
• DC Today

Products and services

• PBC Today Flagship digital publication covering planning, building control, and construction news for the UK construction industry, featuring articles, analysis, and opinion from industry experts. Published quarterly.
• BIM Today Digital publication focused on Building Information Modelling, digital construction, construction technology and software, covering BIM adoption, workflows, and innovations in the built environment.
• DC Today (Digital Construction Today) Digital Construction Today publication covering digital construction topics including BIM, blockchain, 3D printing, virtual reality, laser scanning, drones, and emerging construction technologies.
• Construction eBooks Digital eBooks covering various construction industry topics including digital construction, BIM, reality capture, and construction technology, available as downloadable publications used for lead generation and stakeholder showcase.
• Construction Directory Online B2B directory connecting construction industry professionals with suppliers, service providers, and stakeholders including BIM software providers, structural warranty providers, and building control specialists.
• Webinars Online webinar events covering construction industry topics, featuring expert speakers and industry stakeholders discussing trends, challenges, and innovations. Available as sponsored content vehicles for advertisers.
• Construction Courses Educational courses for construction industry professionals covering various topics within planning, building control, digital construction, and construction technology.

Quantifiable outcome

• 125,000+ verified professional contacts reached across the built environment, construction, property, and infrastructure sectors

Named customers5 records

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core.

• Modular Building Institute (MBI)coreStrategic or Co-development PartnerPBC Today features content from the Modular Building Institute (MBI) as an international trade association for modular construction. The partnership includes coverage of MBI's World of Modular events, Modular Advantage magazine content, and MBI news and initiatives to expand the use of offsite construction through innovation and education.
• Build WarrantycoreStrategic or Co-development PartnerBuild Warranty is featured as a headline stakeholder on PBC Today, positioning themselves as the number one choice for construction warranty solutions. The partnership includes stakeholder showcase content, sponsored articles, and presence at industry events such as the WhatHouse? Awards.
• NHBCcoreStrategic or Co-development PartnerNHBC, the UK's leading independent provider of warranty and insurance for new homes, is featured as a key stakeholder on PBC Today. The partnership includes coverage of NHBC statistics on new home registrations and industry reports.
• ICW GroupcoreStrategic or Co-development PartnerICW Group provides building warranties and building control services featured on PBC Today. The partnership includes stakeholder showcase content and articles on structural warranty and building control topics.
• Secured by DesigncoreStrategic or Co-development PartnerSecured by Design is the official police security initiative owned by the UK Police Service. Featured on PBC Today with stakeholder showcase content and eBooks on designing out crime in the built environment.
• Re-flowcoreStrategic or Co-development PartnerRe-flow Field Management provides field management software featured on PBC Today. The partnership includes sponsored articles, webinars, and stakeholder showcase content highlighting their operations software for the construction industry.
• Digital Construction WeekcoreStrategic or Co-development PartnerDigital Construction Week is covered on PBC Today/DC Today with event promotion, speaker announcements, and industry coverage. The 2026 event welcomed over 9,000 professionals.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Direct peers

• The Construction Index: UK construction industry news and business directory site targeting contractors, architects, and suppliers. Directly comparable as a digital-first B2B media platform serving the same UK construction audience with news and advertising.
• Architects' Journal: UK publication serving architects and construction professionals with news, technical content, and product information. Comparable to PBC Today for the architecture and design persona segment (28% of PBC's audience).
• AEC Magazine: UK publication focused on architectural and engineering technology including BIM, CAD, and visualization. Directly comparable to BIM Today and DC Today's coverage of construction technology and digital workflows.
• Construction Manager: UK publication for construction management professionals covering project delivery, contracts, and site management. Directly comparable for PBC Today's project/commercial management audience segment.
• Construction News: Long-established UK B2B trade publication covering the construction industry with news, analysis, and advertiser-sponsored content. Directly comparable to PBC Today in audience targeting (UK construction decision-makers) and revenue model (advertising/sponsorship).
• BIM+: Dedicated UK publication covering Building Information Modelling and digital construction. A direct peer to BIM Today with overlapping editorial focus on BIM adoption, software, and digital workflows in the built environment.

Regional players

• RIBA Journal: Official publication of the Royal Institute of British Architects covering architecture, design, and built environment. Comparable to PBC Today for architecture and design content but with a more curated, institution-led positioning.

Broad incumbents

• Building Magazine: Established UK construction industry magazine and digital platform covering the full spectrum of building and construction news. Overlaps with PBC Today's broader coverage and serves a similar advertiser base with deeper resources.
• New Civil Engineer: Established UK publication for civil engineering professionals with broader infrastructure coverage. Comparable to PBC Today for the engineering audience segment (18% of PBC's audience) and advertiser base.
• Dezeen: Leading international architecture and design publication covering buildings, interiors, and construction technology. Comparable to PBC Today/BIM Today as a digital media outlet serving design and construction professionals, though with a more global and consumer-facing audience.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/PBC_Today
• Facebookfacebook.com/PBCToday
• LinkedInlinkedin.com/company/pbc-today

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PBC Today & BIM Today